asterisk2a + user   222

Couple scammed out of £57,000 fear being homeless at Christmas | Money | The Guardian
doesn't even need social engineering. just very targeted, knowing their business, hacking attack (eg phishing through password change see podesta) and remain undetected for a long time just listening in on the email inbox. and jumping in when the situation comes. // in the end encryption didn't help. would help if there were a 2-auth process for those transactions (business ops, business it security) if you cant be 100% sure that your employees fall for phishing, impersonation, or social engineering (there have been reports of secretaries and assistants falling for social engineering to transfer large amounts for bogus but believable business transactions)
phishing  fraud  scam  cyber  IT  security  private  end  user  social  engineering  crime  impersonation  identity 
november 2017 by asterisk2a
From a Culture of Connectivity to a Platform Society
transform, change public life and social life. [...] participatory culture (reality is sometimes less than 1% create of the 100% that consume. [,,,] give away your user data, get service for free. it became a economic transaction. user data is currency. [...] harmful for people, but no discussion about harms to society and public life (self-censorship) & rise in vanity, Selbstdarstellung! Also filter bubble. Revenge Porn. Stalking. Cyber bullying and cyber mobbing. Phishing for your data, enabling cyber crime. [...] hidden norms and values [...] not a level playing field [pay to play] [...]
Platfom  Silo  Open  Platform  EULA  TOS  Social  Media  Facebook  Twitter  Instagram  winner  take  all  Strava  Google  News  Google  Inc.  Uber  Silicon  Valley  mobile  homescreen  Brand  Gesellschaft  society  WhatsApp  Public  Life  AirBnB  book  Web  2.0  Tinder  user  data  Privacy  Internet  Privacy  sharing  economy  Gig  YouTube  self-censorship  Big  advertisement  re-targeting  advertisement  targeting  Selbstdarstellung  Selfie  filter  bubble  Newsfeed  revenge  porn  stalking  cyber  mobbing  cyber  bullying  phishing  cyber  crime  self-regulation  NextDoor  Amazon  4chan  Reddit 
april 2016 by asterisk2a
Pando: Facebook is the latest tech giant to face a European antitrust investigation
The authority is investigating suspicions that with its specific terms of service on the use of user data, Facebook has abused its possibly dominant position in the market for social networks.
Facebook  antitrust  Big  Data  user  advertisement  targeting  advertisement  re-targeting  monopoly  Twitter  Snapchat  YouTube  Google  Inc.  AdSense  Google  Search  TOS 
march 2016 by asterisk2a
Why doesn’t Whole Foods just take out Blue Apron, Plated et al?
But the biggest problem has to be churn. These services-- even if you love them-- burn you out. A small percentage of people have the time and desire to cook three nights a week over the course of a year. The recipes either don’t repeat favorites enough or offer too much duplication of sauteed chicken with slightly different ingredients placed around it. We spent months demoing them and boxes arriving soon started to elicit groans. It was a ticking time bomb crossed with the monotony of a to do list arriving on our doorstep.
on-demand  mobile  homescreen  user  churn 
february 2016 by asterisk2a
SNAPPING MY WAY THROUGH VEGAS | DailyVee 003 - YouTube
>> cross-pollination w snippets of other platforms native content. // doesn't have to do w selling shit, pushing ... it's about adding value and story telling. // Casey Neistat - how can you not use Social Media to interact and tell your story next with to the video, perspective, sharing, your view, storytelling. - youtu.be/UZ9UtbnzYyA - // LEVERAGE SOCIAL MEDIA. But content needs to be great. Social Media can't raise lame shit. // it's the conversation, the back and fourth. the exchange.
Hollywood  Entertainment  Industry  Music  Industry  Social  Media  storytelling  Casey  Neistat  creative  destruction  creativity  Snapchat  Tumblr  Reddit  Facebook  Instagram  Twitter  Imgur  The  Content  Wars  attention  span  attention  graph  graph  Newsfeed  discovery  contextual  distribution  user  generated 
february 2016 by asterisk2a
Harald Welzer: Unsere Freiheit ist bedroht, Sternstunde Philosophie vom 29.03.2015 - YouTube
"Wir der Konsumer sind das eigentliche produkt, das Firmen kaufen." [...] dieses system ist totalitaer. hat elemente von totalitarismus. [...] was bedeutet es fuer eine gesellschaft wenn das private verschwindet? [...] wir brauchen privats phaere, nicht offentlichen raum, fuer moderne buergerliche gesellschaft, [...] direkte einwirkung auf privates handeln "wenn man etwas nicht will das es nicht oeffentlich ist, soll man es nicht tun." [...] IoT ist neue welle, Industrie 4.0, wieder verlust der privatsphaere im haus [...] loss of autonomy - loss of decision making [...] man wehrt sich erst wenn man was erleidet, leidet [...]
individualism  individuality  Selbstbestimmung  status  symbol  status  anxiety  consumerist  consumerism  zombie  consumer  sociology  philosophy  filter  bubble  Newsfeed  Google  Search  algorithm  western  society  Gesellschaft  Big  Data  metadata  Facebook  profiling  user  Meta  Data  Amazon  e-commerce  advertisement  targeting  advertisement  re-targeting  Internet  Privacy  Privacy  perma-cookie  cookies  Surveillance-Industrial  Complex  surveillance  surveillance  state  Snoopers  Charter  Dataretention  Vorratsdatenspeicherung  Orwellian  self-censorship  Wertegesellschaft  Zivilgesellschaft  Autonomy  mobile  homescreen  Smart  Home  IoT 
february 2016 by asterisk2a
Only use A&E in emergency this Christmas, public told - BBC News
The public are being urged to think twice before they use A&E over the festive period to help hospitals cope. NHS bosses in England are worried that the way Christmas and New Year falls this year could lead to a surge in demand after the long weekends. They have been urging people to stock up on painkillers and cough syrups to deal with minor ailments. Patients should also look to use alternatives to A&E such as the NHS 111 phone line and pharmacies if possible. Long weekends tend to result in a peak in demand for emergency services on the first working day back. It is not known exactly why this is although experts suggest as people are unable to access community services such as GPs they end up struggling through before seeking help on the first working day back.
A&E  NHS  user  behaviour 
december 2015 by asterisk2a
Facebook bows to Belgian privacy ruling over cookies - BBC News
Facebook has said that it will respond to a privacy ruling in Belgium by requiring users to log in to view pages on the site.
Facebook  Internet  Privacy  Privacy  Big  Data  business  model  user  advertisement  targeting  advertisement  re-targeting 
december 2015 by asterisk2a
The internet is obsessed with this new Acapella app | Technology | The Guardian
Mixcord co-founder Daniel Vinh told BuzzFeed the idea for the app came about from one of its other apps, PicPlayPost, which began as a collage maker and now allows users to make video collages. They noticed people were making a cappella songs on PicPlayPost and went from there. So, if you were wondering why your feed has been filling up with a bunch of harmonies: now you know.
user  hack 
november 2015 by asterisk2a
Google Plans to Introduce Android Laptops, Replacing Chrome as OS | Re/code
Scale Google loves scale. It shutters products with user numbers that many companies would kill for (remember Reader?) because they don’t reach the billion-plus of its flagships. Chrome primarily lives on Chromebook devices. Gartner estimates Google will ship 7.9 million devices this year. Android, Google recently announced, crossed 1.4 billion users. Very different scale. Despite some traction, Chromebooks are still a tiny slice of the market, and Google has faced difficulty corralling developers to build apps for it. It hasn’t had the same problem with Android. [...] Google has manically reiterated that it does, in fact, have a cohesive plan for mobile. A chief Android distinction from Chrome is that it is built for mobile behavior. A vote for Android is, in some ways, a tacit admission that Google must devote its attention to the devices on which it lives.
