csrollyson + digital   565

Tristan Harris: Do Our Devices Control More Than We Think? : NPR
Mustsee: the hidden influence of digital devices and social media: Thanks @gooddirt
analysis  pointofview  digital  device  autonomy  control  video  google  facebook  detox  manipulation 
7 days ago by csrollyson
McKinsey Launches North American Digital Capability Center at DMDII
Midwest SMB/SME is digitizing & globalizing: New COC combines consulting & shop floor
chicago  manufacturing  digital  q2  2017  news  mckinsey  collaboration  partner  2sbs  transformation  economy 
june 2017 by csrollyson
Digital Transformation Requires Total Organizational Commitment | TechCrunch
[comment] Transformation hasn't changed in decades; I contribute a new way to think about it
q1  2016  digital  transformation  organization  cdo  csrblogcomment  culture  history  reflection  ceo  enterprise 
may 2017 by csrollyson
Why 84% Of Companies Fail At Digital Transformation
[comment] Useful update on #digital #transformation results + a model for analyzing results
digital  transformation  project  failure  statistic  q1  2016  cdo  cio  csrblogcomment  enterprise  ceo  cco  organization 
may 2017 by csrollyson
Forget FOMO. In Digital Minimalism, It’s All About The Fear Of Burning Out
Outlines #digital #minimalism, backlash v. #SocialMedia & desire to reclaim personal #autonomy [links]
digital  detox  minimalism  pointofview  story  pioneer  q2  2017  backlash  social  media  autonomy 
may 2017 by csrollyson
Maven
Completely conventional #car #sharing from @GM features a lot of poking your smartphone
connected  car  oem  gm  application  sharing  automotive  vendor  digital  content  smartphone 
may 2017 by csrollyson
Amazon Echo vs. Google Home vs. Microsoft Cortana vs. Apple Siri - Business Insider
Comparison of 4 players in #digital #concierge market #Apple #Google #Amazon #Microsoft smart home car
digital  concierge  microsoft  google  amazon  apple  comparison  q1  2017  speculation  automotive  smart  home  strategy 
march 2017 by csrollyson
A Murder Case Tests Alexa's Devotion to Your Privacy | WIRED
MUSTread: #PDAs & #concierges snoop on you after the fact--by court order
concierge  personal  digital  assistant  siri  cortana  google  now  spy  surveillance  hack  legal  voice  cloud  recording 
march 2017 by csrollyson
Your Brand Needs a Customer Experience Transformation Before A Digital Transformation - Augie Ray
Even further, firms need to get #employee #experience right before winning in #cx and #digital #transformation
customer  digital  experience  strategy  social  business  sochap  transformation  pointofview  q4  2016  example  amazon 
january 2017 by csrollyson
Wired - October 2016 by min-mag.com - issuu
@Google #jigsaw: Tries to protect people against cyber bullying [but nuance is everything, machines need work]
google  digital  twitter  bully  politics  thug  russia  intimidation  internet  cyber  jigsaw  privacy  security 
january 2017 by csrollyson
Google PhotoScan App Makes it Easy to Scan Your Old Photos | WIRED
[comment] You can now digitize paper photos to Google's Cloud: competing for your face
google  photo  analytics  privacy  csrblogcomment  analog  digital  smartphone  application  family 
november 2016 by csrollyson
Xaptum Genesis 2016 (with images, tweets) · csrollyson · Storify
Coverage of emerging #IoT #infrastructure & its role in #digital #transformation #m2m #cdo
cdo  digital  transformation  iot  m2m  vendor  vision  infrastructure  chicago  startup  2016  q4  analyst  conference 
november 2016 by csrollyson
Amazon plans to open a Chicago bookstore in Lakeview - Chicago Tribune
Customer experience lab transcends channels: @amazon goes retail in #chicago #lakeview #cx
book  retail  ecommerce  2016  q3  news  lakeview  chicago  customer  experience  store  digital  omni  channel  2csrollyson  2cdo  cco  sochap  2snr 
august 2016 by csrollyson
The 'significant impact' of digital tools on health care | Devex
How #healthcare providers are using #digital to connect with #patients, improve outcomes
digital  healthcare  patient  provider  video  pointofview  q2  2016  medicine 
june 2016 by csrollyson
Customer churn and Retention
[commented] How to use #data #analytics to prevent #customer #churn Kudos @rautsan #cx
churn  csrblogcomment  q2  2016  customer  telecom  digital  transformation  cco  cdo  sochap  2csra  social  media  data  analytics  prevention  model  experience 
june 2016 by csrollyson
Christopher S. Rollyson
#CMO & #marketing #transformation | Christopher S. Rollyson posts at MENG|Marketing Executives Network Group
cmo  transformation  marketing  thought  leadership  csr  association  blog  social  business  media  digital  customer  experience  disruption  guide  2cdo  2csra  2sbs 
april 2016 by csrollyson
About Us - The Digital Transformation People
UK executive recruiter specializing in #digital #transformation
digital  transformation  executive  cdo  Recruiter  uk  blog  thought  leadership 
april 2016 by csrollyson
Using Social Media For Customer Research
