asterisk2a + acquisition   62

UK state should pay for housing, food, transport and internet, says report | Business | The Guardian
UK state should pay for housing, food, transport and internet, says report
‘Universal basic services’ costing about £42bn could be funded through higher taxes, say Jonathan Portes and academics //&! - Report proposes £10,000 for everyone under 55 - Most state benefits would be cut under the scheme. The RSA said the dividends would help steer people through the challenges of the 2020s. [...] "Without a real change in our thinking, neither tweaks to the welfare state nor getting people into work alone, when the link between hard work and fair pay has broken, will help working people meet the challenges ahead." [[...] space for skill acquisition, what UK system currently rules out completely ]]!!
UBI  Universal  Basic  Infrastructure  Income  commuter  urban  development  urbanisation  commuting  Socialism  Labour  Policy  SPD  air  pollution  chronic  stress  economic  history  UK  USA  Council  housing  discretionary  spending  disposable  growth  wage  Mark  Blyth  secular  stagnation  Precariat  working  poor  poverty  trap  GFC  recovery  skill  acquisition  social  mobility  education  ganularer  Lebenslauf  University  College  MOOC  meritocracy  Zufall 
4 weeks ago by asterisk2a
Lovoo Flirt-App: Hinweise auf gefälschte Profile - SPIEGEL ONLINE
[ nothing new. has been reported before about fake profiles and fake profile activity on german language dating (pay for play) portals. ] Die in dem Datenpaket enthaltenen E-Mails würden nahelegen, dass Lovoo mit erfundenen Profilen arbeitet, die automatisch aktiv werden und andere Nutzer positiv bewerten, heißt es in "c't" weiter. Außerdem sei in den Daten auch der Programmcode einer Software namens "Promoter-Creator" enthalten gewesen. Diese könnte verwendet worden sein, um Fake-Profile auf Lovoo zu erstellen, schreibt das Magazin.
Lovoo  OkCupid  Online  Dating  Tinder  Social  Network  Network  effect  user  engagement  customer  retention  customer  acquisition  user  acquisition  user  churn  user  generated  content  MAU  Gamification 
september 2015 by asterisk2a
Worker confronts M&S chief over 'poverty wages' | Society | The Guardian
Gewinnbeteiligung & workers rep on board of directors!? Like in Germany. Especially in customer facing ops! It's not just about price, its also customer service! customer experience. acquisition (word of mouth, net promoter score - vs - getting foot-fall up through sales and deals) customer engagement. customer retention and empowerment - to make the better choice to shop where people are treated well, paid well, and shared economic interest (environment, ecology, sustainability, local economy and jobs (multiplier effects)). Compelling people to make a mindful and conscious choice, day to day and for the long-term! Differentiate, don't fight with Amazon and big grocery retailers for price, sales, deals. That war you lost already because you can't win that way (bc of them having deeper pockets, shareholders which look away since ever in case of Amazon, and it is their identity; why ppl shop there), new business, away from Amazon, Tesco & ASDA. And especially Lidl and Aldi.
CEO  pay  living  wage  minimum  wage  Service  Sector  Jobs  Niedriglohnsektor  Zero  Hour  Contract  Contractor  Workers  Union  Trade  Union  John  Lewis  Gewinnbeteiligung  Soziale  Marktwirtschaft  HR  human  resources  recruiting  recruitment  people  management  team  management  neoliberalism  neoliberal  Wall  Street  shareholder  value  profit  maximisation  customer  experience  customer  empowerment  customer  retention  Retail  brick  and  mortar  business  e-commerce  Amazon  Branding  brand  awareness  customer  acquisition  Blue  Ocean  differentiate  differentiation  PR  spin  doctor  reframing  framing  marketing  Positioning  Proposition  Core  Product  Proposition  ecommerce  pure  play 
september 2015 by asterisk2a
Inside Bayern Munich: Business of Sport Special - YouTube
brand awareness advertising/marketing (mass eyeballs.pageviews) - vs - user experience, engagement, empowerment, remix use, word of mouth, shared experience, sharing, social media, customer acquisition, net promoter score, )
business  of  sport  soccer  World  Cup  FIFA  UEFA  Premier  League  DFB  elite  sports  elite  athlete  IOC  doping  capitalism  brand  awareness  marketing  advertisement  advertising  TV  pageviews  eyeballs  user  engagement  customer  empowerment  customer  experience  customer  acquisition  user  experience  user  acquisition  user  churn  Gary  Vaynerchuk 
september 2015 by asterisk2a
What is Angela Ahrendts doing at Apple? - Fortune
“She motivates people. She inspires people. And she is the sort of person who wants to see things succeed as a team. It’s a rare quality.” [...] Ahrendts believes the key to the company’s future is not just marvelous products, but also engaging and energizing its nearly 100,000 employees, 60% of whom now work in retail division. “If you’re going to employ people anyway,” she says, “why not make them the differentiator? They’re not a commodity.” Now that there are 459 Apple stores in 15 countries, many people have their first Apple experience inside a store—a first impression that could forever tarnish the brand if it’s not good. “Burberry was about building a relationship,” she says. “But it was always about selling an amazing product that you would have forever. Apple is just a deeper relationship with a much broader constituency. Because it’s everybody.” // apple positioned itself just above everyone else it competes w [having a margin!], but not too far up to be douchy, off-setting
Angela  Ahrendts  Retail  brick  and  mortar  business  Apple  aspirational  product  marketing  user  experience  pure  play  e-commerce  Tim  Cook  user  engagement  customer  experience  UI  UX  CEO  Leadership  people  management  team  management  customer  service  customer  acquisition  customer  user  acquisition  user  churn  communication  Positioning  Value  Proposition  added  creation  emotion  advertisement  advertising  status  anxiety  community  community  management  R&D  STEM  Research  IP  intellectual  property  differentiate  differentiation 
september 2015 by asterisk2a
The Math Behind SaaS Startup Valuation | TechCrunch
One of the most critical metrics for software companies — but also one of the most difficult to measure — is the lifetime value of their customers (LTV). The lifetime value dictates how a company should spend its marketing and sales dollars. Unfortunately, many early stage startups struggle to measure LTV, because they haven’t been around very long and, consequently, haven’t seen a large number of customers through their lifespans with the product. // &!
SAAS  CAC  LTCV  business  model  subscription  model  customer  acquisition  user  acquisition  user  churn  customer  retention  metrics  KPI  Start-Up  lesson  Start-Up  advice  accounting  freemium  business  education  MBA  accelerated  learning 
august 2015 by asterisk2a
Pando: Do SpoonRocket and GoodEggs signal the beginning of the on demand food contraction?
