asterisk2a + vs. + friction   11

Gillmor Gang: Dog Days | TechCrunch
the personal assistant is the new smartphone! can't live without it once you (technology; augmented intelligence and artificial intelligence) mastered it. // GoButtler in Germany. And Operator in SV - http://techcrunch.com/2015/04/22/the-request-network/ - << both take a cut/commission fee. Amazon, Microsoft, Google, Facebook could have it as features. Just as Facebook can have Meerkat as feature, for the celebrities. And the personal assistant - will be JUST A FEATURE - on your phone. iOS, Android ... & Facebook's 'empire' Platform to keep you inside Facebook continuing scrolling that god damn newsfeed. // // noise is lower on FB newsfeed (learning algorithm - your personal filter bubble) vs Twitter and vs RSS. ... Google News is a different thing. // // &! and there is a business in manual (editor, personal brand, leader) content curation/editing as well as in algo (Newsfeed)
Facebook  M  Facebook  Messenger  personal  assistant  technological  progress  AI  augmented  intelligence  artificial  intelligence  Google  Now  on  Tap  Siri  Apple  Spotlight  Google  Search  Google  Inc.  Apple  Microsoft  Cortana  Amazon  Google  Now  convenience  frictionless  friction  GoButtler  Amazon  Echo  feature  Platform  Silo  iOS  Android  Windows  10  Newsfeed  on-demand  noise  filter  bubble  Twitter  RSS  Signal  vs.  noise  pollution  digital  economy  The  Content  Wars  attention  span  attention  graph  digital  marginal  cost  economics  of  abundance  contextual  discovery  Programmatic  Content  user  generated  curation 
september 2015 by asterisk2a
800-Pound Publishing Gorilla Facebook Barges Back Into Blogging With “Notes” | TechCrunch
Facebook’s advantage is its distribution. The same weapon it’s used to barge into web publishing with Instant Articles and video hosting with its auto-play clips could help it invade blogging. It’s similar to how LinkedIn used its natural traffic to launch a professional-minded publishing network. People will write where they get an audience. If that’s Facebook, they’ll publish there. And while Twitter doesn’t discriminate, showing every post to everyone, Facebook’s filtered feed shows you what it thinks you’ll actually consume [and what's in their best own interest, keeping you on FB, favouring native content of link-out content]. [ step by step, FB is productizing - offering more to advertisers how to reach their user base, leverage its huge user base, Big Data, users data, the ceiling for FB earnings is far off! and thus its market cap (valuation). could nearly double again from its 250bn. it doubled in 5 years from IPO slump. ] // &! wrd.cm/1Pw2v5w
Appification  App  Store  Google  Play  Apple  App  Store  Facebook  Messenger  Facebook  Instant  Articles  Facebook  Newsfeed  The  Content  Wars  discovery  distribution  algorithm  Silo  Platform  TOS  Twitter  linkedin  Facebook  Notes  Wordpress  self-publishing  publishing  2.0  digital  publishing  publishing  YouTube  Tumblr  medium.com  Blogger  Blogging  noise  noise  pollution  Signal  vs.  differentiate  differentiation  Google  Content  native  advertising  native  friction  frictionless  branded  e-mail  marketing  e-mail  marketing  advertisement  targeting  advertisement  re-targeting  ad  targeting  Big  Data  user 
august 2015 by asterisk2a
Google and blogs: “Shit.” – Marco.org
Landscaped changed dramatically ~2009/10 forward for blogs/content creators. >> blogs have to be now niche, focused, regular content w engagement (due to algos/ranking), ... // "If you want traffic, Google’s arc makes clear to publishers, you’re going to have to pay for it." Include Facebook. Include Twitter (Promoted Tweets). Include Snapchat (Discover, Linkedin (Pulse). >> All gained sized, thus noise, people gaming the system, ... thus owner changes rules and system for his/her advantage and gain (profit maximization). // // even content curators (by hand) can be 1/2 noise. And the summaries are just shorter bouts of noise to scan through (medium.com, Mahalo) - its like joining the dark force. // Things come and go in waves/trends; thus the next wave/trend could be self-published long-form niche content partially free (The Information, ebooks, Pando) which are remarkable (Seth Godin) // snacking is SO western lifestyle, even for information/news - is lowering productivity/focus
