233 bookmarks. First posted by benjaminfritz december 2017.
But like any art form, naming benefits from rich tools and processes, and this site is meant to help you discover them – to provide a starting point for anyone who needs to name something. That is: everyone, because every idea benefits from a good name.naming process Branding
6 weeks ago by JoshApos
Tools and resources for naming things.branding naming tools
Naming is hard. Names, after all, are perhaps the most indelible artifacts of the product creation process. Brands are redesigned with a lustrum regularity and codebases are continually rewritten and replaced but a name, for better or worse, usually sticks.
february 2018 by davidgasperoni
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