Brief insightful how-to examples of #socialmedia #ethnography: #pinterest #hangouts #twitter
social  media  ethnography  digital  google  hangout  analysis  marketing  howto  value  proposition  pinterest  image  2012  customer  twitter  survey 
march 2016 by csrollyson
What Is Ethnographic Research Marketing? | Chron.com
Short how-to conduct #ethnography for consumer research [digital + analog]
ethnography  digital  analog  howto  summary  marketing  research  social  media  home  car  public  store 
march 2016 by csrollyson
13. Six ways of doing digital ethnography | media/anthropology
Superb explanation, how-to & links for #ethnographic research of #socialmedia & digital ethnography + example
social  media  ethnography  reference  exceptional  example  spain  españa  digital  2011  15M  anthropology  research  politics  protest  austerity  europe  crisis  blogs  facebook  twitter  methodology  howto  study  cco  sochap  2csra 
march 2016 by csrollyson
BMW ConnectedDrive : Overview
Home: #ConnectedDrive for @BMW smart car that's connected to your #smartphone #smarthome to make life easier
website  summary  smart  car  automotive  IoT  ubiquitous  computing  transport  brand  smartphone  home  customer  experience  driver  travel  2cdo  cdo  digital  transformation  2csra  2snr  2execguide  future  2csrollyson 
march 2016 by csrollyson
Steve Jobs Demonstrated Why Businesses Need More Ceremonies
SUPERB #stevejobs story: How he engaged #MacOS developers with a powerful-yet-funny technique
stevejobs  story  example  presentation  ceremony  developer  change  transformation  adoption  q1  2016  hightech  digital 
february 2016 by csrollyson
Four fundamentals of workplace automation | McKinsey & Company
How AI will affect jobs: Machines will automate tasks & boost productivity but need redesign to shift to emotion
artificial  intelligence  report  research  q4  2015  job  employment  transformation  digital  machine  learning  mckinsey  employee  productivity  sochap 
february 2016 by csrollyson
Automation Will Change Jobs More Than Kill Them - The New York Times
Useful #AI analysis: machines will automate at the task—not #job—level & jobs need redesign [link to report]
machine  learning  Algorithm  software  job  automation  Q4  2015  research  mckinsey  human  resources  artificial  intelligence  employee  productivity  digital  transformation 
february 2016 by csrollyson
Marissa Mayer Decides Yahoo's Turnaround Needs a Turnaround | Digital - AdAge
Good analysis of #Yahoo the deflating dirigible - for anyone who's still aboard, pull the cord
yahoo  mature  business  ecommerce  internet  web  mobile  advertising  acquisition  strategy  turnaround  Statistics  q1  2016  marketing  digital  cdo  cco  2csra 
february 2016 by csrollyson
Digital Health: A way for pharma companies to be more relevant in healthcare
Vision for how pharma can use post-ACA outcomes-based #healthcare to boost influence in value chain #healthcare
pharma  obamacare  value  chain  strategy  vision  digital  transformation  control  population  management  1cv6s  pwc  2013 
january 2016 by csrollyson
Collaborative Overload
[comment] SUPERB insight on the unintended costs of shifting to collaboration work; how to mitigate costs #employee #engagement
employee  engagement  exceptional  research  reference  organization  collaboration  social  network  university  csrblogcomment  q1  2016  burnout  productivity  transformation  culture  habit  work  meeting  online  digital  insight  sochap 
january 2016 by csrollyson
The Industrialist’s Dilemma | TechCrunch
INSIGHT: #manufacturers' acquiring hightech startups to lead disruption internally, become #digital, agile [examples]
arena  sochap  industrial  Economy  pointofview  agility  merger  acquisition  disruption  innovation  hightech  startup  acquihire  example  q1  2016  automotive  google  ford  amazon  manufacturing  product  digital  vision  adoption  transformation  car 
january 2016 by csrollyson
Digital Transformation In The Age Of The Customer: A Spotlight On B2B
Excellent: B2B v. B2C adoption of #digital & #CX #transformation; culture biggest gap; #trust not cited
digital  transformation  customer  experience  q4  2015  accenture  cdo  cco  ceo  cmo  forrester  research  Statistics  comparison  b2c  b2b  adoption  sochap  reference  organization 
january 2016 by csrollyson
A Real Place - Executive Summary
Startup social networking platform aims to make analog digital
social  network  platform  vendor  startup  digital  analog  2016  f2f  conference  cafe  bar  business  model  government 
december 2015 by csrollyson
7 Technology Trends Transforming Consumer Communication - Salesforce Marketing Cloud Blog
Recap of "7 transformative trends" changing relationships between firms and people + useful journey image
journey  customer  2014  image  digital  transformation  mobile  enterprise  brand  cmo  cco  cdo 
december 2015 by csrollyson
Digital transformation strategy | Deloitte University Press
Deloitte/MIT research survey on #digital #transformation: using social mobile big data to change business