Postmates-- unlike almost all leaders in every ecommerce and mobile commerce segment-- has insisted on growing at a rational pace, while protecting margins. Some would be investors have criticized Postmates for not going on more of a land grab. But other investors I’ve spoken with have been impressed with CEO Bastian Lehman’s restraint in such a free-spending environment. Particularly since Uber has told him -- literally in 2012-- and through its actions recently that it’ll “see (him) in the trenches.” The crazy over-funded trenches lined with subsidy, customer acquisition gold...
convenience  Uber  on-demand  Postmates  Marketplace  FoodPanda  Delivery  Hero  Rocket  Internet  burn  rate  growth  round  customer  acquisition  CAC  customer  retention  LTCV  user  acquisition  user  churn  1099  Economy  Gig  Economy  self-employment 
august 2015 by asterisk2a
Why Billion-Dollar Valuations Don’t Matter | TechCrunch
I recently heard a story about one VC pushing a company to drive their burn up from $1 million a month to $2.5 million. Unfortunately, an inefficient sales force will always come back to bite you in the butt. We typically think of 60 percent as the benchmark for a healthy performing sales organization. Anything less and you don’t have a repeatable model. [ avc did write about that you need to find product/market fit, traction, self starter, great net promoting score, without spending marketing/advertising/pr ] [...] The goal of every entrepreneur and VC for that matter should be to build sustainable and scalable businesses. The only way to do that is to focus on the metrics that truly matter. The companies that nail many, if not all, of the above criteria will be the ones that make it to the finish line, and the balance will be wandering through the forest looking for someone to feed them.
Unicorn  SAAS  Slack  DropBox  Box  Venture  Capital  Silicon  Valley  growth  round  2015  KPI  metrics  accounting  user  churn  customer  retention  upselling  customer  acquisition  CAC  Decacorn  on-demand  convenience  Marketplace  business  model  user  acquisition  Product/Market  Fit  Share  Economy  middleman  scale  economies  of  scale  FOMO  hunt  for  yield  Start-Up  advice  Start-Up  lesson  burn  rate  runway  Homejoy  Net  Promoter  Score  consumer  product  business  product  B2C  B2B 
august 2015 by asterisk2a
How To Get 1 Million Subscribers - YouTube
meritocracy, democratic, egalitarian. anyone who has interest, can find it. u will have an audience, even it is just 1. either they like it, share it & come back. or they leave u alone. // Beme, remove the aspect of creation. the friction. the cognitive cost. the overhead. a process to follow. a tutorial or how to listicle to read. to Google or to ask. >> Product developers & investors should think about the cognitive cost of their products. The cognitive cost very often can be much higher than the financial cost. Products with a low cognitive cost are those where the technology fades away and dont require a consumers ongoing attention. // "Don't make me think." << book, UI UX mantra. // Photo-filter-app vs photo-editing-app vs video-editing-ai-augmented-intelligence-app that have popped up. podcasting. EDM // what has lots of overhead & sometimes really disappointing user experience? Skype, Windows, FriendFeed, Twitter?(niche compared 2 FB). Q&A
Casey  Neistat  freedom  of  expression  expression  creative  destruction  Beme  Vlogging  vlog  YouTube  Vine  Instagram  Periscope  Twitch  Qik  writing  Video  mainstream  filter  bubble  editor  Reddit  4chan  storytelling  Music  Industry  Indie  Music  Hollywood  content  discovery  content  distribution  distribution  model  TV  Reality  TV  scripted-reality  television  painting  digital  economy  digital  content  marginal  cost  economics  of  abundance  critics  Artist  graphic  artists  digital  cognitive  cost  friction  frictionless  Product/Market  Fit  MVP  Start-Up  lesson  Start-Up  advice  consumer  product  UI  UX  user  engagement  user  generated  content  user  experience  user  churn  hook  customer  empowerment  customer  experience  customer  retention  customer  acquisition  Podcast  podcasting  Platform  content  creator  The  Wars  Snapchat  SMS  WhatsApp 
august 2015 by asterisk2a
Growth vs Retention – AVC
"Retention was clearly bad, and that’s what killed us" [...] [...] This all comes back to stepping on the gas before finding product market fit. You might think you have product market fit and so you scale up your hiring, your marketing, your sales, and your capital raising and spending. But if you can’t retain a healthy percentage of your users past ninety days, you don’t have product market fit yet and all the investment you make in your business is just money down the drain. So focus first on your 90 day retention numbers and make sure to nail them and prove you have product market fit. Then scale. // find natural/organic marketing - advertising - instead of building a non-product related cost center like sales, marketing, and advertising. short-cuts like these don't fix the product per se.
user  churn  customer  acquisition  Product/Market  Fit  MVP  user  acquisition  business  strategy  product  strategy  strategy  Start-Up  lesson  Start-Up  advice  burn  rate  runway  Homejoy  distribution  model  discovery  content  distribution  content  discovery  Net  Promoter  Score  word  of  mouth  Tribe  1000  True  Fans  UI  UX  user  experience  user  engagement  customer  experience  customer  retention  customer  service  SAAS  marketing  growth  round  cost  center  short-term  view  short-term  thinking  feedback 
august 2015 by asterisk2a
Online Lenders Facing Marketing War — The Information
Too many companies offering similar services in online lending is driving up the cost of customer acquisition. Some feel higher marketing costs could lead to a shakeout in the industry, particularly affecting smaller competitors.
FinTech  customer  acquisition  NPL  wonga  burn  rate  traction  word  of  mouth  Net  Promoter  Score  banking  runway  LTCV  marketing  advertising 
august 2015 by asterisk2a
India's Snapdeal raises $500m from international investors - BBC News
In the Indian e-commerce sector, Snapdeal competes with rivals Flipkart and Amazon for market share. // burning cash, to buy customers, and with it being a private market, only board and founders know the numbers like LTCV and the puff they add with words and milestones. Chasing the emerging middle class. The new consumer is everywhere else, but not in the Western World which is struggling.
e-commerce  Flipkart  Snapchat  India  China  Amazon  commodity  business  commoditization  BRIC  Developing  World  emerging  middle  class  Frontier  Markets  growth  round  Venture  Capital  customer  acquisition  LTCV  customer  retention  user  churn  user  acquisition  burn  rate  runway 
august 2015 by asterisk2a
Pando: Lessons from the startup graveyard
The startup grim reaper is time. Money buys you time; burn rate takes it away. // & avc - investing money into distribution before MVP/Product/Market Fit (traction, great net promoter score, word of mouth, social media sharing, email sharing, steady self-runner) is a waste. why pour gasoline on a non-existing fire, down the drain, never recoverable, no ROI!?!?
Start-Up  lesson  Start-Up  advice  burn  rate  runway  MVP  Product/Market  Fit  Minimal  Viable  Product  traction  user  churn  user  acquisition  customer  retention  customer  acquisition  Net  Promoter  Score  word  of  mouth  Social  Media  KPI  OKR 
august 2015 by asterisk2a
Maker Studios May Not Hit Disney Earn-Out Goals | Re/code
The most significant issue for Kreiz and other Maker executives and investors will likely come down to money. There’s no dispute about the fact that Maker has continued to grow under Disney, but it appears that Maker hasn’t hit goals it thought it could clear in May 2014 (I don’t know how the specific earn-out goals are structured). It’s not unusual for acquired companies to miss earn-out goals — it may be more common than not. But at the time of the deal, Maker backers seemed unusually confident about their ability to get all or most of the extra $450 million Disney might pay out. [ ... ] [ apparently, income ] generated per view has decreased.
