jerryking + marketing + citrus   1

The Big War Over Cuties, the Small Fruit - WSJ.com
July 13, 2012 | WSJ | By MIRIAM JORDAN

The Big War Over a Small Fruit
Simple but clever ideas have made America great. Now a small seedless fruit has become an emblem of marketing in our era. Will your local supermarket ever be the same again?
fruits  marketing  supermarkets  branding  brands  litigation  Lynda_Resnick  agribusiness  citrus 
july 2012 by jerryking

Copy this bookmark:



description:


tags: