INSIDE THE AD TECH FIRM DISNEY WILL GET IN ITS FOX ACQUISITION
6 days ago by palfiericmw
TrueX is looking to make TV advertising less cluttered and more efficient but how Disney deploys it remains to be seen.Along with FX's gritty dramas and Marvel characters like Deadpool and X-Men_ Walt Disney will also obtain a much lower-profile_ but potentially critical business unit_ that could help the Mouse House revamp TV advertising_ when its acquisition of Fox closes.
6 days ago by palfiericmw
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