csrollyson + 2011   564

13. Six ways of doing digital ethnography | media/anthropology
Superb explanation, how-to & links for #ethnographic research of #socialmedia & digital ethnography + example
social  media  ethnography  reference  exceptional  example  spain  españa  digital  2011  15M  anthropology  research  politics  protest  austerity  europe  crisis  blogs  facebook  twitter  methodology  howto  study  cco  sochap  2csra 
march 2016 by csrollyson
Is Fish Oil Linked to Prostate Cancer? | Mark's Daily Apple
Analysis of "research" suggesting link b/t fish oil and prostate cancer
fish  oil  fat  paleo  primal  supplement  health  cancer  analysis  Q2  2011  debunk 
january 2016 by csrollyson
Trust & Choice: Essential Customer Experience Ingredients
Excellent analysis of how trust, respect & choice affect #customer #experience + its impact on business
customer  experience  Statistics  analysis  2011  comparison  banking  automotive  hightech  trust 
december 2015 by csrollyson
Moving from Transaction to Engagement
Useful vision/model for IT transformation: Away from corporate transaction to #SocialBusiness engagement
2011  Q3  experiential  comparison  social  business  IT  engagement  system  enterprise  adoption  model  thought  leadership  vision  2snr  2csra 
november 2015 by csrollyson
4 Digital Laws | Digital Tonto
Useful analysis of some of the technology and human forces governing adoption of technology and products
technology  adoption  service  design  human  hightech  pointofview  product  q4  2011  stevejobs  apple 
september 2015 by csrollyson
Typepad vs Wordpress - Pros and Cons - Jeff Korhan
Useful account of user of typepad and wordpress, shows value propositions of each
q2  2011  wordpress  typepad  comparison  analysis  feature  migration  howto  value  proposition  blogs 
february 2015 by csrollyson
Joi Ito: Want to innovate? Become a "now-ist" | Talk Video | TED.com
Joi Ito & collaborators hack seismic data about Japan earthquakes b/c govt was opaque
management  big  data  japan  earthquake  seismology  collaboration  social  government  2011  video 
september 2014 by csrollyson
Support letdowns tarnish Apple's sterling quality | Consumerization Of It - InfoWorld
Calling #TimCook: #Apple #trust gap tarnishes overall great #customer #experience: More openness plz
trust  service  support  apple  Q3  2014  defect  macbook  screen  iphone  petition  2011  store  PC  computer  comparison  lenovo  customer  Experience  timcook  2sbs 
august 2014 by csrollyson
How Social Media Is Improving Manufacturing Collaboration | Automation World
#SocialBusiness adoption in #manufacturing from enterprise software perspective: examples & nice detail
q4  2011  manufacturing  adoption  example  food  engineering  global  enterprise  2.0  vendor  cisco  ibm  social  media  business  oil  human  capital  software  feature  email  tagging  collaboration  productivity  ford  cocacola  cpg  2sbs 
july 2014 by csrollyson
An Experiential Social Media Scavenger Hunt
2011 example of automaker using social media and offline scavenger hunt in USA
automotive  2011  q1  buick  social  media  experiential  game  geosocial  online  offline  twitter  facebook  foursquare  gowalla  places  example  24s  2gs 
march 2014 by csrollyson
Does the Liver Store Toxins? | Mark's Daily Apple
MDA rundown on liver, pluses and minuses: overall prognosis GOOD
paleo  diet  organ  meat  liver  toxin  research  reference  study  statistics  Q2  2011  guide 
february 2014 by csrollyson
The State of Social Business in 2013 | LinkedIn
Altimeter social business adoption reports incl slides & stats
social  business  media  adoption  report  q4  2013  2012  2011  2010  model  altimeter  statistics 
december 2013 by csrollyson
Digital Transformation - A Roadmap for Billion-Dollar Organizations...
