petej + engagement   23

Sad by design | Eurozine
Sadness expresses the growing gap between the self-image of a perceived social status and the actual precarious reality. The temporary dip, described here under the code name ‘sadness’, can best be understood as a mirror phenomenon of the self-promotion machine that constructs the links for us. The mental state is so pervasive, the merging of social media with the self so totalizing, that we see the sadness complex as a manifestation of an ‘anti-self’ stage that we slip into and then walk away from. The anti-climax called sadness travels with the smart phone, it’s everywhere.
socialMedia  mentalHealth  identity  emotion  sadness  melancholy  design  anxiety  compulsion  engagement  manipulation 
january 2019 by petej
The Machine Zone: This Is Where You Go When You Just Can't Stop Looking at Pictures on Facebook - Alexis C. Madrigal - The Atlantic
"Because designers and developers interpreted maximizing "time on site," "stickiness," "engagement," as giving people what they wanted, they built a system that elicits compulsive responses from people that they later regret.

At the very least, the phenomenon of the machine zone has to become a part of the way we talk about the pleasures of the Internet. Perhaps, over the long run, these problems will self-correct. I'm not so sure, though: The economic forces at the heart of ad-supported social networks basically require maximizing how much time people spend on a site, generating ad impressions.

It just so happens that the user behavioral patterns that are most profitable for Facebook and other social networks are precisely the patterns that they've interpreted to mean that people love them. It's almost as if they determined what would be most profitable and then figured out how to justify that as serving user needs.

But I actually don't believe that. You can say many things about the entrepreneurs, designers, and coders who create social networking companies, but they believe in what they do. They're more likely to be ideologues than craven financial triangulators. And they spend all day on Facebook, Instagram, Twitter, Tumblr, and Pinterest, too. I bet they know the machine zone, too. And that's why I have hope they might actually stop designing traps.

In any case, fighting the great nullness at the heart of these coercive loops should be one of the goals of technology design, use, and criticism."
culture  socialMedia  psychology  addiction  compulsion  coercion  design  engagement  gambling  dctagged  dc:creator=MadrigalAlexis 
september 2013 by petej
Social Media for Community Engagment (Presentation at #CILIPS13) by Jennifer Jones on Prezi
I hate Prezi soooo much, but this does include a nice whirlwind history of social media services.
socialMedia  Prezi  presentation  history  community  communication  engagement 
june 2013 by petej
Infographic: Why Charities Need To Improve Their Online Engagement « Eduserv: blog
Not sure the percentages here are very convincing support for the argument, tbh!
charities  infographic  Eduserv  engagement 
february 2013 by petej

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