Google  Inc.  ChromeOS  Chrome  Google  Chrome  Android  Sundar  Pichai  mobile  homescreen  AdSense  business  model  AdBlock  ad  blocking  content  blocking  mobile  phone  Smartphone  mobile  first  Chromecast  Chromebook  phablet  Tablet  user  behaviour 
october 2015 by asterisk2a
Snapchat’s new ‘scary’ privacy policy has left users outraged - MarketWatch
Users are outraged that Snapchat has the rights to reproduce your messages // https://twitter.com/kalpenn/status/659829293762113537 &! https://twitter.com/samsheffer/status/659918433249845249 - 'cookies that may identify your browser and device.' aka you across services. because others sell already that data. your identity, your history. //&! via https://redd.it/3qya7j - Snapchat just reserved the rights to store and use all selfies taken with the device Think that picture you're about to send is temporary? Think again - bit.ly/1PVVb6f
TOS  EULA  The  Content  Wars  Platform  Silo  Facebook  Snapchat  Pinterest  Twitter  Instagram  business  model  pageviews  advertisement  targeting  advertisement  re-targeting  Big  Data  user  Social  Media  Free  Internet  Privacy  Privacy  Surveillance-Industrial  Complex  surveillance  state  corporate  state  corporate  YouTube  Google  Inc.  Google  Search  Apple  iOS  ad  blocking  blocking  AdBlock 
october 2015 by asterisk2a
Eine Woche offline - Zurück in die analoge Ahnungslosigkeit
"Generation Kopf unten" // Furchts was zu verpassen. Loss aversion. >> known dopamine kick and serotonin. good feel feeling. emotion. // Funktionaler gebrauch - vs - abuse // Aufmerksamkeit verloren gegangen, dauernde unterbrechung // durchschnittlich 3hr bis zu 5h am handy // benutzen smartphone nicht mehr zum telefonieren // .. auf eine sache konzentrieren. geht nicht mehr. // Wertegesellschaft: Likes? Followers? Comments? // Belohnungssystem //
addiction  Dopamine  Serotonin  mobile  homescreen  Escapeism  Entertainment  distraction  psychology  sociology  communication  abuse  substance  abuse  Smartphone  mobilephone  mobile  phone  24-hour  news  cycle  user  generated  content  The  Wars  click  bait  Clickbait  Linkbait  linkbaiting  Internetsucht  Internetabhängigkeit  chronic  stress  filter  bubble  multitasking  Digital  Detox  burnout  productivity  Gamification  Social  Media  Wertegesellschaft  Gesellschaft  Wegwerfgesellschaft  society  Belohnungssystem  loss  aversion  emotion  Procrastinating  procrastination  anxiety  anxiety  peer  pressure  peer  group 
october 2015 by asterisk2a
Digitaler Burnout: "Zu viel Smartphone macht unglücklich" - SPIEGEL ONLINE
[ portion USE time! 3x1hr? ] Study: Wir beschäftigen uns bis zu drei Stunden am Tag mit dem Smartphone. Der Leiter der Studie zieht daraus bedenkliche Schlüsse - und fordert eine digitale Diät. [...] Der Experte geht davon aus, dass beim Scrollen über den Handyscreen die gleichen Stoffwechselvorgänge im Gehirn aktiviert werden wie bei Drogensüchtigen. Die ständige Kommunikation mit Freunden oder Arbeitskollegen über soziale Medien wie Facebook scheine dabei das größte Suchtpotenzial auszumachen. "Denn dort erhalten wir Aufmerksamkeit und Anerkennung", so te Wildt. [...] "Das Gehirn ist durch den Überfluss an Informationen und Kommunikation komplett überlastet", sagt Markowetz. Im schlimmsten Fall führt das schließlich zum Burnout, wie ihn Miriam Meckel, Chefredakteurin der "Wirtschaftswoche" oder die "Huffington Post"-Gründerin Arianna Huffington erlebt haben. Die beiden Karrierefrauen machten die Kommunikationsüberlastung mitverantwortlich für ihren Zusammenbruch.
Smartphone  mobile  homescreen  mobile  first  mobile  phone  user  behaviour  snacking  Entertainment  Escapeism  attention  span  attention  graph  distraction  Focus  Depression  well  being  happiness  Social  Network  Social  Media  digital  natives  noise  pollution  noise  Signal  vs.  sociology  Selbstdarstellung  Selbstfürsorge  psychology  Psychiatry  burnout  chronic  stress  Friendship  status  anxiety  status  symbol  consumerist  consumer  choice  consumerism  zombie  consumer  Alain  de  Botton  materialism  Dopamine  book  The  Information  Diet  Leistungsgesellschaft  Gesellschaft  Wegwerfgesellschaft  meme  society  Age  digital  economy  The  Content  Wars  user  generated  Platform  life  hacker  life  lesson  Tim  Ferriss  productivity  Procrastinating  procrastination 
october 2015 by asterisk2a
Spare Me Your Sh*tty Advertising - YouTube
"advertising business model doesn't make sense." for publishers! Business insider makes 50cent per user per year. ARPU. OUCH! It's like worse than brand awareness banner advertising. They recently started long-form reports to buy on vertical/topics like gigaom did. // news is free. analysis isn't (in-depth, maybe personal brand, industry standing (like TechCrunch turned out to be: worked for it many long nights for years. and then it all came crashing down rather quickly because the figure-head overstretched himself and wasn't in it for the long-run to do it as independent business) ... but don't to cottage cheese Wall Street a-like factory). // &! We are on the eve of war of ad blocking/content blocking: The End of Advertising as We Know It - youtu.be/KFe3YOlRlRs
subscription  model  business  model  Retail  e-commerce  Amazon  Prime  convenience  pure  play  brick  and  mortar  business  Jet.com  Amazon  publishing  2.0  journalismus  paywall  pageviews  BuzzFeed  Insider  New  York  Times  NYT  NYTimes  Der  Spiegel  The  Guardian  ARPU  advertisement  advertisement  targeting  advertisement  re-targeting  CPM  Facebook  Big  Data  ad  targeting  Programmatic  Content  Programmatic  Advertising  PandoDaily  Pando.com  The  Information  24-hour  news  cycle  The  Content  Wars  discovery  distribution  noise  noise  pollution  curation  curation  curator  creator  digital  contextual  Niche  Content  marketing  advertorial  paid  user  generated  branded  Newsfeed  Upworthy  Google  Search  ad  blocking  Google  Inc.  Apple  iOS  Android  AdBlock  blocking  Platform  Silo  TOS 
october 2015 by asterisk2a
Lovoo Flirt-App: Hinweise auf gefälschte Profile - SPIEGEL ONLINE
[ nothing new. has been reported before about fake profiles and fake profile activity on german language dating (pay for play) portals. ] Die in dem Datenpaket enthaltenen E-Mails würden nahelegen, dass Lovoo mit erfundenen Profilen arbeitet, die automatisch aktiv werden und andere Nutzer positiv bewerten, heißt es in "c't" weiter. Außerdem sei in den Daten auch der Programmcode einer Software namens "Promoter-Creator" enthalten gewesen. Diese könnte verwendet worden sein, um Fake-Profile auf Lovoo zu erstellen, schreibt das Magazin.
Lovoo  OkCupid  Match.com  Online  Dating  Tinder  Social  Network  Network  effect  user  engagement  customer  retention  customer  acquisition  user  acquisition  user  churn  user  generated  content  MAU  Gamification 
september 2015 by asterisk2a
Apple's Ad-Blocking Apps Gaining Popularity - YouTube
"this is an arms race." //&! bit.ly/1iRx5vN //&! bbc.in/1LpAn4D - However Mr Arment withdrew his app after just two days and offered those who had bought it a refund.
ad-block  iAd  Safari  iOS  Platform  Silo  AdBlock  Content  Blocking  user  experience  UI  UX  friction  Chrome  publishing  2.0  business  model  pageviews  web  publishing  mobile  web  phablet  subscription  model  Google  Inc.  Facebook  Twitter  Apple  App  Store  Google  Play  ad-blocking 
september 2015 by asterisk2a
Inside Bayern Munich: Business of Sport Special - YouTube
brand awareness advertising/marketing (mass eyeballs.pageviews) - vs - user experience, engagement, empowerment, remix use, word of mouth, shared experience, sharing, social media, customer acquisition, net promoter score, )
business  of  sport  soccer  World  Cup  FIFA  UEFA  Premier  League  DFB  elite  sports  elite  athlete  IOC  doping  capitalism  brand  awareness  marketing  advertisement  advertising  TV  pageviews  eyeballs  user  engagement  customer  empowerment  customer  experience  customer  acquisition  user  experience  user  acquisition  user  churn  Gary  Vaynerchuk 
september 2015 by asterisk2a
What is Angela Ahrendts doing at Apple? - Fortune
“She motivates people. She inspires people. And she is the sort of person who wants to see things succeed as a team. It’s a rare quality.” [...] Ahrendts believes the key to the company’s future is not just marvelous products, but also engaging and energizing its nearly 100,000 employees, 60% of whom now work in retail division. “If you’re going to employ people anyway,” she says, “why not make them the differentiator? They’re not a commodity.” Now that there are 459 Apple stores in 15 countries, many people have their first Apple experience inside a store—a first impression that could forever tarnish the brand if it’s not good. “Burberry was about building a relationship,” she says. “But it was always about selling an amazing product that you would have forever. Apple is just a deeper relationship with a much broader constituency. Because it’s everybody.” // apple positioned itself just above everyone else it competes w [having a margin!], but not too far up to be douchy, off-setting
Angela  Ahrendts  Retail  brick  and  mortar  business  Apple  aspirational  product  marketing  user  experience  pure  play  e-commerce  Tim  Cook  user  engagement  customer  experience  UI  UX  CEO  Leadership  people  management  team  management  customer  service  customer  acquisition  customer  user  acquisition  user  churn  communication  Positioning  Value  Proposition  added  creation  emotion  advertisement  advertising  status  anxiety  community  community  management  R&D  STEM  Research  IP  intellectual  property  differentiate  differentiation 
september 2015 by asterisk2a
Major Executive Shake-Up at Yahoo Media Unit Amid Company-Wide Talent Turmoil (Update) | Re/code
There have been a lot of changes in the media unit too, including some layoffs and other adjustments. Under Savitt and with the support of Mayer, Yahoo has sought to create a content destination site, with elaborate online magazines and big-name hires like Katie Couric and David Pogue. Still, the lack of traction in reviving its core business, especially advertising, has begun to take its toll. And, no surprise, there are many more as other Silicon Valley companies — such as Twitter, Facebook and others — have grabbed the cream of the crop at Yahoo of late, as its core business has continued to suffer. I have spent the last several weeks compiling a long list of the leavings, so more to come.
