How Facebook Is Killing Comedy - Splitsider


110 bookmarks. First posted by Shurs 16 days ago.


Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy websites scaling back, shutting down, or restructuring their business model away from original online content. via Pocket
IFTTT  Pocket 
yesterday by egwillim
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
4 days ago by johnrclark
Facebook has created a centrally designed internet. It’s a lamer, shittier looking internet. It’s just not as cool as an internet that is a big, chaotic space filled with tons of independently operating websites who are able to make a living because they make something cool that people want to see.

...

Facebook is an absolutely fine repository for the names of people I’ve met in my life, and for photos I have of those people, and it would be a nice memorial to my life when I’m dead. But it has no business being a publisher, and they don’t even like to acknowledge that that’s what they are. Facebook hides behind all of this machinery, when what they’re doing is very human. Recommending things for people is a personal act, and there are people who are good at it. There are critics. There are blogs. It’s not beneficial to us to turn content recommendations over to an algorithm, especially one that’s been optimized for garbage.

...

Facebook flattens out content, but it is also flattening out people. It’s turning us into robots. I’m going to sound like Alex Jones here, but this is how it works. Facebook needs humans to be as predictable as robots, because their business model is if you pay Facebook a certain amount of money for a certain amount of reach, they need to guarantee you get it. So in order for that to be dependable and sellable, people need to be essentially as reliable as bots. You just keep showing someone the same thing over and over until they engage with it. Or you get rid of everything else that’s interesting and make a world where all you get is your Facebook-optimized feed — that’s all the nourishment you will get, just your feed. A flattened internet is a predictable internet, and a flattened person is a predictable person.
facebook  technology  comedy 
10 days ago by xianoforange
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
10 days ago by michaelfox
Facebook gets so much traffic that they started convincing publishers to post things on Facebook. For a long time, that was fine. People posted things on Facebook, then you would click those links and go to their websites. But then, gradually, Facebook started exerting more and more control of what was being seen, to the point that they, not our website, essentially became the main publishers of everyone’s content. Today, there’s no reason to go to a comedy website that has a video if that video is just right on Facebook. And that would be fine if Facebook compensated those companies for the ad revenue that was generated from those videos, but because Facebook does not pay publishers, there quickly became no money in making high-quality content for the internet.
technology  Facebook  Zuckerberg  advertising  bigdata 
11 days ago by phillip.e.johnston
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy websites scaling back, shutting down, or restructuring their business model away from original online content. via Pocket
Pocket 
12 days ago by driptray
Facebook has created a centrally designed internet. It’s a lamer, shittier looking internet. It’s just not as cool as an internet that is a big, chaotic space filled with tons of independently operating websites who are able to make a living because they make something cool that people want to see.
business 
13 days ago by everbigger
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
13 days ago by bkerr
Right now it’s memes. I think memes are great, but it’s literally the smallest unit of an idea. And they are being made by individual people for free. I made a platform, Pitch, where the whole point of it is to pay people for jokes because I hated seeing people just giving work away for free. You may be getting traction as a young meme maker who is part of the new internet, but without this middle layer of digital comedy, there aren’t places to see you and hire you up for something bigger. There are just fewer and fewer opportunities that will be there for you if you do something cool.
longread 
13 days ago by rosscatrow
How did this all happen?

