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Nine Lies About Work - Marcus Buckingham
"We tend to think that subjectivity in data is a bug, and that the feature we’re after is objectivity. Actually, however, when it comes to measurement, the pursuit of objectivity is the bug, and reliable subjectivity the feature. These questions generate reliable (and subjective) data, and while this isn’t everything, it’s a lot. "
8 weeks ago by copystar
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