csrollyson + cdo + csrblogcomment   70

Response to David Byrne's "Eliminating the Human"
[comment] David Byrne's reflection on #hightech elimination of #humans in our lives cc/ @dbtodomundo
human  machine  reflection  csrblogcomment  q2  2017  cdo  cco  ceo  organization  artificial  intelligence  learning  intimacy  pointofview 
may 2017 by csrollyson
CMOs don't need more tech...
[comment] What #CMOs need more than #martech #CDO #CIO
csrblogcomment  marketing  cmo  hightech  martech  customer  experience  persona  jtbd  vendor  ecosystem  cdo  cio  cco  leadership 
may 2017 by csrollyson
Digital Transformation Requires Total Organizational Commitment | TechCrunch
[comment] Transformation hasn't changed in decades; I contribute a new way to think about it
q1  2016  digital  transformation  organization  cdo  csrblogcomment  culture  history  reflection  ceo  enterprise 
may 2017 by csrollyson
Why 84% Of Companies Fail At Digital Transformation
[comment] Useful update on #digital #transformation results + a model for analyzing results
digital  transformation  project  failure  statistic  q1  2016  cdo  cio  csrblogcomment  enterprise  ceo  cco  organization 
may 2017 by csrollyson
The 10 Commandments of Customer Experience
[comment] One of the best #CX lists I've seen; makes important connections among them
customer  experience  employee  bullsi  drivetotrust  list  advice  organization  management  enterprise  humor  policy  empowerment  engagement  sochap  cco  cdo  executive  csrblogcomment 
april 2017 by csrollyson
Evolve or Die: What Banks, Like Dinosaurs, Must Do to Survive | Jason Henrichs | Pulse | LinkedIn
[commented] How the App Store has pulled the rug from under #banks' Web and #mobile presences #solsticefwd
csrblogcomment  bank  Financialservices  2016  Q3  mobile  transformation  disruption  apple  iphone  2csra  2cdo  cdo  cco 
september 2016 by csrollyson
Customer churn and Retention
[commented] How to use #data #analytics to prevent #customer #churn Kudos @rautsan #cx
churn  csrblogcomment  q2  2016  customer  telecom  digital  transformation  cco  cdo  sochap  2csra  social  media  data  analytics  prevention  model  experience 
june 2016 by csrollyson
Influencers vs. Celebrities: The Critical Differences | Simply Measured
[commented] VALUABLE distinction: how #influencers differ from #celebrities in #socialmedia
csrblogcomment  social  media  influencer  celebrity  q2  2016  marketing  brand  insight  business  customer  experience  cmo  cdo  cco  2csra  sochap 
may 2016 by csrollyson
Social Media Is No Longer A Marketing Channel, It's A Customer Experience Channel - Forbes
[Commented] Why #SocialMedia should be practiced as a way to listen and related to people, not marketing
customer  experience  social  media  q1  2016  pointofview  csrblogcomment  employee  engagement  service  cmo  sochap  cco  2cdo  cdo 
march 2016 by csrollyson
Compass for Better Customer Experience
[commented] Useful: Boost #CX by reorienting B2B #marketing #sales #customer #service around buyer journey
customer  experience  sales  b2b  Q1  2016  journey  service  marketing  alignment  pointofview  empowerment  model  cco  cdo  cmo  ceo  csrblogcomment 
february 2016 by csrollyson
Why Customer Success Means the End of Salespeople | Brian de Haaff | LinkedIn
[commented]Great example of #customer #experience embedded in firm culture: their CS team not driven by $$ but desire to help
customer  success  experience  example  software  b2b  sales  outcome  exceptional  sochap  csrblogcomment  travel  journey  mission  2016  Q1  cco  cdo  2cdo 
february 2016 by csrollyson
(41) What is Omni-Channel? - Quora
[commented]Defining omni-channel and explaining how it's difference—and important
omni  channel  csrblogcomment  transformation  definition  digital  cdo  ecommerce  mcommerce 
august 2014 by csrollyson
Misconceptions about Social Media #Custserv | LinkedIn
[comment] RARE insight on customer service, social media, marketing & operations: banking context #custserv #kudos @frankeliason
customer  service  social  media  csrblogcomment  q1  2014  banking  Financialservices  example  marketing  organization  operations  citibank  mckinsey  experience  interaction  management  sourcing  community  support  business  digital  CDO  2cdo 
february 2014 by csrollyson
Thinking about forgiveness and relationships and work and pleasure – confused of calcutta
