asterisk2a + engine   15

CEO Ambarish Mitra: independent Blippar may IPO - Business Insider
youtu.be/epMs3X8U9Ko?t=13m55s 'want's to take it all the way ... to IPO.' - Q: Is Virtual Search and Augmented Reality a feature on an existing (Search) Platform (with existing data and personal context - ie your past search history and relations (FB)) in the next 5 years or a public company? Could the extra friction of an app to launch, with the name ?blippar? be a friction point for traction!? - VS - native on iOS, Android camera app that gets into augmented reality mode when it sees a specific QR code. Time will tell. What past has show, to gain mass adoption it is about being immersive (whoa), creates emotional - chemical (dopamine) intangible value, and being sort of 'invisible' "Don't show me." and thus habit forming, // &! bit.ly/1N4a5oj
VR  virtual  reality  Blippar  vertical  category  visual  search  Google  iOS  Android  Microsoft  Bing  Apple  Spotlight  Cortana  Google  Now  on  Tap  Google  Now  Amazon  context  contextual  content  Augmented  AR  Facebook  Apple  Google  Inc.  search  engine  IoT  Windows  10  mobile  homescreen  user  behaviour  QR  code  mass  market  mass  culture  UI  UX  user  experience  user  engagement  customer  experience 
september 2015 by asterisk2a
Florida man undermines Uber’s claim that drivers aren’t employees | PandoDaily
tech-enabled marketplace in your pocket. (1) trading money for time and (2) finding through the marketplace efficiently someone to do it (price discovery, finding a natural equilibrium - how ever it might look). A search engine for people doing manual mennial labour. // http://www.fastcoexist.com/3040863/stop-saying-uber-is-part-of-the-sharing-economy
1099  Economy  Share  Economy  self-employment  contractor  contract  Zero  Hour  Leiharbeit  Zeitarbeit  neoliberal  neoliberalism  working  poor  precarious  work  Precariat  poverty  uncertainty  USA  UK  Europe  exploitation  marketplace  on-demand  convenience  Uber  Lyft  Hailo  Instacart  Postmates  Homejoy  Helpling  Handy  minimum  wage  living  wage  search  engine  Niedriglohn  Niedriglohnsektor  Service  Sector  Jobs  Services  Industry 
may 2015 by asterisk2a
Google and blogs: “Shit.” – Marco.org
Landscaped changed dramatically ~2009/10 forward for blogs/content creators. >> blogs have to be now niche, focused, regular content w engagement (due to algos/ranking), ... // "If you want traffic, Google’s arc makes clear to publishers, you’re going to have to pay for it." Include Facebook. Include Twitter (Promoted Tweets). Include Snapchat (Discover, Linkedin (Pulse). >> All gained sized, thus noise, people gaming the system, ... thus owner changes rules and system for his/her advantage and gain (profit maximization). // // even content curators (by hand) can be 1/2 noise. And the summaries are just shorter bouts of noise to scan through (medium.com, Mahalo) - its like joining the dark force. // Things come and go in waves/trends; thus the next wave/trend could be self-published long-form niche content partially free (The Information, ebooks, Pando) which are remarkable (Seth Godin) // snacking is SO western lifestyle, even for information/news - is lowering productivity/focus
Google  Search  Newsfeed  Twitter  content  discovery  content  distribution  Blogging  blogosphere  blog  blogs  techmeme  HuffPo  Huffington  Post  Social  Media  Tumblr  filter  bubble  email  BuzzFeed  SEO  SEM  Google  News  YouTube  Signal  vs.  Noise  pollution  Linkbait  linkbaiting  Clickbait  click  bait  distraction  mobile  homescreen  mobile  first  mobile  phone  user  behaviour  friction  frictionless  tl;dr  Blogger  Platform  TOS  Wordpress  long-tail  1000  True  Fans  AdSense  DoubleClick  Snapchat  linkedin  engine  content  curation  differentiate  differentiation  Seth  Godin  24-hour  cycle  addiction  Listicle  Appification  snacking  western  lifestyle  book  Information  Diet  productivity  publishing  2.0  publishing  RSS  bookmark  Silicon  Valley  exploitation  sociology  psychology  FOMO  YOLO  life  lesson  life  hacker 
may 2015 by asterisk2a
Spanish Newspaper Publishers' Association Now Asks Government To Help Stop Google News Closure | The Spain Report
Google announced late on Wednesday that it would close its Google News service in Spain on Tuesday, December 16: “as a result of a new Spanish law”, saying the Internet had created “tremendous opportunities but also real challenges for publishers as competition both for readers’ attention and for advertising euros increased”. “This new legislation requires every Spanish publication to charge services like Google News for showing even the smallest snippet from their publications, whether they want to or not. As Google News itself makes no money (we do not show any advertising on the site) this new approach is simply not sustainable. So it’s with real sadness that on 16 December (before the new law comes into effect in January) we’ll remove Spanish publishers from Google News, and close Google News in Spain.”