Yahoo!  Y!  Yahoo  corporate  change  Marissa  Mayer  Leadership  user  generated  content  The  Wars  user  behaviour  mobile  homescreen  CEO  vision  mission 
september 2015 by asterisk2a
More evidence that Snapchat needs to just kill Discover already
>> bit.ly/15SfOfU &! bit.ly/1M6Khcb &! bit.ly/1uxEz6s (( Discover wants to be Newsfeed ala Facebook without 'Liking' a page (BEING FED ... uhhhh, so TV/Radio/Newspaper. You don't discover, you are being fed.), but curated, and first foray into introducing ads (figuring out a business model) ... and not opting to go/experiment w native ads (Snaps pushed to users, ala Superbowl ads! at around half the price point of Superbowl ads? Why not. With a tight grip on quality, storytelling, authenticity, ... sure can't scale it very much. And not the ultimate money machine at first.) )) --- vs --- Gary Vaynerchuks opinion on it - bit.ly/1zBUCYm &! bit.ly/1XSVS2L - argues if programming is good (content being the variable) people will go there repeatedly vs their website or own app. // BUT is Discover too far removed from Snapchat being Snapchat (medium is the message) itself and thus friction. Bc of no empowerment, engagement, experience the original medium has! Stapled on non-native feature.
Snapchat  Snapchat  Discover  Evan  Spiegel  Facebook  user  generated  content  Facebook  Instant  Articles  Newsfeed  Twitter  LinkedIn  Pulse  The  Wars  noise  pollution  noise  Signal  vs.  content  curation  curation  algorithm  Platform  TOS  user  experience  user  engagement  customer  empowerment  customer  experience  mobile  homescreen  user  behaviour  creative  content  creator  ProAm  creator  creating  creativity  value  creation  utility  Escapeism  Entertainment  Smartphone  added  value  Core  Product  Proposition  Proposition  Start-Up  lesson  Start-Up  advice  business  model  pageviews  advertising  advertisement 
september 2015 by asterisk2a
CEO Ambarish Mitra: independent Blippar may IPO - Business Insider
youtu.be/epMs3X8U9Ko?t=13m55s 'want's to take it all the way ... to IPO.' - Q: Is Virtual Search and Augmented Reality a feature on an existing (Search) Platform (with existing data and personal context - ie your past search history and relations (FB)) in the next 5 years or a public company? Could the extra friction of an app to launch, with the name ?blippar? be a friction point for traction!? - VS - native on iOS, Android camera app that gets into augmented reality mode when it sees a specific QR code. Time will tell. What past has show, to gain mass adoption it is about being immersive (whoa), creates emotional - chemical (dopamine) intangible value, and being sort of 'invisible' "Don't show me." and thus habit forming, // &! bit.ly/1N4a5oj
VR  virtual  reality  Blippar  vertical  category  visual  search  Google  iOS  Android  Microsoft  Bing  Apple  Spotlight  Cortana  Google  Now  on  Tap  Google  Now  Amazon  context  contextual  content  Augmented  AR  Facebook  Apple  Google  Inc.  search  engine  IoT  Windows  10  mobile  homescreen  user  behaviour  QR  code  mass  market  mass  culture  UI  UX  user  experience  user  engagement  customer  experience 
september 2015 by asterisk2a
Gillmor Gang: Dog Days | TechCrunch
the personal assistant is the new smartphone! can't live without it once you (technology; augmented intelligence and artificial intelligence) mastered it. // GoButtler in Germany. And Operator in SV - http://techcrunch.com/2015/04/22/the-request-network/ - << both take a cut/commission fee. Amazon, Microsoft, Google, Facebook could have it as features. Just as Facebook can have Meerkat as feature, for the celebrities. And the personal assistant - will be JUST A FEATURE - on your phone. iOS, Android ... & Facebook's 'empire' Platform to keep you inside Facebook continuing scrolling that god damn newsfeed. // // noise is lower on FB newsfeed (learning algorithm - your personal filter bubble) vs Twitter and vs RSS. ... Google News is a different thing. // // &! and there is a business in manual (editor, personal brand, leader) content curation/editing as well as in algo (Newsfeed)
Facebook  M  Facebook  Messenger  personal  assistant  technological  progress  AI  augmented  intelligence  artificial  intelligence  Google  Now  on  Tap  Siri  Apple  Spotlight  Google  Search  Google  Inc.  Apple  Microsoft  Cortana  Amazon  Google  Now  convenience  frictionless  friction  GoButtler  Amazon  Echo  feature  Platform  Silo  iOS  Android  Windows  10  Newsfeed  on-demand  noise  filter  bubble  Twitter  RSS  Signal  vs.  noise  pollution  digital  economy  The  Content  Wars  attention  span  attention  graph  digital  marginal  cost  economics  of  abundance  contextual  discovery  Programmatic  Content  user  generated  curation 
september 2015 by asterisk2a
A brand new game | The Economist
As people spend more time on social media, advertisers are following them
Social  Media  advertisement  targeting  advertisement  re-targeting  Big  Data  relevance  attention  span  attention  user  engagement  engagement  user 
september 2015 by asterisk2a
Twitter works just fine – but for investors, anything except total market domination is a disaster | Comment is free | The Guardian
Nothing better illustrates capitalism’s addiction to illogic than the mismatch between Twitter’s workability and its unpopularity with Wall Street [...] Any company that cannot demonstrate a clear route to monopolising its space, monetising its users’ data on a vast scale, is to be discarded, targeted for acquisition, consigned to perpetual dowdiness. [...] When I’ve pointed to Wikipedia, Apache or Linux as harbingers of a new, non-market, open source economics, one of the stock responses is: “now show us something more spectacular.” The problem is, these modest, functional and free products are already in their own way spectacular. Wikipedia is the biggest information product in the world; Apache runs half the world’s web servers; and Linux is the system of choice for at least a third of all servers (the computers that run businesses) and 97% of the world’s supercomputers.
Twitter  Wall  Street  shareholder  value  profit  maximisation  short-term  short-term  thinking  short-term  view  crony  capitalism  capitalism  exploitation  post-capitalism  monopoly  monopsony  oligopoly  oligopol  Facebook  IPO  Google  Open  Source  Share  Economy  Open  Data  Wikipedia  GNU/Linux  Apache  Wordpress  creative  destruction  Software  Is  Eating  The  World  3D  printing  Robotics  automotive  self-driving  cars  disrupting  markets  disruption  Marketplace  commodity  business  commoditization  marginal  cost  differentiate  differentiation  economics  of  abundance  autonomous  car  automation  Future  of  Work  Mobile  Creatives  Mobile  21stcentury  Collaborative  collaboration  cooperation  user  generated  content  crowdsourcing  Industrial  Revolution  2.0  policy  Industrial  Revolution  economic  history  trickle-down  economics  Universal  Basic  Income  winner  take  all  Amazon  SAP  Salesforce  inequality  Thomas  Piketty  Super  Rich  1%  mainstreet.org  tax  evasion  tax  avoidance  Gini  coefficient  deregulation  neoliberalism  neoliberal  self-regulation  regulators  regulation  utility  public  utility  Good  Silicon  Valley  Unicorn  Decacorn  Private  Market 
august 2015 by asterisk2a
Modern Storytellers: Gary Vaynerchuk and Casey Neistat - YouTube
>> always on record. thus being consistent, you, authentic, key to sustainability. everyone is the PR agent for themselves. // bullshit detectors have become hyper-refined. // - have to open yourself up to it, as requirement, to be radically honest, vulnerable, see Brene Brown. // also, have to leave money on the table! << going for the marathon! not the sprint. not profit maximisation. go for legacy. willingness to say no, knowing when to say no because it would be short-term optimisation. // keeping values/guiding principles/mission/vision with growing team - is about success of your leadership team/exec team (Eventbrite gal talked about this in yc talk, surprised about internal champions/leaders). // [AD PRODUCT FOR CLOSETPHILE AND OH HI THERE WORLD!] attention graph/span: what brings value to ppl?! ads should bring, have to bring value! its not about reach/pageviews. its about attention. being part. creating value!!! also not add friction - ie pre-roll ad. normal ads steal time!
