csrollyson + jtbd   8

CMOs don't need more tech...
[comment] What #CMOs need more than #martech #CDO #CIO
csrblogcomment  marketing  cmo  hightech  martech  customer  experience  persona  jtbd  vendor  ecosystem  cdo  cio  cco  leadership 
may 2017 by csrollyson
Needle Humanizes Customer Experience with Addition of Shopping Cart Feature | Business Wire
Brilliant! @Needle platform crowdsources #customer experts on using products to create #experience #advocate #success
startup  customer  experience  advocate  specialist  crowdsourcing  ecommerce  disruption  outcome  platform  retail  jtbd  sochap  cco 
april 2016 by csrollyson
Does Apple Use Jobs-to-be-Done — Jobs To Be Done — Medium
Riff on #Apple focus on #customer #experience & user-focused #design shows how #JobsToBeDone works
JTBD  example  Apple  design  powerbook  history  pioneer  customer  experience  reference  Q3  2015  reflection  cco  sochap  2csra  2cdo 
march 2016 by csrollyson
Jobs To Be Done — Medium
Medium's #JTBD articles: great range of perspectives
JTBD  reference  reflection  experiential  sochap  cco 
march 2016 by csrollyson

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