[comment] TOUCHING, far-reaching holiday reflection on forgiveness and forgetting, from personal and institutional POVs #bigdata #fb
big  data  reflection  institution  enterprise  relationship  trust  q4  2013  business  social  csrblogcomment  digital  CDO  forgiveness  memory  exceptional 
december 2013 by csrollyson
4 reasons why CEOs still don't invest in digital marketing, Advertising
[comment] BRILLIANT must-read on why CMOs underspend in #digital #marketing: they don't get the value of #customer interaction #kudos
digital  analog  cmo  marketing  advertising  social  business  media  community  customer  experience  exceptional  csrblogcomment  q4  2013  spend  budget  ceo  agency  tv  mobile  interaction  ROI  2cdo  2csra  CDO  foundation 
december 2013 by csrollyson
Big Data & Big Profits: The One Infographic That Will Show You How to Find $200 Billion | LinkedIn
[commented]#CMO infographic tells a gripping story of the rare #marketing opportunity to improve ROI, featuring #McKinsey analysis #kudos
cmo  CDO  csrblogcomment  digital  big  data  transformation  pointofview  infographic  customer  journey  marketing  analytics  2013  q4  mckinsey  2cdo 
december 2013 by csrollyson
Massive Disruption on the Horizon: B2B Sales Is Going B2C | LinkedIn
[comment] @DavidEdelman on B2B #socialbusiness adoption & how it will disrupt relationships & practices [good link]
b2b  sales  marketing  b4b  discussion  csrblogcomment  q4  2013  prediction  pointofview  disruption  i.t.  consumerization  cloud  adoption  2cdo  cdo  digital  transformation 
november 2013 by csrollyson
Here's What The Store Of The Future Will Look Like (Hint: Not Amazon) - Forbes
[commented]POV refs customer survey & compares Amazon/Walmart/Target revenue to deduce retail stores will remain dominant
retail  omni  channel  pointofview  q4  2013  amazon  target  walmart  comparison  generation  genx  geny  millennial  value  proposition  survey  customer  csrblogcomment  digital  ecommerce  store  transformation  cdo 
october 2013 by csrollyson
Four Steps To Turn Big Data Into Action - Forbes
[comment] 4-step summary of lean #BigData approach #kudos
big  data  howto  lean  mckinsey  cdo  analytics  q4  2013  agile  csrblogcomment 
october 2013 by csrollyson
Making your company disappear can be a good thing | The Digital Enterprise
[comment] Short vision on making services subscriptions & how it might affect brand value propositions
vision  example  service  subscription  q4  2013  ecommerce  smart  device  order  opportunity  threat  trust  permission  application  home  cdo  value  proposition  digital  csrblogcomment 
october 2013 by csrollyson
Big Data Still Needs a Human Touch | Innovation Insights | Wired.com
[comment] #BigData #healthcare example of the machine running amok - & how can we prevent it
big  data  analytics  healthcare  example  snafu  q4  2013  pointofview  csrblogcomment  value  proposition  cdo  digital  Algorithm 
october 2013 by csrollyson
Want to Be a Leader? Have the Courage to Take a Stand | LinkedIn
[comment] Each era demands a different type of leader: 2013-20 requires collaborative risk-takers
leadership  risk  blog  customer  experience  digital  cdo  marketing  cmo  csrblogcomment  courage 
october 2013 by csrollyson
Picturing Your Social Business In 2020 - Social Business - Marketing
[comment] SUPERB futurist view of post-product, #customer #experience world "71% today's firms gone"; Still doubt need 4 #CDO? #kudos
cdo  digital  transformation  social  business  q4  2013  vision  foundation  product  customer  experience  exceptional  2csra  csrblogcomment 
october 2013 by csrollyson
Evolve Beyond Omnichannel To Delivering Unified Experiences | Forrester Blogs
[comment] Emphasizes putting #customer #experience FIRST—not channels—in ecommerce/mobile transformation #retail Thx @nigelfenwick
omni  multi  channel  customer  experience  csrblogcomment  focus  strategy  transformation  pointofview  workstream  touchpoint  retail  ecommerce  mobile  cdo  digital  2cdo 
september 2013 by csrollyson
I Don’t Want You to Humanize Your Brand
[comment] Why social media flavor "humanizing" doesn't work—& what does ;^) #kudos @jamienotter cc/@peterkim
brand  social  business  pointofview  q3  2013  csrblogcomment  media  analysis  customer  experience  service  employee  digital  cdo  2cdo  2csra  2sbs 
september 2013 by csrollyson
Can brands be human?