Gary  Vaynerchuk  Casey  Neistat  storytelling  Selbstdarstellung  status  anxiety  Social  Media  authenticity  authentic  Selbstfürsorge  Start-up  of  You  Branding  Personal  Brand  Brand  communication  community  management  attention  span  attention  oh  hi  there  world  closetphile  business  model  pageviews  value  creation  Core  Product  Proposition  intangible  value  Proposition  corporate  values  added  value  value  values  values  shared  economic  interest  lesson  advice  differentiate  differentiation  noise  pollution  noise  distraction  user  behaviour  lilwrld  advertisement  advertising  native  advertising  branded  content  content  marketing  advertorial  Programmatic  advertisement  targeting  advertisement  re-targeting  celebrity  culture  of  You  Vlog  Vlogging  shared  experience  shared  perspective  user  generated  content  actions  change 
august 2015 by asterisk2a
Jeremy Rifkin on the Fall of Capitalism and the Internet of Things - YouTube
// good and services - commoditisation - near priceless. // mass market becomes zero marginal cost business - commodity! thus have to differentiate ie through freemium/premium/subscription model! two tier. // attention span - news is free, ppl are satiated quiet often with free news, that they don't pay for premium products (except niche) like analysis&perspective & brand pull. have to add more value to core value prop and intangible value - like community & leadership // every consumer can become a prosumer //
post-capitalism  Collaborative  collaboration  Universal  Basic  Income  book  Paul  Mason  Share  Economy  Open  Source  Open  Data  marginal  cost  economics  of  abundance  economic  history  crony  capitalism  capitalism  Wall  Street  Jeremy  Rifkin  21stcentury  Marketplace  transparency  democracy  productivity  identity  Future  of  Work  Mobile  Creatives  3D  printing  Manufacturing  Industrial  Revolution  2.0  policy  energy  price  renewable  energy  energy  policy  commodity  business  commoditization  Robotics  automation  Software  Is  Eating  The  World  Prosumer  ProAm  publishing  2.0  self-publishing  user  generated  content  Net  Neutrality  Blogging  The  Wars  education  policy  vocational  education  professional  education  MOOC  knowledge  knowledge  worker  freemium  subscription  model  business  model  mass  market  paywalls  paywall  user  behaviour  homescreen  snacking  Entertainment  Escapeism  IoT  added  value  value  creation  Core  Product  Proposition  intangible  value  Proposition  social  change  Open  Platform  Platform  EULA  TOS  proprietary  News  24-hour  cycle  automotive  autonomous  car  self-driving  cars  public  transportation  transportation  communication  output  gap 
august 2015 by asterisk2a
Everything You Need To Know About iOS 9’s New Content Blockers | TechCrunch
Ben Thompson: Apple Enables Ad-Blockers - http://exponent.fm/episode-048-an-exhausting-week/ --- is apple nudging content providers to point people to the native app?! as mobile web gets better!? and bandwidth and coverage better!? --- under the cover of Privacy and user experience! --- with the exception of its own ad-network iAD, sure. // what a move. // &! The adblocking revolution is months away (with iOS 9) – with trouble for advertisers, publishers and Google - bit.ly/1UfXjsT &! bit.ly/1MxoHge // &! Apple, has made Content Blocking “official”, ad-supported publishing business models are in trouble. [...] [PAGEVIEWS as business model] Too many sites are just echo chambers, they rewrite news releases, add strong adjectives and adverbs, and a bit of spin. [news is free, analysis and perspective not] - bit.ly/1Fe6u0D //&! tcrn.ch/1UCagrA - Begun, The Mobile Ad-Blocking Wars Have [...] increasing bloatware of online advertising. &! tcrn.ch/1O0VcoI << ad business model not working!!!
AdBlock  iOS  Safari  Apple  iAd  Platform  user  experience  Internet  Privacy  Privacy  perma-cookie  cookies  tracking  advertisement  re-targeting  advertisement  targeting  Apple  App  Store  mobile  web  HTML5  corporate  strategy  corporate  media  PR  public  relations  spin  doctor  Silo  TOS  EULA  corporate  culture  corporate  values  Wall  Street  profit  maximisation  shareholder  value  ecosystem  Facebook  content  blocker  business  model  pageviews  journalismus  investigative  journalism  journalism  BuzzFeed  Huffington  Post  AOL  Yahoo!  Page  Rank  Google  News  Google  Search  publishing  2.0  newspaper  newspapers  paywalls  paywall  subscription  model  freemium  Print  is  Dead  jeffjarvis  Vox  Washington  Post  Insider  Linkbait  linkbaiting  click  bait  Clickbait  NYT  NYTimes  New  York  Times  Pando.com  PandoDaily  Facebook  Instant  Articles  The  Economist  Financial  Times  The  Guardian  Android  Google  Chrome  Google  Inc.  AdSense  AdWords  pre-roll  Programmatic  Programmatic  Advertising  Outbrain  mobile  ads  native  content  marketing  MoPub  Flurry  Zero  Rating  Wireless  Carrier  ISP  Net  Neutrality  Adobe  Flash  customer  experience  friction  frictionless  commodity  business 
august 2015 by asterisk2a
The Math Behind SaaS Startup Valuation | TechCrunch
One of the most critical metrics for software companies — but also one of the most difficult to measure — is the lifetime value of their customers (LTV). The lifetime value dictates how a company should spend its marketing and sales dollars. Unfortunately, many early stage startups struggle to measure LTV, because they haven’t been around very long and, consequently, haven’t seen a large number of customers through their lifespans with the product. // &! http://techcrunch.com/2015/08/29/the-saas-success-database/
SAAS  CAC  LTCV  business  model  subscription  model  customer  acquisition  user  acquisition  user  churn  customer  retention  metrics  KPI  Start-Up  lesson  Start-Up  advice  accounting  freemium  business  education  MBA  accelerated  learning 
august 2015 by asterisk2a
YouTube as you know it is about to change dramatically | The Verge
https://news.ycombinator.com/item?id=10139266 // Would you pay to avoid ads on YouTube? [...] According to multiple sources, the world’s largest video-sharing site is preparing to launch its two separate subscription services before the end of 2015 — Music Key, which has been in beta since last November, and another unnamed service targeting YouTube’s premium content creators, which will come with a paywall. Taken together, YouTube will be a mix of free, ad-supported content and premium videos that sit behind a paywall.
YouTube  AdBlock  paywalls  paywall  subscription  model  Music  Streaming  friction  frictionless  user  behaviour  content  creator  digital  economy  digital  content  Facebook  Video  Newsfeed  Facebook  Tumblr  Video  Yahoo!  Patreon 
august 2015 by asterisk2a
Alternatives Management: Vertrauen als Ressource für Unternehmen - SPIEGEL ONLINE
Oft werben diejenigen am meisten darum, die unter Vertrauensverlust leiden. Denn tatsachlich sinkt das Vertrauen in die Wirtschaft und das Misstrauen steigt. Das ist das Ergebnis nahezu aller Studien zum Thema Verbrauchervertrauen // &! bit.ly/1Vd5jYF - Twitter just made it more difficult to hold politicians accountable // Same with the Conservative Party deleting all their speeches and documents after they won majority in election and partnered up with libdems - bit.ly/1c7hHG6 &! bit.ly/1Epl5va // Auch Geld funktioniert nur dank Vertrauen [...] Der Systemtheoretiker Niklas Luhmann beschrieb Vertrauen daher auch als "Mechanismus zur Reduktion sozialer Komplexität". Ständiges Misstrauen dagegen mache unser Zusammenleben deutlich schwieriger, sagt Martin Schweer. [...] Schnell zeigte sich: Hatte der eine das Geschäft fair und zum gegenseitigen Vorteil abgewickelt, erhöhte der andere in der nächsten Runde seinen Einsatz. // &! bit.ly/1ILzkZU - Does honesty matter ...
bank  bailout  GFC  Career  Politicians  Congress  No  Representation  social  contract  transparency  accountability  crony  capitalism  capitalism  post-capitalism  Buffer  Wall  Street  shared  economic  interest  profit  maximisation  shareholder  value  banking  crisis  trust  distrust  trustagent  Start-Up  advice  Start-Up  lesson  Conservative  Party  DWP  David  Cameron  George  Osborne  spin  doctor  PR  public  relations  neoliberalism  neoliberal  algorithm  Page  Rank  monopoly  monopsony  oligopoly  oligopol  Iain  Duncan  Smith  Open  Data  Open  Source  NSA  GCHQ  Secret  Courts  Surveillance-Industrial  Complex  surveillance  state  Orwellian  military–industrial  Pentagon  WMD  False  Flag  FISA  Court  FISAAA  public  record  public  interest  Misstrauen  Lügenpresse  Freedom  of  Information  Act  BND  Angela  Merkel  GroKo  Eurogroup  election  campaign  promises  Internet  Archive.org  Google  Cache  political  theory  governance  corporate  governance  fiat  currency  inequality  Gini  coefficient  fairness  Generationengerechtigkeit  Gerechtigkeit  Justice  System  Jim  Crow  voter  turnout  apathy  indifference  TOS  EULA  win-win  partnerships  cooperation  Google  Data  of  of  public  of  public 
august 2015 by asterisk2a
The Vergecast 168: Really good codeine - YouTube
min 46 // Instagram increased res for square format, now allowing all photo formats (vertical and landscape, after user hacked the square format - putting in landscape or portrait photos with borders - to make it square) vs what it was and was not and what it only offered on release day. "the great equaliser." all had the same tool, limitations, options, ways to express, make photos more interesting. thus it showed off some specific creative you (how to use your phone camera), not your skill and experience with Photoshop, lighting, photo school rules - that can set you apart. Instagram was a small, limited, enhanced window you your world, to that moment - captured. And now like Social Media. It is being gamed. Exploited. Abused. For specific commercial and or personal purpose. // Instagram was sort of, lucked out, with not being something for everyone. No it has become that thing that can be used by everyone - for their purpose. Follows it being primed for advertisers ...
