asterisk2a + app 46
GoPro Isn’t Doomed Yet. But they must become a software company, fast.
april 2016 by asterisk2a
GoPro needed to spend heavily in “video editing automation.”
GoPro needs software in spades, far beyond just something to make editing easier. The company that created the first mass-market visceral experience broadcasting device ought to have a hand in every dimension of the current live revolution, not just be one of its few cameras. That requires software. [...] Most consumers already have all the hardware they need to create video; what they need is software to make this infinity of images comprehensible. As the defensibility of hardware declines, GoPro has an advantage few other makers of software have: fans, tens or even hundreds of millions of them.
Software
Is
Eating
The
World
Software
Eats
The
World
commoditization
commodity
business
Brand
Canon
Nikon
Kodak
Instagram
Beme
Vine
Snapchat
Entertainment
Selbstdarstellung
streaming
Twitch
Periscope
Meerkat
virtual
reality
VR
Augmented
Android
iPhone
Apple
premium
aspiration
status
anxiety
consumerism
materialism
mass
market
Pop
Culture
Hardware
Unicorn
DJI
Drone
Consumer
App
Consumer
Software
video
editing
Vlog
Vlogging
GoPro needs software in spades, far beyond just something to make editing easier. The company that created the first mass-market visceral experience broadcasting device ought to have a hand in every dimension of the current live revolution, not just be one of its few cameras. That requires software. [...] Most consumers already have all the hardware they need to create video; what they need is software to make this infinity of images comprehensible. As the defensibility of hardware declines, GoPro has an advantage few other makers of software have: fans, tens or even hundreds of millions of them.
april 2016 by asterisk2a
Walt and Nilay worry about Apple by Ctrl-Walt-Delete
march 2016 by asterisk2a
Nilay talks with Walt about his criticism of Apple lately regarding the decline in quality of software on both mobile and desktop. // "You can't replace Steve Jobs." ... even he had flops. mobile me. [...] Apple maps was not ready to ship. [...] [Quality issue comes w the massive scale Apple is at now?]
Apple
Apple
TV
Apple
Music
Apple
App
Store
Steve
Jobs
march 2016 by asterisk2a
Life and death in the App Store | The Verge
march 2016 by asterisk2a
[ land grab and winner takes all environment, the long-tail is not what it was supposed to be promised by some ] 'the app store resembles now a lottery' [...] Today, profiting from the App Store most often requires a mix of in-app purchases, subscriptions, and advertising. [...] Meanwhile, a fatigue is setting in among customers. There are now more than 1.5 million apps in the App Store (Android users have 1.6 million to choose from), but by 2014, the majority of Americans were downloading zero apps per month. And it turns out people simply don’t use most of the apps they do download. According to ComScore, the average person spends 80 percent of their time on mobile devices using only three apps.
appstore
Apple
App
Store
Google
Play
Platform
iOS
Android
business
model
SME
SMB
long-tail
mobile
homescreen
Silicon
Valley
self-publishing
publishing
2.0
e-book
YouTube
filter
bubble
Soundcloud
noise
curation
content
curation
curator
editor
Google
News
Google
Search
march 2016 by asterisk2a
Apple's Ad-Blocking Apps Gaining Popularity - YouTube
september 2015 by asterisk2a
"this is an arms race." //&! bit.ly/1iRx5vN //&! bbc.in/1LpAn4D - However Mr Arment withdrew his app after just two days and offered those who had bought it a refund.
ad-block
iAd
Safari
iOS
Platform
Silo
AdBlock
Content
Blocking
user
experience
UI
UX
friction
Chrome
publishing
2.0
business
model
pageviews
web
publishing
mobile
web
phablet
subscription
model
Google
Inc.
Facebook
Twitter
Apple
App
Store
Google
Play
ad-blocking
september 2015 by asterisk2a
What I Learned This Week About Tim Cook’s Apple | Re/code
september 2015 by asterisk2a
[ always along the motto: extension of you, part of you. The new Apple under Jobs was NOT an overnight success! It build on its differentiation, strong base, a cult, a Tribe, 1000 True Fans, and build on it stride by stride. Most capitalistic company out of SV, no counter-culture out of largest corp on world. & can pull of iAd coup because it has monopsony! & Duopoly w Android. ] Many people love Apple, others despise it. But, even without Jobs, it cannot be ignored. There simply is no other company that combines such a high-quality hardware line with such well-regarded software platforms. A faltering Samsung has the former, but not the latter. A strong and admirable Google has the latter, but not the former. If you didn’t believe that before, this week’s event made it crystal clear, with once-bitter rivals like Microsoft and Adobe showing up onstage to boast about how well their products worked with new Apple hardware and software. [ sw & hw iteration = leverage comp advantage ]
Apple
iOS
Hardware
commodity
business
commoditization
Android
Software
Is
Eating
The
World
Software
Google
Inc.
Samsung
HTC
Lenovo
LG
Apple
TV
iPhone
Apple
Watch
Steve
Jobs
Tim
Cook
aspirational
product
PR
spin
doctor
public
relations
Positioning
marketing
public
image
status
symbol
status
anxiety
materialism
consumerist
consumerism
zombie
consumer
socioeconomic
status
social
status
emerging
middle
class
Platform
Silo
Apple
App
Store
Google
Play
R&D
Research
STEM
Microsoft
Nokia
Motorola
Adobe
Satya
Nadella
Leadership
vision
mission
differentiate
differentiation
Selbstdarstellung
Luxury
crony
capitalism
capitalism
post-capitalism
Wall
Street
profit
maximisation
shareholder
value
counter
culture
Silicon
Valley
Internet
Privacy
Privacy
iAd
Siri
AdBlock
personal
assistant
competitive
advantage
corporate
strategy
long-term
view
Tribe
Cult
1000
True
Fans
brand
awareness
Branding
Start-Up
advice
Start-Up
lesson
monopsony
duopoly
antitrust
september 2015 by asterisk2a
What Do The App Store, PlayStation 2 And The Roman Empire Have In Common? | TechCrunch
september 2015 by asterisk2a
usage of apps # declining, app fatigue vs settlement after the euphoria and overload. ?!
