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76 percent multichannel household penetration shows how bad it has become, when only a few years back it was 92 per…
from twitter
4 weeks ago
Netflix's deal terms pose a conundrum for TV studios - Digiday
Tough to recoup production costs when your distribution partner has the international market cornered
netflix  eastman_online 
march 2018
TV Has An Attribution Problem 02/22/2018
Target advertising is no longer a simple matter of demographics.
from twitter
february 2018
Stop Saying OTT and Other Lessons from Realscreen
OTT means "over the top" of cable -- but now cable is streaming, so now OTT makes less sense as a category.
from twitter
january 2018
Deloitte: Young adult TV viewing in decline |
Uncharted waters: No evidence at all that decline will lessen, just conjecture.
from twitter
january 2018
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