Instagram  differentiate  differentiation  photo  app  constraint  artificial  constraint  community  philosophy  Facebook  Newsfeed  Social  Media  Selbstdarstellung  Celebrity  of  You  Beme  community  management  Twitter  Product/Market  Fit  MVP  Minimal  Viable  Product  category  vertical  consumer  management  experience  user  hack  strategy  Snapchat  Vine  YouTube  expression  creative  content  creator  digital  content  user  generated  content  The  Wars  Multimedia  Periscope  Meerkat  barriers  to  entry  cost  of  entry  meritocracy  meritocratic 
august 2015 by asterisk2a
Howard Stern Just Sent Ad Blocking Mainstream. — Verses From The Abstract — Medium
mass market = commodity business = zero marginal cost/economic of abundance = low quality = value only short-term &! https://soundcloud.com/ianschafer/howard-stern-on-ad-blocking - UPDATE: This is the App Store trending searches on the morning of Wednesday, August 26th. There is definitely a Stern effect: [...] Heck, if Howard Stern can convince people to buy Squatty Pottys, he can convince them to install ad blocking extensions. Are ads even the future of advertising? Let’s figure out what the future actually is while we still have some runway. In the meantime, let’s make advertising that actually provides value to people while we still can. // // native, brand awareness, not annoying, value creation - added value, shared economic interest ads !!!
AdBlock  The  Content  Wars  business  model  pageviews  subscription  model  freemium  native  advertising  branded  advertorial  digital  economy  digital  digital  artist  creator  commodity  business  commoditization  News  24-hour  cycle  journalismus  investigative  journalism  journalism  paywalls  paywall  critical  mass  mass  market  marginal  cost  economics  of  abundance  user  behaviour  mobile  homescreen  Appification  Platform  Silo  snacking  utility  Entertainment  Escapeism  friction  frictionless  value  creation  added  value  shared  economic  interest 
august 2015 by asterisk2a
Staff Exodus, Pressure From Microsoft, Apple Hit Google Now | Re/code
According to multiple sources, their initial vision of Now — as a mobile assistant tailored to particular users — works best living on the mobile operating system, not within search. Also, Google is a political place and search is Congress. Big, necessary, stodgy. [...] “‘Look, I’ve got a lot on my plate. Chrome and Android are my top priorities. Google Now is not on that. I can’t fight that battle for you.’” [...] Apple, for its part, looks prepared to launch a competitor to Now on Tap. With its proactive assistant and spotlight search, the Apple entry could elbow Google out. // // Amazon released a (SW/HW)PA for the living room, Apple got Siri & just recently launched its own integrated search engine called "Spotlight" & Google released Google Now (voice activated search in response to Siri) and at last Google I/O, Now on Tap [ Now on Tap will solve app developers’ nagging issue with discovery. ] And FB just came out w an assistant product for Messenger. // &! bit.ly/1JYeNCT
Google  Inc.  Google  Google  Search  Android  Google  Now  augmented  intelligence  Siri  Apple  iOS  Sundar  Pichai  personal  assistant  Software  Is  Eating  The  World  Big  Data  user  Internet  Privacy  Privacy  Facebook  Messenger  Platform  convenience  on-demand  user  behaviour  friction  frictionless  voice  recognition  mobile  homescreen  mobile  first  mobile  phone  Smartphone  Facebook  Appification  Silo  content  discovery  discovery  distribution  model  App  discovery  Apple  App  Store  Google  Play 
august 2015 by asterisk2a
How AOL Fits Into Verizon's Business - YouTube
- w data we can serve "great great" consumer experience, serve more targeted content (relevant, context), serve more (relevant, contextual) branded content (advertising, relevant adversing)
AOL  Verizon  Programmatic  Content  Programmatic  Advertising  advertisement  targeting  advertisement  re-targeting  The  Content  Wars  Big  Data  Wireless  Carrier  perma-cookie  cookies  TechCrunch  Meta  Data  metadata  user  contextual  context  ISP  cable  provider  USA  utility  Net  Neutrality 
august 2015 by asterisk2a
Pando: Do SpoonRocket and GoodEggs signal the beginning of the on demand food contraction?
Postmates-- unlike almost all leaders in every ecommerce and mobile commerce segment-- has insisted on growing at a rational pace, while protecting margins. Some would be investors have criticized Postmates for not going on more of a land grab. But other investors I’ve spoken with have been impressed with CEO Bastian Lehman’s restraint in such a free-spending environment. Particularly since Uber has told him -- literally in 2012-- and through its actions recently that it’ll “see (him) in the trenches.” The crazy over-funded trenches lined with subsidy, customer acquisition gold...
convenience  Uber  on-demand  Postmates  Marketplace  FoodPanda  Delivery  Hero  Rocket  Internet  burn  rate  growth  round  customer  acquisition  CAC  customer  retention  LTCV  user  acquisition  user  churn  1099  Economy  Gig  Economy  self-employment 
august 2015 by asterisk2a
BBC TV chief warns of US threat after big-money Amazon deals | Media | The Guardian
>> iPlayer needs to become an international subscription business. and leverage the BBC brand (sought after and trusted, it's the last public crown jewl that actually can compete in a global market! Channel 4 or ITV can't. ) // “Their model is built on having global rights and we have got to respect that. They are a very smart, impressive bunch of people,” Cohen said. “The key thing we look at more and more is the impact of global competition rather than just in the UK where very big companies can distribute their content around the world. That is a very big challenge.”
distribution  model  BBC  British  Broadcasting  Company  Netflix  HBO  cable  provider  Amazon  Amazon  Prime  on-demand  convenience  friction  frictionless  user  experience  economies  of  scale  scale  globalization  globalisation  digital  economy  digital  content  Television  TV  The  Wars  content  discovery  content  distribution  user  generated  content  competition  competitiveness  IP  intellectual  property  differentiate  differentiation  Branding  brand  awareness 
august 2015 by asterisk2a
Facebook files patent for credit worthiness based on your friend group | Hacker News
// Max Levchins - Affirm is rebuilding credit from the ground up. The FICO score was designed nearly 30 years ago, before universal internet access or smart phones -- it's time to reinvent lending for the current century.
Facebook  credit  score  FICO  FinTech  Big  Data  user  Meta  Data  metadata  Affirm  Social  Media  perma-cookie  cookies  Internet  Privacy  Privacy  quantified  self 
august 2015 by asterisk2a
Why Billion-Dollar Valuations Don’t Matter | TechCrunch
I recently heard a story about one VC pushing a company to drive their burn up from $1 million a month to $2.5 million. Unfortunately, an inefficient sales force will always come back to bite you in the butt. We typically think of 60 percent as the benchmark for a healthy performing sales organization. Anything less and you don’t have a repeatable model. [ avc did write about that you need to find product/market fit, traction, self starter, great net promoting score, without spending marketing/advertising/pr ] [...] The goal of every entrepreneur and VC for that matter should be to build sustainable and scalable businesses. The only way to do that is to focus on the metrics that truly matter. The companies that nail many, if not all, of the above criteria will be the ones that make it to the finish line, and the balance will be wandering through the forest looking for someone to feed them.
Unicorn  SAAS  Slack  DropBox  Box  Venture  Capital  Silicon  Valley  growth  round  2015  KPI  metrics  accounting  user  churn  customer  retention  upselling  customer  acquisition  CAC  Decacorn  on-demand  convenience  Marketplace  business  model  user  acquisition  Product/Market  Fit  Share  Economy  middleman  scale  economies  of  scale  FOMO  hunt  for  yield  Start-Up  advice  Start-Up  lesson  burn  rate  runway  Homejoy  Net  Promoter  Score  consumer  product  business  product  B2C  B2B 
august 2015 by asterisk2a
How To Get 1 Million Subscribers - YouTube
meritocracy, democratic, egalitarian. anyone who has interest, can find it. u will have an audience, even it is just 1. either they like it, share it & come back. or they leave u alone. // Beme, remove the aspect of creation. the friction. the cognitive cost. the overhead. a process to follow. a tutorial or how to listicle to read. to Google or to ask. >> Product developers & investors should think about the cognitive cost of their products. The cognitive cost very often can be much higher than the financial cost. Products with a low cognitive cost are those where the technology fades away and dont require a consumers ongoing attention. bit.ly/1Nz0veO // "Don't make me think." << book, UI UX mantra. // Photo-filter-app vs photo-editing-app vs video-editing-ai-augmented-intelligence-app that have popped up. podcasting. EDM // what has lots of overhead & sometimes really disappointing user experience? Skype, Windows, FriendFeed, Twitter?(niche compared 2 FB). Q&A youtu.be/6xVdM0QJq6Y
Casey  Neistat  freedom  of  expression  expression  creative  destruction  Beme  Vlogging  vlog  YouTube  Vine  Instagram  Periscope  Twitch  justin.tv  Qik  writing  Video  mainstream  filter  bubble  editor  Reddit  4chan  storytelling  Music  Industry  Indie  Music  Hollywood  content  discovery  content  distribution  distribution  model  TV  Reality  TV  scripted-reality  television  painting  digital  economy  digital  content  marginal  cost  economics  of  abundance  critics  Artist  graphic  artists  digital  cognitive  cost  friction  frictionless  Product/Market  Fit  MVP  Start-Up  lesson  Start-Up  advice  consumer  product  UI  UX  user  engagement  user  generated  content  user  experience  user  churn  hook  customer  empowerment  customer  experience  customer  retention  customer  acquisition  Podcast  podcasting  Platform  content  creator  The  Wars  Snapchat  SMS  WhatsApp 
august 2015 by asterisk2a
Marissa Mayer - The future of technology - YouTube
how you gonna make money, on mobile. Facebook is able to do it, enabled by data it has (targeting) and has a unrivaled competitive advantage (eats more than 70% of social media adversing budget). It's about execution now and new products - for Yahoo! Focus on Mobile, reorientate (right the ship in other direction, while still keeping tab on yahoo.com which is still sizeable business for yahoo) the company, management, team, employees. And acquisitions that help it make Yahoo! a mobile app company, relevant in the ecosystem (see Flurry acquisition, Brightroll, ... ad network/platform). Yahoos one disadvantage is that it doesn't have as much context to serve relevant - re-targeted ads to customers compared to FB, Twitter, Google. Same with Yahoo.com, its a bland/blunt page. No contextual, personal content nor advertising apart from cookies data derived. [...] "User data belongs to the end user." [...] "Portable" [...] "Standardized." [...] "Companies live and die by people/talent."