Apple
App
Store
Google
Play
september 2015 by asterisk2a
Everything You Need To Know About iOS 9’s New Content Blockers | TechCrunch
august 2015 by asterisk2a
Ben Thompson: Apple Enables Ad-Blockers - http://exponent.fm/episode-048-an-exhausting-week/ --- is apple nudging content providers to point people to the native app?! as mobile web gets better!? and bandwidth and coverage better!? --- under the cover of Privacy and user experience! --- with the exception of its own ad-network iAD, sure. // what a move. // &! The adblocking revolution is months away (with iOS 9) – with trouble for advertisers, publishers and Google - bit.ly/1UfXjsT &! bit.ly/1MxoHge // &! Apple, has made Content Blocking “official”, ad-supported publishing business models are in trouble. [...] [PAGEVIEWS as business model] Too many sites are just echo chambers, they rewrite news releases, add strong adjectives and adverbs, and a bit of spin. [news is free, analysis and perspective not] - bit.ly/1Fe6u0D //&! tcrn.ch/1UCagrA - Begun, The Mobile Ad-Blocking Wars Have [...] increasing bloatware of online advertising. &! tcrn.ch/1O0VcoI << ad business model not working!!!
AdBlock
iOS
Safari
Apple
iAd
Platform
user
experience
Internet
Privacy
Privacy
perma-cookie
cookies
tracking
advertisement
re-targeting
advertisement
targeting
Apple
App
Store
mobile
web
HTML5
corporate
strategy
corporate
media
PR
public
relations
spin
doctor
Silo
TOS
EULA
corporate
culture
corporate
values
Wall
Street
profit
maximisation
shareholder
value
ecosystem
Facebook
content
blocker
business
model
pageviews
journalismus
investigative
journalism
journalism
BuzzFeed
Huffington
Post
AOL
Yahoo!
Page
Rank
Google
News
Google
Search
publishing
2.0
newspaper
newspapers
paywalls
paywall
subscription
model
freemium
Print
is
Dead
jeffjarvis
Vox
Washington
Post
Insider
Linkbait
linkbaiting
click
bait
Clickbait
NYT
NYTimes
New
York
Times
Pando.com
PandoDaily
Facebook
Instant
Articles
The
Economist
Financial
Times
The
Guardian
Android
Google
Chrome
Google
Inc.
AdSense
AdWords
pre-roll
Programmatic
Programmatic
Advertising
Outbrain
mobile
ads
native
content
marketing
MoPub
Flurry
Zero
Rating
Wireless
Carrier
ISP
Net
Neutrality
Adobe
Flash
customer
experience
friction
frictionless
commodity
business
august 2015 by asterisk2a
The Vergecast 168: Really good codeine - YouTube
august 2015 by asterisk2a
min 46 // Instagram increased res for square format, now allowing all photo formats (vertical and landscape, after user hacked the square format - putting in landscape or portrait photos with borders - to make it square) vs what it was and was not and what it only offered on release day. "the great equaliser." all had the same tool, limitations, options, ways to express, make photos more interesting. thus it showed off some specific creative you (how to use your phone camera), not your skill and experience with Photoshop, lighting, photo school rules - that can set you apart. Instagram was a small, limited, enhanced window you your world, to that moment - captured. And now like Social Media. It is being gamed. Exploited. Abused. For specific commercial and or personal purpose. // Instagram was sort of, lucked out, with not being something for everyone. No it has become that thing that can be used by everyone - for their purpose. Follows it being primed for advertisers ...
Instagram
differentiate
differentiation
photo
app
constraint
artificial
constraint
community
philosophy
Facebook
Newsfeed
Social
Media
Selbstdarstellung
Celebrity
of
You
Beme
community
management
Twitter
Product/Market
Fit
MVP
Minimal
Viable
Product
category
vertical
consumer
management
experience
user
hack
strategy
Snapchat
Vine
YouTube
expression
creative
content
creator
digital
content
user
generated
content
The
Wars
Multimedia
Periscope
Meerkat
barriers
to
entry
cost
of
entry
meritocracy
meritocratic
august 2015 by asterisk2a
Staff Exodus, Pressure From Microsoft, Apple Hit Google Now | Re/code
august 2015 by asterisk2a
According to multiple sources, their initial vision of Now — as a mobile assistant tailored to particular users — works best living on the mobile operating system, not within search. Also, Google is a political place and search is Congress. Big, necessary, stodgy. [...] “‘Look, I’ve got a lot on my plate. Chrome and Android are my top priorities. Google Now is not on that. I can’t fight that battle for you.’” [...] Apple, for its part, looks prepared to launch a competitor to Now on Tap. With its proactive assistant and spotlight search, the Apple entry could elbow Google out. // // Amazon released a (SW/HW)PA for the living room, Apple got Siri & just recently launched its own integrated search engine called "Spotlight" & Google released Google Now (voice activated search in response to Siri) and at last Google I/O, Now on Tap [ Now on Tap will solve app developers’ nagging issue with discovery. ] And FB just came out w an assistant product for Messenger. // &! bit.ly/1JYeNCT
Google
Inc.
