asterisk2a + vs. + model   13

More evidence that Snapchat needs to just kill Discover already
>> bit.ly/15SfOfU &! bit.ly/1M6Khcb &! bit.ly/1uxEz6s (( Discover wants to be Newsfeed ala Facebook without 'Liking' a page (BEING FED ... uhhhh, so TV/Radio/Newspaper. You don't discover, you are being fed.), but curated, and first foray into introducing ads (figuring out a business model) ... and not opting to go/experiment w native ads (Snaps pushed to users, ala Superbowl ads! at around half the price point of Superbowl ads? Why not. With a tight grip on quality, storytelling, authenticity, ... sure can't scale it very much. And not the ultimate money machine at first.) )) --- vs --- Gary Vaynerchuks opinion on it - bit.ly/1zBUCYm &! bit.ly/1XSVS2L - argues if programming is good (content being the variable) people will go there repeatedly vs their website or own app. // BUT is Discover too far removed from Snapchat being Snapchat (medium is the message) itself and thus friction. Bc of no empowerment, engagement, experience the original medium has! Stapled on non-native feature.
Snapchat  Snapchat  Discover  Evan  Spiegel  Facebook  user  generated  content  Facebook  Instant  Articles  Newsfeed  Twitter  LinkedIn  Pulse  The  Wars  noise  pollution  noise  Signal  vs.  content  curation  curation  algorithm  Platform  TOS  user  experience  user  engagement  customer  empowerment  customer  experience  mobile  homescreen  user  behaviour  creative  content  creator  ProAm  creator  creating  creativity  value  creation  utility  Escapeism  Entertainment  Smartphone  added  value  Core  Product  Proposition  Proposition  Start-Up  lesson  Start-Up  advice  business  model  pageviews  advertising  advertisement 
september 2015 by asterisk2a
Networks and the Nature of the Firm — The WTF Economy — Medium
“publish, then filter” - Clay Shirky. >> It is fundamentally an open-ended network in which filtering and curation (otherwise known as “management”) happens largely after the fact. [ Twitter lacks a management/curation feature, has to overcome its once cheered differentiator of no curating nor using algorithms to make sense of the noise one subscribed to. ] [...] [ Replacing knowledgeable workers, sales person, support staff, with software. ] One way to think about the new generation of on-demand companies, such as Uber, Lyft, and Airbnb, is that they are networked platforms for physical world services, which are bringing fragmented industries into the 21st century in the same way that ecommerce has transformed retail. [...] This fragmented industry [Taxi] provides work not just for drivers but for managers, dispatchers, maintenance workers, and bookkeepers.
Clay  Shirky  Marketplace  efficiencies  plurality  Platform  user  generated  content  Open  Platform  noise  pollution  Signal  vs.  noise  curation  curator  content  curation  Newsfeed  algorithm  Google  Search  Page  Rank  Twitter  Software  Is  Eating  The  World  on-demand  convenience  Service  Sector  Jobs  commodity  business  commoditization  Amazon  Google  Uber  AirBnB  Lyft  e-commerce  YouTube  fragmented  Silicon  Valley  franchising  model  franchise 
august 2015 by asterisk2a
Pando: 1500!
[P]aying for our journalism directly [...] less dependent on pageviews[.] Weve long understood that there were two types of article on Pando: The ones you absolutely couldnt find anywhere else, and the ones you possibly could. It’s the first kind that, for good or ill, have built Pando’s reputation. These are the articles in which, to quote John Gruber, we “Pando the hell out of a story.” Uber, Secret, the Techtopus -- regular readers know the hall of fame. Likewise our long-form profiles of inspiring entrepreneurs, PandoMonthly event series, and curve-ball regulars like The War Nerd and Brad Jonas’ brilliant illustrations. [...] By contrast, although we always try to avoid publishing linkbait and pure opinion, some of the posts which on the previous model might have been great for search traffic or guilty clicks have fallen off a cliff under the new model. Further proof that the high-traffic snackable content that’s good for advertisers isn’t necessarily valued by readers.