The Firm's seminal study and point of view on the digital transformation imperative + recommendations
capgemini  consulting  transformation  thought  leadership  cdo  digital  2011  research  report  pointofview  foundation 
september 2013 by csrollyson
Big Data Startups | T-Mobile USA cuts downs churn rate by 50% in one quarter with big data
#Mobile & #BigData case study: How T-Mobile USA used BigData to improve customer experience, cut churn
telecom  big  data  casestudy  customer  experience  churn  q2  2011  billing  tactics  mobile  digital 
august 2013 by csrollyson
Social Media Intelligence: Measuring Brand Sentiment from Online Conversations by David A. Schweidel, Wendy W. Moe, Chris Boudreaux :: SSRN
Marketing research paper evaluates social media datasets and proposes and tests a model to correct social data for some of its vagaries
social  media  monitoring  marketing  research  model  thought  leadership  platform  2011  q4  comparison 
august 2013 by csrollyson
IBM Winning over the empowered consumer
RARE on-the-money insight in "retail" from global customer survey + digital social community analysis #kudos
retail  ecommerce  omni  multi  channel  report  2011  foundation  cdo  digital  empowerment  social  business  IBM  trust  relationship  model  research 
may 2013 by csrollyson
Chicago Tribune - Less than half of state road fund money went for construction
Illinois auditor report (reportedly) claims most IDOT funding went for admin & non-construction costs
illinois  construction  fund  report  2011  2010  pension  healthcare  road  infratstructure 
may 2013 by csrollyson
Hotelier’s 2011 Top Ten Internet Marketing Resolutions « HeBS Internet Marketing Blog
Hospitality blog detailed "resolutions" to improve results suggests multichannel [marketing] approach
hospitality  hotel  blog  marketing  social  business  multichannel  pointofview  2011  strategy  management  travel 
april 2013 by csrollyson
JPMorgan to Cut in Investment Bank, Retool Branch Strategy - Finance and Accounting Jobs News and Advice
How changing regulatory environment and declining investment bank revenue affects integrated banks: branch cuts
Financialservices  retail  commercial  bank  strategy  regulation  profit  q4  2011  news  branch 
october 2012 by csrollyson
CHART OF THE DAY: Stocks After Tech IPOs - Business Insider
Simple line chart compares stock prices of social tech firms post-IPO
linkedin  2blog  stock  price  2012  2011  facebook  groupon  zynga  yelp  pandora  comparison  chart  social  business  startup  2csra 
july 2012 by csrollyson
The Self-Service Triple Crown: Social Media, Mobile and PFM - Bank Technology News Article
3 leading edge tech offers: social, mobile & PFM (personal financial management); mentions key vendors
bank  Financialservices  q1  2011  technology  social  business  mobile  PFM  vision  customer  vendor 
july 2012 by csrollyson
Obama’s Town Hall Meeting versus Twitter Truth
Superb & fun analysis: using Twitter to predict Obama townhall questions: you may be surprised what Tweeps want to know ;^) #kudos #fb
politics  obama  twitter  metrics  prediction  analysis  exceptional  townhall  q3  2011  marijuana  economy  employment 
april 2012 by csrollyson
Here’s why it make sense to use Google Plus
Interesting theory about premature Google+ launch being due to Twitter real-time search cutoff
q3  2011  google  plus  launch  analysis  insight  facebook  twitter  competition  market  adoption  2execguide  Platform  google+ 
april 2012 by csrollyson
Waste not, want not | The Economist
Classic survey/report on global food supply and consumption trends
food  analysis  report  global  waste  economy  2011  survey  africa  asia  europe  americas  2ghcj  productivity 
april 2012 by csrollyson
More sales leads stem from websites, not social media (survey) | ZDNet
ZDNet reports on "research" that finds that websites provide 7 times more sales leads than "social media" but the writer doesn't appreciate the self-irony in the second paragraph: "A company’s corporate website was found to be the top source of new sales leads online — second only to personal referrals.." As B2B continues to adopt social business, more word of mouth, i.e. personal referrals, happens online. Another reason I'm calling out this post is that it misinforms readers by treating "sales leads" as a homogeneous category. Our clients don't care about general adoption; what's more relevant is adoption by their prospects. This post treats all leads as the same, so it's really the equivalent of informational fast food. To end on a dour note, misinformation can work to your advantage because your rivals may read it and believe while you can see through it, invest and pull ahead.