Google
Google
Search
Android
Google
Now
augmented
intelligence
Siri
Apple
iOS
Sundar
Pichai
personal
assistant
Software
Is
Eating
The
World
Big
Data
user
Internet
Privacy
Privacy
Facebook
Messenger
Platform
convenience
on-demand
user
behaviour
friction
frictionless
voice
recognition
mobile
homescreen
mobile
first
mobile
phone
Smartphone
Facebook
Appification
Silo
content
discovery
discovery
distribution
model
App
discovery
Apple
App
Store
Google
Play
august 2015 by asterisk2a
Don’t Be Apple | TechCrunch
august 2015 by asterisk2a
[ pendulums swing ] Put another way, Apple may be more benevolent than Amazon, Facebook, Google, or Microsoft — but it is also more dictatorial than any of those. Benevolent dictators are wonderful until suddenly they aren’t. You may trust Apple not to abuse the power it wields (and if you think that power is trivial or meaningless, consider just how much of our lives are orchestrated by and through our pocket supercomputers nowadays, and how they could be used against us.) Heck, despite my criticisms, I trust today’s Apple not to abuse that power. But I would vastly prefer that they didn’t have it at all — or that they at least gave users the option to sever the tether to Cupertino. “Trust, but verify,” as Ronald Reagan once said. [...] It may seem silly to criticize a fantastic company that makes superb products and delights its users on the basis of an abstract philosophical dispute. ...
Apple
Platform
TOS
EULA
trust
trustagent
distrust
Internet
Privacy
Privacy
Trend
iOS
Android
Apple
App
Store
App
Store
proprietary
software
Open
Source
Google
Positioning
aspirational
product
marketing
ecosystem
august 2015 by asterisk2a
How Microsoft Attacked the Beast who created Netscape, Mozilla Firefox & invested Skype - YouTube
august 2015 by asterisk2a
Browser Wars back then. Smartphone wars are settles. iOS and Android. Everyone else is just niche or trying to be principles. // Start-up lesson/advice: When the big player can give out your "product" for free. They would. Don't play on other peoples turf and productise a feature ... for them. Sure they can't be everything to everyone and you can serve a niche, you are going to have to play by their rules their TOS. This thing where bright minds (educated) with small ideas (because they are easy) get burned over and over and over again. Human nature like irrational exuberance, hysterias and depressions. If you are dependable on a platform, on one kind of distribution model that is owned by another corporate (profit motive) and you are disruptive, pain in the ass, easily copyable,u are attackable on too many vectors. lots of risk. There was Microsoft. There was Facebook and Twitter. There was e-mail (gmail tab filters now & spam). // SWAT analysis vs high level situational awareness
Netscape
Marc
Andreessen
Microsoft
Bill
Gates
Silicon
Valley
Browser
Wars
TOS
Platform
EULA
iOS
Android
Apple
App
Store
App
Store
Google
Play
business
strategy
distribution
model
Twitter
Facebook
Zynga
Apple
competitiveness
Start-Up
advice
Start-Up
lesson
business
model
business
plan
product
strategy
Amazon
Kindle
monopoly
monopsony
oligopol
Music
Industry
duopoly
Google
Google
Search
Google
Shopping
SWAT
analysis
august 2015 by asterisk2a
800-Pound Publishing Gorilla Facebook Barges Back Into Blogging With “Notes” | TechCrunch
august 2015 by asterisk2a
Facebook’s advantage is its distribution. The same weapon it’s used to barge into web publishing with Instant Articles and video hosting with its auto-play clips could help it invade blogging. It’s similar to how LinkedIn used its natural traffic to launch a professional-minded publishing network. People will write where they get an audience. If that’s Facebook, they’ll publish there. And while Twitter doesn’t discriminate, showing every post to everyone, Facebook’s filtered feed shows you what it thinks you’ll actually consume [and what's in their best own interest, keeping you on FB, favouring native content of link-out content]. [ step by step, FB is productizing - offering more to advertisers how to reach their user base, leverage its huge user base, Big Data, users data, the ceiling for FB earnings is far off! and thus its market cap (valuation). could nearly double again from its 250bn. it doubled in 5 years from IPO slump. ] // &! wrd.cm/1Pw2v5w
Appification
App
Store
Google
Play
Apple
App
Store
Facebook
Messenger
Facebook
Instant
Articles
Facebook
Newsfeed
The
Content
Wars
discovery
distribution
algorithm
Silo
Platform
TOS
Twitter
linkedin
Facebook
Notes
Wordpress
self-publishing
publishing
2.0
digital
publishing
publishing
YouTube
Tumblr
medium.com
Blogger
Blogging
noise
noise
pollution
Signal
vs.
differentiate
differentiation
Google
Content
native
advertising
native
friction
frictionless
branded
e-mail
marketing
e-mail
marketing
advertisement
targeting
advertisement
re-targeting
ad
targeting
Big
Data
user
august 2015 by asterisk2a
Apple Enables Ad-Blockers - Episode 048 — An Exhausting Week | Exponent
august 2015 by asterisk2a
26:10 - Apple Enables Ad Blocking in iPhone browser Safari, native option, no add-on needed. Nudge publishers/content providers to implement iAd (Apple's AdSense Product) on their sites (mobile sites) as alternative 2 all what is out there. Or 2 nudge mobile site owners 2 make native Apps!? Apple: 'its about the user experience' & respects users privacy (anti-Google and co jab) because it only uses the data available from the user on his phone/apple id. // bit.ly/1hB7VRC - People are seriously talking abt whether the iPhone's new ad blocking technology will destroy the web [...] "In a worst case scenario, this is Apple against the entire mobile publisher and advertiser ecosystem." [...] people are very concerned abt what Apple is trying 2 do. [...] Google is already losing 10% of its revenue 2 adblockers // &! bit.ly/1Lan20N // &! Monetizing your iOS apps with iAd (pdf) apple.co/1NeVPtf &! iAd is Apples on ad network service, even for native apps - bit.ly/1DFFpHg &! bit.ly/1PbkSfq
Apple
Google
Inc.