Marissa  Mayer  Yahoo!  Y!  Yahoo  context  Programmatic  Content  Programmatic  Advertising  advertisement  re-targeting  advertisement  targeting  Big  Data  user  contextual  interest  graph  Facebook  Twitter  cookies  perma-cookie  Meta  Data  metadata  Google  Search  Amazon  Google  Inc.  Internet  Privacy  Privacy  Microsoft  Bing  utility  The  Content  Wars  attention  span  user  behaviour  mobile  homescreen  mobile  first  EULA  TOS  transparency  user  engagement  mobile  phone  Smartphone  iOS  Apple  Social  Media  distribution  model  discovery  Android 
august 2015 by asterisk2a
Growth vs Retention – AVC
"Retention was clearly bad, and that’s what killed us" [...] [...] This all comes back to stepping on the gas before finding product market fit. You might think you have product market fit and so you scale up your hiring, your marketing, your sales, and your capital raising and spending. But if you can’t retain a healthy percentage of your users past ninety days, you don’t have product market fit yet and all the investment you make in your business is just money down the drain. So focus first on your 90 day retention numbers and make sure to nail them and prove you have product market fit. Then scale. // find natural/organic marketing - advertising - instead of building a non-product related cost center like sales, marketing, and advertising. short-cuts like these don't fix the product per se.
user  churn  customer  acquisition  Product/Market  Fit  MVP  user  acquisition  business  strategy  product  strategy  strategy  Start-Up  lesson  Start-Up  advice  burn  rate  runway  Homejoy  distribution  model  discovery  content  distribution  content  discovery  Net  Promoter  Score  word  of  mouth  Tribe  1000  True  Fans  UI  UX  user  experience  user  engagement  customer  experience  customer  retention  customer  service  SAAS  marketing  growth  round  cost  center  short-term  view  short-term  thinking  feedback 
august 2015 by asterisk2a
The Phablet Effect – AVC
[ remote control for your life, of your life ] Tablets are niche. Watches are niche. You could even argue that desktops are becoming niche. Everything pales in comparison to the smartphone it seems. [ small computer connected to super computer and all the worlds information ] & [ will have also impact on semiconductor business. marginal costs lower for mass smartphone parts, could (will eventually) find its way into the data center according to a16z Peter Levine and Benedict Evans and others. - bit.ly/1Jcx77U - Mobile Invades the Data Center & Consumerization (commodity hardware and software (OPEN SOURCE) will orchestrate everything else) of the Data Center &! bit.ly/1TZZVuH &! &! A Copernican Update … In Tech, the Smartphone Is the Center - bit.ly/1TZZZun // &! bit.ly/1JGyI9Z - The smartphone is the new sun.
phablet  Tablet  Smartphone  mobile  phone  mobile  homescreen  user  behaviour  snacking  technological  history  technological  progress  semiconductor  marginal  cost  commodity  business  commoditization  data  center  cloudcomputing  economics  of  abundance  Moore's  Law  Technology  Intel  Nvidia  AMD  ATI  ARM  Platform  Open  Source  Mainframe  Open  Hardware  Qualcomm  Google  Apple  MediaTek 
august 2015 by asterisk2a
Pando: The more we Tinder, the more things stay the same
- there is no perfect out there. - The Darkest Truth About Love - youtu.be/fNy5umFAnDo // its the easiest non-scariest thing to do, to swipe. to judge. without anybody know who and why you judged, in your own privacy. vs. in public, picking a person, facing possible rejection and embarrassment. // << “I’m on Tinder, Happn, Hinge, OkCupid,” Nick says. “It’s just a numbers game. Before, I could go out to a bar and talk to one girl, but now I can sit home on Tinder and talk to 15 girls—” - vnty.fr/1KTucX7
sociology  Online  Dating  Dating  Psychology  Tinder  OkCupid  Match.com  humanity  Love  Alain  de  Botton  philosophy  Millennials  mobile  phone  mobile  homescreen  user  behaviour  friction  frictionless 
august 2015 by asterisk2a
Spotify says sorry after privacy policy anger - BBC News
The new terms included access to pictures, contact phone numbers and sensor data stored on the user's smartphone. Mr Ek apologised in a blogpost for the "confusion" the changes had created. He promised an "update" to the new policy in order to clarify it but did not suggest that the terms themselves would be changed. "We should have done a better job in communicating what these policies mean and how any information you choose to share will - and will not - be used," Mr Ek wrote. He said Spotify would not access or import people's photos, contacts, sensor or GPS data without their permission. [ but you agree that they can, by accepting the TOS. what they should have included was clear why. even if it would reveal future products and product features/changes ] // &! bit.ly/1TXXhFN // &! on.recode.net/1NDtOMh // &! bit.ly/1K9Wxr1 - its about collecting data, and selling this data, and showing you more targeted ads based on this data. Joining the ranks of everyone else.
Spotify  TOS  Privacy  Internet  Privacy  community  communication  trust  trustagent  EULA  Microsoft  Start-Up  advice  Start-Up  lesson  Big  Data  perma-cookie  cookies  advertisement  targeting  advertisement  re-targeting  subscription  model  freemium  business  model  pageviews  user  metadata  Meta  Data 
august 2015 by asterisk2a
Jeff Bezos Revealed: Building Amazon One Box at a Time - YouTube
Not in Silicon Valley. Not inside the bubble. was not inside the bubble when it imploded. // can not rest on your laurels. can not stop for a second innovating. even trying hard to disrupt yourself (Kindle) and capture the market (monopsony - in book and ebook market and w audible the audiobook market). and taking out your partners (delivery firms) with building very close to the city their warehouses. also, locking in customers with Amazon Prime, and convenience one click order. and having the verything store. Amazon A9 - its search engine could be the one of the top 5 search engines in the world. Google, YouTube, ... Amazon? or Bing/Yahoo in between? // Nobody can compete on price with Amazon with popular items! they discount popular items to attract (loss leader items). making it up all the other items of the long tail // run in late with lots of antitrust. // all encompassing (encapsulating every decision) motto: obsessing over customer & inventing in the name of the customer.
Amazon  Kindle  audible  competitive  competitiveness  competition  Start-Up  lesson  Start-Up  advice  IPO  growth  round  e-commerce  Jeff  Bezos  e-book  ebook  ebooks  books  book  Print  is  Dead  user  behaviour  Amazon  Prime  Platform  Marketplace  efficiencies  long-tail  long-term  view  long-term  thinking  monopoly  monopsony  antitrust  creative  destruction  disruption  disrupting  markets  customer  experience  user  experience  Silo  TOS  Silicon  Valley  corporate  culture  corporate  values 
august 2015 by asterisk2a
Why an Instagram Tweak Spells the Beginning of a Multibillion-Dollar Industry | Re/code
Last week, Instagram — the image-based social network with more than 300 million users — made a change that barely received notice outside the tech world. It officially switched on its API, or application programming interface, for ads. [...] On a practical level, it means that the Internet’s newest advertising behemoth is officially open for business. Thanks in part to the new API, Instagram’s current mobile ad revenue of $595 million a year is expected to rocket to $2.8 billion by 2017 — leaving even giants like Twitter and Google in the rearview mirror in the U.S. market. [...] Ads can now be purchased by just about anyone, using online ad-buying tools offered by official Instagram partners. [...] businesses can now log onto third-party sites to create, target and place an ad — self-serve style. [...] In June, Instagram opened up ad-targeting tools that tap into user data from Facebook profiles.
Instagram  Facebook  business  model  pageviews  native  advertising  advertising  advertisement  branded  content  native  content  API  Platform  TOS  Marketplace  advertisement  targeting  advertisement  re-targeting  Big  Data  user 
august 2015 by asterisk2a
Vlogger guidelines published by advertising committee - BBC News
New guidelines for video bloggers who enter marketing relationships with brands have been published. The rules encourage "vloggers" to label advertising content and explain when they have been asked to feature products sent to them by companies. The Committee of Advertising Practice (Cap) has issued its first guidance since a landmark Advertising Standards Authority (ASA) ruling last year. The ASA said several vlogs praising Oreo biscuits were not clearly marked.