b2b  sales  2sbs  notabene  website  social  business  media  referral  comparison  q3  2011  debunk 
march 2012 by csrollyson
Twitter and LinkedIn: Small Biz's Best Growth Tools - Forbes
CASEstudy: Financial services firm grows at competitors' expense by using LinkedIn, Twitter & legacy communications. Notice that Jefferson, an investments firm, engaged its channel (financial advisors), using LinkedIn, YouTube, Twitter and legacy marcom. Their momentum enabled them to maintain their pricing while competitors felt compelled to lower theirs. Another powerful lesson is, during "downturns," don't follow the herd and cut sales and marketing investments, especially when you can use social business to magnify impact as Jefferson did. Well done! #li
linkedin  twitter  casestudy  2010  2011  marketing  B2B  social  network  business  sales  fund  kentucky  employment  mayor  services  2sbs  notabene  Financialservices 
february 2012 by csrollyson
Facebook's New Timeline Layout: A Getting-Started Guide | PCWorld
MUSTread: As a strategist, see the brilliance: facebook coaxes users to "organize" their lives to optimize for adverts; as a person, find it creepy
facebook  timeline  analysis  guide  howto  q3  2011  beta  privacy  comparison  Profile  advertising  business  model  social  network  2blog  2execguide 
february 2012 by csrollyson
Defend our freedom to share (or why SOPA is a bad idea) | Video on TED.com
Clay Shirky on SOPA and PIPA, gives historical context; not very impartial, but gives some good context
sopa  pipa  legislation  video  2011  2012  usa  internet  digital  rights  media  history 
january 2012 by csrollyson
PIPA and SOPA Co-Sponsors Abandon Bills
Slideshow/infographic-like timeline of SOPA/PIPA dustup
sopa  pipa  legislation  timeline  2011  2012  usa  internet  digital  rights  media  infographic 
january 2012 by csrollyson
The 10 Best Corporate Blogs in the World
Excellent rating & review of the best corporate blogs and basic analysis #kudos #li
review  enterprise  blog  2011  analysis  social  business  exceptional  example  b2b 
january 2012 by csrollyson
Daily Kos: Collective net worth of Congress over $2 billion
Interesting chart shows concentrated wealth among Congressmen Thx @jdlasica
wealth  usa  congress  graphic  chart  2011  politics  economy  society  2ghcj 
january 2012 by csrollyson
MENGonline: MENG Blend: Geosocial Is Moving Your Cheese:  How It's Transforming Brand Value
You have undoubtedly heard about geosocial applications Foursquare,Gowalla, and Facebook Places, but there has been little discussion of how they are transforming the brand experience. Brand stewards need to understand that a geosocial/Web 3.0 fault line lies beneath many a company, poised to shake more than windows in the short- to medium-term. Here I'll outline opportunities and threats and describe how you can start getting in front of geosocial this year. ::02.08.2011
geosocial  marketing  cmo  2011  q1  mengpost  vision  disruption 
december 2011 by csrollyson
MENGonline: MENG Blend: E-Commerce Marketers:  Have You Noticed the HUGE Banner Opportunity Created by Facebook?
How Social Actions Have Pulled the Rug from under Banner Ads: Facebook's development schedule epitomizes the "white water, fast iteration" approach to serving company and customer. Although its mishaps are legendary, it succeeds in consistently fielding a mind-numbing array of features, so it is difficult to keep up and very easy to miss the significance of things. To whit, very few people people have noticed that Facebook has quietly revolutionized banner ads through a feature that is maligned by users but gold for marketers. This feature has created two opportunities for e-commerce marketers: a new means of inexpensive market research and an easy way to improve relationships with their viewers. Read on to do this to your competitors before they do it to you. ::03.10.2011
marketing  website  advertising  online  disruption  facebook  empowerment  mengpost  2011  q2 
december 2011 by csrollyson
MENGonline: MENG Blend: Is Your Website a Dinosaur?  How to Approach Website Design in 2011
"We want to make our website more relevant by incorporating social media and mobile." I hear this all the time, and it is a good, adaptive impulse that nonetheless misses the real question, which is, "What is the role of a website now?" ::04.21.2011
marketing  website  web  1.0  2.0  3.0  integration  insight  cmo  mentpost  2011  q2 
december 2011 by csrollyson
MENGonline: MENG Blend: Customer Service Is the New Marketing:  How CMOs Can Leverage Digital Word of Mouth
In most brand organizations, marketing investments rest on 20th Century marketing principles whose results are diminishing every year. At the same time, an increasing portion of products and services is "commoditizing," which puts more pressure on marketing to "create" differentiation and value. In many cases, there is no escape—except by changing the rules. Here I'll show how marketing can reinvent itself by using social business to tap a hidden gold mine. ::06.02.2011
customer  service  social  business  transformation  marketing  enterprise  mengpost  2011  q3 
december 2011 by csrollyson
MENGonline: MENG Blend: Google+ and Early Lessons for CMOs
The launch of Google’s new social network has poignant significance for CMOs—in predictable and surprising ways. The launch is significant because Google+ is an exciting new social venue with the potential to disrupt. But even more importantly, it can teach us how the ecosystem works and how organizations can learn to use it to garner support for things they care about. ::07.13.2011
google  plus  analysis  2011  q3  mengpost  cmo  marketing  enterprise  brand  Platform  google+ 
december 2011 by csrollyson
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