Google
Search
AdSense
Programmatic
Content
Programmatic
Advertising
advertisement
targeting
advertisement
re-targeting
AdBlock
Plus
AdBlock
Apple
App
Store
App
Store
Google
Play
Platform
Open
Platform
TOS
EULA
iOS
Android
Big
Data
Meta
Data
metadata
tracking
perma-cookie
cookies
Internet
Privacy
Privacy
Ad
Network
Advertising
Network
august 2015 by asterisk2a
The smartphone is the new sun — Benedict Evans
august 2015 by asterisk2a
In this light, incidentally, Satya Nadella's suggestion that Xbox is no longer core was as interesting as the end of 'Windows Everywhere' (which I discussed here). Microsoft has been working on adding computing to TV since before phones even had screens. But it turns out that it's the smartphone, not the TV, that's the centre of the experience, and the TV is dumb glass just as the mobile network is a dumb pipe.
technological
history
technological
progress
Technology
ARM
Qualcomm
Xbox
Microsoft
mobile
homescreen
mobile
first
mobile
phone
phablet
user
behaviour
snacking
Entertainment
Escapeism
customer
experience
consumer
product
consumer
choice
consumer
consumerism
consumerist
attention
span
TV
Television
Wireless
Carrier
Apple
Google
Android
iOS
Facebook
Twitter
The
Content
Wars
Silicon
Valley
App
Store
Apple
App
Store
Google
Play
Windows
10
GNU/Linux
Linux
august 2015 by asterisk2a
Apple Music: Neuer Streamingdienst verschlägt der Konkurrenz die Sprache - SPIEGEL ONLINE
june 2015 by asterisk2a
Es kommt wie erwartet, und doch ist die Branche in Aufruhr: Bei der Entwicklerkonferenz WWDC hat Apple seinen neuen Streamingdienst Apple Music angekündigt. Umfang und Art des Angebots dürften der Konkurrenz das Leben schwer machen. [...] Apple muss damit nicht reich werden Allerdings sind die Ausgangspunkte sehr unterschiedlich. Bei einem Umsatz von 1,3 Milliarden Dollar machte Spotify im vergangenen Jahr 197 Millionen Euro Verlust. Mit dem Geldverdienen klappt es also nicht einmal beim Marktführer so richtig. Und trotzdem wird das schwedische Unternehmen mit acht Milliarden Dollar bewertet. Für Apple aber ist es viel einfacher: Der kalifornische Konzern muss mit seinem Angebot gar kein Geld verdienen. Der iTunes Store und der App Store dienen in erster Linie dazu, Kunden an Apples Plattformen zu binden und damit den Verkauf der viel profitableren Apple-Hardware anzukurbeln. Genauso ist es auch mit Apple Music.
Apple
Music
Apple
Spotify
Tidal
Pandora
Rdio
Deezer
Platdorm
Silo
aspirational
product
Branding
Brand
iTunes
Apple
App
Store
ecosystem
marginal
cost
margin
cash
cow
business
model
multi-product
company
freemium
subscription
model
commodity
business
commoditization
Software
Is
Eating
The
World
Google
Play
Amazon
Netflix
differentiate
differentiation
june 2015 by asterisk2a
A defense of Dave Morin | PandoDaily
june 2015 by asterisk2a
[1bn consumer apps are more rare than lottery winners. period.] But despite it all, he just didn’t win. It’s crushing evidence of just how hard it is to build the next huge consumer Internet sensation. Mock Morin all you want, but pre-launch Google valued Path higher than it likely is valued today. If he was wrong to believe he could build the mobile Facebook, so were some of the smartest people in the Valley. So what did Morin do so wrong? Some parts of his thesis were right, but exact manifestations of that thesis weren’t. People were longing for a mobile social network focused on photos. People were longing for a Facebook-other. Just not the one he created. You can never predict how products will resonate. Did he focus too much on pleasing Valley early adopters while Snapchat and Whisper were resonating with teens, and Whatsapp largely got its legs through an international audience? Perhaps. [ Hypothesis; what do u believe what others dont believe
Dave
Morin
Path
Start-Up
lesson
Start-Up
advice
consumer
product
Design
Product/Market
Fit
Minimal
Viable
MVP
hypothesis
Appification
Snapchat
Instagram
Whisper
Yik
Yak
Secret
single-use
app
mobile
homescreen
user
behaviour
attention
span
Kevin
Rose
Silicon
Valley
june 2015 by asterisk2a
Working hard or hardly working: Why everyone may be their own mini business in the future | PandoDaily
may 2015 by asterisk2a
// He goes on to describe a world where anyone remotely comfortable with information technology has a 10x advantage over every one else. He went further, arguing we’ll see more and more $1 billion-plus companies built by four or five people. That’s something the venture world certainly doesn’t believe– nor do entrepreneurs as evidenced by current escalating burn rates. // https://www.youtube.com/watch?v=rIXx617xVMo
economies
of
scale
economies
of
agglomeration
Industrial
Revolution
2.0
Start-up
self-employment
contractor
contract
Zero
Hour
Future
of
Work
Mobile
Creatives
Mobile
Creative
microVC
microEntrepreneur
labour
market
labour
economics
knowledge
worker
knowledge
economy
productivity
Share
1099
urbanisation
urban
planning
long-tail
Silicon
Valley
ecosystem
Apple
App
Store
Google
Play
Newsfeed
may 2015 by asterisk2a
"The social aggregator is a terrible business model." : TheoryOfReddit
may 2015 by asterisk2a
If you charge users up front to use your service, all things being equal, they are more likely to use one that is free, especially if an up-and-coming one offers something new and compelling. If you charge your users by selling their information and views to advertisers, then your service is beholden to those parties that buy the information and views, and this results in motivations that take priority to the user experience. For these reasons, starting with VC funding is a poison pill for social aggregators, as the profit pressure runs contrary to the conditions and patience necessary for community building and early growth. // https://hubski.com/pub?id=219234
Social
Network
Facebook
Friendfeed
Friendster
MySpace
Twitter
Google+
Google
Search
Consumer
App
Venture
Capital
business
model
Reddit
Digg
may 2015 by asterisk2a
How the Sharing Economy Is Impacting Travel - YouTube
may 2015 by asterisk2a
w great app - word of mouth and net promoter score and marketing and advertisement you can, in an age of appification and single-use apps, create a deep trench away from Google Search (customers using desktop search from booking travel, hotel, flight, leisure experience). Lastminute.com can only react to Hotel Tonight and Hipmunk being first on the homescreen of phones with a great product/market fit. // min 6:30 - post-Search world (desktop) with limited screen size etc on homescreen we have come back to the portal. Yahoo! was a portal. No we have a new one in our hands in form of Apple iOS iPhone and Google's Android
Google
Search
Appification
single-use
app
Brand
Branding
word
of
mouth
Net
Promoter
Score
Start-Up
lesson
Start-Up
advice
MVP
Product/Market
Fit
Expedia
lastminute.com
mobile
homescreen
mobile
first
mobile
phone
UI
UX
user
experience
Hotel
Tonight
vertical
niche
Portal
Yahoo!
