Understanding the Job - YouTube
Clayton Christensen himself speaking at University of Phoenix about the customer job and hiring a product to fill it. The example is "hiring a milkshake".
ESB6  esb7  ch9  customer  customerjob  valueproposition  Video 
9 days ago
Cuisine Ingredients | FlowingData
looked into a Yummly ingredients dataset. It contains ingredient lists for a bit under 40,000 recipes from 20 cuisines. This amounted to 6,714 ingredients. Here are the five most used ingredients in each cuisine:
cuisine  food 
10 days ago
JustinTimeSnacks pizza offered at Walmart - St. Louis Business Journal
Describes Wal-Mart's annual Open Call event which lets entrepreneurs pitch direct to Wal-Mart buyers in Bentonville.
ESB6  esb7  vignette  walmart  products  Pitching 
11 days ago
Equities: Equity Crowdfunding
Trucrowd's Regulation CF equity crowdfuding site.
BIZ6403  JOBSact  crowdfunding  equity  MGT621  MGT421 
12 days ago
Equity Crowdfunding for Ecoventz
Regulation CF equity fundraising effort for Ecoventz. Includes video, Offfering Statement, Form C.
BIZ6403  MGT621  MGT421  businessplan  JOBSact  Video  pitchdeck  crowdfunding 
12 days ago
James Madison University - Entrepreneurs in Residence
The JMU EIR is a seasoned entrepreneur who advises nascent entrepreneurs, inventors, and innovators. The goal is to encourage and guide students and faculty in their pre-launch endeavors. The EIR supports undergraduate entrepreneurship education and research, in collaboration with the Center for Entrepreneurship (CFE). Gives requirements.
EIR  entrepreneur  entrepreneurinresidence  JMU  center 
13 days ago
Ultimate moderator's guide: online focus groups. - GroupQuality
There are typically two forms of real-time (live) online focus groups: the popular text chat online focus group and the video and audio online focus groups.
ESB6  esb7  ch9  marketingresearch  focusgroup  online  advice 
14 days ago
Market Research Surveys: The Ultimate Guide | SurveyMonkey
Advice on doing marketing research from SurveyMonkey. Connects to lots of their free resources and templates for different kinds of marketing surveys - brand surveys, new product surveys, product test surveys, and naming surveys.
ESB6  esb7  ch9  marketingresearch  survey  surveys  advice  how-to  howto  Online  onlinemarketing 
14 days ago
Use these story structures to make messages people talk about.
OUTSTANDING - fassforward.com's blog about storytelling models where you can learn about other model collections like those of Christopher Booker, Kurt Vonnegut, and Dan Roam's, as well as the classic models of Aristotle, Joseph Campbell and Nancy Duarte.
ESB6  esb7  ch8  story  storytelling  models  advice  lists  how-to  howto 
14 days ago
Funding Portals We Regulate | FINRA.org
A listing of accredited JOBS Act equity crowdfunding platforms in the USA. Maintained by FINRA.
ESB6  esb7  ch8  ch14  finance  crowdfund  crowdfunding  JOBSact  equity  lists 
15 days ago
Facebook & Google Ads Guides by AdEspresso
Outstanding set of guides to show you how to use Facebook, Instagram and Google for social media advertising.
ESB6  esb7  CH10  adespresso  Facebook  instagram  Google  socialmedia  socialmediamarketing  advice 
16 days ago
Grow2019 eBook series
We have designed a monthly eBook series called GROW2019 to be your all-access guide into growing your brand. We want to help you become more of who you already are, and inspire you to become the success you were destined to be. Make 2019 the year to grow your brand and grow your business.

