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Apple Releases Its Most Important Typeface In 20 Years | Co.Design | business + innovation + design
Yesterday, Apple released a new bundle of developer tools called WatchKit to help make third-party Apple Watch apps a reality. But for type lovers, WatchKit contained a nice little surprise: a folder containing 23 different variations of the Apple Watch system font, the first one Apple has designed in-house in almost 20 years. Even better, that typeface finally has a name: San Francisco. Seemingly inspired by Helvetica and FF Din, San Francisco is designed specifically for smaller displays: there's plenty of space between each letter, and Apple seems to be avoiding extraordinarily thin lettering that wouldn't play well on already cramped watch screens. Yet as some have already noticed, San Francisco also looks gorgeous on Retina Displays as a replacement Mac default typeface.
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november 2014 by dunnettreader

bundles : tech

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