[commented]@PeterKim asks an excellent question: how can brands act human? [commented, yes, they can] #fb
brand  enterprise  social  business  personal  human  pointofview  analysis  media  customer  experience  service  csrblogcomment  q3  2013  2cdo  2csrollyson  2csra  cdo  digital  2sbs 
september 2013 by csrollyson
The bursting of the big data bubble | mathbabe
[comment on why I'm optimistic] Debunking the #BigData hype, why it's doomed, warning signs
big  data  csrblogcomment  science  organization  team  critique  hype  debunk  q3  2013  digital  cdo 
september 2013 by csrollyson
OracleVoice: Big Data At Work: The World Is Making A Digital Copy Of Itself - Forbes
[comment] USEFUL viewpoint on how teams must change their approach & orientation to profit from #BigData
big  data  analytics  pointofview  transformation  process  science  q3  2013  csrblogcomment  2cdo  2csra  digital  cdo 
september 2013 by csrollyson
McKinsey Global Survey results show it's still early days for social business
[comment] Interpreting McKinsey research on social business adoption: brands' marketing ethos retards growth
social  business  mckinsey  report  analysis  csrblogcomment  q3  2013  adoption  marketing  digital  cdo 
september 2013 by csrollyson
Don't Have A Big Data Strategy Yet? Good. | Forrester Blogs
[comment] The untold #BigData story, driving enterprise agility & operations
big  data  cdo  digital  pointofview  csrblogcomment  enterprise  agility  social  media  q3  2013  operations  efficiency 
september 2013 by csrollyson
Don't Hide Behind a Chief Digital Officer | CMO Strategy - Advertising Age
GOODpoint: CMOs & CIOs shouldn't let the #CDO craze prevent them from full-speed digitization
cdo  digital  transformation  pointofview  q3  2013  cmo  marketing  ceo  board  directors  adoption  csrblogcomment  social  business 
september 2013 by csrollyson
Why You Should Consider Hiring A Chief Digital Officer, And Why Now - Forbes
How to meet #digital #transformation challenge: hire #CDO, merge #CMO/#CIO, or..?
CDO  digital  cmo  cio  enterprise  executive  transformation  q3  2013  big  data  csrblogcomment 
september 2013 by csrollyson
About that data...
[comment] EYEopening riff on consumer #bigData w link to seeing your consumer data in Acxiom's marts
advertising  tool  software  Statistics  q3  2013  csrblogcomment  house  family  big  data  privacy  digital  cdo 
september 2013 by csrollyson
Is Your CIO Your CDO? — CIO Dashboard
[commented] SUBERB post on #digital #transformation: do you need a #CDO or can your #CMO or #CIO do the job? #fb
cdo  cio  enterprise  transformation  csrblogcomment  digital  cmo  organization  web  1.0  2csra 
august 2013 by csrollyson
Jailbreaking the Internet: The Shape of Things to Come | Innovation Insights | Wired.com
[comment] Rigorous exploration of the Internet of Things (ubiquitous computing), excellent references too #kudos
IoT  ubiquitous  computing  analysis  q3  2013  csrblogcomment  mobile  foundation  digital  cdo 
august 2013 by csrollyson
Geoffrey Moore - Google+ - The Box of Death http://ow.ly/ohGfv
[Comment] Suggested how to go beyond ecommerce levers Acquire, Engage, Monetize, Enlist by thinking beyond the product
customer  experience  sales  revenue  csrblogcomment  q3  2013  ecommerce  digital  cdo 
august 2013 by csrollyson
Wyndham CFO Pursues Pricing Advantage in Big Data - The CFO Report - WSJ
[Commented] Think CFOs are just dry finance people? Here's a CFO using #BigData to drive dynamic pricing of rentals & boosting profits Thx @scottdclarke #fb
big  data  csrblogcomment  resort  hospitality  vacation  property  pricing  uk  europe  CFO  Finance  innovation  Denmark  Netherlands  cdo  digital  q3  2013  2csra 
august 2013 by csrollyson
Infosys BrandEdge - Cloud-based Digital Marketing Platform:Omni-Channel Value Spaces
[Comment] GOODpoint: omni-channel can serve employees as well as the enterprise & customers #kudos @vincecavasin
omni  channel  ecommerce  customer  employee  digital  transformation  cdo  2cdo  csrblogcomment  infosys 
august 2013 by csrollyson
AllAnalytics - Video Chat - Analytics in the Age of Omnichannel Retailing
{Participated] Valuable video & chat w 3 profs/researchers talking abt the edge of #omnichannel #retail
big  data  analytics  discussion  cdo  digital  omni  channel  retail  csrblogcomment 
august 2013 by csrollyson
Chief Digital Officer: Hot new tech title or flash in the pan? - Computerworld
[Commented] Post reports on Chief Digital Officer CDO titles' adoption by global enterprises, gives several examples
cdo  digital  transformation  adoption  csrblogcomment  enterprise  museum  retail  example  publishing  q3  2013 
july 2013 by csrollyson
Utvikling av økonomifunksjonen | Benchmarking, virksomhetsstyring, management consulting | Deloitte.