Vlogging  advertorial  content  marketing  vlog  Blogging  YouTube  native  advertising  advertisement  advertising  affiliate  marketing  referral  marketing  transparency  code  of  conduct  community  community  management  community  guidelines  YouTube  Network  Consumer  Protection  branded  content  user  generated  content  paid  content  Vine  Instagram  Twitter  Social  Media  Facebook 
august 2015 by asterisk2a
India's Snapdeal raises $500m from international investors - BBC News
In the Indian e-commerce sector, Snapdeal competes with rivals Flipkart and Amazon for market share. // burning cash, to buy customers, and with it being a private market, only board and founders know the numbers like LTCV and the puff they add with words and milestones. Chasing the emerging middle class. The new consumer is everywhere else, but not in the Western World which is struggling. http://www.breakingviews.com/indian-e-tailers-funds-will-disappear-in-a-flash/21212651.article
e-commerce  Flipkart  Snapchat  India  China  Amazon  commodity  business  commoditization  BRIC  Developing  World  emerging  middle  class  Frontier  Markets  growth  round  Venture  Capital  customer  acquisition  LTCV  customer  retention  user  churn  user  acquisition  burn  rate  runway 
august 2015 by asterisk2a
Why podcasts are suddenly “back” – Marco.org
>> listening to podcast eats time away from the existing pie pieces of other forms of entertainment, escapism, and snacking. But it shares similarities with Music, TV, Movie, ... you can let it run in the background and do something different and listening in.
Podcast  podcasting  Multimedia  Entertainment  Escapeism  snacking  user  behaviour  commuting  TV  Television  Radio  Social  Media  Music  Movie  content  discovery  content  distribution  vertical  category  community  Personal  Brand  Branding  YouTube  Tumblr  Facebook  Twitter  mobile  homescreen  mobile  first  mobile  phone  iPod  Apple  Android  distribution  model  iTunes  Soundcloud 
august 2015 by asterisk2a
Pando: Lessons from the startup graveyard
The startup grim reaper is time. Money buys you time; burn rate takes it away. // & avc - investing money into distribution before MVP/Product/Market Fit (traction, great net promoter score, word of mouth, social media sharing, email sharing, steady self-runner) is a waste. why pour gasoline on a non-existing fire, down the drain, never recoverable, no ROI!?!?
Start-Up  lesson  Start-Up  advice  burn  rate  runway  MVP  Product/Market  Fit  Minimal  Viable  Product  traction  user  churn  user  acquisition  customer  retention  customer  acquisition  Net  Promoter  Score  word  of  mouth  Social  Media  KPI  OKR 
august 2015 by asterisk2a
800-Pound Publishing Gorilla Facebook Barges Back Into Blogging With “Notes” | TechCrunch
Facebook’s advantage is its distribution. The same weapon it’s used to barge into web publishing with Instant Articles and video hosting with its auto-play clips could help it invade blogging. It’s similar to how LinkedIn used its natural traffic to launch a professional-minded publishing network. People will write where they get an audience. If that’s Facebook, they’ll publish there. And while Twitter doesn’t discriminate, showing every post to everyone, Facebook’s filtered feed shows you what it thinks you’ll actually consume [and what's in their best own interest, keeping you on FB, favouring native content of link-out content]. [ step by step, FB is productizing - offering more to advertisers how to reach their user base, leverage its huge user base, Big Data, users data, the ceiling for FB earnings is far off! and thus its market cap (valuation). could nearly double again from its 250bn. it doubled in 5 years from IPO slump. ] // &! wrd.cm/1Pw2v5w
Appification  App  Store  Google  Play  Apple  App  Store  Facebook  Messenger  Facebook  Instant  Articles  Facebook  Newsfeed  The  Content  Wars  discovery  distribution  algorithm  Silo  Platform  TOS  Twitter  linkedin  Facebook  Notes  Wordpress  self-publishing  publishing  2.0  digital  publishing  publishing  YouTube  Tumblr  medium.com  Blogger  Blogging  noise  noise  pollution  Signal  vs.  differentiate  differentiation  Google  Content  native  advertising  native  friction  frictionless  branded  e-mail  marketing  e-mail  marketing  advertisement  targeting  advertisement  re-targeting  ad  targeting  Big  Data  user 
august 2015 by asterisk2a
Samsung and Apple battle over the smartphone ‘floating voter’ | Technology | The Guardian
In the past two years 20% of iOS users switched to Android, and 16% of Android users switched to iOS. [...] Phablets here to stay Phablets also command some of the highest prices in the smartphone market, providing the biggest margins for smartphone manufacturers, explaining why both Apple and Samsung are pushing the supersized smartphone category so hard. [...] One thing is clear, phablets aren’t going anywhere in the near term, with Griffiths admitting that phone screen size is increasing because “almost one of the last things you do on a smartphone is make a call”. [ its a small computer connected to a super computer. ]
phablet  Smartphone  Android  iOS  mobile  phone  mobile  homescreen  mobile  first  user  behaviour 
august 2015 by asterisk2a
Networks and the Nature of the Firm — The WTF Economy — Medium
“publish, then filter” - Clay Shirky. >> It is fundamentally an open-ended network in which filtering and curation (otherwise known as “management”) happens largely after the fact. [ Twitter lacks a management/curation feature, has to overcome its once cheered differentiator of no curating nor using algorithms to make sense of the noise one subscribed to. ] [...] [ Replacing knowledgeable workers, sales person, support staff, with software. ] One way to think about the new generation of on-demand companies, such as Uber, Lyft, and Airbnb, is that they are networked platforms for physical world services, which are bringing fragmented industries into the 21st century in the same way that ecommerce has transformed retail. [...] This fragmented industry [Taxi] provides work not just for drivers but for managers, dispatchers, maintenance workers, and bookkeepers.
Clay  Shirky  Marketplace  efficiencies  plurality  Platform  user  generated  content  Open  Platform  noise  pollution  Signal  vs.  noise  curation  curator  content  curation  Newsfeed  algorithm  Google  Search  Page  Rank  Twitter  Software  Is  Eating  The  World  on-demand  convenience  Service  Sector  Jobs  commodity  business  commoditization  Amazon  Google  Uber  AirBnB  Lyft  e-commerce  YouTube  fragmented  Silicon  Valley  franchising  model  franchise 
august 2015 by asterisk2a
Apple car clues emerge from letter to test facility - BBC News
Apple's vice-president Jeff Williams said earlier in the year that the car is the "ultimate mobile device" - a space you'd assume Apple would be desperate to be in. The question is the extent of what they are building. Are they, as some have said, intending on creating an entire Apple-made car? Or are they perhaps content with providing sophisticated software for already-established car makers to use in their vehicles? Car makers are understandably keeping a close eye on things. Fiat boss Sergio Marchionne told the BBC earlier this year that Apple's pursuit of the car market would be highly disruptive.
Apple  Car  Apple  Google  X  autonomous  self-driving  cars  user  experience  Tesla  Motors  aspirational  product 
august 2015 by asterisk2a
The smartphone is the new sun — Benedict Evans
In this light, incidentally, Satya Nadella's suggestion that Xbox is no longer core was as interesting as the end of 'Windows Everywhere' (which I discussed here). Microsoft has been working on adding computing to TV since before phones even had screens. But it turns out that it's the smartphone, not the TV, that's  the centre of the experience, and the TV is dumb glass just as the mobile network is a dumb pipe.
technological  history  technological  progress  Technology  ARM  Qualcomm  Xbox  Microsoft  mobile  homescreen  mobile  first  mobile  phone  phablet  user  behaviour  snacking  Entertainment  Escapeism  customer  experience  consumer  product  consumer  choice  consumer  consumerism  consumerist  attention  span  TV  Television  Wireless  Carrier  Apple  Google  Android  iOS  Facebook  Twitter  The  Content  Wars  Silicon  Valley  App  Store  Apple  App  Store  Google  Play  Windows  10  GNU/Linux  Linux 
august 2015 by asterisk2a
NBCUniversal Buys Big Chunks of Vox Media and BuzzFeed | Re/code
[ independent outlets vanish from media landscape as the big ones invest or buy outright strategic (in their view) assets as they ponder the way forward into a future where they seem irrelevant (attributed at al by Facebook, Google, Twitter, dying newspaper, Appstore - the (smart)mobile phone, ... ] // Vox Media CEO Jim Bankoff — again, my boss — says that in addition to the NBCUniversal investment, the two companies now have a commercial partnership. That means, among other things, that they will collaborate on digital advertising, will work together on video advertising and video programming, and that you will likely see Vox Media employees more frequently on NBCU-owned networks like CNBC. (Re/code already had and continues to have a news partnership with CNBC). [...] Buzzfeed [apparently has] a revenue goal of $250 million in 2015. [...] NBCU more or less ignored digital for quiet some time. Still TV dwarfs digital publishing in real-terms $ ads spend, but TV is declining steadily.