Google  Search  Newsfeed  Twitter  content  discovery  content  distribution  Blogging  blogosphere  blog  blogs  techmeme  HuffPo  Huffington  Post  Social  Media  Tumblr  filter  bubble  email  BuzzFeed  SEO  SEM  Google  News  YouTube  Signal  vs.  Noise  pollution  Linkbait  linkbaiting  Clickbait  click  bait  distraction  mobile  homescreen  mobile  first  mobile  phone  user  behaviour  friction  frictionless  tl;dr  Blogger  Platform  TOS  Wordpress  long-tail  1000  True  Fans  AdSense  DoubleClick  Snapchat  linkedin  engine  content  curation  differentiate  differentiation  Seth  Godin  24-hour  cycle  addiction  Listicle  Appification  snacking  western  lifestyle  book  Information  Diet  productivity  publishing  2.0  publishing  RSS  bookmark  Silicon  Valley  exploitation  sociology  psychology  FOMO  YOLO  life  lesson  life  hacker 
may 2015 by asterisk2a
Facebook News Feed Reprioritizes Your Real Friends Above Pages | TechCrunch
combat falling usage & engagement!? VS bit.ly/1by0vvx pay-to-play // FB turned from keeping up with the lifes of their friends (young demographic), into clickbait distraction & time wasting machine. Other platforms emerged 2 hang digitally with ur friends that are way more simplified (tuned down 2 1 usage; Appification) with much less bells & whistles & complexity/depth & distraction vs hooked). Thus the defensive acquisition of WhatsApp, Instagram & fork-out of Messenger. They saw Snapchat as a vector of attack bc of the appeal of ephemeral in todays 'always on record' products. Where VR is bet that is maybe even 10 years out 2 come finally 2 full fruition; mass market adoption (like the phone). Crossing the chasm. // Not even 10 years old & other people attack FBs weaknesses &are winning. But what FB got going for it, another 10 years is, the usr base as advertising victims (targeting&re-targeting) enabled by masscollection via Facebook-button. &log-in used in Apps.
Facebook  Newsfeed  WhatsApp  Instagram  Snapchat  Facebook  Messenger  user  behaviour  Appification  single-use  app  mobile  first  mobile  homescreen  mobile  phone  user  experience  Mark  Zuckerberg  multi-product  company  attention  span  friction  frictionless  Signal  vs.  Noise  pollution  distraction  filter  bubble  advertisement  targeting  Programmatic  Advertising  advertisement  re-targeting  advertisement  marketing  Social  Media  Wall  Street  shareholder  value  profit  maximisation 
april 2015 by asterisk2a
Pomplamoose 2014 Tour Profits (or Lack Thereof) | PandoDaily
[A] new paradigm for professional artistry. We’re entering a new era in history: the space between “starving artist” and “rich and famous” is beginning to collapse. YouTube has signed up over a million partners (people who agree to run ads over their videos to make money from their content). The “creative class” is no longer emerging: it’s here, now. We, the creative class, are finding ways to make a living making music, drawing webcomics, writing articles, coding games, recording podcasts. Most people don’t know our names or faces. We are not on magazine covers at the grocery store. We are not rich, and we are not famous. We are the mom and pop corner store version of “the dream.” If Lady Gaga is McDonald’s, we’re Betty’s Diner. And we’re open 24/7. We have not “made it.” We’re making it. [...] Relevant Passion Content vs Interesting Content (Gossip, Celeb, 24/7 News Cycle (C&P Re-Posts & Repackaged ala HuffPo) ... in an age of FB Newsfeed & Co. for discovery. &! bit.ly/1Aqw2ZJ
Mobile  Creative  Mobile  Creatives  Music  Industry  Entertainment  Industry  Hollywood  Indie  Music  Indie  Games  YouTube  business  model  pageviews  content  creator  paid  content  digital  content  content  Newsfeed  Facebook  Twitter  content  discovery  content  distribution  Platform  Huffington  Post  NYTimes  mass  culture  Massenmedium  Bild.de  virality  The  Wars  Viral  copywriting  destruction  creativity  Artist  digital  Signal  vs.  Noise  frictionless  friction  attention  span  Generationy  Millennials  print-is-dead  Print  is  Dead  Google  News  Google  Search  newspapers  SME  SMB 
november 2014 by asterisk2a
The Down And Dirty History Of TMZ
“There’s no doubt: [Harvey] Levin absolutely changed the way celebrities function today.” TMZ has been responsible for breaking the biggest celebrity scandals of the last 10 years: effectively ending a 30-year career (Mel Gibson), tarnishing golf’s most sacred idol (Tiger Woods), and puncturing the pristine image of celebrity royalty (Solange Knowles attacking Jay Z). But it’s not just celebs: In 2009, it caught a bank spending millions of taxpayer bailout funds on a lavish party (Northern Trust), and, via spin-off TMZSports, instigated the $2 billion sale of an NBA team by applying the same surveillance to a racist owner (Donald Sterling) once reserved for the Hollywood stars and socialites.