[Commented] "Debate" among CEO CIO CMO CFO COO CRO about whether to adopt digital as a transformative driver Join in!
social  business  transformation  cio  ceo  CMO  debate  discussion  enterprise  csrblogcomment  digital  cdo 
july 2013 by csrollyson
Is Digital Marketing Meeting Consumer Need? - Direct Marketing News
[Commented] Adobe report says digital ads are intrusive and reviled by consumers; I outlined how to change that
digital  social  business  cdo  advertising  csrblogcomment  customer  experience  client  Statistics  study  online 
june 2013 by csrollyson
PUMA: challenges in an omni-channel world | Embodee
Insightful interview w Puma Head Ecommerce on omni-channel challenges from firm and customer perspectives
omni  multi  channel  ecommerce  retail  brand  example  marketing  sales  cdo  digital  interview  customer  experience  global  disruption  zappos  shoes  apparel  sport  csrblogcomment  inventory  distribution 
june 2013 by csrollyson
Chief Digital Office - Google+ - Responding to another omni-channel & cross-channel question…
[Commented] Some off-the-cuff advice for thinking who should run omni-channel in retail organizations
omni  multi  channel  retail  ecommerce  strategy  enterprise  cdo  digital  board  ceo  howto  csrblogcomment 
june 2013 by csrollyson
How ‘Big Data’ Is Different | MIT Sloan Management Review
[Commented] USEFUL summary of how #bigdata differs from "traditional" #analytics
big  data  analytics  legacy  valueprop  reference  csrblogcomment  social  business  cdo  digital  enterprise  adoption  foundation 
may 2013 by csrollyson
Denial Only Has One Result
Added to must-read post on choosing active or passive adaptation during high market and culture volatility #fb
social  business  transformation  channel  csrblogcomment  philosophy  Sociology  anthropology  pointofview  professional  enterprise  adaptation  adoption  cdo  digital  exceptional 
may 2013 by csrollyson
How ‘Big Data’ Is Different | MIT Sloan Management Review
Added to excellent summary of how #bigdata #analytics differs from "traditional"
big  data  analytics  comparison  enterprise  legacy  csrblogcomment  cdo  digital 
may 2013 by csrollyson
PwC’s CIO/CMO Roundtable with Geoffrey Moore — CIO Dashboard
Commented on debrief of insightful CMO/CIO round table at PwC focused on #SocialBusiness-enabled enterprise transformation
cdo  digital  csrblogcomment 
may 2013 by csrollyson
How Starbucks Has Gone Digital | MIT Sloan Management Review
CIO-CDO joint interview: how Starbucks is creating "connected customer" experience to people visiting 18,000 stores worldwide; "behind the scenes" view of CDO & CIO collaboration, the role of CEO leadership
cdo  digital  cio  interview  starbucks  Q2  2013  global  customer  employee  experience  coffee  tea  software  development  agile  enterprise  i.t.  wifi  social  media  mobile  payment  transformation  ceo  collaboration  organization  culture  loyalty  marketing  leadership  csrblogcomment 
may 2013 by csrollyson
How Financial Marketers Are Investing In Digital | The Financial Brand: Marketing Insights for Banks & Credit Unions
Do you think this'll work? [Comment on] Old-style marketing lurks in banks as they plan to boost returns by going digital
Financialservices  bank  digital  cdo  q2  2013  budget  marketing  video  social  media  mobile  csrblogcomment 
may 2013 by csrollyson
Building Digital Maturity – your company’s Digital DNA - London Calling social business
Added to Andrew's review & insights into Capgemini's Digital Transformation study: "TF is the means to engaging the customer around outcomes
social  business  capgemini  transformation  enterprise  csrblogcomment  model  analysis  cdo  digital  report  statistics  review  customer  experience 
may 2013 by csrollyson
Chief Digital Officer – the Rising C-Suite Star
Challenges the point of view that "companies require a CDO" - instead the need is transformation, not any job title; in practice, hiring a CDO is the way to go
cdo  digital  pointofview  enterprise  i.t.  q4  2012  executive  transformation  csrblogcomment 
april 2013 by csrollyson
Why you shouldn’t rush out and hire a CDO | Forrester Blogs
Responded to short passionate debunk of the concept of the Chief Digital Officer
cdo  digital  debunk  example  media  apparel  ecommerce  enterprise  strategy  transformation  csrblogcomment 
april 2013 by csrollyson
A New Breed of Marketer is Coming – Get Ready! | Marketing Darwinism
Commented on Paul's insight on career development & market need for enterprise #ChiefDigOfficer #CDO #CMO
cdo  cmo  digital  csrblogcomment  marketing  brand  officer  adoption  enterprise  pointofview  q2  2013  career  insight 
april 2013 by csrollyson

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