gnat + strategy + api   1

API Value Creation, Not Monetization « Laura Merling’s Blog
On the side of the unexpected but interesting outcomes, Kevin said they have seen a flurry of internally developed business applications. In the past many valuable, internal-facing projects were turned down because the programs had to meet strict top line to bottom line ratios. With the availability to data and services, many teams within the company now have access to things they didn’t in the past, and project costs have been minimized. Throughout the company, consumers of the API have been able to launch successful projects that have created additional revenue and have reduced the overall development costs for new projects.
api  data  business  strategy 
june 2009 by gnat

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