fwhamm + social-networking + generation-y   1

Boomers Best Millennials at Using Social Media for Work - Paul Korzeniowski - Internet Evolution
To determine the impact of the social networking tool, Leonardi compared two demographically similar groups within the company: one in marketing and a second in operations. Before the tool's implementation, the groups were asked questions to gauge their knowledge about their colleagues. One group was given the new social networking tool and encouraged to use it. The second was not, and instead relied on traditional communication channels, such as email, to exchange company information.
Social-Business  study  enterprise-social-software  social-networking  millennials  Generation-Y  INJELEA-Lesenswertes  collaboration 
october 2013 by fwhamm

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