Pando.com  PandoDaily  Sarah  Lacy  business  model  paywalls  paywall  journalismus  investigative  journalism  journalism  niche  pageviews  The  Content  Wars  value  creation  TechCrunch  Re/Code  The  Verge  Silicon  Valley  disposable  income  discretionary  spending  convenience  consumer  product  mass  market  product  management  Product/Market  Fit  freemium  Clickbait  Linkbait  linkbaiting  copywriting  click  bait  The  Information  noise  noise  pollution  Signal  vs.  attention  span  productivity  zombie  consumer  quality  long-form 
july 2015 by asterisk2a
Zuck Details How Artificial Intelligence Will Show You The Perfect Facebook Posts | TechCrunch
pushing the envelope to improve Newsfeed experience, to keep people on Facebook. Same with FB Instant Article. keeping people on FB. // thus ad dollars keep rolling if not even increase ... // their business model is keeping people on FB and clicking, wasting time and occasionally clicking a promoted post and or other ad.
augmented  intelligence  AI  artificial  intelligence  Newsfeed  algorithm  Facebook  Big  Data  analytics  Software  Is  Eating  The  World  Facebook  Instant  Articles  user  engagement  user  experience  user  churn  product  management  Social  Media  curation  content  curation  curator  noise  Signal  vs.  noise  pollution  Start-Up  lesson  Start-Up  advice  business  model 
july 2015 by asterisk2a
Apple reveals new Music app to rival Spotify - BBC News
Apple has announced a new app that combines a streaming song and music video library, an internet radio station and a way for artists to share unreleased tracks and other material. It includes a recommendation system that uses both human curators and computer algorithms to suggest songs. [...] "Apple is arriving late to the music streaming business, due in part to Steve Jobs' refusal to believe that music subscription services would ever work," said James McQuivey from the Forrester consultancy. But, he added, that he believed it would catch up with market leader Spotify's 15 million paying subscribers in less than a year. Another analyst suggested Apple might face a challenge explaining all the features on offer. "Apple Music is a complex mix of services including music streaming, live radio, music discovery and social interaction with artists, [...] three month free subscription [ $9.99 (£6.50)] and family bundle [14.99 up to 6 ppl] [...] Beats 1 [is free] // apple.co/1IrFWfp
Apple  Spotify  curation  content  curation  Signal  vs.  Noise  pollution  The  Wars  Entertainment  Entertainment  Industry  Music  Industry  Apple  Music  Tidal  Pandora  Rdio  subscription  model  business  model  freemium  Apple  Pay 
june 2015 by asterisk2a
Author And YouTuber John Green Tells Advertisers To Stop Worrying About Eyeballs | TechCrunch
John Green talked about how he and his brother Hank built a devoted following of “nerdfighters” on YouTube, contributing to the enormous success of his book. In fact, they’ve built an online video business with 30 employees. But Green’s ad revenue is outweighed by things like crowdfunding and merchandise — and that ad revenue is falling by 5 percent every year. He acknowledged that’s not true for everyone on YouTube. Nonetheless, he argued, “Many of the strongest communities are dramatically undervalued by advertisers, forcing YouTubers to find other paths.” [...] And sure, distraction is fine, but Green doesn’t see himself and other “passionate YouTubers” as being in “the distraction business.” Instead, the best shows are in “the community business,” and he watches them because they help him “grapple with and consider the problems and questions way down deep there in the darkness. [...] focusing on eyeballs is a crummy way to measure the success and value [...] eyeball biz shrinking!
YouTube  content  creator  creator  digital  economy  digital  content  business  model  AdSense  Google  The  Wars  community  management  community  CrowdFunding  merchandise  Signal  vs.  Noise  distraction  Reality  TV  television  scripted-reality  TV  TV  Series  Clickbait  Linkbait  linkbaiting  pageviews  Page  Views  viral  coefficient  virality  Video  filter  bubble  content  curation  curation  Newsfeed  algorithm 
april 2015 by asterisk2a
What's wrong with the media - YouTube
sexy vs starchy / we need better varieties of celebrities. >> new kind of public thinkers.