Re/Code  Vox  Media  BuzzFeed  nbcuniversal  CNBC  NBC  Comcast  Verizon  TechCrunch  AOL  Wireless  Carrier  ISP  Big  Data  Programmatic  Content  Programmatic  Advertising  metadata  Meta  Data  user  Internet  Privacy  Privacy  perma-cookie  cookies  advertisement  targeting  advertisement  re-targeting  ad  targeting  The  Content  Wars  attention  span  user  behaviour  mobile  phone  mobile  homescreen  mobile  first  discovery  distribution  native  marketing  advertorial  TV  Television  cable  provider  USA  corporate  conglomerate  Social  Media  digital  economy  digital  Multimedia  digital  publishing 
august 2015 by asterisk2a
Amazon’s Dash Buttons Hint at a Future of Interface-Free Shopping | Re/code
[ Amazon / Jeff's mantra, obsess over the customer and invent in the name/for the customer, dash button is just the next sensible common sense iteration of their frequent item subscription option during check-out (re-order in 1-2-3 months automatically) and their Prime Membership Subscription (free shipping) >> convenient, on-demand, frictionless, no need to think about it, nothing annoying. it's incremental, but it is an improvement. what is not incremental is printing it at your home - Star Trek replicator style, that is 3D printing - what it promises to be. ] There are a couple different ways to look at Amazon’s Dash Buttons. The first, and most obvious, is that they are a gimmick. But these buy buttons also support a shopping experience that involves almost zero interaction, whether that means browsing store shelves (IRL!) or tapping a touchscreen to browse and buy virtually.
e-commerce  Amazon  friction  frictionless  Jeff  Bezos  multi-product  company  pure  play  user  experience  user  behaviour  on-demand  mobile  phone  mobile  homescreen  mobile  first  convenience  augmented  intelligence  3D  printing 
august 2015 by asterisk2a
Pando: “Video is an unfair advantage you either join or lose” [SPONSORED]
your Newsfeed in Facebook became 50% video over night, and those videos started to autoplay, grabbing all of your attention. I think the change was dramatic, and it changed social media from being this static journal to something where everything is moving all the time. [...] Video is not even remotely close to photos when it comes to complication, but it’s also 1000 times more powerful. [...] Just to give you an example, consider, autoplay video. It has different requirements. It needs to capture your attention very fast. When we design for autoplay video, how do we create the first few seconds to capture your attention? [ GaryV does edit his videos between YT and FB differently! ] [...] We expect the market will penalize someone who is not prioritizing video. [...] Photos and text are just becoming more and more invisible. // Snacking, Entertainment, Escapeism, - or - Utility (here is a 20% coupon)
Newsfeed  Facebook  Video  Meerkat  Periscope  YouTube  Vine  Instagram  storytelling  user  behaviour  consumption  consumer  consumerist  consumerism  snacking  Entertainment  Escapeism  native  content  native  advertising  branded  content  The  Wars  attention  span  user  generated  content  user  experience  user  churn  mobile  first  mobile  homescreen  mobile  phone  user  engagement  engagement  customer  experience  customer  retention  customer  acquisition  marketing  brand  awareness  advertisement  advertising 
august 2015 by asterisk2a
Do You Trust Larry Page? - Stratechery by Ben Thompson
Given the fact that Alphabet née Google is the second most valuable enterprise in the world, it’s striking to consider Larry Page’s 2014 assessment of the company he co-founded with Sergey Brin: I think we’ve not succeeded as much as we’d like. [...] Even Google’s famously far-reaching mission statement, to “organise the world’s information and make it universally accessible and useful”, is not big enough for what he now has in mind. The aim: to use the money that is spouting from its search advertising business to stake out positions in boom industries of the future, from biotech to robotics. [...] Googles non-social approach to advertising vs Facebook and everyone else ] [ ad world begins finally to shift away from TV & other legacy forms & FB/Google are main beneficiaries coming years of changing ad spend ] [ Page/Brin want 2 lead the org 2 a new frontier. A new Google Search. &they think they a near it, ie self-driving car, that they think the timing is right NOW ]
Google  Inc.  Google  Alphabet  Inc.  Larry  Page  Sergey  Brin  Don't  be  evil  Sundar  Pichai  vision  mission  Legacy  self-driving  cars  AI  Transhumanism  artificial  intelligence  autonomous  car  anti-ageing  renewable  energy  Google  X  Robotics  Software  Is  Eating  The  World  machine  learning  ethical  machine  Internet  Privacy  Privacy  Meta  Data  metadata  Big  Data  Google  Search  AdSense  human  rights  antitrust  Europe  FTC  USA  lobbyist  lobby  Lobbying  deep  learning  augmented  intelligence  Google  Glass  Wireless  Carrier  ISP  Google  Fiber  user  Nest  Labs  native  advertising  Social  Media  content  marketing  advertising  Programmatic  advertisement  re-targeting  advertisement  targeting  ad  targeting  Twitter  perma-cookie  cookies  Appification  mobile  homescreen  mobile  first  user  behaviour  vertical  mobile  phone  Android  banner  ads  advertisement  Leadership  conglomerate  operation  operations  Wall  Street  shareholder  value  profit  maximisation  long-term  view  long-term  thinking  short-term  thinking  short-term  view  technological  progress  incrementalism  incremental  counter  culture  Silicon  Valley  wantrepreneur 
august 2015 by asterisk2a
Berlin’s Zeotap Raises $6.4M To Let Telcos Sell Customer Data To Mobile Advertisers | TechCrunch
[ the small print, its not free, ] Apparently, telecom operators are sitting on a huge amount of unique customer data that could provide much-needed revenue by being packaged up and sold to mobile advertisers and content providers to help them better target users. Or so says Zeotap, a startup that provides technology to enable telcos and marketers to unlock this potential treasure trove of user data. [...] for mobile advertisers the problem Zeotap is attempting to solve is the “severe shortage” of high-quality targeting data.
Wireless  Carrier  Big  Data  TOS  EULA  perma-cookie  tracking  advertisement  re-targeting  advertisement  targeting  user  Facebook  cookies  metadata  Meta  Data  bulk  collection  Vorratsdatenspeicherung  Snoopers  Charter  ISP  Google  Google  Inc.  AdSense  AOL  Programmatic  Advertising  Programmatic  Content 
august 2015 by asterisk2a
Vaniday, Rocket Internet’s Beauty And Wellness Marketplace, Scores €15M Backing | TechCrunch
raise money to buy customers/bring customers onto the platform, and hope 50% stay on it and use it regularly; cost of customer acquisition, ops cost, lifetime customer value. scale to make and idea a sustainable business / cross fingers. // There is an App for that.
Marketplace  Appification  Google  Search  mobile  phone  mobile  homescreen  user  behaviour  on-demand  convenience  vertical  plurality  efficiencies  Rocket  Internet 
august 2015 by asterisk2a
Facebook Brings Auto-Play Video Ads To Apps In Its Mobile Ad Network | TechCrunch
[ it doesn't disrupt (well, less) the experience, flow, ... like a washing powder ad on TV during GoT episode, after somebodies head was cut off ] Facebook’s making a killing with its native, in-feed, auto-play video ads, and now it’s going to let other developers earn money off them too. Today Facebook announced that it’s opening up its own best-performing ad units to publishers that show Facebook’s Audience Network ads to monetize their apps. Facebook says Audience Network publishers using its native ad units get 7X better performance than on their traditional banner ads.
Facebook  Messenger  Facebook  Newsfeed  native  advertising  native  content  content  marketing  advertising  advertisement  marketing  user  experience  user  engagement  customer  experience  user  churn  user  generated  content  user 
august 2015 by asterisk2a
Adobe study finds there are 198 million adblocking users, growing 47% YoY and that the advertising industry will lose $21bn in 2015. : technology
>> advertisers have no to add value ... One Redditor writes: "Don't loose more money and time to complain about it, you have to adapt your distribution systems, price and mainly your product quality to attract more paying customers."
AdBlock  advertising  business  model  friction  frictionless  pageviews  CPM  content  marketing  native  advertising  value  creation  Core  Product  Proposition  Proposition  added  value  user  experience  user  behaviour  attention  span  user  engagement  user  churn  customer  experience  customer  retention  customer  acquisition  brand  awareness  communication  PR  public  relations  marketing  advertisement 
august 2015 by asterisk2a
Facebook Partners With Shadowy 'Data Brokers' To Farm Your Information - Sherbit- Personal Analytics
Its not free. U pay with ur data. Worry abt NSA? Worry abt companies too. // via bit.ly/1WbspjI // The researchers detailed many troubling aspects of Facebook’s data collection practices, including evidence that one of Facebook’s cookies is stored in every browser that visits a site with a ‘Social Plugin‘ (the embedded ‘Like’ and ‘Share’ buttons), regardless of whether or not they are a Facebook user. [...] Facebook is no longer just a social media website, it is a massive advertising business invested in tracking everyone’s consumer spending habits, on the internet and off. [ FB has also a monopsony; if you don't agree to TOS as user, don't use us. (Same told to advertisers w Newsfeed changes algo) PS we track u anyway. FB owns +70% of social media adversing spend, advertisers can't get around it ] [...] Our focus with Atlas (bought from Microsoft) is to take that technology and enable us to improve our ability to connect ad impressions to purchase behavior both offline & online,
Facebook  TOS  Privacy  Big  Data  advertisement  targeting  advertisement  re-targeting  perma-cookie  cookie  metadata  business  model  Mark  Zuckerberg  ethical  machine  abuse  abuse  of  power  crony  capitalism  Don't  be  evil  Google  profit  maximisation  shareholder  value  monopoly  monopsony  tracking  user  user  behaviour  advertisement  advertising  Newsfeed  antitrust  Internet  Privacy  Orwellian  State  EFF  Silicon  Valley  counter  culture  Wall  Street 
august 2015 by asterisk2a
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