asterisk2a + longtail   4

The Shazam Effect - The Atlantic
"“Because the most-popular songs now stay on the charts for months, the relative value of a hit has exploded. The top 1 percent of bands and solo artists now earn 77 percent of all revenue from recorded music, media researchers report. And even though the amount of digital music sold has surged, the 10 best-selling tracks command 82 percent more of the market than they did a decade ago. The advent of do-it-yourself artists in the digital age may have grown music’s long tail, but its fat head keeps getting fatter.”" &! http://www.theatlantic.com/video/index/382837/who-made-pop-music-so-repetitive-you-did/ &! http://www.newyorker.com/magazine/2014/11/24/revenue-streams?currentPage=all &! http://www.katinkahesselink.net/his/influence-theosophy.html &! http://ma.tt/2014/11/science-of-hits/
Music  Industry  Entertainment  Industry  Hollywood  Indie  Music  Big  Data  Spotify  analytics  prediction  filter  bubble  filters  filter  algorithm  content  curation  individuality  curation  curator  Tipping  Point  celebrity  culture  sociology  psychology  Fame  pageviews  business  model  influencer  influence  long-tail  longtail  ProAm  YouTube  Platform  Social  Media 
november 2014 by asterisk2a
Bill Gurley schools NYU professor: Uber will be 25x bigger than you think | PandoDaily
[ + long tail use cases and cases that seem in retrospect obvious but currently are foggy (ie owning a car in the city for ppl a luxury good), car ownership deemed inefficient/waste of money; when car is used only ~5% during the day and there are clearly cheaper and if not even more convenient options of daily transportation on offer. ] Gurley, who is one of the smartest and most articulate figures in all of venture capital (and who just happens to be an early Uber investor and board member) laid out a more than 4,500-word argument for why Damodaran underestimated the Uber opportunity by no less than a factor of 25. The Benchmark Capital partner was diplomatic, apologetic even, but that made his dismantling of the professor’s reasoning no less thorough.
Blue  Ocean  Uber  marketplace  efficiencies  marketplace  inefficiencies  value  creation  added  value  intangible  value  Proposition  Core  Product  Proposition  Lyft  Travis  Kalanick  Bill  Gurley  Venture  Capital  frictionless  friction  convenience  management  Product/Market  Fit  consumer  aspirational  experience  Product  Design  Vision  leadership  transportation  public  transportation  urbanisation  urban  planning  city  living  long-tail  longtail  long-term  thinking  long-term  view  hypothesis  incomplete  information  unknown  unknowns  complexity  unintended  consequences 
july 2014 by asterisk2a
▶ Genius Network® Presents: Gary Vaynerchuk, CEO of Vaynermedia, interviewed by Joe Polish - YouTube
click through rate rock bottom. emerging platforms. + social media (work) is a marathon of investment. + attention span. + storytelling + extrovert + love the game (social media, internet - as a business) + legacy over currency + being right over the long-term + haters, hate - don't dismiss criticism. feedback. continue to critically think and keep executing. thus staying relevant. the marathon. + ad targeting + "Social Media is the only substitute for money. But it costs you time and knowledge." + Effort + Social Media is Word of Mouth @internet age + Infographics + have to work, effort / drive. Play xbox when your are well off. "I don't like complaining." + Social Media is sweet science. Marketing is hard, and it got harder. + "Marketing is applied Psychology." is Seduction. is Dating. + Freemium, giving away some content, luring them in. Content Marketing. MicroContent. Jab Jab Jab Ask. + Life gives to the giver and takes from takers.
Gary  Vaynerchuk  Social  Media  Platform  Facebook  Twitter  marketing  advertising  advertisement  banner  ad  selling  SEO  SEM  e-mail  marketing  attention  span  attention  Tumblr  storytelling  communication  Pinterest  linkedin  entrepreneurship  entrepreneur  entrepreneurial  legacy  hater  haters  personality  Word  of  Mouth  infographics  infographic  work  life  balance  success  book  ROI  psychology  freemium  Content  digital  short-form  microblogging  microcontent  longtail  long-tail  creator  distribution  paidcontent  curation  curator  curation  entertainment  gifs  Reddit  Slideshare  value  creation  value  gateway  drug  execution  brand  branding  start-up  Tim  Ferriss  extrovert  introvert  value  proposition  habit  self-awareness 
december 2013 by asterisk2a

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