allaboutgeorge + advertising   4

The Post-Advertising Future of the Media - The Atlantic
We’ve accelerated backward, as if in a time machine, whizzing past the flush 20th century to a more distant, more anxious, and, just maybe, more exciting past that is also the future.
journalism  media  newspapers  history  usa  politics  engagement  business  nytimes  news  advertising  technology  subscription 
22 days ago by allaboutgeorge
Outgrowing Advertising: Multimodal Business Models as a Product Strategy – Andreessen Horowitz
What if, at the point of purchase, you had the option to only buy what you wanted, for the time frame you specified? This type of consumer power is the reality for netizens in China today—because Chinese internet companies have adopted business models that are drastically different than what we see here in the States, especially on mobile.
advertising  china  mobile  business  capitalism  marketing  music  books  video  education 
6 weeks ago by allaboutgeorge
Dan Harmon and life after 'Community' - Grantland
The conversation we're not having is: "Hey, there's 250 million of us watching an average of six hours a day of a one-way transmission that only ever tells us that we are all animals and that we should buy Cottonell." That's the one conversation no one is having, not a single one of us. Well, I mean, there are a couple people having it; they're on street corners covered in tattoos with their dicks pierced, and they're holding signs saying, "Honk if you want to burn down the White House." Those people are not marketable; we put them in the same drawer as homeless people; they're weird characters, putting flyers on your windshield and walking around barefoot and freaking out about the fact that this Orwellian nightmare is happening, and we're all inside having these debates about whether or not liking 30 Rock makes us smart or stupid.
television  identity  marketing  advertising  business  narrative  reputation 
february 2013 by allaboutgeorge

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