Disney  Maker  Studios  M&A  Mark  Suster  Start-Up  lesson  Start-Up  advice  acquisition  YouTube  Facebook  Video  Newsfeed  Facebook  Video  content  discovery  content  distribution  business  model  pageviews  CPM  The  Wars 
august 2015 by asterisk2a
Pando: “Video is an unfair advantage you either join or lose” [SPONSORED]
your Newsfeed in Facebook became 50% video over night, and those videos started to autoplay, grabbing all of your attention. I think the change was dramatic, and it changed social media from being this static journal to something where everything is moving all the time. [...] Video is not even remotely close to photos when it comes to complication, but it’s also 1000 times more powerful. [...] Just to give you an example, consider, autoplay video. It has different requirements. It needs to capture your attention very fast. When we design for autoplay video, how do we create the first few seconds to capture your attention? [ GaryV does edit his videos between YT and FB differently! ] [...] We expect the market will penalize someone who is not prioritizing video. [...] Photos and text are just becoming more and more invisible. // Snacking, Entertainment, Escapeism, - or - Utility (here is a 20% coupon)
Newsfeed  Facebook  Video  Meerkat  Periscope  YouTube  Vine  Instagram  storytelling  user  behaviour  consumption  consumer  consumerist  consumerism  snacking  Entertainment  Escapeism  native  content  native  advertising  branded  content  The  Wars  attention  span  user  generated  content  user  experience  user  churn  mobile  first  mobile  homescreen  mobile  phone  user  engagement  engagement  customer  experience  customer  retention  customer  acquisition  marketing  brand  awareness  advertisement  advertising 
august 2015 by asterisk2a
Adobe study finds there are 198 million adblocking users, growing 47% YoY and that the advertising industry will lose $21bn in 2015. : technology
>> advertisers have no to add value ... One Redditor writes: "Don't loose more money and time to complain about it, you have to adapt your distribution systems, price and mainly your product quality to attract more paying customers."
AdBlock  advertising  business  model  friction  frictionless  pageviews  CPM  content  marketing  native  advertising  value  creation  Core  Product  Proposition  Proposition  added  value  user  experience  user  behaviour  attention  span  user  engagement  user  churn  customer  experience  customer  retention  customer  acquisition  brand  awareness  communication  PR  public  relations  marketing  advertisement 
august 2015 by asterisk2a
Why Homejoy Failed … And The Future Of The On-Demand Economy | TechCrunch
The fundamental “on-demand marketplace” model has come into question by investors, the media and even consumers. [...] However, because Homejoy acted as a platform “middle man,” taking a 25 percent cut of the transaction, the wage economics for pros did not make sense. Thus, this attracted young, inexperienced and low-quality pro labor (at times even homeless people), leading to inconsistent and lower-quality work. This mix doesn’t quite cut it for the average homeowner who wants a spotless home, thus leading to platform churn. [ low lifetime customer value that does not cover the cost of ops and customer acqusition ] It wasn’t all bad for homeowners. Homejoy did match some skilled pros with homeowners, driving them to form real business relationships. The issue was these relationships were typically taken “offline” (i.e., platform leakage). [...] Full-service on-demand platforms have been seeing success among more commoditized types of services.
Homejoy  on-demand  convenience  Share  Economy  1099  Economy  Service  Sector  Jobs  marketplace  commodity  business  commoditization  Niedriglohnsektor  burn  rate  runway  customer  acquisition  user  churn  middleman  repeat  business 
august 2015 by asterisk2a
The Traction Book: 5 Steps To Traction & Business Growth
product distribution is part of start-up failure, find and focus 2-3 great distribution channels - test hypothesis what channels should work - evaluate (measure), why or why not, ... figure out what works, [keep moving. if you stop moving, you will fail]. double down on what works. test, test, test. spend time - 50/50 - marketing/product early on. find a great distribution strategy! traction. have goals determin your action. without a goal you cant score. focus on activities that move you forward towards the goal. // Justin Mares, Co-Author, Traction, Startup Grind Ottawa - &! Startup Metrics Toronto December 2014 - Justin Mares on User Onboarding -
book  Start-Up  lesson  Start-Up  advice  traction  growth  hacking  growth  hacker  viral  coefficient  Net  Promoter  Score  Product/Market  Fit  MVP  Core  Product  Value  Proposition  Value  Proposition  Minimal  Viable  Product  marketing  advertisement  affiliate  marketing  content  marketing  Lean  Start-Up  A/B  Testing  marketing  channel  distribution  strategy  conversion  user  acquisition  PR  public  relations  brand  awareness  user  engagement  user  generated  content  user  churn  customer  retention  customer  acquisition 
july 2015 by asterisk2a
Fear Trumps Greed in Silicon Valley as Some Venture Firms Hedge - Bloomberg Business
[... high ops cost associated w SF/Palo Alto ... fancy office (and expensive (rarefied) developers from Google or Facebook) in SF as a sign of success while burning +2m per year at least with no cash flow in sight ... and with all consumer products being free and hoping to finance themselves in the future with advertising ... ] Some VCs are urging their companies to build a rainy day fund to ensure their survival. [...] It’s a constant battle deciding whether to invest in a potentially lucrative deal, said Philadelphia financier Rudy Karsan: “Greed versus fear.” [ Softbank Capital just last week came out publicly with a shift in strategy, to invest now ONLY in proven winners, at slightly premium to get in (and with preferred liquidation preferences in writing), &focus resources on those portfolio companies ... than to compete in a crowded, distorted, muggy, in transparent, very speculative (with lots of ifs and luck and bet on CEO to execute well) A-, B- (and C-Round) market. ]
Silicon  Valley  burn  rate  runway  cash  flow  cash-is-king  hunt  for  yield  distortion  ZIRP  NIRP  QE  growth  round  SPV  war  for  talent  Private  Market  Private  Equity  Hedge  Fund  Mutual  Fund  bubble  USA  Fed  Taper  asset  bubble  asset  allocation  Angel  Investor  Seed  business  model  advertising  VC  Venture  Capital  Greed  FOMO  bubble  speculative  bubbles  speculative  speculation  SoftBank  Capital  IPO  NASDAQ  A  Unicorn  Decacorn  termsheet  liquidation  preferences  exit  strategy  M&A  acquisition  acquihire  acqui-hire  business  cycle  business  plan  business  investment  business  confidence  consumer  confidence  leverage  debtoverhang  irrational  exuberance 
july 2015 by asterisk2a
Homejoy Is Shutting Down At The End Of The Month | TechCrunch / 7:10 $VC subsidized early business. Could not get 2 cash flow even. Lets not speak of cash flow positive. // If u dont have a cash flow even/positive business, u are dependent on $VC 2 keeping it afloat. If u dont have massive growth, VCs like 2 see & not hitting ur milestones & ur still not able 2 turn the business arnd towards cash flow even. Ur dead in the pan. AND 4 digital only consumer & entertainment products, scale is important +10m users. Because then only advertisers might ... might consider placing an add/natively if the conversion & engagement metrics are attractive. Advertisers & brands cant spread resources thin across 1000 apps. Its overhead & waste in ops. That is why BIG like TV (still), Daily Paper/Magazine (still) and FB (owning +70% of Social) are the MAIN HUBS. >> THUS [Freemium] the Free On Phone Version 4 closetphile (wont cost u much except dev) & the Customer paying 4 Cloud Convenience,Security, more features (ie analytics). &!