Google  News  journalism  journalismus  business  model  pageviews  discovery  search  engine  Google  Career  Politicians  policy  folly  policy  error  lobby  Makers 
december 2014 by asterisk2a
12 Questions With The CEO Of Thumbtack, Google Capital’s New $100 Million Bet | TechCrunch
Thumbtack is an online marketplace that helps connect all types of local service providers — think painters, wedding photographers, plumbers, tutors, therapists, and more — with potential clients. It works like this: People in need of a service provider provide Thumbtack with a summary of the work they need done or the type of service they’re looking for. Thumbtack then analyzes that request, and sources relevant local service providers who can then provide bids on the project. Thumbtack makes money by charging service providers a small fee for each bid. >> [Amazon is launching same offering, and Thumptack is a vertical for Google Search. Period. Just like indeed.com is a Vertical Search for Jobs than one could also do on a GENERALISED search engine like Google. Search is about knowing what to look for, key words. What is when the user doesn't know the keywords for things he is looking for? Shazam!]
Amazon  Google  Services  Industry  service  economy  service  convenience  frictionless  friction  user  experience  frustration  free  delightful  Start-Up  lesson  Start-Up  advice  Vertical  optimisation  optimization  Thumbtack  marketplace  efficiencies  marketplace  plurality  marketplace  marketplace  inefficiencies  customer  experience  search  engine  Google  Indeed.com  Shazam 
august 2014 by asterisk2a
Native advertising remains an awkward — but very necessary — mess | PandoDaily
http://bit.ly/1rRdtax "“We can buy page views… but we can’t buy time spent,” Segrist said, euphorically. The New York Times jumped “full force” into native 12 months ago, according to Tomich. “It’s been incredibly successful,” he said. “Success is limitless with this type of advertising.”" | http://bit.ly/1nZKdcB + http://bit.ly/1rzyfxM + http://bit.ly/1umjzEp + http://bit.ly/1zbHXYd + http://bit.ly/1rzJEMB "Facebook is no longer a social network. It’s the world’s most powerful news reader [...] I no longer go to the New York Times front page to start my day. I get there through the ‘side door.’ Facebook. [...] Facebook drives massively more referral traffic than Twitter, and publishers I’ve surveyed confide that the ratio can be as high as ten or twenty to one. [Even Pinterest comes before Twitter]" + http://bit.ly/1A0SAhX + http://bit.ly/1xbawCh
advertorial  native  advertising  native  content  native  contextual  content  advertisement  targeting  advertisement  advertising  sponsored  content  promoted  content  NYT  NYTimes  attention  span  frictionless  friction  Social  Media  page  views  clicks  engagement  mobile  homescreen  Facebook  Twitter  Pinterest  Platform  Open  Platform  e-mail  Google  Yahoo!  Portals  Portal  search  engine  Internet  Forbes  publishing  2.0  self-publishing  BuzzFeed  UpWorthy  publishing  Wordpress  Tumblr  Signal  vs.  Noise  content  creator  content  curation  digital  content  content  distribution  micro  content  short-form  content  Niche  Huffington  Post  RSS  Newsfeed  algorithm  content  discovery  content  network  content  Age  digital  economy  digital  natives  value  creation  Proposition  Core  Product  Proposition  added  value  YouTube  Google+  Google  Google  News  user  hack  user  experience  customer  experience  experience  shared  experience  differentiation  differentiate 
july 2014 by asterisk2a
On Google's new Search Algo Push/Update - Called Panda.
Lesson Learned. Don't build your business on other peoples platform. Even if it is search. Meaning if your business is primarily impressions/unique visitors coming in via search, or even Social Media (FB - newsfeed algo, Twitter - noise + search algo, Pinterest - search algo, Amazon - product search) ... then you have one more thing to worry about every day - because you can't fix it if they break it for you. +++ http://recode.net/2014/05/23/yes-google-punished-ebay-for-bad-seo-practices-but-it-wasnt-part-of-panda-update/
Google  search  engine  Platform  Open  Platform  Facebook  Twitter  Tumblr  Pinterest  YouTube  business  model  algorithm  algos  algorithms  algo  SEO  SEM  Social  Media  Newsfeed  Bing  Yahoo!  eBay  ecommerce  e-commerce  commodity  business  commoditization  Amazon  Don't  be  evil  communication  transparency  competitiveness  comparative  advantage  competitive  advantage  content  economy  marketing  Gary  Vaynerchuk  HuffingtonPost  Yelp!  Mahalo  Jason  Calacanis  jasoncalacanis  AltaVista  Vertical  Vertical  foursquare  interest  graph  graph  Google+  Listicle  Trending  Topics  Journalism  journalismus  BuzzFeed  Upworthy  Viral  Mashable  consumerist  zombie  consumer  Consumerism  consumer  user  user  experience  Start-Up  advice  Start-Up  lesson  TOS  Wordpress 
may 2014 by asterisk2a
The Bouncevlog (Castles, Friendly Security, and Shay's Interview) - YouTube
The cool kids in high school are now the cool kids on YouTube. ... Twitter, Fb, and YT and Google are internet commodities. Instagram, Gifs, Vine, ... are the new hip stuff to be on to create for. Tumblr seems to be in the middle. as does foursquare. ....
YouTube  Community  Start-up  Nerd  Geek  corporatism  Entertainment  Industry  Music  Industry  economies  of  scale  economics  of  abundance  Hollywood  mainstream  media  mainstream  Maker  Studios  Mediakraft  MCN  YouTube  Network  economies  of  agglomeration  Twitter  noise  Google  Recommendation  Engine  curation  curator  personality  Personal  Brand  brands  branding  Facebook  generationy  millenials 
march 2014 by asterisk2a

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