Yahoo
Y!
Android
iOS
Apple
Google
may 2015 by asterisk2a
Facebook Launches In-App Purchase Install Ads | TechCrunch
may 2015 by asterisk2a
Facebook is combining its lucrative app install ads with deep linking so a specific in-app purchase page opens once the app downloads. The result is a powerful new tool for direct marketers that sell products and services through apps. Direct marketing is popular on the web where users can see an ad for a specific product and quickly open it in a new browser tab to make a purchase. But on mobile if a merchant sells through an app, it first must convince people to download their app, then hope customers follow through by digging into the app for the purchase highlighted by the ad. Facebook is now letting deep linking handle that last chore instead, which could increase conversion rates to the point that app install ads and direct marketing can be one and the same. - http://techcrunch.com/2014/11/30/like-advertising-a-needle-in-a-haystack/ &! http://pando.com/2015/05/08/facebook-makes-an-ad-related-announcement-consumers-shouldnt-hate/
Facebook
deep
linking
marketing
advertisement
app
install
conversion
friction
frictionless
mobile
homescreen
mobile
first
mobile
phone
Twitter
Google
may 2015 by asterisk2a
Facebook News Feed Reprioritizes Your Real Friends Above Pages | TechCrunch
april 2015 by asterisk2a
combat falling usage & engagement!? VS bit.ly/1by0vvx pay-to-play // FB turned from keeping up with the lifes of their friends (young demographic), into clickbait distraction & time wasting machine. Other platforms emerged 2 hang digitally with ur friends that are way more simplified (tuned down 2 1 usage; Appification) with much less bells & whistles & complexity/depth & distraction vs hooked). Thus the defensive acquisition of WhatsApp, Instagram & fork-out of Messenger. They saw Snapchat as a vector of attack bc of the appeal of ephemeral in todays 'always on record' products. Where VR is bet that is maybe even 10 years out 2 come finally 2 full fruition; mass market adoption (like the phone). Crossing the chasm. // Not even 10 years old & other people attack FBs weaknesses &are winning. But what FB got going for it, another 10 years is, the usr base as advertising victims (targeting&re-targeting) enabled by masscollection via Facebook-button. &log-in used in Apps.
Facebook
Newsfeed
WhatsApp
Instagram
Snapchat
Facebook
Messenger
user
behaviour
Appification
single-use
app
mobile
first
mobile
homescreen
mobile
phone
user
experience
Mark
Zuckerberg
multi-product
company
attention
span
friction
frictionless
Signal
vs.
Noise
pollution
distraction
filter
bubble
advertisement
targeting
Programmatic
Advertising
advertisement
re-targeting
advertisement
marketing
Social
Media
Wall
Street
shareholder
value
profit
maximisation
april 2015 by asterisk2a
Google’s Mobile Search Results On Android Now Prompt Users To Install Apps With Relevant Content | TechCrunch
april 2015 by asterisk2a
context is god, when content is king. Google was late to add contextual result - searching on phone - say a relevant app to said search query. Next would be to monetize via bid/paid placement (first shown) to query X like in Desktop search. PS Google also rolled out an update to its pagerank that includes if ur page is mobile friendly (responsive) and will be higher ranked to a comparable site that is not.
Google
Search
mobile
homescreen
mobile
first
mobile
phone
context
Google
Android
Appification
Phablet
Tablet
single-use
app
april 2015 by asterisk2a
Facebook Finds Strength As A Family, Not An App | TechCrunch
march 2015 by asterisk2a
The subtext of Zuck’s “family” quote is that one app can’t do everything. On mobile, people want lean, purpose-driven experiences. Cramming everything into a one-size-fits-all can make it slow and bloated. But when you’re talking about trying to connect every human on earth, a singularly focused app alone can’t possibly meet the diverse needs of a diverse population. Zuckerberg explained “We’re building this family so we can offer unique, world-class experiences for every way that people want to share.” --- // add as user behaviour slash trait "convenience." // ie Instagram releasing separate app for photo collages. // Facebook Messenger as Platform - have ppl not learned to build their business on other ppls lawn? Ok for established businesses and own domain and standalone product and to be on Messenger only to reduce friction, ... still double edged sword.