We will be releasing all 15 eBooks throughout the year. Each eBook contains tools and worksheets to help you translate your insights into actionable steps so you can grow. Click on any of the available eBooks to get started.
esb7  ESB6  ch9  CH10  brand  branding  ebooks  advice  worksheets  how-to  howto 
17 days ago
Innovation in American Regions: Tools for Economic Development
This website provides tools to facilitate relevant insights and help answer the fundamental questions underlying regional development in today's changing economy. The purpose of these tools is to help a region guide strategic discussions about where to invest scarce resources to build prosperity for the next generation. More specifically, these tools enable regional leaders to focus on 2 sets of core assets that create prosperity: brainpower and innovation.
ESB6  esb7  ch7  strategy  data  innovation  industries  clusters  investment 
17 days ago
U.S. Cluster Mapping | Mapping a nation of regional clusters
The U.S. Cluster Mapping site provides over 50 million open data records on industry clusters and regional business environments in the U.S. to promote economic growth and national competitiveness.  It is led by Harvard Business School's Institute for Strategy and Competitiveness in partnership with the U.S. Department of Commerce and U.S. Economic Development Administration.
ESB6  esb7  ch7  strategy  mapping  clusters  industries  industryanalysis  perfromance  data 
17 days ago
HOME | Ethics in Entrepreneurship
EIE connects students & organizations with reputable speakers who can speak about the current ethical challenges facing technology entrepreneurs and those that will arise in the future.
ESB6  esb7  ch3  ETHICS  organizations 
17 days ago
Search | Product Hunt
A place to find apps and websites by topic. Type in "startup" to see ones relevant to entrepreneurship.
web  web-apps  apps  sites  directory  listing  start-up  STARTUP  programs 
17 days ago
Home | Startup Graveyard
Welcome to Startup Graveyard: This site is a resource for entrepreneurs to avoid making the same mistakes as failed startups. We hope that this project can help de-stigmatize failure, increase transparency, create a community and improve the information on the site. It’s a lot to ask, but it starts here.
esb7  ESB6  fail  failed  failure  failures  history  stories 
17 days ago
What’s in your Stevia?: Find Out Which Types of Stevia are Safest | Toxin Detective
Stevia reviews. Recommends SteetLeaf as best/purest/safest commercial brand.
stevia  health  additives 
20 days ago
Trends and opportunities in the subscription e-commerce market | McKinsey
Talks about access, replenishment and curation subscriptions. Splits out men and women. Talks prices, rates, and churn.
ESB6  esb7  MGT421  MGT621  subscriptions  memberships  data  surveys  mcKinsey 
22 days ago
How The Points Guy Became the Credit-Card Kingmaker - The Wall Street Journal.
Story of an hr employee's side hustle and how it became an influencer gig.
ESB6  vignette  vignettes  influencers 
29 days ago
Are you a giver or a taker? | Adam Grant - YouTube
TED talk by Wharton org psychologist Adam Grant about givers, takers and matchers.
MGT300  adamgrant  advice  wharton  givers  takers 
4 weeks ago
Adam Grant Reveals What Most Leaders Get Wrong & Simple Things All Execs Should Try | Davos 2019 - YouTube
Wharton's Adam Grant on demonstrating and recognizing power in business relationships. From Davos 2019 for Business Insider.
MGT300  adamgrant  power  advice  wharton 
4 weeks ago
Good enough to eat? The toxic truth about modern food | Books | The Guardian
A good story about the reason the way the nutritionists want us to eat is the right way, and why saying willpower is the issue is not realistic. A big hit on Big Food.
quality  food  health  N&D  obesity 
5 weeks ago
Your Money: Pay yourself first? Last is how small biz often works | Reuters
About a quarter of these entrepreneurs go two to six months without pay, and another quarter have gone more than six months without salary, according to a recent survey from Kabbage (kabbage.com), a cash flow optimization platform.
ESB6  ch13  cash  cashflow  pay 
5 weeks ago
Presentation Design: A Visual Guide to Creating Beautiful Slides | Visme
A truly excellent free ebook which covers the details of crafting presentations, including storytelling, slide creation, fonts, pictures, and strategies. Lots of details, clearly written.
MGT421  MGT621  ESB6  esb7  ebooks  free  presentation  Presentations  advice  how-to 
5 weeks ago
Article: How Getting Robbed at the Beach Inspired a Multi-Million Dollar Business
Not much on the product, but lots of platitudes on inventing. Product was pivoted based on customer feedback.
ESB6  esb7  ch7  pivot  strategy  customers  feedback 
5 weeks ago
2019 Social Media Holiday Calendar - Company.com Blog
OUTstanding listing of themes and events across the year to help businesses plan social media (and old-fashioned media) materials FAR in advance.
52weeksofentrepreneurship  52weeks  events  holidays  listing  lists  list 
6 weeks ago
How To Lose It All: 8 Startups That Went From Investor Darling To Cautionary Tale - CB Insights Research
Short stories of failures from eight VC backed firms: Pets.com, Powa Technologies, Theranos, Klout, Aereo, Beepi, Jawbone, Sprig.
ESB6  esb7  ch7  fail  failed  failure  vignette  vignettes 
6 weeks ago
The Washington Post: When tax prep is free, you may be paying with your privacy
Shows their business model. Free tax reform for your data in return.
ESB6  esb7  ch4  ch7  businessmodel  free 
6 weeks ago
High-Growth Entrepreneurship by J. David Brown, John S. Earle, Mee Jung Kim, Kyung Min Lee :: SSRN
