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The Rams Are Taking a Win-Now Experiment to Its Limit - The Ringer
And a closer look at the team’s cap situation reveals it may not be jeopardizing its long-term strategy to do so
Me, when the Rams traded for Patriots receiver Brandin Cooks, the latest in a string of big-name acquisitions by the team: Man, the Rams are going to be so good and fun and exciting next year.
Also me, a few seconds later: This might be a complete disaster.
If it wasn’t already abundantly clear, the Rams are going all in this season to win the Super Bowl. GM Les Snead and head coach Sean McVay have pushed all their chips forward, employing a ramped-up, über-audacious form of the roster-building strategy we’ve seen a few teams have success with over the past few years—spending aggressively to maximize the small championship window a good quarterback on a cheap rookie contract can create. The Seahawks did it in 2013, when Russell Wilson’s $500,000 salary gave the team the chance to sign Michael Bennett and Cliff Avril, two keys to their eventual Super Bowl run. And the Eagles did it last year, utilizing the surplus in cap space Carson Wentz’s rookie deal created to ink receivers Alshon Jeffery and Torrey Smith, running back LeGarrette Blount, nickel corner Patrick Robinson, and pass rusher Chris Long and, later, to trade for defensive tackle Timmy Jernigan and running back Jay Ajayi. Oh, and it wouldn’t have been feasible to pay $7 million-plus in guaranteed money to Nick Foles, who became the Super Bowl MVP, had Wentz been making, say, $23 million-plus.
football  rams  business  superbowl 
april 2018 by rgl7194
RT : So many players led on racial justice issues this past year. Now champs ,…
SuperBowl  Eagles  from twitter
february 2018 by camflan
Listen in on Coach Pederson as he led the to their first title.

Eagles  SuperBowl  FlyEaglesFly  from twitter_favs
february 2018 by Arnte
Jeep Super Bowl Ad Protested by Fish Group - The Drive
It's actually not okay to drive an off-the-road vehicle up the middle of a creek, conservation advocate says.
fca  jeep  brand  content  superbowl 
february 2018 by automotive
Best Asian Sloppy Joe Recipe - How to Make Asian Sloppy Joes
Try this recipe first but it seems like it would be a good party dish - everyone could build their own and eveything could be kept at the right temp
Recipes  easy  sloppyjoes  Asian  unique  fusion  party  SuperBowl  football  sliders  weeknight 
february 2018 by lala7625
Mercedes-Benz's mobile Super Bowl contest never left the garage | Mobile Marketer
A mobile contest from Mercedes-Benz that was supposed to unfold in real time during the Super Bowl ran into technical difficulties and, as result, never took place as planned, according to an email from the company sent to those who registered for the game.
daimler  mbusa  superbowl  brand  content 
february 2018 by automotive
Why Hyundai Scrapped Plans to Use Live Game Day Footage for Its Super Bowl LII Ad – Adweek
The logistical challenges don’t mean Hyundai has ruled out live game-day footage in future efforts. While last year’s concept hinged on the usage of such footage, Innocean and Hyundai found that “Hope Detector” worked just as well without it.

