asterisk2a + vs. + friction + instant   4

800-Pound Publishing Gorilla Facebook Barges Back Into Blogging With “Notes” | TechCrunch
Facebook’s advantage is its distribution. The same weapon it’s used to barge into web publishing with Instant Articles and video hosting with its auto-play clips could help it invade blogging. It’s similar to how LinkedIn used its natural traffic to launch a professional-minded publishing network. People will write where they get an audience. If that’s Facebook, they’ll publish there. And while Twitter doesn’t discriminate, showing every post to everyone, Facebook’s filtered feed shows you what it thinks you’ll actually consume [and what's in their best own interest, keeping you on FB, favouring native content of link-out content]. [ step by step, FB is productizing - offering more to advertisers how to reach their user base, leverage its huge user base, Big Data, users data, the ceiling for FB earnings is far off! and thus its market cap (valuation). could nearly double again from its 250bn. it doubled in 5 years from IPO slump. ] // &! wrd.cm/1Pw2v5w
Appification  App  Store  Google  Play  Apple  App  Store  Facebook  Messenger  Facebook  Instant  Articles  Facebook  Newsfeed  The  Content  Wars  discovery  distribution  algorithm  Silo  Platform  TOS  Twitter  linkedin  Facebook  Notes  Wordpress  self-publishing  publishing  2.0  digital  publishing  publishing  YouTube  Tumblr  medium.com  Blogger  Blogging  noise  noise  pollution  Signal  vs.  differentiate  differentiation  Google  Content  native  advertising  native  friction  frictionless  branded  e-mail  marketing  e-mail  marketing  advertisement  targeting  advertisement  re-targeting  ad  targeting  Big  Data  user 
august 2015 by asterisk2a
The Down And Dirty History Of TMZ
“There’s no doubt: [Harvey] Levin absolutely changed the way celebrities function today.” TMZ has been responsible for breaking the biggest celebrity scandals of the last 10 years: effectively ending a 30-year career (Mel Gibson), tarnishing golf’s most sacred idol (Tiger Woods), and puncturing the pristine image of celebrity royalty (Solange Knowles attacking Jay Z). But it’s not just celebs: In 2009, it caught a bank spending millions of taxpayer bailout funds on a lavish party (Northern Trust), and, via spin-off TMZSports, instigated the $2 billion sale of an NBA team by applying the same surveillance to a racist owner (Donald Sterling) once reserved for the Hollywood stars and socialites.
TMZ  celebrity  culture  celebrity  gossip  culture  gossip  Tabloid  society  Glossy  Magazine  Internet  Signal  vs.  Noise  beauty  industry  beauty  standard  beauty  personal  values  Daily  Mail  Bild.de  corporate  values  corporate  culture  ethical  beliefs  moral  beliefs  human  progress  human  tragedy  frictionless  friction  phone  hacking  News  Corporation  newscorp  News  Corp.  rupertmurdoch  Rupert  Murdoch  Harvey  Levin  Hollywood  Entertainment  Entertainment  instant  gratification  Music 
july 2014 by asterisk2a
You gotta read this! — Maker’s Perspective — Medium
org - http://www.borthwick.com/weblog/2014/07/11/you-gotta-read-this-thoughts-about-reading-and-internet-media-use/ "And since publishers — news organizations — are thinking that we aren’t reading, many of them focus on simple topline metrics like uv’s, page views, shares and likes and don’t track or use engagement metrics to manage their business. Another bad loop. [....] [... the user divide ...] It seems like we have two opposing trends going on simultaneously. On one end of the curve rabid sharing is driving an attention cycle of seconds but on the other end people are reading and watching more. The social web has flattened web sites and made the home page irrelevant to many sites — simultaneously the shift to the phone/tablet and the mobile app internet is unbundling the web that we knew. The combination of these two trends is changing media and how we use and experience it."
Social  Media  attention  attention  span  instant  gratification  frictionless  friction  Product  Design  Start-Up  advice  Start-Up  lesson  novelty  Consumerism  consumer  consumerist  engagement  user  experience  feedback  loop  feedback  intent  intention  advertising  advertorial  advertisement  impressions  metrics  long-form  short-form  content  throwaway  content  paid  content  digital  content  content  creator  content  curation  content  distribution  Niche  Signal  vs.  Noise  journalismus  investigative  journalism  BuzzFeed  shared  experience  experience  emotion 
july 2014 by asterisk2a

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