jerryking + historians + research   1

FT.com / Home UK / UK - A rummage in the corporate attic
July 24, 2008, Financial Times, pg. 10, article by Alicia
Clegg details how commemorative research can benefit a company
commercially with image and marketing. References Bruce Weindruch,
founder, of the History Factory, a consultancy offering "heritage
management services".
archives  branding  business_archives  commemoration  historians  history  heritage  organizational_culture  research  storytelling 
march 2009 by jerryking

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