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GrowthList - Best Growth Hacks for yor Business
I upvoted GrowthList on Product Hunt: A crowd-sourced list of growth hacks https://ift.tt/2zfUfXg at November 19, 2018 at 01:12PM
Product  Hunt  Marketing  Growth  Hacking 
15 hours ago by iamthefury
5 Ways Smart People Sabotage Their Success (2018)
Raw intelligence is undoubtedly a huge asset, but it isn’t everything. And sometimes, when intellectually gifted people don’t achieve as much as they’d like to, it’s because they’re subtly undermining themselves. If you’re in this situation, the good news is that when you understand these foibles you can turn them around. Here are five I’ve seen smart people particularly struggle with:
career  management  Psychology  Growth 
2 days ago by mfernando
Why The Athletic’s Mather Won’t Join a Subscription Bundle — The Information
Media companies

Acquisition, monetization

Takeaway: The Athletic co-founder argues that those participating in a subscription are weak and at the mercy of tech companies that put together the bundles. His comments fuel a long running debate inside media about the value of bundles.

In an interview with The Information, Alex Mather, whose company recently raised $40 million at around a $200 million valuation, said he had been offered subscription bundling deals that could have doubled his three-year-old company’s revenue. While not naming which of the companies made the offer, he said he turned them down because it was more important for The Athletic to keep a direct relationship with its readers.

“Our calculus is we’d rather grow more slowly and earn it,” said Mr. Mather, whose site publishes in-depth coverage of local sports, market by market. “Once you go down the wholesale path, I really worry.”

“When you are in a bundle, you are weak,” he said, adding the company doesn’t want to be the zebra to the tech companies’ lion. He added that the tech companies aren’t evil. “They are just hungry.”

Subscription bundles have long been offered in television. Cable and satellite TV operators offer consumers packages of channels, mostly owned by other companies, for one fee. The channel owners get a wholesale price. While in television the channel owners have done well from these services, subscription bundles sometimes require content owners to accept a discounted wholesale price—with the tradeoff being wider distribution.

Subscription services have begun appearing in digital news. Texture, a digital magazine subscription service acquired by Apple earlier this year, offers more than 200 publications including The New Yorker and Vanity Fair, for $9.99 a month. As The Information has previously reported, Apple plans to launch a digital news subscription service that would include Texture.

Mr. Mather, 38, said the onslaught of new services trying to launch subscription bundles would be the “biggest shift in the news media in the next five years.”

In a wide-ranging interview, he also addressed the company’s recent $40 million fundraising. He said 90% of the money has gone towards hiring reporters. He noted The Athletic only has three engineers, along with seven performance marketing staff. The company’s most recent round—reported by Axios at the end of October—was led by Founders Fund and Bedrock Capital.

He indicated that the money would help The Athletic differentiate its service, helping it compete with local newspapers and other outlets in each market.

Mr. Mather said he is open to the idea of going public or of selling to a larger company. His goal is to build a sustainable business. He also noted that The Athletic is now under pressure to justify its valuation to its investors.
media  growth  business  growth-study 
3 days ago by christopherming
AARRR Framework- Metrics That Let Your StartUp Sound Like A Pirate Ship
​Today, September 19th, is International Talk Like A Pirate Day, and thus, the perfect excuse to chat about one of the most important metric frameworks to live by as a startup marketer or Growth…
aaarr  growth 
3 days ago by jbrok
40 Lessons from 40 Years of Apple Ads - Marketing Trends
I upvoted 40 Lessons from 40 years of Apple Ads on Product Hunt: The Ads that Helped Apple Reach a $1T Market Cap 💰💰 https://ift.tt/2S0Gtz3 at November 16, 2018 at 07:37AM
Product  Hunt  Marketing  History  Books  Growth  Hacking  Advertising 
3 days ago by iamthefury
Opinion | Break Up the Liberal City - The New York Times
I respectfully dissent. Yes, for many of their inhabitants, particularly the young and the wealthy, our liberal cities are pleasant places in which to work and play. But if they are diverse in certain ways they are segregated in others, from “whiteopias” like Portland to balkanized cities like D.C. or Chicago. If they are dynamic, they are also so rich — and so rigidly zoned — that the middle class can’t afford to live there and fewer and fewer kids are born inside their gates. If they are fast-growing it’s often a growth intertwined with subsidies and “too big to fail” protection; if they are innovation capitals it’s a form of innovation that generates fewer jobs than past technological advance. If they produce some intellectual ferment they have also cloistered our liberal intelligentsia and actually weakened liberalism politically by concentrating its votes.

So has the heyday of these meritocratic agglomerations actually made America greater? I think not. In the age of the liberal city — dating, one might argue, to the urban recovery of the 1990s — economic growth has been slack, political dysfunction worse, and technological progress slow outside the online sector. Liberalism has become more smug and out-of-touch; conservatism more anti-intellectual and buffoonish. The hive-mind genius supposedly generated by concentrating all the best and the brightest has given us great apps and some fun TV shows to binge-watch, but the 2000s and 2010s haven’t exactly been the Florentine Renaissance.
cities  place  politics  economy  growth 
4 days ago by dwalbert
Amplitude
Amplitude is the comprehensive product analytics software for web and mobile. Over 12,000 companies use Amplitude to set product strategy, increase key metrics like user engagement, retention, and conversion, and ultimately build better products.
analytics  mobile  growth  dev  webdev 
5 days ago by pgorrindo

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