Start-Up  lesson  Start-Up  advice  on-demand  convenience  scale  economies  of  scale  Venture  Capital  burn  rate  runway  business  model  closetphile  wardrobemalfunction  freemium  Homejoy  added  value  value  creation  Perception  Silicon  Valley  Unicorn  speculative  bubbles  speculative  speculation  Appification  mobile  homescreen  mobile  first  mobile  phone  irrational  exuberance  Rocket  Internet  Uber  Lyft  customer  acquisition  customer  acquisition  cost  customer  retention  customer  lifetime  value  SAAS  Postmates  Service  Sector  Jobs  1099  Economy  uncertainty  self-employment  Niedriglohnsektor  Niedriglohn  marketplace  efficiencies  marketplace  commodity  business  commoditization  price  sensitive  price  insensitive  price  sensitivity  behavioral  economics  behavioral  finance  status  symbol  status  anxiety  socioeconomic  status  social  status  craigslist  sustainable  sustainability  metrics  KPI  Circa  Share  Economy  marketshare  unit  economics 
july 2015 by asterisk2a
Helpling: Putzportal-Chef Franke über Preise und Festanstellungen - SPIEGEL ONLINE
Putzjob: Zwischen 8 und 9,50 Euro Stundenlohn verdienen "Helplinge" - minus Kosten für Rentenversicherung, Anfahrt, Arbeitskleidung --- Die Plattform Helpling vermittelt günstige Putzkräfte. Forciert sie nur die Ausbeutung von Tagelöhnern? Hier spricht Mitgründer Benedikt Franke über karge Stundenlöhne. [...] KarriereSPIEGEL: On-Demand-Plattformen verbrennen derzeit vor allem Geld. Ihr US-Konkurrent Homejoy soll pro Auftrag zwölf Dollar Verlust einfahren. Wird Helpling jemals profitabel arbeiten können? Franke: Unser Geschäft hängt ganz davon ab, ob es uns gelingt, langfristige Kundenbeziehung aufzubauen. Darauf konzentrieren wir uns derzeit, versuchen aus ganzer Kraft, das Kundenerlebnis zu optimieren. Operativ arbeiten wir bereits profitabel. [ LTV - user lifetime value got to be < than user acquisition cost = sustainable (if operation can be paid for and some little profit even) - ] - "digitaler feudalismus"
Rocket  Internet  Helpling  on-demand  convenience  Share  Economy  self-employment  precarious  work  Precariat  working  poor  Niedriglohn  Niedriglohnsektor  Service  Sector  Jobs  1099  Economy  marketplace  efficiencies  marketplace  Uber  Contractor  Zero  Hour  Contract  labour  market  labour  economics  underemployed  employability  employabilitie  uncertainty  Sozialer  Abstieg  Aufstocker  minimum  wage  living  wage  commodity  business  commoditization  Universal  Basic  Income  working  tax  credit  child  tax  credit  tax  code  tax  free  Homejoy  Venture  Capital  user  acquisition  LTV  business  model  status  symbol  status  anxiety  socioeconomic  status  social  status  squeezed  middle  class  Soziale  Marktwirtschaft  class  warfare  job  creation  job  market  Minijob  Zeitarbeit  Leiharbeit  vocational  education  education  policy  added  value  value  creation 
july 2015 by asterisk2a
Taylor Swift pulls 1989 album from Apple Music - BBC News
Last week, UK-based independent record label Beggars echoed Swift's comments, saying it struggled "to see why rights owners and artists should bear this aspect of Apple's customer acquisition costs". // -- 24hrs later -- Apple will pay artists for streamed music titles during users free trial usage. // &!
Taylor  Swift  Spotify  freemium  business  model  Music  Industry  360-music-contract  Apple  Music  subscription  model  The  Content  Wars  user  acquisition 
june 2015 by asterisk2a
Are we too nice when a company fails? Out of money and fresh ideas, Homejoy and CustomMade find cushy landings | PandoDaily // "GET USERS, BURN MONEY." // // brother sister start-up, maybe they did too many things (burning too much money) mediocre instead of one thing really well! getting to the next milestone or even surpassing it and some, and able to go to investors and say "look here, lets pure more rocket fuel on it."
acquisition  acquihire  acqui-hire  burn  rate  runway  Silicon  Valley  HomeJoy  Handy  Helpling  operations  on-demand  convenience 
may 2015 by asterisk2a
[WMD 2015] Zenefits, Matt Epstein "From $0 to $21M ARR: Our 5 Biggest Marketing F***Ups" - YouTube
... the wise man learns from other peoples mistakes too. // get things to work first and worry later. // Stretch Goal = Goal. Back against the wall. Making things happen. // When you need someone to do X, you will lose 4 months till that person gets started at X. Thus start hire (process for) people that you will need 3-4-5 months from now! // Marketing is a rolling stone, evolving, learning, finding one lever after the next. Not being complacent by focusing on what already works (channels/levers).
Marketing  SAAS  B2B  Zenefits  Start-Up  lesson  Start-Up  advice  HR  human  resources  customer  acquisition  customer-outreach 
may 2015 by asterisk2a
Cloud HR Startup Zenefits Is Looking To Raise A Giant New Round Of Funding | TechCrunch
Aims 2 raise up2 $500M at $3B+ valuation; Zenefits prev said it expected $100M ARR by '15; expects GAAP rev of $50M+ this yr; prev raised $83.6M // Free SAAS, makes money by receiving commissions from insurers. [NEEDS SALES & MARKETING hires to sustain growth trajectory and justification of valuation multiple.] By the end of 2014, Zenefits had around 500 employees, according to sources, but that number is expected to quadruple by the end of 2015. Last year, the company said it wanted to hire around 1,300 employees over the next 3 years. [Capturing Marketshare USA/Canada - hitting it with the baseball bat.] // min6 direct marketing/e-mail/hustle/hands on sales pitch > COO/Accounting/HR // min 11 Start-up struggle, figuring it out along the way but having a sense // (2015) "Hyperscaling Inside Sales" &! YC W2013 application video -
valuation  Silicon  Valley  Zenefits  HR  Unicorn  growth  round  enterprise  2.0  SAAS  SPV  business  model  customer  acquisition  user  churn  customer  churn  user  acquisition  marketing  Box  DropBox  Salesforce  ZenDesk  user  experience  Software  Is  Eating  The  World  operations  freemium  scaling  LTV  scale  human  resources  hiring  Core  Product  Value  Proposition  sales 
april 2015 by asterisk2a
The Illusion of Product/Market Fit for SaaS Companies - Feld Thoughts
Myth #3 and myth #4 show up all the time at MRR’s > $1m. You disrupted someone a few years ago which is what caused you to discover product/market fit. Don’t be confused about the world – someone else is gunning for you now that you are the big player in whatever segment you are in. Every time you work on something new, whether it’s a new feature, a new product, or a new product line, recognize that you are searching for incremental product/market fit. The search is a continuous and never ending quest. Don’t confuse illusion with reality.