Analyzing data on all U.S. employers in a cohort of entering firms, we document a highly skewed size distribution, such that the largest 5% account for over half of cohort employment at firm birth and more than two-thirds at firm age 7. Little of the size variation is accounted for by industry or amount of finance, but relative size is strongly persistent over time: at age 7, the probability of 20+ employees is about 40 times larger for those entering with 20+ than for those entering with one. We link administrative and survey data to study the role of founder characteristics in high growth, defined as the largest 5% of the cohort at ages 0 and 7.Female-founded firms are 50% less likely to be in this ventile at both ages, and 34% less likely when controlling for detailed demographic and human capital variables. A similar initial gap for African-Americans, however, disappears by age 7. Founder age is positively associated with high growth at entry, but the profile flattens and turns negative as the firm ages. The education profile is initially concave, with graduate degree recipients no more likely than high school graduates to found high growth firms, but the former nearly catch up to those with bachelor's degrees by firm age 7, while the latter do not. Most other relationships of high growth with founder characteristics are highly persistent over time. Prior business ownership is strongly positively associated, and veteran experience negatively associated, with high growth. A larger founding team raises the probability of high growth, while, controlling for team size, diversity (by gender, age, race/ethnicity, or nativity) either lowers the probability or has little effect. Controlling for start-up capital raises the high-growth probability of firms founded by women, minorities, immigrants, veterans, smaller founding teams, and novice, younger, and less educated entrepreneurs. Perhaps surprisingly, female, minority, and less-educated entrepreneurs tend to choose high-growth industries, but fewer of them achieve high growth relative to their industry peers.
ENTbook  highgrowth  statistics  research 
6 weeks ago
The Basics of Branding for Startups – Initialized Capital – Medium
Steps in the branding process and a model to follow (logic + emotion). Has pictures for examples. Topics: What makes someone adopt a product, How brand advances product adoption, What a brand strategy is, How it applies to your startup, How to get started, How you’ll get out what you put in
ESB6  CH10  ch9  brand  branding  advice  how-to  identity 
6 weeks ago
Waterfall Technique | 1 Lead A Day
Video explaining how to target emails for people ABOVE your target to get those bosses to refer to the lower-level person you are aiming for.
MGT621  MGT421  Video  email  advice  how-to  hierarchy 
6 weeks ago
Free Challenge: How To Make A WordPress Website | LaunchParty
A site providing advice on wordpress-based website creation, along with templates and toolkits available for free downloads. Makes some good recommendations for web services.
web  Online  wordpress  website  websites 
7 weeks ago
Lyft-Off: Zimride’s Long Road To Overnight Success | TechCrunch
Prior to creating Lyft as part of a hack-day project, the twenty-something, first-time entrepreneurs had spent five years building Zimride, a carpooling service designed to help university students share rides back home during the holidays.
At the time, Zimride was in the midst of an identity crisis. After years of selling enterprise licenses to universities and businesses, it decided to go after the consumer market and opened its platform for anyone to book a carpool. But consumer adoption was slow. Despite a number of failed experiments aimed at juicing growth, Zimride was having a hard time acquiring and retaining new users. So the team decided it was time to enable them to book rides on the go.
ESB6  ch7  lyft  zimride  pivot  strategy 
7 weeks ago
An inside look at Lyft's IPO filing | PitchBook
Background of Lyft from 2012 (after changing from Zimride), talks about Lyft Shared (which is a take-off of the Zimride concept).
ESB6  ch7  lyft  strategy  pivot 
7 weeks ago
What is a Good Conversion Rate for Your Online Business
Excellent article on computing conversion rates, what are good conversion rates in Facebook, how to improve landing pages to get responses, and how to make offers.
ESB6  CH10  promotion  funnel  Marketing  conversion  sales  advice 
7 weeks ago
How To Track Customer Acquisitions: – The Marketing Playbook – Medium
Provides a REALLY detailed customer lifecycle model, with forms of engagement throughout the process. Also has a sales funnel, which looks more consistent with bigger business approaches (e.g. multiple teams on the job).
ESB6  CH10  funnel  conversion  web  SaaS  sales  lifecycle 
7 weeks ago
U.S. Census Bureau: Industry Statistics Portal: NAICS
This application provides access to the Census Bureau programs that provide economic data for a user-selected industry. HotReports are no longer being supported as of March 31,2019.
ESB6  ch7  industries  industry  industryanalysis  data  census 
7 weeks ago
Market Research Reports, Business Overview & Trends - SBA Clearinghouse
Research reports on popular small business ideas, including data, trends, associations, related sources of information and links to other small business web resources.
ESB6  ch7  industries  industry  industryanalysis  data  reports  SBDCs 
7 weeks ago
Hashtags - Twubs
Site that tracks hashtags and shows you details on them.
MGT421  MGT621  hashtag  sites  data  directory 
7 weeks ago
50+ Apps To Boost Your Creativity | DesignMantic: The Design Shop
With the advent of new methods to boost our creativity and the tools to help us pulling ourselves, mental block is not a problem anymore given how much are we aware of them. In the below lines, we are going to introduce you to some of the best android and iPhone apps to achieve design nirvana and to make your creative juices flow without any disruption.
MGT421  MGT621  App  apps  creativity  ESB6 
8 weeks ago
We Analyzed 912 Million Blog Posts. Here's What We Learned About Content Marketing
We analyzed 912 million blog posts to better understand the world of content marketing right now. Specifically, we looked at how factors like content format, word count and headlines correlate with social media shares and backlinks.