Linkbait  linkbaiting  mainstream  media  Clickbait  BuzzFeed  Upworthy  Digg  Reddit  exploitation  pageviews  democracy  business  model  Signal  vs.  Noise  filter  bubble  Newsfeed  journalism  journalismus  The  Content  Wars 
march 2015 by asterisk2a
Anybody who can't make money off iPads or TUAW should get out of the money-making business | iMore
But just because AOL can't make money off a niche blog, that doesn't mean the niche blog is dead: It just needs to evolve. We might be looking at a future where niche blogs stay far away from multi-million dollar corporations, and find different forms of money-making apart from blanket advertising. Ben Thompson wrote a fantastic piece this morning on blogging's bright future that follows those lines: No, it's not scale that is the problem, but rather reach. I am, of course, acutely aware that there is a tradeoff when it comes to the subscription business model: by making something scarce, and worth paying for, you are by definition limiting your number of readers. Stratechery, though, serves a niche, and niches are best served by making more from customers who really care than from milking pennies from everyone.
bloggers  Blogger  Blogging  The  Content  Wars  Signal  vs.  Noise  filter  bubble  niche  Content  audience  1000  True  Fans  business  model  business  plan  economies  of  scale  scale  AOL  Yahoo!  interactive  paid  freemium  digital  long-tail  Gary  Vaynerchuk  creator  curation  distribution  discovery  native  branded  native  advertising  advertisement  advertising  marketing  micro 
february 2015 by asterisk2a
Labels, not Spotify, are screwing over artists and breaking the music industry. Here’s how to fix it. | PandoDaily
[ Platform - everyone (middlemen, plural) is taking a cut. ] A new report from audit firm Ernst & Young and the French record label trade group SNEP reveals better estimates than we’ve ever seen on the payout distribution of music streaming services. And who do you suppose takes the biggest cut? You guessed it, labels. According to the report, labels net 45.6 percent of the streaming revenue created by Spotify and Deezer, the two platforms included in the study. The streaming platforms themselves — most of which have yet to achieve profitability despite fielding frequent attacks for their supposed greed — take home 20.8 percent. An additional 16.7 percent is paid in taxes before songwriters and performing artists finally see their shares — which amount to 10 percent and 6.8 percent, respectively.
middleman  Music  Industry  digital  artist  Entertainment  Industry  Entertainment  Spotify  iTune  Deezer  Rdio  Pandora  YouTube  Platform  TOS  freemium  business  model  free  digital  content  digital  economy  digital  natives  Millennials  Trend  Generationy  user  behaviour  user  experience  360-music-contract  Indie  Music  Music  1000  True  Fans  Multimedia  Social  Media  marketing  advertisement  added  value  Proposition  exploitation  fairness  Silicon  Valley  Signal  vs.  Noise 
february 2015 by asterisk2a
DLD15: Andrew Keen: "The Internet is not the Answer" | G! blog - YouTube
>> Speed of change has changed, accelerated. (powerlaw distribution and hockeystick growth of apps) << >> Digital Society isn't working << // "Making the World a better place."- Claim. Criticism is about Privacy, user of Data (TOS), transparency, and how the sum of those companies affect humanity/society ... &! TNW – Andrew Keen – The internet is not the answer | The Next Web - youtube.com/watch?v=moLLHxxD0JM &! youtube.com/watch?v=sVEtTzlqsoE 'Universal Basic Income has to come in the future because of the Future of Work and the Mobile Creative. etc etc.' &! DLD15 Interview/Debate - youtube.com/watch?v=8lV3YRJKLq8 &! youtube.com/watch?v=15SN91hVxSg 'Uber Co. epitomise what it isn't working for people of the rest of the world. It's working for some type of people who have a stake in the company. [...] I am a digital environmentalist.'