Product/Market  Fit  user  churn  user  acquisition  Start-Up  lesson  Start-Up  advice  entrepreneurship  entrepreneur  entrepreneurial  incrementalism  incremental  piecemeal  approach  feedback  feedback  loop  word  of  mouth  Net  Promoter  Score 
april 2015 by asterisk2a
A Year Later, $19 Billion For WhatsApp Doesn’t Sound So Crazy | TechCrunch
Messaging is the center of mobile. Snapchat is raising at around a $20 billion valuation. And no one cares who owns apps. On February 19th, 2014, we didn’t know any of these things for sure. So when Facebook announced it would pay $19 billion to acquire WhatsApp — an app most American pundits had never used — it seemed ludicrous. Zuck had to be crazy, right? Wrong. Without WhatsApp, Facebook’s international situation would look a lot dicier. And if a competitor like Google acquired it instead, it could have been disastrous. Instead, Facebook possess the most popular messaging app, and has neutralized the biggest threat to its global domination of social networking. Why? Chat Is The Mobile Portal! [...] Its Stories feature has grown into a competitor to Facebook’s News Feed. And Discover could make it all quite monetizable if it gets popular. Snapchat is constantly cited as where teens are ditching your parents’ social network for.
WhatsApp  Snapchat  Instagram  Pinterest  Facebook  Twitter  Mark  Zuckerberg  Yahoo!  Google  Microsoft  SMS  Wireless  Carrier  MMS  Newsfeed  trend  trends  M&A  acquisitions  acquisition  scale  Tumblr  mobile  first  mobile  homescreen  mobile  phone  user  experience  user  behaviour  Phablet  AOL 
february 2015 by asterisk2a
The just maybe unsinkable Dick Costolo | PandoDaily
Costolo worked to stabilize an unsteady management team and outline a plan to address the main concerns: sluggish user growth and wringing new revenue out of its service. At the company’s analyst day in November, Costolo outlined several plans to boost user growth, engagement and revenue: make sponsored tweets 5 percent of user feeds, up from 1.3%; give new users an instant timeline to simplify the work needed to make Twitter useful; use Fabric and other initiatives to make Twitter an indispensable platform.
Twitter  Dick  Costolo  Product/Market  Fit  user  experience  Product  Design  experience  MVP  Minimal  Viable  Product  user  behaviour  user  acquisition  user  churn  Vision 
february 2015 by asterisk2a
Introducing Place Tips in News Feed | Facebook Newsroom
Facebook launches location-specific Place Tips for iPhone; appears at top of News Feed when user enters establishment; tapping displays friends' comments & photos related to business; also shows maps, restaurant menus, etc; viewing does not post to Facebook or reveal location; also testing w/ beacons in NYC // >> "In late 2013, Foursquare CEO Dennis Crowley and his leadership team decided it was time to rethink things. If the company was founded today, what would the app look like? What would the experience feel like?" // &! &!
Facebook  geolocation  location  foursquare  Yelp  Start-Up  lesson  Start-Up  advice  differentiation  differentiate  features  feature  Big  Data  Appification  Single-Use  App  unbundeling  user  experience  user  behaviour  user  acquisition  UI  UX  business  strategy  focus  focused  simplification  simplicity  product  management  Product/Market  Fit  product  experience  Design  Minimal  Viable  multi-product  company  Officer  discovery  curation 
january 2015 by asterisk2a
Amazon: Warum Jeff Bezos Milliarden-Verluste kalt lassen - SPIEGEL ONLINE
Die Management-Grundsätze Bezos' sind kein Geheimnis. Als er seine Unternehmensgründung 1997 an die Börse brachte, schrieb er einen Brief an Investoren, in dem er seine Strategie kurz und bündig darlegte und den er seitdem jedem neuen Geschäftsbericht beilegt. Darin findet sich der zentrale Grundsatz, nachhaltig und langfristig zu investieren - also nicht wegen kurzfristiger Gewinne oder um den Aktienkurs zu befeuern. Ein Kernsatz in dem Brief lautet: "Wir werden anstatt ängstlicher mutige Investitionsentscheidungen treffen, wo immer wir es als ausreichend wahrscheinlich einschätzen, Marktführer zu werden. Einige werden sich auszahlen, andere nicht. Dazugelernt haben werden wir in jedem Fall." Gleich darauf folgt die Klarstellung, dass Bezos künftige Cashflows wichtiger sind als Gewinne der Gegenwart.
Amazon  Jeff  Bezos  ROI  cash  flow  Start-Up  lesson  Start-Up  advice  growth  round  growth  hacker  growth  hacking  investment  business  investment  Marktanteile  customer  acquisition  customer  retention  user  churn  user  acquisition  short-term  thinking  short-term  view  long-term  thinking  long-term  view  Wall  Street  oligopoly  oligopol  profit  maximisation  AWS  Wall-Mart  Google  Microsoft  Alibaba  Rakuten 
december 2014 by asterisk2a
Uber Continues To Bleed Cash In India To Pick Up Market Share | TechCrunch
The U.S. company was a relatively late arrival in India, but it has quickly scaled to cover 11 cities and make India its second largest market. Initially lagging behind a handful of local firms, Uber is making its large pile of funding count with a series of eye-catching (and cash-burning) promotions, the latest of which is free rides for anyone in the country between Wednesday and Sunday. &! - >> "Our Sales and Marketing costs are killing us. [...] Hortonworks [...] $33.4 million in total revenue in the first three quarters of 2014, but its S&M costs were $44.6 million in the same period. New Relic, [...] revenues of $63 million in the year before March 31, with $58 million in sales. [...] Box, $124 million in revenue in the year ending January 31, but $171 million in S&M costs. [...] [ Same with FireEye & SalesForce ] [ Other case; Slack w high Net Promoter Score (Product) & mix of B2B and B2C case. &! from a16z
Uber  burn  rate  freemium  business  model  subscription  model  user  acquisition  user  churn  Square  profit  margin  Start-Up  lesson  Start-Up  advice  Venture  Capital  growth  round  Net  Promoter  Score  gross  margins  SaaS  B2B  growth  hacker  growth  hacking  lifetime  value  cost  of  aquisition 
november 2014 by asterisk2a
(12) What are the early symptoms that a startup is going to fail? - Quora
6.) A desire for perfection. Perfection kills. The things that your early adopters care about? Those should be awesome. Everything else? Fuck it. A team that has a hard time being pragmatic will spend a lot of their time and money on shit that doesn't matter. And that will keep them from getting the product out early enough to get useful feedback. [...] 10.) Teams that know that they don't know much: generally awesome. Teams that think they know it all? Very dangerous.