digital  transformation  research  survey  deloitte  2015  social  mobile  analytics  big  data  cloud  cdo  2cdo  reference 
december 2015 by csrollyson
Social Digital Transformation | Crimson Hexagon
#Socialbusiness post cites examples and outcomes but isn't digital transformation
Q2  2015  digital  transformation  social  business  media  intelligence  human  resources  recruiting  customer  service  sales  collaboration  2sbs 
november 2015 by csrollyson
New CTO role at Starbucks reflects rise of digital business
Asserts @starbucks recognizes that #digital will grow its portion of #customer #experience
digital  customer  Experience  cdo  starbucks  q4  2015  cloud  value  proposition  cio  executive  2cdo 
october 2015 by csrollyson
The Rise of the Chief Digital Officer
Excellent description of the Chief Digital Officer #CDO role and market drivers
CDO  reference  analysis  executive  digital  transformation  recruiting  strategy  enterprise  brand  foundation 
october 2015 by csrollyson
A Bigger CMO Role: The Chief Omnichannel Officer
Another example of a retail brand coping w the need for #digital & #customer #transformation
cco  cdo  executive  omni  channel  retail  brand  management  digital  customer  experience  transformation  cmo  career  strategy 
september 2015 by csrollyson
Institutes for Manufacturing Innovation - DoD ManTech
Home page for federal USA investment in digitizing manufacturing; 9 institutes nationwide, each w distinct competency
usa  government  investment  manufacturing  digital  obama  biden  innovation  2015  news  public  private  partnership  2ghcj 
august 2015 by csrollyson
Storytelling in 2014
@garyvee on #death of #marketing, what to do instead (serve people); nugget on engaging differently on each platform | Preso is a story board of a video
digital  social  marketing  media  platform  engagement  history  reflection  q4  2013  book  exceptional  presentation  story  board  example  2sochap 
march 2015 by csrollyson
The Next Era of Marketing - 2015 and Beyond – Marketo.com
Marketo/Economist study + interviews of marketing/strategy leaders tries to describe #marketing #transformation
marketing  q1  2015  vision  prediction  strategy  transformation  digital  relationship  brand  customer  experience  interview  social  media  business  cmo  cdo  ceo  2cdo 
february 2015 by csrollyson
Google, Mighty Now, but Not Forever - NYTimes.com
Coverage of seminal post that analyzes #google imminent challenges [see link]
google  microsoft  hp  hightech  wang  history  lockin  web  mobile  digital  advertising  facebook  tv  marketing  brand  direct  response  youtube  Platform 
february 2015 by csrollyson
6 Small Business Saturday Tips for Brands on Facebook - AllFacebook
Advice for #local businesses: collaborate w adjacent stores to create #customer #experience that's fun, valuable
retail  ecommerce  promotion  hyper  local  campaign  facebook  community  customer  experience  collaboration  digital  transformation  q4  2014  Platform 
december 2014 by csrollyson
IDC To CIOs: 60 Percent Of You Will Be Supplanted By Chief Digital Officers By 2020
Me-too knock-on post predicting CIOs' loss in influence to CDOs; nothing new, generalities; does note CDOs are customer-focused
cdo  q4  2014  cio  prediction  digital  transformation  research  idc  customer  marketing 
november 2014 by csrollyson
Apple Rewards Launching this Holiday Season? »
INTERESTING: #Apple #Pay loyalty program rumored to use iBeacon & personalized offers to #mobile #customer
2014  q4  news  apple  payment  mobile  retail  omni  channel  transformation  digital  Speculation  ibeacon  nfc  bluetooth  ipad  iphone  reward  program 
october 2014 by csrollyson
Operation Full Disclosure: Why It Matters to Social Media Marketers
FTC's Operation Full Disclosure aims at TV, print & legacy ads - How #marketing can be proactive
social  media  advertising  marketing  ftc  regulation  program  tv  print  digital  disclosure  legal 
october 2014 by csrollyson
Mapping the Customer Experience Journey in the Internet AgeWinTheCustomer!
[commented]How the #customer #journey map is showing its age & what to do about it #kudos @flavmartins
customer  experience  csrblogcomment  omni  channel  journey  map  digital  social  media  store  ecommerce  mobile  relationship  sochap 
october 2014 by csrollyson
Fashioning a Memorable Retail Experience That People Will Share
Useful #retail apparel example of using personalized social interactions to create trust & business #customer #experience
pinterest  retail  apparel  collaboration  style  women  trunkclub  threadless  commco  business  model  community  social  digital  customer  service  experience  personalization  2sbs  Platform 
october 2014 by csrollyson
CMO Guide to Omnichannel Personalization
CMOs for CMOs: Report on retail and omni-channel drivers and adoption
cmo  marketing  transformation  retail  report  foundation  ecommerce  omni  channel  digital  evolution  2013  q4  adoption 
october 2014 by csrollyson
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