Andrew  Keen  book  Social  Media  attention  span  Facebook  Uber  cohesion  Google  Amazon  accountability  oversight  Political  Governance  corporate  working  poor  precarious  work  Precariat  Proletariat  safety  net  Universal  Basic  Income  Grundeinkommen  Mobile  Creative  Mobile  Creatives  exploitation  Future  of  Internet  Signal  vs.  Noise  filter  bubble  education  policy  underemployed  Digital  Revolution  employment  Capital  business  model  labour  market  labour  economics  Robotics  AI  automation  critic  critiques  criticism  Silicon  Valley  algorithm  Software  Is  Eating  The  World  Why  Software  Is  Eating  World  inefficiencies  efficient  disrupting  markets  disruption  Industrial  Revolution  history  technological  history  regulators  self-regulation  regulation 
january 2015 by asterisk2a
Pomplamoose 2014 Tour Profits (or Lack Thereof) | PandoDaily
[A] new paradigm for professional artistry. We’re entering a new era in history: the space between “starving artist” and “rich and famous” is beginning to collapse. YouTube has signed up over a million partners (people who agree to run ads over their videos to make money from their content). The “creative class” is no longer emerging: it’s here, now. We, the creative class, are finding ways to make a living making music, drawing webcomics, writing articles, coding games, recording podcasts. Most people don’t know our names or faces. We are not on magazine covers at the grocery store. We are not rich, and we are not famous. We are the mom and pop corner store version of “the dream.” If Lady Gaga is McDonald’s, we’re Betty’s Diner. And we’re open 24/7. We have not “made it.” We’re making it. [...] Relevant Passion Content vs Interesting Content (Gossip, Celeb, 24/7 News Cycle (C&P Re-Posts & Repackaged ala HuffPo) ... in an age of FB Newsfeed & Co. for discovery. &! bit.ly/1Aqw2ZJ
Mobile  Creative  Mobile  Creatives  Music  Industry  Entertainment  Industry  Hollywood  Indie  Music  Indie  Games  YouTube  business  model  pageviews  content  creator  paid  content  digital  content  content  Newsfeed  Facebook  Twitter  content  discovery  content  distribution  Platform  Huffington  Post  NYTimes  mass  culture  Massenmedium  Bild.de  virality  The  Wars  Viral  copywriting  destruction  creativity  Artist  digital  Signal  vs.  Noise  frictionless  friction  attention  span  Generationy  Millennials  print-is-dead  Print  is  Dead  Google  News  Google  Search  newspapers  SME  SMB 
november 2014 by asterisk2a
How a fake Star Wars trailer reveals everything wrong with “content journalism” | PandoDaily
But one outlet, eager to compete in what the Awl’s John Herrman calls “The Content Wars,” ( http://www.theawl.com/slug/the-content-wars ie http://www.theawl.com/2014/11/the-john-oliver-video-sweepstakes-finale ) made a huge error in its play for Star Wars trailer traffic: It posted a fake trailer. [...] How many hours a year do bloggers, interns, and homepage editors of news sites spend writing the same article and embedding the same video as their competitors? Couldn’t this time be better devoted to finding new stories or new avenues for analysis? [...] It’s hard to blame publishers. They need clicks to placate advertisers who, after all, are the ones paying most of our salaries. But if this Rolling Stone mess-up teaches us anything it’s that, while competitive click-chasing can be a dangerous game, it’s always easy to cover up your mistakes.
The  Content  Wars  throwaway  short-form  digital  creator  Signal  vs.  Noise  pollution  contextual  curation  paid  distribution  branded  BuzzFeed  NYTimes  discovery  Niche  Content  micro  algorithm  Newsfeed  Facebook  Twitter  YouTube  Platform  Upworthy  Huffington  Post  business  model  pageviews 
november 2014 by asterisk2a

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