Start-Up  lesson  Start-Up  advice  Lean  Start-Up  traction  Net  Promoter  Score  user  experience  user  churn  user  acquisition  viral  coefficient  Minimal  Viable  Product  Product/Market  Fit 
october 2014 by asterisk2a
Sascha Lobo über die Macht der Mädchen im Internet - SPIEGEL ONLINE
Aber tatsächlich hat das Verhalten insbesondere amerikanischer, weiblicher Teenager großen Einfluss auf Netz- und Medienkonzerne. Denn das Herz der Technologiewelt schlägt inzwischen "social", und junge Mädchen benutzen soziale Medien deutlich intensiver als alle anderen Gruppen. [...] Jüngstes Beispiel ist die Einführung von Stickern auf Facebook, also kleinen, meist niedlich gemeinten Bildchen, mit denen man Beiträge kommentieren kann. Das koreanisch-japanische Netzwerk Line, eine Mischung aus Twitter und WhatsApp mit Facebook-Elementen, hat eine junge, eher weibliche Nutzerschaft; dort ist dieses sehr visuelle Kommunikationsprinzip Sticker groß geworden: Emoticons auf Speed. Nebenbei gibt es interessante Theorien dazu, dass die verwandten Emojis die erste echte, weltweit funktionierende Sprache seien. &
Social  Media  WhatsApp  Tinder  Snapchat  Instagram  Pinterest  Silicon  Valley  Emoticon  Millennials  generationy  Venmo  user  experience  Platform  utility  adoption  user  churn  user  acquisition  user  babyboomers 
october 2014 by asterisk2a
Twitter Might Have to Buy Its Way to Growth. Here’s a List of Possible Targets. | Re/code
In short, Twitter still hasn’t solved its growth problem. ... Based on conversations with a handful of people in the industry, including VCs and ad execs, here are a few possible acquisition targets for Twitter, and why we think they might be a fit.
Twitter  M&A  Wall  Street  Platform  growth  capitalism  profit  maximisation  user  acquisition  user  churn  Soundcloud 
october 2014 by asterisk2a
Amazon Pounces On Twitch After Google Balks Due To Antitrust Concerns
Google was unable to close the deal, because it was concerned about potential antitrust issues that could have come with the acquisition. The Mountain View, Calif. company already owns YouTube, the world’s most-visited content streaming site, which competes with Twitch to broadcast and stream live or on-demand video game sessions. One source noted that because of the concerns, Google and Twitch could not come to an agreement on the size of a potential breakup fee in case the deal did not go through. Representatives at Twitch could not be immediately reached for comment while representatives at  Google declined to comment. +++ +++ !!Start-Up lesson >> !! // Google failed @social & human aspect again. Twitch better than YouTube. + + HN -
Twitch  Google  Amazon  YouTube  Platform  antitrust  Yahoo!  M&A  Jeff  Bezos  acquisition  advertising  engagement  Video  streaming  attention  attention  span  advertisement  marketing  audience  user  acquisition  customer  acquisition  corporate  culture  corporate  values  personal  values  Start-Up  lesson  Start-Up  advice  community  freemium  Entertainment  eSport  gaming  competitive  gaming  network  effect  branding  Brand  Brand  Social  Media  beings  creativity  Google+ 
august 2014 by asterisk2a
A Look Back At Yahoo’s Flickr Acquisition For Lessons Today | TechCrunch
[The Future is uncertain & Vague"] .... Flickr decided in January 2005 to take the Yahoo offer — reportedly for $35 million. There were too many compelling reasons to take the offer during what was still an uncertain time. Because it was early in the growth of tech startups after the dot-com crash, Flickr missed some of the up-tick in the market, as others sold for more when the market took off: Myspace sold to News Corp. for $580 million in July 2005 and later YouTube, which Google acquired in October 2006 for $1.65 billion in stock. “We definitely made the wrong decision in retrospect. We would’ve made 10 times [what we did]. But it’s not like I regret it,” Butterfield says. How can something be a mistake and also be completely correct? The sale left potentially 10 times more on the table. But Butterfield doesn’t regret it because he believes they made the right decision knowing what they did at the time. And he and other team members have all gone on to do well at other ventures.
Flickr  Yahoo!  M&A  Start-Up  lesson  Start-Up  advice  incomplete  information  complexity  unknown  unknowns  acquisitions  acquisition  Silicon  Valley 
august 2014 by asterisk2a
What Facebook’s Messenger debacle says about the company… both the brilliant and the terrible | PandoDaily
But more to the point is what the whole thing says about Facebook. There are two important takeaways: One troubling and one impressive. One that speaks to the company’s greatest Achilles Heel as long as I’ve covered it, and one that speaks to its greatest strength. The first is just how much people distrust and are predisposed to dislike Facebook. [...] But the problem is Facebook is as synonymous with disrespecting your privacy today as Microsoft was for abusing it’s monopolist position in the post-Netscape days. [...] ADOPTION AND MOBILE HOMESCREEN // >> But right now, they are all on going parallel experiments that are ultimately competing to be the thing we open the most everyday when we are waiting in line, killing time, or want to shout out a video, photo or emoji to a pal.
Facebook  brand  public  image  markzuckerberg  corporate  values  corporate  governance  corporate  culture  Internet  Privacy  Privacy  Newsfeed  PR  communication  language  public  relations  Snapchat  WhatsApp  Oculus  Rift  Instagram  corporate  strategy  acquisition  acqui-hire  acquihire  war  for  talent  HR  human  resources  Twitter  user  hack  mobile  first  mobile  homescreen 
august 2014 by asterisk2a
Drowning in venture capital, mobile startups are waging unsustainable price wars | PandoDaily
upside of this up-cycle/up-business cycle? everyone with a little bit of chops and a MVP with little bit of traction can get capital. Downside? Everyone spends their capital. Would never happen in a down cycle. Down cycles are great, you've got more time to build a great team, product and brand. .... "[L]ook at ecommerce 2.0 companies like Fab and EcoMom who blew millions in capital acquiring customers at unsustainable rates, hoping for some magic lifetime customer value to justify the spending. (It didn’t.) “There’s a tension between growing fast enough and having a disastrous bottom line,” Jeff Clavier, Founder of SoftTech VC, says. Clavier was an early investor in Fab, among others playing this game. “If you don’t have growth you’re stuck, but if you have growth with economics not viable in the long term, [you’re making] a real bet that you’ll be funded nevertheless.” [...] companies aren’t developing a sustainable business model. [Freemium works better with Software Product.]
Start-Up  lesson  Start-Up  advice  Lean  Start-Up  VC  Venture  Capital  hunt  for  yield  growth  round  Uber  Lyft  sustainable  sustainability  customer  acquisition  customer  retention  2014  asset  bubble  bubble  Silicon  Valley  Palo  Alto  San  Francisco  business  model  business  plan  user  experience  user  expectations  Amazon  Zappos  free  freemium  SAAS  on-demand  mobile  services  Industry  mobile  first  Uber  for  X  Groupon  Berlin  Start-Up  Scene  Europe  Start-Up  Scene  London  Start-Up  Scene  me  too  price  war  commoditization  commodity  business  differentiation  differentiate  brand  brands  branding  indefensible  values  defensible  values  business  management  management  economics  frictionless  friction  rackspace  training  your  customer  growth  crutch  growth  hacker  traction  Value  Proposition  long-term  thinking  long-term  view 
july 2014 by asterisk2a
Founder School with McKinsey - YouTube
growth can't be infinite in a finite world population. PERIOD. revenue 2x more worth for that margin - in terms of apples to apples company valuation. long-term thinking applies; we can later improve margins. lets focus on scale. market dominance/relevance. [...] getting over the 1bn figure is hard. Instagram. ... WhatsApp ... FB was overpaying (19bn) in order to have it, be relevant in that space, and not let it have anybody else. PERIOD. Was Strategic as Instragram was for Pictures (vertical). [...] Patent system is, can be, stifling in many ways. Because it serves as distraction from the Vision, the Product and the Execution. The current overall patent environment is prohibitive to innovation.
