asterisk2a + podcast   20

Media Websites Battle Faltering Ad Revenue and Traffic
[lots more competition for people's attention] The trouble, the publishers say, is twofold. The web advertising business, always unpredictable, became more treacherous. And website traffic plateaued at many large sites, in some cases falling — a new and troubling experience after a decade of exuberant growth. Online publishers have faced numerous financial challenges in recent years, including automated advertising and ad-blocking tools. But now, there is a realization that something more profound has happened: The transition from an Internet of websites to an Internet of mobile apps and social platforms, and Facebook in particular, is no longer coming — it is here. [...] “How do I monetize [content]?” he asked. “Still not clear.” //&! - if buzzfeed is hurting, everyone else is screwed. //&!
Facebook  Instant  Articles  Facebook  filter  bubble  Google  News  algorithm  business  model  pageviews  BuzzFeed  Mashable  TechCrunch  AOL  NYT  NYTimes  Washington  Post  attention  arbitrage  attention  graph  attention  span  YouTube  Snapchat  Millennials  content  discovery  content  distribution  Gawker  Insider  refinery29  Salon  GigaOm  mobile  homescreen  Entertainment  Escapeism  Gaming  winner  take  all  Software  Eats  The  World  Software  Is  Eating  The  World  Patreon  ad  blocking  AdBlock  Platform  TOS  Twitter  Instagram  Television  Radio  Podcast  Google  Search  Live  Video  Vox  paywall  Freemium  Politico  FiveThirtyEight 
april 2016 by asterisk2a
Podcaster Marc Maron.
And Tom plays an outtake of his interview with podcaster Marc Maron.
Podcast  podcasting  publicity  PR 
march 2016 by asterisk2a
Can Serial make podcasts pay? - BBC News
The podcast Serial is back for its second series. Will its popularity give radio another chance to shine?
Podcast  podcasting 
december 2015 by asterisk2a
How To Get 1 Million Subscribers - YouTube
meritocracy, democratic, egalitarian. anyone who has interest, can find it. u will have an audience, even it is just 1. either they like it, share it & come back. or they leave u alone. // Beme, remove the aspect of creation. the friction. the cognitive cost. the overhead. a process to follow. a tutorial or how to listicle to read. to Google or to ask. >> Product developers & investors should think about the cognitive cost of their products. The cognitive cost very often can be much higher than the financial cost. Products with a low cognitive cost are those where the technology fades away and dont require a consumers ongoing attention. // "Don't make me think." << book, UI UX mantra. // Photo-filter-app vs photo-editing-app vs video-editing-ai-augmented-intelligence-app that have popped up. podcasting. EDM // what has lots of overhead & sometimes really disappointing user experience? Skype, Windows, FriendFeed, Twitter?(niche compared 2 FB). Q&A
Casey  Neistat  freedom  of  expression  expression  creative  destruction  Beme  Vlogging  vlog  YouTube  Vine  Instagram  Periscope  Twitch  Qik  writing  Video  mainstream  filter  bubble  editor  Reddit  4chan  storytelling  Music  Industry  Indie  Music  Hollywood  content  discovery  content  distribution  distribution  model  TV  Reality  TV  scripted-reality  television  painting  digital  economy  digital  content  marginal  cost  economics  of  abundance  critics  Artist  graphic  artists  digital  cognitive  cost  friction  frictionless  Product/Market  Fit  MVP  Start-Up  lesson  Start-Up  advice  consumer  product  UI  UX  user  engagement  user  generated  content  user  experience  user  churn  hook  customer  empowerment  customer  experience  customer  retention  customer  acquisition  Podcast  podcasting  Platform  content  creator  The  Wars  Snapchat  SMS  WhatsApp 
august 2015 by asterisk2a
Why podcasts are suddenly “back” –
>> listening to podcast eats time away from the existing pie pieces of other forms of entertainment, escapism, and snacking. But it shares similarities with Music, TV, Movie, ... you can let it run in the background and do something different and listening in.
Podcast  podcasting  Multimedia  Entertainment  Escapeism  snacking  user  behaviour  commuting  TV  Television  Radio  Social  Media  Music  Movie  content  discovery  content  distribution  vertical  category  community  Personal  Brand  Branding  YouTube  Tumblr  Facebook  Twitter  mobile  homescreen  mobile  first  mobile  phone  iPod  Apple  Android  distribution  model  iTunes  Soundcloud 
august 2015 by asterisk2a
How Relay FM Proves That Podcasts Aren’t An Overnight Success | TechCrunch
When Myke Hurley and Stephen Hackett launched Relay FM, they expected to build a small independent network of weekly tech podcasts. Just a year later, Relay FM features 16 different shows and delivers 1.5 million downloads every month. Building this loyal audience was an overnight success six years in the making. [...] “The shows that we do are conversations between friends” [...] “I think advertising does work as a model. It works for both journalistic and creative output. You look at those old time newspapers or radio dramas, and they are all ad supported,” Hackett said. “It’s very embedded and it’s very native and that works. We talk to big sponsors, small app developers and everybody in-between.” [...] Podcasts feel like the early blogging days. Amateurs who found a popular niche are turning into professional podcasters. Listener numbers are still very small compared to the potential market — most people just don’t know what a podcast is. [...] Blogging didn’t take off overnight...
Podcast  podcasting  Multimedia  Social  Media  YouTube  pageviews  business  model  Blogging 
august 2015 by asterisk2a

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