asterisk2a + onlinevideo   3

It's official: Google blew it with YouTube, and Facebook has caught up | Nicholas Carlson | LinkedIn
"In April, Facebook hit 4 billion views per day, matching the latest estimates available for 10-year-old YouTube." [...] This is a core mission for Facebook. Facebook has become "synonymous with mobile," Facebook ad exec Carolyn Everson says. "I think that the next frontier is becoming synonymous with mobile video." People used to share video from other sites on Facebook. In February, however, "70% of Facebook's videos were uploaded directly," Griffith reports. Griffith: "Complex Media reports average completion rates of 78% for its Facebook videos, which last two to 10 minutes." Facebook has tweaked its News Feed algorithm to favor video, according to one Facebook page owner. If you have a page with a million followers, your photos will reach 14% of your followers, your text-only posts will reach 4%, and your videos will reach 35%.
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june 2015 by asterisk2a

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