Start-Up  lesson  Start-Up  advice  business  math  business  management  shareholder  value  stakeholder  value  valuation  scale  scaling  growth  hacker  economics  business  model  revenues  revenue  Silicon  Valley  long-term  thinking  short-term  thinking  customer  acquisition  customer  retention  monetization  monetize  monetisation  business  plan  stifling  execution  Vision  product  management  Product/Market  Fit  Design  multi-product  company  patent  trolls  innovation  stealth  patent  troll 
june 2014 by asterisk2a
DLD NYC 14 - Winners/Losers in a Digital Age (Scott Galloway) - YouTube
Apple knows that competition is catching up faster and faster in terms of design and functionality etc etc. They hired 2 fashion people already (burberry and from LVHM). And to differentiate the brand further (price/status symbol - above middle class) and to keep selling it's Apple Products ... including wearables (Watch & Headphone) they hired those key people or b(r)ought them into the mothership. They could have long ago bought personal cloud storage companies and other stuff to add to its portfolio bla bla bla.... but that 'Software', you can't display - show off - walking around downtown manhatten. Wearables, phones, tablets - you can. ... Apple focuses on their core competencies - software like iTunes is only 2nd class, that is why it still doesn't stream. >> “They want Jimmy and they want Dre,” said the source. “He’s got fashion and culture completely locked up.” ( ) + !!! v=NP0P2BT0vTc !!!
Apple  Pivot  IBM  Microsoft  Transition  Information  Society  Industrial  Society  policy  Information  Makers  skill-biased  technological  change  capital  skills  skill  skills  Career  Politicians  policy  folly  policy  error  public  policy  Product/Market  Fit  Product  Design  management  differentiation  differentiate  brands  branding  Brand  Gary  Vaynerchuk  acqui-hire  acquisitions  acquisition  acquihire  status  symbol  social  status  Wall  Street  Product  Strategy  execution  Focus  focused  Silicon  Valley  Fetish  distraction  Steve  Jobs  margin  commodity  business  commoditization  technology  technological  history  Moore's  Law  competitive  advantage  competitiveness  Competition  comparative  advantage  comparative-advantage  Google  Nexus  HTC  Lenovo  Samsung  Nokia  digitalnatives  digital  economy  Age  digital  natives  stevejobs  Vision  Imagination  creativity  value  creation  Mobile  Creative  Mobile  Creatives  destruction  disposable  income  Start-Up  lesson  Start-Up  advice  entrepreneurial  entrepreneurship  innovation  innovator  Venture 
may 2014 by asterisk2a
Dropbox Buys Bubbli, Will Integrate The 3D Photo Tech Into Its Photo Service | TechCrunch
DropBox turining itself into a data platform with all the imaginary auxillary apps and services you can think of. Being your storage place for everything and the gateways are apps, services and software. .... SMART. Very SMART. Documents. Pictures. ... Video and Audio Files next. Blogging Style Public documents w comments ... would be quiet a stretch but not impossible. ... >> Dropbox acquires Bubbli (iOS), a startup that built tech for people to capture 360° views w/ their phones; will integrate tech w/ @dropbox; raised $2M from August Capital - Link
friction  Platform  Open  Platform  Dropbox  Cloudstorage  googledocs  googledrive  Google  Drive  Microsoft  Google  Flickr  Picasa  Facebook  Instagram  Twitter  Vine  YouTube  Soundcloud  acquisitions  acquisition  acquihire  acqui-hire  customer  acquisition  freemium  business  model  publishing  2.0  publishing  Wordpress 
may 2014 by asterisk2a
Pfizer and AstraZeneca: Deal or no deal | The Economist
IT'S ALL A MATTER OF DEGREE. Degree of vitality, dynamism, plurality & competition further reduced within the pharmaceutical industry in case of a M&A deal. + "M&A deals intended specifically 2 enable growth fail 2 achieve their expressed growth objective." + /// vs. Internal Growth through start-up/entrepreneurial culture within. --->> once you are a public company, your options to facilitate growth are hugely curtailed do to the short-term thinking of money, crony capitalism >> Wall Street. /// + + | BRITISH INTEREST IS & SHOULD BE MARKET PLURALITY. From May 7th. - 7 days later | this case; fiduciary responsibility = short-term thinking
market  plurality  Pfizer  AstraZeneca  UK  big  pharma  pharmaceutical  industry  pharma  oligopol  oligopoly  crony  capitalism  corporate  governance  WallStreet  growth  though  acquisition  M&A  mergers  merger  growth  through  merger  Career  Politicians  business  management  short-term  thinking  long-term  thinking  public  policy  antitrust  Competition  collusion  research  medical  research  public  health  policy  trust  trustagent  confidence  Science  R&D  European  Competition  Commission  Europe  regulators  regulation  governance  transparency  accountability  davidcameron  general  election  2015  GeorgeOsborne  Lobbying  lobbyist  lobby  interest  groups  national  interest  job  market  productivity  skill-biased  technological  change  skill  skills  capital  skills  knowledge  worker  White-collar  Blue-collar  Mobile  Creative  Mobile  Creatives  fiduciary  responsibility  greed  stakeholder  shareholder  unknown  unknowns  unintended  consequences  complexity  human  progress  technological  progress  humanity  post-antibiotic  era  external  threats  externalaties  externality 
may 2014 by asterisk2a
Marketing Can No Longer Rely on the Funnel - Mark Bonchek , and Cara France - Harvard Business Review
We asked some of the leading marketers in the world — from companies like Google, Intuit, Sephora, SAP, Twitter, and Visa — to assess the relevance of the marketing funnel. What we found says as much about the future of business as it does about the future of marketing. [...] Consider all the members of the Nike+ running community who don’t own Nike products or the half million fans of Tesla’s Facebook page who don’t own a Tesla. Or consider companies where employees use their own devices or download their own software until IT purchases the enterprise version for the entire company. In today’s digital age, advocates aren’t necessarily customers. Marketers who think that advocacy comes after purchase are missing the new world of social influence. [...] [The solution is to shift the focus from the transaction to the relationship.] [Benefit when the] marketing is built right into the product. << Brand and Product awareness. [...] Products should be designed to market themselves.
advertisement  advertising  marketing  Sales  Funnel  Social  Media  e-commerce  Salesforce  affiliate  marketing  future  of  business  intent  consideration  advertisement  targeting  advertisement  re-targeting  Twitter  Facebook  Pinterest  Consumerism  consumerist  tastemakers  advocates  Evangelist  Sephora  engagement  conversion  customer  experience  sharing  currency  product  awareness  brand  awareness  Gary  Vaynerchuk  content  marketing  word  of  mouth  influencer  influence  context  content  value  creation  freemium  monetization  monetisation  business  model  customer  empowerment  customer  engagement  customer  acquisition  customer  retention  customer  service  customer  outreach  customer  amplification  marketers  ruin  everything  millennials  generationy  bullshit  detector  Google  AdSense  banner  ads  noise  home  screen  customer  relationship  non-linear  world  Personal  branding 
may 2014 by asterisk2a
Yahoo’s China Syndrome Now Morphs Into WWMD? (What Will Marissa Do?) | Re/code
meeting expectations by WallStreet analysts + meaingful long-term value creation = are incompatible. PERIOD. That is organic, "true growth."