Facebook is essentially running a payola scam where you have to pay them if you want your own fans to see your content. If you run a large publishing company and you make a big piece of content that you feel proud of, you put it up on Facebook. From there, their algorithm takes over, with no transparency. So, not only is the website not getting ad revenue they used to get, they have to pay Facebook to push it out to their own subscribers. So, Facebook gets the ad revenue from the eyeballs on the thing they are seeing, and they get revenue from the publisher. It’s like if The New York Times had their own subscriber base, but you had to pay the paperboy for every article you wanted to see.
facebook  walled.gardens  business  comedy  media  content  web  markets 
13 days ago by po
The whole story is basically that Facebook gets so much traffic that they started convincing publishers to post things on Facebook. For a long time, that was fine. People posted things on Facebook, then you would click those links and go to their websites. But then, gradually, Facebook started exerting more and more control of what was being seen, to the point that they, not our website, essentially became the main publishers of everyone’s content. Today, there’s no reason to go to a comedy website that has a video if that video is just right on Facebook. And that would be fine if Facebook compensated those companies for the ad revenue that was generated from those videos, but because Facebook does not pay publishers, there quickly became no money in making high-quality content for the internet. [ https://news.ycombinator.com/item?id=16327505 ]
business  facebook  internet  humour  netcritique 
13 days ago by mikael
Matt Klinmann's lament for Funny or Die is a lament for the open web:
from twitter
14 days ago by ethanz
Matt Klinmann's lament for Funny or Die is a lament for the open web:
from twitter_favs
14 days ago by edsonm
The whole story is basically that Facebook gets so much traffic that they started convincing publishers to post things on Facebook. For a long time, that was fine. People posted things on Facebook, then you would click those links and go to their websites. But then, gradually, Facebook started exerting more and more control of what was being seen, to the point that they, not our website, essentially became the main publishers of everyone’s content. Today, there’s no reason to go to a comedy website that has a video if that video is just right on Facebook. And that would be fine if Facebook compensated those companies for the ad revenue that was generated from those videos, but because Facebook does not pay publishers, there quickly became no money in making high-quality content for the internet.
facebook  content  fail 
14 days ago by dancall
"Facebook has created a centrally designed internet. It’s a lamer, shittier looking internet. It’s just not as cool as an internet that is a big, chaotic space filled with tons of independently operating websites who are able to make a living because they make something cool that people want to see."
Instapaper 
14 days ago by poploser
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
14 days ago by louderthan10
Rebel Patriot News written by a Macedonian teen or something looks exactly the same as a New York Times article. It’s the same for comedy websites. There’s a reason that Mad magazine looks different from Vanity Fair. They need to convey a different aesthetic and a different tone for their content to really pop. Facebook is the great de-contextualizer. There’s no more feeling of jumping into a whole new world on the internet anymore — everything looks exactly the same.
facebook  media  internet 
14 days ago by ble
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy websites scaling back, shutting down, or restructuring their business model away from original online content.
pocket 
14 days ago by martinkelley
The whole story is basically that Facebook gets so much traffic that they started convincing publishers to post things on Facebook. For a long time, that was fine. People posted things on Facebook, then you would click those links and go to their websites. But then, gradually, Facebook started exerting more and more control of what was being seen, to the point that they, not our website, essentially became the main publishers of everyone’s content. Today, there’s no reason to go to a comedy website that has a video if that video is just right on Facebook. And that would be fine if Facebook compensated those companies for the ad revenue that was generated from those videos, but because Facebook does not pay publishers, there quickly became no money in making high-quality content for the internet.
facebook  humor  video 
14 days ago by Chirael
via Starred items from BazQux Reader http://ift.tt/1cAKc9M and IFTTT
Starred  items  from  BazQux  Reader 
14 days ago by stinkingpig
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
14 days ago by peterjblack
How Facebook Is Killing Comedy
from twitter
15 days ago by kejadlen
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
15 days ago by toph
Hours after CEO Mike Farah delivered the news via an internal memo, Matt Klinman took to Twitter , writing, “Mark Zuckerberg just walked into Funny or Die and laid off all my friends.” It was a strong sentiment for the longtime comedy creator, who started out at UCB and The Onion before launching Pitch , the Funny or Die-incubated joke-writing app, in 2017. But then, gradually, Facebook started exerting more and more control of what was being seen, to the point that they, not our website, essentially became the main publishers of everyone’s content. That was a great idea, but what we didn’t know was that movement happened when these places started getting demolished by Facebook, but there’s no reason to unionize if management isn’t getting super rich off of your work. The other solution, which seems crazy, is for there to be a meta organizing campaign, where media companies band together and refuse to post on Facebook, essentially going on strike and withholding their labor until they are compensated. You may be getting traction as a young meme maker who is part of the new internet, but without this middle layer of digital comedy, there aren’t places to see you and hire you up for something bigger.
15 days ago by sechilds
Facebook has created a centrally designed internet. It’s a lamer, shittier looking internet. It’s just not as cool as an internet that is a big, chaotic space filled with tons of independently operating websites who are able to make a living because they make something cool that people want to see.
media  internet  business  culture  humor  history  commentary 
15 days ago by inrgbwetrust
Daily reminder that Facebook is the worst.
15 days ago by kevinspencer
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
15 days ago by poritsky
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
15 days ago by flobosg
Last month, in its second round of layoffs in as many years, comedy hub Funny or Die reportedly eliminated its entire editorial team following a trend of comedy…
from instapaper
15 days ago by richirvine
How Facebook acts as a publisher and has killed the business model for many web sites. Also covers how they charge you to let your own subscribers see your content.
blogwidget  facebook  comedy  video  publishing  publisher  internet 
15 days ago by jennettefulda
RT : An interview tracking the decline of independent comedy, but relevant to any intellectual in Facebook’s world.
from twitter_favs
15 days ago by gojomo
How Facebook Is Killing Comedy: and, more broadly, every online publication that relies on ads
from twitter
15 days ago by waxpancake
The whole story is basically that Facebook gets so much traffic that they started convincing publishers to post things on Facebook. For a long time, that was fine. People posted things on Facebook, then you would click those links and go to their websites. But then, gradually, Facebook started exerting more and more control of what was being seen, to the point that they, not our website, essentially became the main publishers of everyone’s content. Today, there’s no reason to go to a comedy website that has a video if that video is just right on Facebook. And that would be fine if Facebook compensated those companies for the ad revenue that was generated from those videos, but because Facebook does not pay publishers, there quickly became no money in making high-quality content for the internet.
facebook  advertising  media 
15 days ago by perich