branding   52141

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A new tiger for Tiger of Sweden
, the brand launched a new identity designed by Antwerp studio New Archive. Its previous logo, which featured a tiger’s face above a serif word mark, has been replaced with a charming tiger illustration, a new word mark and a reference to the year the company was founded.
design  brand_tiger  branding 
yesterday by JohnDrake
Swelling clout of US corporate giants is depressing pay, analysts say | Financial Times
Useful for teaching? Refers to IMF report on 'corporate power', which is the markup between marginal cost and prices. They link it to competition problems - corporate power is index of monopoly - but it may also be linked to brands.
branding  brands  economics  technology  competition  from iphone
3 days ago by cloughgates
Pilcro | Pilcro Launch | Free brand app for teams on G-Suite.
A faster way for teams on G-Suite to make branded content. Wasting time searching for logos, colours and fonts when you make Slides? Pilcro is a free tool that helps your team create branded Docs & Slides, by keeping all your brand assets in one fast-access shared space.
branding 
3 days ago by 5key
Website Logo Placement for Maximum Brand Recall
Users are 89% more likely to remember logos shown in the traditional top-left position than logos placed on the right.
design  logo  ux  webdesign  branding  impact  memory  recall 
5 days ago by bechster

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