With the help of our data partner BuzzSumo, we uncovered some very interesting findings.
esb6  MGT421  MGT621  Online  blog  blogging  stats  data  advice  content  analytics 
8 weeks ago
A Simple 6-Step Process to Starting a Small Business
A great small business always starts out as an idea, but you have to transform that idea into action. That’s where many individuals can start to feel overwhelmed. It’s understandable to freeze up at the deluge of things that are required to get a business started, but getting going is actually easier than you might think.

Like any big goal, if you start by breaking it down into smaller tasks, you’ll be able to tackle enough of the actions necessary to get started. Here are six ways to break down the process and simplify getting started with your own small business.
ESB6  ch4  start-up  STARTUP  startupadvice  online  advice  how-to 
8 weeks ago
Business Model Canvas Template - Google Slides
Shows how items and segments flow inside a business model template. This is a google doc version, which could be edited.
ESB6  ch4  bmc  businessmodel  businessmodelcanvas  template 
8 weeks ago
How To Scan Your Business Model Environment For Disruptive Threats And Opportunities — Strategyzer
Expands out from the Business Model Canvas to show the forces impacting on the Canvas - Key Trends, Industry Forces, Market Forces, Macroeconomics.
ESB6  ch4  feasibility  environment  environmentalscanning  canvas  businessmodelcanvas 
8 weeks ago
Acknowledge, Apologize, Investigate: How Brands Tackle Online Outrage - The Wall Street Journal.
Talks about reputation risk management. Also there is a 30 minute window of opportunity to respond online.
ESB6  esch10  Online  reputation 
8 weeks ago
The Explainer: Design Thinking - HBR Video
Design thinking video explains basics. Gives example of Oil of Olay's makeover to target a broader age range of women.
ESB6  ch4  design  designthinking  Video  HBR 
9 weeks ago
Enterprise-wide Risk Management
Classic risk management literature acknowledges four ways of dealing with risk after establishing a risk matrix: Avoid, Reduce, Transfer and Retain or Accept. As it turns out, there are six ways, not just four ways to deal with risk. Two more are Exploit and Ignore. DeLoach points at exploit, while Tomlin (2006) points at Ignore, as I discuss in my later post on The six ways of dealing with Risk. And, ‘Exploit’ also makes into a discussion on risk management as a core competence by Lessard and Lucea (2009).

