asterisk2a + marketshare   8

Google Sees Click Growth But Value Falls - YouTube
Search Advertising less valuable, less conversion 2 advertisers. Despite being 'relevant.' Social Media (Facebook's +70% share) is eating (taking away some of) Google's lunch ... is reacting internally, knowing that they might have reached the peak value/per click. Reducing cost (headcount and investment spending) // &! youtu.be/ZeNzCP_Jbf4 - &! - Mobile will be worth more next year than Desktop Search!? & Vertical search competition (intention) ie OpenTable, Yelp!, Amazon, YouTube (2nd biggest search engine), Linkedin (people), Facebook (people), Twitter Search (breaking events) vs Google News, banner/display advertising (Programmatic Advertising) w Google AdSense - vs - AOL (acquired by Verizon) // &! tcrn.ch/1LkPDjP "The market has recently focused on Google’s cost profile, especially in the context of the company’s slowing revenue growth." << Wall Street. Even Google cant deny Wall Streets demands. &! on.recode.net/1J9SwlR
Google  Google  Search  mobile  phone  mobile  homescreen  mobile  first  Yahoo!  Facebook  display  advertising  TV  advertising  marketplace  marketplace  efficiencies  Social  Media  native  advertising  branded  content  added  value  value  creation  intent  vertical  Google  News  Programmatic  profit  maximisation  shareholder  value  mainstreet.org  marketshare 
july 2015 by asterisk2a
Welcome To The Unicorn Club, 2015: Learning From Billion-Dollar Companies | TechCrunch
capital efficiency of these “private unicorns” is surprisingly low, [ << bc they (1) use growth round to buy aggressively market share/customers and (2) Palo Alto/San Francisco/New York/London is expensive locations - prices driven up by Venture Capital & Angel Investments & hunt for developers - employees can command negotiations about their price in most cases. ] [...] 7) Take heart, “old people” of Silicon Valley: Companies with educated, tech-savvy, experienced 30-something, co-founding teams with history together have built the most successes. Twenty-something founders and successful pivots are the minority; dedicated CEOs who are able to scale their companies for the long haul are not. [...] Optimistic private markets sheltering a thicket of “paper unicorns.” [ << Bill Gurley, there will be a dead unicorn ] [...] [SAAS] are also among the more capital efficient companies on average in our set[.] [...] There’s still too little diversity at the top in 2015
Unicorn  Silicon  Valley  marketshare  growth  round  FOMO  Private  Market  hunt  for  yield  speculative  bubbles  speculative  speculation  SPV  diversity  gender  bias  gender-based  discrimination  gender  politics  gender  equality  gender  policing  gender-based  harassment  STEM  pattern  matching  pattern  recognition  nurture  environment  entrepreneur 
july 2015 by asterisk2a
Lookout For The Wall Street Time-Bomb - YouTube
synergies and efficiencies mostly not realised. it just delays death of both slow as snails tax evading global rootless conglomerate. it just squeezes out what is remaining, and M&A is a way to do it - for shareholders! not stakeholders (customers, economy, employees)
M&A  shareholder  value  marketshare  capitalism  creative  destruction  Wall  Street  profit  maximisation  shared  economic  interest  stakeholder  economic  history  crony  capitalism  tax  evasion  tax  avoidance  lobbyist  lobby  Lobbying  antitrust  monopoly  exploitation 
july 2015 by asterisk2a
Homejoy Is Shutting Down At The End Of The Month | TechCrunch
tcrn.ch/1CO0OOU / 7:10 $VC subsidized early business. Could not get 2 cash flow even. Lets not speak of cash flow positive. // If u dont have a cash flow even/positive business, u are dependent on $VC 2 keeping it afloat. If u dont have massive growth, VCs like 2 see & not hitting ur milestones & ur still not able 2 turn the business arnd towards cash flow even. Ur dead in the pan. AND 4 digital only consumer & entertainment products, scale is important +10m users. Because then only advertisers might ... might consider placing an add/natively if the conversion & engagement metrics are attractive. Advertisers & brands cant spread resources thin across 1000 apps. Its overhead & waste in ops. That is why BIG like TV (still), Daily Paper/Magazine (still) and FB (owning +70% of Social) are the MAIN HUBS. >> THUS [Freemium] the Free On Phone Version 4 closetphile (wont cost u much except dev) & the Customer paying 4 Cloud Convenience,Security, more features (ie analytics). &! bit.ly/1CSygUA
Start-Up  lesson  Start-Up  advice  on-demand  convenience  scale  economies  of  scale  Venture  Capital  burn  rate  runway  business  model  closetphile  wardrobemalfunction  freemium  Homejoy  added  value  value  creation  Perception  Silicon  Valley  Unicorn  speculative  bubbles  speculative  speculation  Appification  mobile  homescreen  mobile  first  mobile  phone  irrational  exuberance  Rocket  Internet  Uber  Lyft  customer  acquisition  customer  acquisition  cost  customer  retention  customer  lifetime  value  SAAS  Postmates  Service  Sector  Jobs  1099  Economy  uncertainty  self-employment  Niedriglohnsektor  Niedriglohn  marketplace  efficiencies  marketplace  commodity  business  commoditization  price  sensitive  price  insensitive  price  sensitivity  behavioral  economics  behavioral  finance  status  symbol  status  anxiety  socioeconomic  status  social  status  craigslist  sustainable  sustainability  metrics  KPI  Circa  Share  Economy  marketshare  unit  economics 
july 2015 by asterisk2a
Lex v Wolf on shareholder value - YouTube
aim of increasing shareholder value compelling execs and CEO's to do so leads to always looking for short-term views, decisions, models ... // thus the clay christensen disruption theory ( http://www.claytonchristensen.com/key-concepts/ ) as the original founders leave, and hired CEO strives for short-term optimisation, operational and managerial optimisation and cost reduction ... instead of continued innovation and disruption (even within their existing business). +++ http://www.forbes.com/sites/stevedenning/2012/07/03/does-business-short-termism-require-a-long-term-stock-exchange/ + http://www.ft.com/cms/s/6aa87b9a-2d05-11e4-911b-00144feabdc0
shareholder  shareholder  value  Wall  Street  corporatism  M&A  short-term  thinking  short-term  view  long-term  thinking  long-term  view  corporate  culture  corporate  values  Mindfulness  sustainability  sustainable  crony  capitalism  capitalism  GFC  greatrecession  marketshare  a16z  disrupting  markets  disruption  marketplace  inefficiencies  Public  Policy  CEO  Leadership  management 
august 2014 by asterisk2a

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