TMZ  celebrity  culture  celebrity  gossip  culture  gossip  Tabloid  society  Glossy  Magazine  Internet  Signal  vs.  Noise  beauty  industry  beauty  standard  beauty  personal  values  Daily  Mail  Bild.de  corporate  values  corporate  culture  ethical  beliefs  moral  beliefs  human  progress  human  tragedy  frictionless  friction  phone  hacking  News  Corporation  newscorp  News  Corp.  rupertmurdoch  Rupert  Murdoch  Harvey  Levin  Hollywood  Entertainment  Entertainment  instant  gratification  Music 
july 2014 by asterisk2a
Native advertising remains an awkward — but very necessary — mess | PandoDaily
http://bit.ly/1rRdtax "“We can buy page views… but we can’t buy time spent,” Segrist said, euphorically. The New York Times jumped “full force” into native 12 months ago, according to Tomich. “It’s been incredibly successful,” he said. “Success is limitless with this type of advertising.”" | http://bit.ly/1nZKdcB + http://bit.ly/1rzyfxM + http://bit.ly/1umjzEp + http://bit.ly/1zbHXYd + http://bit.ly/1rzJEMB "Facebook is no longer a social network. It’s the world’s most powerful news reader [...] I no longer go to the New York Times front page to start my day. I get there through the ‘side door.’ Facebook. [...] Facebook drives massively more referral traffic than Twitter, and publishers I’ve surveyed confide that the ratio can be as high as ten or twenty to one. [Even Pinterest comes before Twitter]" + http://bit.ly/1A0SAhX + http://bit.ly/1xbawCh
advertorial  native  advertising  native  content  native  contextual  content  advertisement  targeting  advertisement  advertising  sponsored  content  promoted  content  NYT  NYTimes  attention  span  frictionless  friction  Social  Media  page  views  clicks  engagement  mobile  homescreen  Facebook  Twitter  Pinterest  Platform  Open  Platform  e-mail  Google  Yahoo!  Portals  Portal  search  engine  Internet  Forbes  publishing  2.0  self-publishing  BuzzFeed  UpWorthy  publishing  Wordpress  Tumblr  Signal  vs.  Noise  content  creator  content  curation  digital  content  content  distribution  micro  content  short-form  content  Niche  Huffington  Post  RSS  Newsfeed  algorithm  content  discovery  content  network  content  Age  digital  economy  digital  natives  value  creation  Proposition  Core  Product  Proposition  added  value  YouTube  Google+  Google  Google  News  user  hack  user  experience  customer  experience  experience  shared  experience  differentiation  differentiate 
july 2014 by asterisk2a
You gotta read this! — Maker’s Perspective — Medium
org - http://www.borthwick.com/weblog/2014/07/11/you-gotta-read-this-thoughts-about-reading-and-internet-media-use/ "And since publishers — news organizations — are thinking that we aren’t reading, many of them focus on simple topline metrics like uv’s, page views, shares and likes and don’t track or use engagement metrics to manage their business. Another bad loop. [....] [... the user divide ...] It seems like we have two opposing trends going on simultaneously. On one end of the curve rabid sharing is driving an attention cycle of seconds but on the other end people are reading and watching more. The social web has flattened web sites and made the home page irrelevant to many sites — simultaneously the shift to the phone/tablet and the mobile app internet is unbundling the web that we knew. The combination of these two trends is changing media and how we use and experience it."
Social  Media  attention  attention  span  instant  gratification  frictionless  friction  Product  Design  Start-Up  advice  Start-Up  lesson  novelty  Consumerism  consumer  consumerist  engagement  user  experience  feedback  loop  feedback  intent  intention  advertising  advertorial  advertisement  impressions  metrics  long-form  short-form  content  throwaway  content  paid  content  digital  content  content  creator  content  curation  content  distribution  Niche  Signal  vs.  Noise  journalismus  investigative  journalism  BuzzFeed  shared  experience  experience  emotion 
july 2014 by asterisk2a

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