Copyright (C) http://www.husdal.com/2009/04/15/book-review-enterprise-wide-risk-management/ .
ESB6  ch4  ch16  risk  riskmanagement  risks  lists  model  types 
9 weeks ago
How to Create a Facebook Messenger Chatbot For Free Without Coding
[HAS VIDEO] Facebook chatbots may sound like an intimidating obstacle, but with the right preparation and guidance, they can become tools that help you monetize your social media pages. I’ve put together a guide to help you understand the benefits of chatbots, how they work, and how to build your own chatbot online for your brand.
ESB6  ch10  chatbot  Facebook  Video  videos  advice  how-to 
9 weeks ago
Top 10 Best Chatbot Platform Tools to Build Chatbots for Your Business
Over the past couple months, I've been trying to implement chatbots into my company Due. For many, chatbot marketing can sound overwhelmingly complicated, but a chatbot, not so much. It can truly save you enourments of time.

With numerous advancements and tools being created to make the process easy, making a chatbot does not seem out of the question. So, if you are thinking about jumping on the chatbot bandwagon, here are the top 10 platforms for you to know about.
esb6  ch10  Online  onlinesales  chatbot  programming  lists  list 
9 weeks ago
How to Start a Business Online
[HAS VIDEO] There is a proven sequence of steps you can follow to guarantee your success when you're starting a small business online:

Find a need and fill it.
Write copy that sells.
Design and build an easy-to-use website.
Use search engines to drive traffic to your site.
Establish an expert reputation for yourself.
Follow up with your customers and subscribers with email.
Increase your income through back-end sales and upselling.
esb6  ch5  ch10  Online  onlinesales  advice  how-to  website  Video  videos 
9 weeks ago
How to use the Value Proposition Canvas
When it comes time to really understand your customers, including their jobs-to-be-done, pains, and gains, as well as your offer to them, the Value Proposition Canvas, developed by Alex Osterwalder at Strategyzer, is one of the best tools available to help you in this regard.(This exercise is for your team, you aren't actually directly asking customers these questions).
ESB6  ch4  ch10  valuepropositioncanvas  exercise  how-to  template  templates 
9 weeks ago
Design a Better Business Tools
A resource page with over 20 templates and exercises for business model canvas style planning and ideation exercises.
PREPARE - TEAM CHARTER CANVAS, SCREENPLAYS, WAR ROOM CHECKLIST.
POINT OF VIEW - 5 BOLD STEPS CANVAS, COVER STORY CANVAS, DESIGN CRITERIA CANVAS, STORYTELLING CANVAS.
UNDERSTAND - PERSONA CANVAS, CUSTOMER JOURNEY CANVAS, VALUE PROPOSITION CANVAS, CONTEXT CANVAS, BUSINESS MODEL CANVAS.
IDEATE - CREATIVE MATRIX,BUSINESS MODEL IDEATION, WALL OF IDEAS, INNOVATION MATRIX.
PROTOTYPE - SKETCHINGNEW!, PROTOTYPE CANVAS.
VALIDATE - RISKIEST ASSUMPTION CANVAS, EXPERIMENT CANVAS, VALIDATION CANVAS.
SCALE - INVESTMENT READINESS LEVEL.
UNCERTAINTY - BLANK CANVAS, MAGIC 8-BALL CANVAS.
VISUALIZATION - VISUALIZATION TOOLKIT, PAPER PROTOTYPING
ESB6  ch4  feasibility  businessmodelcanvas  canvas  exercise  how-to  activities  template  templates 
9 weeks ago
57 Small Business Apps That Every Entrepreneur Should Try
Apps aren’t just for play anymore: There are a plethora of small business apps that any good entrepreneur should have on all of their devices.