Yahoo!  WallStreet  value  creation  conflict  of  interest  Marissa  Mayer  organic  growth  acqui-hire  acquisitions  customer  acquisition  acquisition  acquihire  M&A  AOL 
may 2014 by asterisk2a
Bob Iger Explains Why Disney Bought Maker Studios | Re/code
“We look at it, first and foremost, as a successful distribution platform,” Iger said. “One that can command more eyeballs, more consumption and more advertising revenue.” + Beyond that, Iger said, the Maker team has a depth of expertise in creating short-form video that Disney lacked internally. +++ Big Data ( each channel has an audience (interest, location, age) = better targeting of advertising campaigns. >> “We think there’s a huge marketing opportunity for this company,” Iger said.
Maker  Studios  YouTube  content  distribution  advertisement  advertising  content  network  Sales  Funnel  PR  communication  waltdisney  Disney  acqui-hire  acquisition  customer  acquisition  acquihire  war  for  talent  Top  war-for-talent  skill-biased  technological  change  skills  short-form  content  content  creator  micro  content  audience  Big  Data  attention  span  marketing  Millennials  generationy  digital  natives  analytics 
may 2014 by asterisk2a
In ridesharing, it all comes down to the Benjamins | PandoDaily
+ "always providing the reliable cheapest ride [by utilising data about demand and supply]", >> "search pricing" [enabling price elasticity of supply (of caps).] // But in the weeks prior to Lyft announcing its huge Series D, it was able to roll out Happy Hour pricing — something Uber has not yet done. As a cherry on top, it slashed its rates 20 percent in all markets after wrapping up the Series D.
Uber  Flywheel  Lyft  dynamic  pricing  search  pricing  ryanair  economy  airlines  Supply  and  Demand  consumer  product  customer  retention  customer  acquisition  customer  acquisition  cost  microeconomies  microeconomics  economics  price  elasticity  of  disrupting  markets  disruption  marketplace  public  transportation  inefficiencies  efficiency  marketplace  inefficiencies  product  market  fit 
may 2014 by asterisk2a
Sexism sucks less once you’ve raised $56 million | PandoDaily
“The third wave of e-commerce is coming – it’s about the full stack today,” Park says, referring to the fact that Julep produces its own products. “We’re doing something fundamentally different in terms of how we serve the consumer.”
everyday  sexism  sexism  sexismus  VC  Venture  Capital  Silicon  Valley  Start-Up  Start-Ups  GitHub  Female  Founders  entrepreneurship  entrepreneur  e-commerce  full-stack  customer  retention  customer  acquisition  beauty  industry  beauty  products 
may 2014 by asterisk2a
Why your dinky little startup is worth billions of dollars - Quartz
Though companies hire trained futurists, technology is still moving to fast to predict where it will go. “Value has become an abstraction because we don’t really know what kind of product is going to make the most money,” Chayka writes. “We have no idea what kind of technology will dominate the commercial landscape over the next decade, let alone century.” For companies with as much money and as much to gain—and lose—as Google, Facebook, and Twitter, it’s better to be optimistic about hyped startups than to let them slip away. Of course, this means that they know some of their acquisitions will be duds and even those that aren’t will be expensive. But it’s worth more to them to stay ahead of the curve.
Facebook  Yahoo!  AOL  Twitter  Microsoft  Google  acqui-hire  acquisitions  acquisition  Uber  Airbnb  growth  round  Venture  Capital  Technology  strategic  strategy  VC  Silicon  Valley  acquihire  seedround  seedfunding  Instagram  Snapchat  WhatsApp  Google+  Moore's  Law  B2B  C2B  marketplace  industry  Oculus  Rift  virtual  reality  3D  printing 
april 2014 by asterisk2a
Twitter Acquires Android Lockscreen App Cover, Moves Deeper Into Mobile Services | TechCrunch
[ THE HOME SCREEN on your PHONE is now the SCREEN YOU have to be on. PERIOD. Twitter is trying to get there with this deal and tech&talent acquisition. >> // // glancing on it many times a day just to ... ] “If that changes down the road, we’ll provide another update here,” the founders Todd Jackson, Gordon Luk and Edward Ho note in a blog post announcing the deal. You can read Josh’s review of how Cover works here. Cover is being somewhat cryptic in discussing what it will be working on at Twitter. “Twitter, like Cover, believes in the incredible potential of Android,” they write. “They share our vision that smartphones can be a lot smarter — more useful and more contextual — and together we’re going to make that happen. We’ll be building upon a lot of what makes Cover great, and we’re thrilled to create something even better at Twitter.”
homepage  homescreen  Smartphone  mobilephone  Apple  iOS  Android  Google  Twitter  Facebook  Gary  Vaynerchuk  acqui-hire  acquisition  acquihire  war  for  talent  Top  war-for-talent  Social  Media  Entertainment  Escapeism  Utility  utilities  Microsoft  Yahoo!  science  study  society  attention  span  attention 
april 2014 by asterisk2a
The Secret Shame of an Unacquired Techie -- Daily Intelligencer
[via ] She was the only female at her company, a designer who had been with the start-up from the beginning and had overseen its design and marketing, yet had gotten left out when the company was sold to Google for its workers, in what's known as an acqui-hire. "I feel like my world just ended," she wrote. The thread quickly became the talk of Silicon Valley. It was seeming proof that even within the happy-go-lucky world of tech start-ups, there are winners and losers, and more often than not, the losers in situations like these are the designers, who are more likely to be female than their engineer counterparts, and whose "soft" skills are seen as less valuable than coding chops. [The] start-up decided to sell itself to Google as a last resort, after failing to find traction in the market. [FOR G IT IS A public nightmare!]
acqui-hire  acquihire  start-up  Google  creativity  Design  gender  gap  gender  politics  gender  asymmetry  Kevin  Rose  HR  PR  public  relations  acquisition  engineer  developer  unintended  consequences  unknown  unknowns  gender  inequality  income  inequality  inequality  Technology  UI  UX  implosion  hubris  stereotype  entrepreneurship  entrepreneur  everyday  sexism  sexism  sexismus  feminism  feminist  victim  victim  role  opfer  rolle  psychology  social  science  social  status  western  society  society  gender  disparity  gender  equality  gender  discrimination  gender  Silicon  Valley  web  development  ageism  Supply  and  Demand  Demand  and  Supply  human  resources  compensation  skill  skills 
april 2014 by asterisk2a
Apple Continues To Morph Into The Chocolate Factory. Expect Fewer Gobstopper Leaks.
Immediately following the iPad announcement, I wrote that the biggest news of the event may not have been the device itself, but rather that Apple was in control of building (or at least designing) the chip that runs it. While right now, this is iPad-only, it seems very likely that this chip (or some variation) will find its way into a future iPhone (maybe even the one coming this Summer). And if you listen to Steve Jobs’ own comment — “Apple is a mobile devices company” — it’s not hard to imagine a day where Apple is in charge of making the chips for its entire line of products.

Read more:

Apples acqusition strategy (tech) is a competitive strategy
against all other coming Android devices.
apple  acquisition  technology  Google  microsoft  competitive  advantage  strategy  stevejobs 
april 2010 by asterisk2a

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