allaboutgeorge + authority   6

TCCC Unity: A New Coke Classic - Print Magazine
The most important thing today for a brand is not the content that it talks about, but how it talks about it. The typeface becomes a critical part of that voice and DNA, with consistency, authenticity and believability becoming paramount requirements.
marketing  beverages  language  business  story  storytelling  reputation  authority 
january 2018 by allaboutgeorge
Jonathan Stray » What’s the point of social news?
[...] For me, the core idea of social news-gathering is that the audience is, or could be, an extension of the news organization’s source network.

Hopefully, a newsroom knows about interesting developments before anyone else, and then verifies and publicizes them, but that’s getting near impossible when anyone can publish, and when virality can amplify primary sources without the involvement of a media organization. We don’t know yet very much about collective news-gathering, but there are promising directions. It seems like maybe there are two broad categories of breaking news: public events that anyone could have witnessed, and private events initially known only to privileged observers. [...]
news  twitter  facebook  social  media  newspapers  journalism  authority  reputation  communication  technology 
november 2010 by allaboutgeorge
Jay Rosen on the media: Seven questions for Jay Rosen | The Economist
Look: the alternative to chasing clicks is building trust and an editorial brand. "What people want" arguments don't impress me. I think anyone with a half a brain knows that you have to listen to demand and give people what they have no way to demand. You have to listen to them, and assert your authority from time to time, because listening well is what gives you the authority to recommend what is not immediately in demand.
listening  attention  journalism  media  newspapers  authority 
august 2010 by allaboutgeorge
How black people use Twitter. - By Farhad Manjoo - Slate Magazine
"It's my impression that these hashtags start in dense communities—people who are highly connected to each other," Meeder says. "If you have 50 of these people talking about it, think about the number of outsiders who follow at least one of those 50—it's pretty high at that point. So you can actually get a pretty big network effect by having high density."
twitter  social  black  race  community  identity  socialnetworking  authority  reputation 
august 2010 by allaboutgeorge
Did we pronounce privacy dead this week? | The Social - CNET News
"That's where things get extremely messy," Boyd said. "These are Gutenberg-like changes here," Jarvis said, "so we don't know where it's headed."
class  facebook  privacy  social  public  technology  socialnetworking  power  authority  attention  research 
july 2010 by allaboutgeorge
Citizen Twitters to Keep Oakland Safe During Riots (Video) - The Bay Citizen
“We were looking at mainstream media to verify the facts we were getting mainly through Twitter feeds. But after some time we realized that there was a way to validate the authenticity of the tweets we were getting, by looking at the past content. As we followed the information related by different individuals, we quickly spotted who had been consistently accurate about incidences. We picked them up as trustworthy sources,” Chamales explained.
media  social  oakland  twitter  news  journalism  identity  authority 
july 2010 by allaboutgeorge

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