asterisk2a + lowest + common + model   2

Costolo’s plan to make Twitter all about entertainment makes perfect sense | PandoDaily
"There are huge dollars in entertainment– more than in news and certainly more than in what your friend had for lunch. Twitter is the only force on earth that argues against time shifting. Sure you can TiVo the Oscars. But you better not open Twitter for two hours if you do. And lastly, with “just” 300 million users or so Twitter desparately needs to go mainstream. Like it or not, this is a generation of consumer Web companies graded on the Facebook and LinkedIn curves. You gotta either have the size of the former or the monetization of the latter. The lowest common denominator on global culture are movies, music, TV, and sports. As his friend Ryan Seacrest can attest, more people vote for American Idol hopefuls than elected officials." || Twitter is now a live stream of what is happening. The shortest & most accessible form to NOW. Not more. Not less. Your hourly quick fix. Part of the home screen. Next to Snapchat & WhatsApp & FB ... + http://bit.ly/1rkVyMh + http://bit.ly/1g1LJeO
Twitter  business  model  lowest  common  denominator  Entertainment  Industry  Hollywood  Music  Industry  Dick  Costolo  Television  Facebook  Google+  WhatsApp  Snapchat  Entertainment  News  Feed  algorithm  algorithms  curation  filter  filter  bubble  filter  bubbles  content  curation  home  screen  mobile  homescreen  user  experience  use  hack  RSS  Pivot  Embrace  Your  Users  Hacks  Evolution  value  creation  added  value 
may 2014 by asterisk2a
BBC News - Is Hollywood's blockbuster model broken?
The irony is that Spielberg almost singlehandedly invented the blockbuster genre. When his film Jaws was released in 1975, Hollywood realised that making a few big-budget films a year that appealed to the masses was more lucrative than making dozens of smaller ones, and a business model was born. Since then budgets have soared and artistic merit has taken a back seat. [...] After a wave of acquisitions in the 80s and 90s, the six "majors" that dominate global box office are now parts of massive media conglomerates. They have found ways to both boost profitability of their films and mitigate the risks associated with making such huge investments. [...] The first thing the studios have done is spread the risk by getting dozens of smaller production companies to invest alongside them, reducing their exposure to a potential flop.
Steven  Spielberg  Blockbuster  copyright  copyright  infringement  Hollywood  Entertainment  conglomerate  mainstream  media  media  conglomerate  revenue  stream  ROI  Gary  Vaynerchuk  social  media  360-music-contract  Music  Industry  Porn  business  model  businessmodel  commodity  business  commoditization  entrepreneurship  entrepreneurial  entrepreneur  book  lowest  common  denominator  crowd-pleasers 
december 2013 by asterisk2a

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