Appification
single-use
app
mobile
first
user
experience
UI
UX
frictionless
friction
Don't
make
me
think
word
of
mouth
Net
Promoter
Score
Start-Up
lesson
Start-Up
advice
mobile
homescreen
mobile
phone
user
behaviour
user
churn
attention
span
Facebook
convenience
Instagram
focus
execution
noise
distraction
Platform
TOS
Facebook
Messenger
march 2015 by asterisk2a
App Submissions On Google Play Now Reviewed By Staff, Will Include Age-Based Ratings | TechCrunch
march 2015 by asterisk2a
- via https://news.ycombinator.com/item?id=9218191 // is Web 3.0 a move out of native apps to actually usable >HTML5 applications? ... some time in the future? // see Web 2.0 Origin - http://pmarchive.com/no_such_thing_as_web_20.html - it was a conference. // thus Web 3.0 could be the follow-up of 2.0 because of the fallout dev community and companies have had with Apple and Google?! // Isn't it a thing that you shouldn't build your empire on other peoples lawn?! >> ie Uber, WhatsApp, etc. &! on the other side, Apple and Google don't want to upset the cart full of Apples. Wondering what they would come up with to maximise profit ... in the future. They will too, be made obsolete eventually (Google Play and Apple App Store), with technology. Period. Making true mobile apps for the web. &! !& http://pando.com/2015/03/17/google-will-now-screen-android-apps-before-theyre-released-to-the-play-store/
Apple
App
Store
Google
Play
Platform
TOS
Google
Apple
Appification
single-use
oligopoly
oligopol
Windows
10
Microsoft
Blackberry
Android
iOS
HTML5
mobile
first
mobile
homescreen
mobile
phone
Deep
Linking
Silo
CSS3
user
experience
UI
UX
Native
App
Web
3.0
Silicon
Valley
frictionless
friction
Tim
Berners-Lee
Open
Platform
Open
Source
march 2015 by asterisk2a
Why mobile apps are a step backward | InfoWorld
march 2015 by asterisk2a
It isn't only native apps that foreclose these possibilities. JavaScript frameworks seldom map application state to URLs. Either way, the URLs still exist because, under the covers, native or not, these are still Internet applications. Open up an HTTP debugger and you'll see those URLs fly by. But they are increasingly unlikely to map cleanly to application states or to be accessible to users who want to save or exchange those states.
iOS
Apple
Apple
App
Store
Android
Platform
Open
Platform
Silo
Tim
Berners-Lee
Deep
Linking
Appification
single-use
html5
JavaScript
Framework
Web
2.0
Web
3.0
march 2015 by asterisk2a
Facebook Chief Product Officer: The Full Code/Media Interview | Video | Re/code
february 2015 by asterisk2a
Facebook Is Talking to Publishers About Hosting Their Content "Cox says one of the challenges for publishers — including Facebook — is that reading on mobile is still a crummy experience. He believes Facebook can make it better. [...] min7-8ish >> people become singular individuals living in their own bubble ... because of Newsfeed ... it doesn't challenge people on their worldview nor world nor thinking." - on.recode.net/1LaHMlT // &! Big Players (FB, Twitter, Google - and their sister companies) are swallowing the attention on the home screen of the phone of the world, now they push for even more control and data over content; to host their works. There is no free lunch. Although FB says it is. In the end, the user pays for it through intrusive targeted advertising. &! on.recode.net/1BL6GI5 Nick Denton 'FB swallows the web and the homescreen.'
Facebook
Newsfeed
Platform
TOS
mobile
first
mobile
homescreen
mobile
phone
user
experience
user
behaviour
Phablet
filter
bubble
algorithm
Signal
vs.
Noise
democracy
journalism
journalismus
Google
News
Google
Search
publishing
2.0
BuzzFeed
Presentism
WWW
Android
Apple
iOS
Google
Play
Apple
App
Store
AppStarr
Philosophy
ethical
machine
moral
beliefs
ethical
beliefs
PR
YouTube
february 2015 by asterisk2a
A Rant About The Smartest Thing Yahoo’s Done In Years | TechCrunch
february 2015 by asterisk2a
app install ads, and free ad unit, ... free tools to lure in user and hope they spend money on other things within their Platform offering (freemium) --- "Facebook did it with Parse and Audience Network to create its “Build-Grow-Monetize” loop. Twitter did it with Crashlytics and MoPub to launch its Fabric development platform."
Yahoo!
Platform
Facebook
Twitter
advertisement
advertising
app
development
Start-Up
lesson
Start-Up
advice
Marissa
Mayer
freemium
Parse
Xamarin
Google
AdMob
AdSense
Microsoft
mobile
first
mobilephone
mobile
phone
mobile
homescreen
frictionless
Silo
HTTP
WWW
Apple
user
behaviour
discovery
marketing
february 2015 by asterisk2a
Gillmor Gang: Kind of Clue - Gillmor Gang | TechCrunch TV
february 2015 by asterisk2a
discussion about the web (the web of people, people who made the web possible vs status quo of the big players commanding the attention and telling how shit will look like), the might of the big players (Apple Amazon Google Microsoft and the next big players likes of Facebook, Dropbox, Paypal, Twitter, ...), discussion of the web (http rss) vs apps (silos within a platform and the control that comes with the platform owners) ... and min 36 - monetization of web/rss vs apps. // 42/43 - sense of collective ownership is lost when the future is all about apps on other peoples platforms. // The Gillmor Gang — David Weinberger, Doc Searls, Kevin Marks, Keith Teare, and Steve Gillmor. Recorded live Friday, January 9, 2015.
Appification
single-use
app
Internet
culture
Platform
TOS
february 2015 by asterisk2a
Gillmor Gang: HoloCraft - Gillmor Gang | TechCrunch TV
february 2015 by asterisk2a
first topic: Apple devices and sw is/was a step change from - beige pc and can code and open the hood and do stuff after learning stuff - to - solving day to day problems/use cases elegantly without able to look under the hood. << change over last 15 years of "IT" to mass-market consumer products and in parts, in case of Apple a aspirational product. "it just works." *Steve Jobs / aka Don't make me think. &! http://ben-evans.com/benedictevans/2015/2/7/in-search-of-objects &! Smartphone supply chain dwarfs now the old PC supply chain >> http://ben-evans.com/benedictevans/2015/1/11/home-and-the-mobile-supply-chain >> making server clusters from small mobile phone components like passively cooled CPU's PLUS is it the end of the web browser (vs native apps)? &! http://a16z.com/2015/01/30/a16z-podcast-mobile-is-eating-the-world-and-apple-is-gobbling-fastest/ &! just look at size of Asia Pacific that is dwarfing rest of the world combined - bit.ly/1zKN2dm - extrapolate to
Apple
iPhone
Android
Google
Linux
iOS
Mac
OS
productivity
Windows
user
experience
Apple
Watch
escapeism
mobile
first
mobile
homescreen
mobile
phone
Appification
single-use
app
Start-Up
lesson
Start-Up
advice
globalization
globalisation
borderless
competitive
february 2015 by asterisk2a
WhatsApp testing voice calls on Android
february 2015 by asterisk2a
WhatsApp launches voice calling test for limited Android users; full rollout & iOS avail date undiscl; WhatsApp last mo surpassed 700M MAUs. // << TREND >> Means that Carriers will abandon charges for calls and put eventual cost (avg across users) as flat-rate item it into data plan cost. Thus customers pay only for data plan or flat-rate data plan. Carriers will eventually offer such plans, maybe even target them early at teems/parents with teens (family plans).
