Too Clever by Half | Hacker News
> But at some point I realized that most of the time you aren’t getting in trouble because you are breaking the rules. You are getting in trouble because you are making the rule makers unhappy.
5 weeks ago
Why Personas Fail
- Personas were created, but not used
- No buy-in from leadership
- Personas were created in a silo and imposed on people
- Communication failure: People don’t know what personas are or why they’re useful
- There’s a fundamental flaw with the personas
ux  productmanagement 
january 2018
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