micahtaylor + fonts   88

Seth's Blog: Remind you of anything? Simple typography for non-professionals
Here's the amateur's rule of thumb: don't call attention to your typeface choices unless you want the typeface to speak for you. Instead, start with the look and feel of the industry leaders and go from there. The shortcut that I learned from design pioneer (and the world's first desktop publisher) John McWade: Use Franklin Gothic Condensed for your headlines and Garamond for your body copy. Change it if you want, but only when you want to remind me of something.
typography  fonts 
may 2013 by micahtaylor
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