asterisk2a + portal   14

Marissa Mayer vs. “Kim Kardashian’s Ass”: What Sunk Yahoo’s Media Ambitions?
After a pricey talent spree, Yahoo News is reversing course—again. [...] Yahoo’s journalists used to joke amongst themselves about the extensive variety of Kind bars provided, but now the snacks aren’t being replenished. Instead, employees frequently remind each other that there is little reason to bother creating quality work within Yahoo’s vast eco-system of middle-brow content. “You are competing against Kim Kardashian’s ass,” goes a common refrain.
Marissa  Mayer  Yahoo!  Kim  Kardashian  Social  Media  attention  graph  attention  span  attention  arbitrage  Gary  Vaynerchuk  Y!  Portal  mobile  homescreen  Entertainment  Escapeism  Gaming 
april 2016 by asterisk2a
How the Sharing Economy Is Impacting Travel - YouTube
w great app - word of mouth and net promoter score and marketing and advertisement you can, in an age of appification and single-use apps, create a deep trench away from Google Search (customers using desktop search from booking travel, hotel, flight, leisure experience). Lastminute.com can only react to Hotel Tonight and Hipmunk being first on the homescreen of phones with a great product/market fit. // min 6:30 - post-Search world (desktop) with limited screen size etc on homescreen we have come back to the portal. Yahoo! was a portal. No we have a new one in our hands in form of Apple iOS iPhone and Google's Android
Google  Search  Appification  single-use  app  Brand  Branding  word  of  mouth  Net  Promoter  Score  Start-Up  lesson  Start-Up  advice  MVP  Product/Market  Fit  Expedia  lastminute.com  mobile  homescreen  mobile  first  mobile  phone  UI  UX  user  experience  Hotel  Tonight  vertical  niche  Portal  Yahoo!  Yahoo  Y!  Android  iOS  Apple  Google 
may 2015 by asterisk2a
Native advertising remains an awkward — but very necessary — mess | PandoDaily
http://bit.ly/1rRdtax "“We can buy page views… but we can’t buy time spent,” Segrist said, euphorically. The New York Times jumped “full force” into native 12 months ago, according to Tomich. “It’s been incredibly successful,” he said. “Success is limitless with this type of advertising.”" | http://bit.ly/1nZKdcB + http://bit.ly/1rzyfxM + http://bit.ly/1umjzEp + http://bit.ly/1zbHXYd + http://bit.ly/1rzJEMB "Facebook is no longer a social network. It’s the world’s most powerful news reader [...] I no longer go to the New York Times front page to start my day. I get there through the ‘side door.’ Facebook. [...] Facebook drives massively more referral traffic than Twitter, and publishers I’ve surveyed confide that the ratio can be as high as ten or twenty to one. [Even Pinterest comes before Twitter]" + http://bit.ly/1A0SAhX + http://bit.ly/1xbawCh
advertorial  native  advertising  native  content  native  contextual  content  advertisement  targeting  advertisement  advertising  sponsored  content  promoted  content  NYT  NYTimes  attention  span  frictionless  friction  Social  Media  page  views  clicks  engagement  mobile  homescreen  Facebook  Twitter  Pinterest  Platform  Open  Platform  e-mail  Google  Yahoo!  Portals  Portal  search  engine  Internet  Forbes  publishing  2.0  self-publishing  BuzzFeed  UpWorthy  publishing  Wordpress  Tumblr  Signal  vs.  Noise  content  creator  content  curation  digital  content  content  distribution  micro  content  short-form  content  Niche  Huffington  Post  RSS  Newsfeed  algorithm  content  discovery  content  network  content  Age  digital  economy  digital  natives  value  creation  Proposition  Core  Product  Proposition  added  value  YouTube  Google+  Google  Google  News  user  hack  user  experience  customer  experience  experience  shared  experience  differentiation  differentiate 
july 2014 by asterisk2a
YouTube Music’s Head Quits, a Setback to Paid Service - Digits - WSJ
LaRosa is the second person in charge of YouTube’s music service to leave over the past 12 months. The other, Nikhil Chandhok, left last fall according to his LinkedIn profile. Chandhok was a director in charge of music, paid subscriptions and live streaming, according to the profile. Both departures resulted in part from frustrations that YouTube has been unable to launch its music subscription service in the year-plus since the first version of it was developed, according to a person familiar the matter. Those delays have resulted from internal arguments about how the service should be designed, including what features YouTube should charge users for and how the service should be integrated with the rest of YouTube. [Is another testament that YT is 4 Larry Page only 2nd Class [no urgency]. GOOG wont be hurt by those incidents, but moral & motivation suffers. The cash cow is & will be running in perpetuity (Google Search (A Portal) with AdSense & AdSense across the web).]
YouTube  product  management  Design  consumer  product  multi-product  company  Google  Analysis  Paralysis  Vision  leadership  Google  Search  Portals  Portal  Yahoo!  AdSense  Larry  Page  innovation  innovator  Google  X  Music  Industry  Hollywood  Entertainment  Industry  Facebook  Twitter 
july 2014 by asterisk2a
Walmart Should Buy Netflix, Not Vudu, If It's Serious About Streaming Movies
The idea is that Walmart -- which is selling many of these devices, such as TVs and Blu-ray players, to consumers -- could keep its movie revenue intact as DVD sales and rentals gradually shift to digital. As a reader points out, Walmart already has good relationships with studios, which could potentially help it strike better streaming deals than its rivals.

The problem is that it's just going to take way too long for Walmart and Vudu to make a major impact here on their own, and as a result, this deal will likely be a failure.
netflix  walmart  video  portal  rental  internet  distribution  hulu  execution  management 
february 2010 by asterisk2a
AOL's Armstrong Tells CNBC He Is More Interested In Nichebusters Than Blockbusters (Full Transcript)
TRENDS:
- Consumer Web
- Fragmented Web
- Discovery of Content
- Making it Pay
- Social in its many forms are here, there is a manifestation.
niche  aol  content  future  trend  internet  web  publishing  interest  portal  digg  media  fragmented  fragmentation  consumer 
february 2010 by asterisk2a

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