WhatsApp
Skype
Wireless
Carrier
Facebook
Appification
single-use
app
Trend
trends
user
behaviour
user
experience
user
hack
mobile
first
mobile
homescreen
mobile
phone
Viber
Kakao
Talk
Tango
Line
VOIP
february 2015 by asterisk2a
Introducing Place Tips in News Feed | Facebook Newsroom
january 2015 by asterisk2a
Facebook launches location-specific Place Tips for iPhone; appears at top of News Feed when user enters establishment; tapping displays friends' comments & photos related to business; also shows maps, restaurant menus, etc; viewing does not post to Facebook or reveal location; also testing w/ beacons in NYC // http://www.businessinsider.com/the-swarm-and-foursquare-backstory-and-progress-2014-10 >> "In late 2013, Foursquare CEO Dennis Crowley and his leadership team decided it was time to rethink things. If the company was founded today, what would the app look like? What would the experience feel like?" // &! http://taylordavidson.com/2014/apps &! http://features.en.softonic.com/why-single-use-apps-like-yo-could-take-over-your-smartphone
Facebook
geolocation
location
foursquare
Yelp
Start-Up
lesson
Start-Up
advice
differentiation
differentiate
features
feature
Big
Data
Appification
Single-Use
App
unbundeling
user
experience
user
behaviour
user
acquisition
UI
UX
business
strategy
focus
focused
simplification
simplicity
product
management
Product/Market
Fit
product
experience
Design
Minimal
Viable
multi-product
company
Officer
discovery
curation
january 2015 by asterisk2a
Here’s How Chat Apps Are Becoming As Important As Social Media For Brands | TechCrunch
january 2015 by asterisk2a
Asia’s messaging apps have been around longer, and thus most have more mature business models that generate income by connecting brands with consumers, in addition to other non-marketing revenue streams such as games and stickers. If 2014 was the year that the West wised up to the potential of messaging apps, then 2015 is the year that they’ll get smart and make money from them. &! http://techcrunch.com/2014/12/31/the-message-in-messaging-apps/ &! are still silos - http://techcrunch.com/2015/01/22/button-12m-redpoint/ &! http://techcrunch.com/2014/12/06/six-drivers-of-the-700b-mobile-internet/
Appification
Social
Media
Chat
App
Snapchat
WhatsApp
Twitter
Facebook
sharing
attention
span
Signal
vs.
Noise
pollution
filter
bubble
Trend
Secret
Yik
Yak
Tinder
ephemeral
Viber
Tango
Kik
Platform
silo
Big
Data
mobile
first
mobile
homescreen
cellphone
usage
usage
pattern
hook
habit
forming
user
behaviour
SMS
Phablet
january 2015 by asterisk2a
Secret Update Removes Photo Library Access As It Faces Renewed Claims It Isn’t So Anonymous | TechCrunch
august 2014 by asterisk2a
http://www.businessinsider.com/secret-app-not-anonymous-2014-8?op=1 "Secret CEO: Well...You're Not ALWAYS Completely Anonymous Or Untraceable On Our App" [...] In fact, since Secret started offering a bounty for hackers that alerted the company about bugs in the app in February, it has learned about and fixed 42 different security holes. The numbers are a clear warning: Secret isn't perfectly secure and the term "anonymous" should be taken with a grain of salt. || http://onforb.es/1tzgxYW - Problem saying you are anonymous when in reality you are building off a phone number and address/contacts book >> " the startup founder revealed this was not the first time he’d dealt with a potential threat to uncovering the names behind Secret confessions. [...] While Secret can continue patching in an arms race against hackers, hackers will almost certainly look for ways around the fixes." || http://wrd.cm/1q4oUeu || http://bit.ly/1rqtV4U || http://bit.ly/1v8cbvT
Secret
anonym
anonymity
anonymous
Platform
corporate
values
personal
values
corporate
culture
spoofing
white
hat
hacker
hacker
Hacking
internet
security
app
security
cyber
security
online
security
cyber
bullying
cyber
mobbing
ethical
machine
ethics
morals
moral
beliefs
Troll
Trolls
Haters
Hater
corporate
governance
CSR
corporate
social
responsibility
Venture
Capital
august 2014 by asterisk2a
Wikipedia Zero und Netzneutralität: Wikimedia wendet sich gegen das offene Internet | netzpolitik.org
august 2014 by asterisk2a
http://en.wikipedia.org/wiki/Internet.org || In einem Blog-Post, bewarb Erik Möller, der stellvertretende Direktor der Wikimedia Foundation, ein relativ neues Angebot: Wikipedia Zero, eine Partnerschaft mit Telekom-Unternehmen die den priorisierten, gebührenfreien Zugang zur Wikipedia bereitstellt. Die Idee dahinter ist, die hohen Datengebühren zu umgehen, die immer noch viele Menschen auf der ganzen Welt zwingen, offline zu bleiben. || - deals that are anti-competitive. -- +++ See "Free Mobile Data Plans Are Going to Crush the Startup Economy | Business | WIRED wired.com" || >>> Mobile Platform become more inequal with preferential treatment and App Store. Long-tail does not exist.