“If your big idea equals live activities during game day then you go for it, if it doesn’t then you don’t need to deal with what is, in a lot of cases, a lot more logistics and a lot more pressure on a team to produce,” Evans said. “At the end of the day I’d much rather have the best film over operation complexity.”
hkc  hyundai  brand  content  superbowl 
february 2018 by automotive
Mission: Impossible - Fallout - Movie Trailers - iTunes
Mission: Impossible - Fallout not-yet-rated
In Theatres July 27th, 2018 |© 2018 Paramount Pictures
The best intentions often come back to haunt you. MISSION: IMPOSSIBLE - FALLOUT finds Ethan Hunt (Tom Cruise) and his IMF team (Alec Baldwin, Simon Pegg, Ving Rhames) along with some familiar allies (Rebecca Ferguson, Michelle Monaghan) in a race against time after a mission gone wrong. Henry Cavill, Angela Bassett, and Vanessa Kirby also join the dynamic cast with filmmaker Chris McQuarrie returning to the helm.
adventure  actor  movies  trailer  superbowl  spying  itunes 
february 2018 by rgl7194
Tom Cruise proves he’s immortal in Super Bowl trailer for Mission: Impossible – Fallout: Watch | Consequence of Sound
The 55-year-old shows no signs of slowing down for his sixth globe-trotting adventure
At 55 years old, Tom Cruise remains unstoppable. Case in point: Not even a broken ankle could dissuade the blockbuster star from getting right back on the proverbial horse again and galloping straight ahead for the not-so-proverbial ledge. But that’s why these Mission: Impossible movies are still a thing — Hey, remember when Jeremy Renner was rumored to replace him? Yeah, he’s not even in this movie! — and why we already had Fallout on our top movies to see this year long before we watched the jaw-dropping trailer that Paramount just premiered during the Super Bowl.
adventure  actor  movies  trailer  superbowl  spying 
february 2018 by rgl7194
Solo: A Star Wars Story - Movie Trailers - iTunes
In Theatres May 25th, 2018 |© 2018 Lucasfilm
Board the Millennium Falcon and journey to a galaxy far, far away in Solo: A Star Wars Story, an all-new adventure with the most beloved scoundrel in the galaxy. Through a series of daring escapades deep within a dark and dangerous criminal underworld, Han Solo befriends his mighty future copilot Chewbacca and meets the notorious gambler Lando Calrissian, in a journey that will set the course of one of the Star Wars sagas most unlikely heroes.
star_wars  movies  trailer  superbowl  commercials  itunes 
february 2018 by rgl7194
Han Solo film finally has a trailer, complete with Millennium Falcon and a Wookiee [Updated] | Ars Technica
Dated for Memorial Day 2018; now with longer, dialogue-filled version.
Update, 2/5: A longer, and wholly remixed, version of Sunday's Solo trailer went live on Monday morning. In addition to significantly more Millennium Falcon footage, this updated trailer includes actual dialogue, particularly a monologue from new Solo actor Alden Ehrenreich explaining his rag-tag origins and his desire to become a pilot. The trailer makes evident that Ehrenreich will not attempt a one-to-one replica of actor Harrison Ford's style and delivery but also includes obvious flashes of Ford-like snark and swagger. We've slapped the new trailer into the bottom of this report.
As predicted by many a hopeful Star Wars fan, this year's Super Bowl LII included the world's first look at the upcoming 2018 film Solo: A Star Wars Story.
The 45-second "teaser" trailer comes packed with just about everything you need to confirm that this is indeed a film about a younger Han Solo: flashes of a Millennium Falcon; an Imperial base that Solo has somehow infiltrated while making promises of becoming "the best pilot in the galaxy"; and brief-but-clear shots of iconic characters such as Lando Calrissian (played by Donald Glover) and a big, might-be-Chewbacca Wookiee.
star_wars  movies  trailer  superbowl  commercials 
february 2018 by rgl7194
Well, here’s the first teaser trailer for Solo: A Star Wars Story: Watch | Consequence of Sound
Believe it: The next anthology film in the Star Wars franchise arrives on May 25th
Fun fact: It’s been less than two months since the now-incredibly polarizing Star Wars: The Last Jedi divided the fanbase into two warring sides. That’s okay, though, because the decidedly less polarizing film, Solo: A Star Wars Story, will soon hit theaters. How soon? Well, the goddamn thing comes out on May 25th, and by our estimation, that’s exactly 110 days away. In other words, if a couple went and saw The Last Jedi, and fell for the Finn and Rose shipping, and then decided they wanted to have a kid, that kid would still have a couple more months left in the womb. Man, I’m just so tired of all these Star Wars.
star_wars  movies  trailer  superbowl  commercials 
february 2018 by rgl7194

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