Because, as you surely know, you’re just too dang busy to handle all the banking, budgeting, accounting, planning, employee management, customer management, inventory tracking, quality assurance, marketing plans, complaints, requests, equipment, financing, and ten thousand other things—all by yourself.

Why go lone wolf if you can download some small business apps that automate those processes for you? You’ll save yourself time, money, energy, and headaches, often for very little in exchange. You can even get some of these business apps free—and as we all know, the best apps for entrepreneurs are the ones that don’t cost a thing.
ESB6  App  apps  smallbusiness  recommended  list  lists 
9 weeks ago
25 Best Small-Business Apps in 2019 - NerdWallet
To help you navigate the seemingly endless sea of business apps, we’ve compiled a list of our favorite 25 apps and broken them down by category. Check with the individual companies for current pricing information: finance & accounting, communication, time management, payment, organization, other favorites
ESB6  App  apps  smallbusiness  recommended  list  lists 
9 weeks ago
xkcd - A webcomic
Note: You are welcome to reprint occasional comics pretty much anywhere (presentations, papers, blogs with ads, etc). If you're not outright merchandizing, you're probably fine. Just be sure to attribute the comic to xkcd.com. Can we print xkcd in our magazine/newspaper/other publication?
If it's a not-for-profit publication, you need no permission -- just print them with attribution to xkcd.com. You can post xkcd in your blog (whether ad-supported or not) with no need to get my permission.

This work is licensed under a Creative Commons Attribution-NonCommercial 2.5 License.

This means that you are free to copy and reuse any of my drawings (noncommercially) as long as you tell people where they're from.

That is, you don't need my permission to post these pictures on your website (and hotlinking with <img> is fine); just include a link back to this page. Or you can make Livejournal icons from them, but -- if possible -- put xkcd.com in the comment field. You can use them freely (with some kind of link) in not-for-profit publications, and I'm also okay with people reprinting occasional comics (with clear attribution) in publications like books, blogs, newsletters, and presentations. If you're not sure whether your use is noncommercial, feel free to email me and ask (if you're not sure, it's probably okay).
ESB6  vignette  vignettes  comics  permissions 
9 weeks ago
Everything We've Been Told About Passwords Is Wrong (According To The Person Who First Told Us) | Inc.com
a 44 letter lower case phrase of four words takes five millennia to crack versus only three days for a 28 character random string of letters, numbers, and special characters--never mind that you need a photographic memory to remember the latter.
password  passwords  advice  how-to 
9 weeks ago
Desirability Viability Feasibility on Vimeo
Video on the IDEO Desirability Viability Feasibility model. Goes deep into generative thinking.Talks about a game they've developed to test Desirability Viability Feasibility.
ESB6  ch4  feasibility  IDEO  viability  model  Video  game  exercise 
9 weeks ago
IDEO Design Thinking | IDEO | Design Thinking
The home page of IDEO's site informing the world about design thinking. It starts with the feasibility/viability/desirability model.
ESB6  ch4  design  designthinking  feasibility  viability  model 
9 weeks ago
How to Prototype a New Business - IDEO U
Blog post connecting the IDEO feasibility/viability/desirability model to the business model canvas and the prototyping process.
ESB6  ch4  feasibility  IDEO  businessmodelcanvas  model  viability 
9 weeks ago
Design Thinking: A Method for Creative Problem Solving - IDEO U
One of the places IDEO introduces their feasibility/viability/desirability model.
ESB6  ch4  feasibility  IDEO  viability  designthinking  design  model 
9 weeks ago
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