Facebook
Internet.org
Wikipedia
Wikipedia
Zero
Net
Neutrality
Frontier
Markets
Developing
World
Emerging
Markets
barriers
to
entry
antitrust
WhatsApp
Zero
Rating
Wireless
Carrier
Mobile
network
operator
Open
Platform
Platform
App
Store
long-tail
Silicon
Valley
august 2014 by asterisk2a
James Frey: App, Gewinnspiel, Film, Handyspiel zum Roman Endgame - SPIEGEL ONLINE
july 2014 by asterisk2a
capturing - all potential platforms. questions is - does it bring added value to the core product - the book? can this content strategy break through the noise?
long-form
content
paid
content
digital
content
content
creator
content
distribution
creativity
Platform
interactive
interactive
content
book
Amazon
monopoly
oligopoly
oligopol
publishing
publishing
2.0
self-publishing
value
creation
Proposition
Core
Product
Proposition
added
value
intangible
value
disrupting
markets
disruption
Signal
vs.
Noise
content
strategy
short-form
content
throwaway
content
micro
content
Facebook
Twitter
App
Store
mobile
homescreen
Snapchat
WhatsApp
native
content
digital
natives
digital
artist
digital
economy
Start-Up
lesson
Start-Up
advice
Tumblr
Instagram
july 2014 by asterisk2a
Casting call: iOS 8 shows that Apple uses the App Store as an auditioning tool | PandoDaily
june 2014 by asterisk2a
never gets old ... building on other peoples platform. you can worry every day. Whether it's Apple, FB, Google (Search), Twitter, LinkedIn, Dropbox ... The Web is the only true Open Platform (sparing current Net Neutrality 'concerns' ;-) ). >> "It’s not easy to create an entire platform, so Apple focuses on the broad strokes and allows other companies to focus on the details — until they become more popular and Apple decides to devote its considerable resources to copying those features and adding them to its platform." << Twitter was the biggest culprit so far, smashing it's app ecosystem - step by step while denying it publicly everytime was wielding the sledge hammer. THUS, on a 2nd thought, Addappt ( http://techcrunch.com/video/addappts-new-android-release/518251180/ ) can shelf itself as soon as Apple ( & even maybe Android) improves it's address book product features. Addappt could pivot and create an open standard & enable cross-platform address book syncing.
Platform
Apple
App
Store
TOS
Open
Platform
Twitter
Facebook
Google
Google
Search
Android
competitive
advantage
june 2014 by asterisk2a
Don’t Expect Facebook’s WhatsApp to Make Any Real Money for Years | Re/code
february 2014 by asterisk2a
“By being a part of Facebook, it makes it so that [WhatsApp] can focus for the next five years or so purely on connecting more people,” Zuckerberg said. Were Facebook not to have acquired WhatsApp, he continued, the pressure would have increased on WhatsApp CEO Jan Koum to eventually “focus more on revenue models” and monetization over the near term, rather than on the company’s continued growth. [...] “I think by itself, WhatsApp is worth more than $19 billion. It’s hard to make that case today because they have so little revenue, but look at the messaging apps already out there,” Zuckerberg said, pointing to existing competitors like KakaoTalk, WeChat and Line, which are already monetizing (in some cases, quite successfully). [...] 70 percent of those returning to the app on a daily basis. Those levels of engagement are unheard of in Internet circles, and it’s why Zuckerberg and company were so taken by the fast-growing mobile app.
Facebook
WhatsApp
exitstrategy
exit
strategy
monetization
virtual
goods
virtualgoods
freemium
Start-Up
entrepeneurship
entrepreneurial
Social
Network
socialnetwork
Platform
KakaoTalk
WeChat
Line
Viber
Skype
Rakuten
ICQ
Messaging
Platform
Communication
Platform
Twitter
Instagram
Silicon
Valley
engagement
interaction
returning
user
KPI
message
app
message
application
february 2014 by asterisk2a
State of the Art - Line2 Allows iPhone Users to Sidestep AT and T - NYTimes.com
march 2010 by asterisk2a
(Let’s pause for a moment here to blink, dumbfounded, at that point. Apple’s rules prohibit App Store programs that look or work too much like the iPhone’s own built-in apps. For example, Apple rejected the Google Voice app because, as Apple explained to the Federal Communications Commission, it works “by replacing the iPhone’s core mobile telephone functionality and Apple user interface with its own user interface for telephone calls.” That is exactly what Line2 does. Oh well—the Jobs works in mysterious ways.)
googlevoice
apple
google
iphone
war
at&t
voip
app
line2
android
march 2010 by asterisk2a
BBC News - Guardian newspaper charges for iPhone app
december 2009 by asterisk2a
The UK's Guardian newspaper has launched a paid-for news app, charging users a one-off fee of £2.39.
newspapers
mobile
paywall
guardian
apple
iphone
app
news
december 2009 by asterisk2a
Facebook: Please Back Developers vs iPhone
november 2009 by asterisk2a
Yesterday, a high-profile iPhone developer became fed up with the nature of the platform and decided it was time to call it quits. Joe Hewitt of Facebook not only pronounced that it was time for him to move onto ‘other projects’, but had the courage to state that his reason was because of the closed nature of the iPhone platform and his frustration with the approval process. Joe is not just the guy who wrote the Facebook application, within 12 hours of the first iPhone launching he released a library for app developers to create iPhone-like applications. This was back in the first generation, when iPhone ‘applications’ were nothing more than websites. Without any documentation from Apple, and with sheer enthusiasm for the new-born platform, Joe created a library for other developers that would help them build applications that would mimic native iPhone applications built by Apple.
facebook
iphone
apple
app
developers
platform
open
ecosystem
early-adopter
maven
product
strategy
transparency
november 2009 by asterisk2a
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