asterisk2a + buzzfeed   53

Media Websites Battle Faltering Ad Revenue and Traffic
[lots more competition for people's attention] The trouble, the publishers say, is twofold. The web advertising business, always unpredictable, became more treacherous. And website traffic plateaued at many large sites, in some cases falling — a new and troubling experience after a decade of exuberant growth. Online publishers have faced numerous financial challenges in recent years, including automated advertising and ad-blocking tools. But now, there is a realization that something more profound has happened: The transition from an Internet of websites to an Internet of mobile apps and social platforms, and Facebook in particular, is no longer coming — it is here. [...] “How do I monetize [content]?” he asked. “Still not clear.” //&! bit.ly/1Sxbrdu - if buzzfeed is hurting, everyone else is screwed. //&! nyti.ms/1WzYfHE
Facebook  Instant  Articles  Facebook  filter  bubble  Google  News  algorithm  business  model  pageviews  BuzzFeed  Mashable  TechCrunch  AOL  NYT  NYTimes  Washington  Post  attention  arbitrage  attention  graph  attention  span  YouTube  Snapchat  Millennials  content  discovery  content  distribution  Gawker  Insider  refinery29  Salon  GigaOm  mobile  homescreen  Entertainment  Escapeism  Gaming  winner  take  all  Software  Eats  The  World  Software  Is  Eating  The  World  Patreon  ad  blocking  AdBlock  Platform  TOS  Twitter  Instagram  Television  Radio  Podcast  Google  Search  Live  Video  Vox  paywall  Freemium  Politico  FiveThirtyEight 
april 2016 by asterisk2a
Youtube - Eine BeSCHANDsaufnahme | Behaind
Mehr zur BeSCHANDsaufnahme - Feedback - youtu.be/HHJqf-Gbj68 //&! Youtube Kritik mit Flo und David # MARIES STAMMTISCH - youtu.be/X5zHR76BYog //&! Reach (width) vs Depth (Gary V, clickthrough, word of mouth, adding always value, not wasting your time, ) [...] vlogs and let's play mit keiner eigenen kreativen eigenleistung.
YouTube  Entertainment  Escapeism  mobile  homescreen  Gaming  attention  arbitrage  attention  graph  attention  span  Social  Media  Clickbait  Linkbait  Newsfeed  BuzzFeed  Casey  Neistat  Gary  Vaynerchuk  community  sex  sells  Wegwerfgesellschaft  exploitation  IQ  instant  gratification  gratification  Dopamine  Instagram  Twitter  Facebook  Snapchat  value  add  added  value  Influencer  Twitch  Entertainment  Industry  Tabloid  gossip  gossip  culture  Kim  Kardashian  Reality  TV  Television  Music  Industry  Hollywood  Gesellschaft  society  Creative  destruction  vlog  vlogging 
april 2016 by asterisk2a
Spare Me Your Sh*tty Advertising - YouTube
"advertising business model doesn't make sense." for publishers! Business insider makes 50cent per user per year. ARPU. OUCH! It's like worse than brand awareness banner advertising. They recently started long-form reports to buy on vertical/topics like gigaom did. // news is free. analysis isn't (in-depth, maybe personal brand, industry standing (like TechCrunch turned out to be: worked for it many long nights for years. and then it all came crashing down rather quickly because the figure-head overstretched himself and wasn't in it for the long-run to do it as independent business) ... but don't to cottage cheese Wall Street a-like factory). // &! We are on the eve of war of ad blocking/content blocking: The End of Advertising as We Know It - youtu.be/KFe3YOlRlRs
subscription  model  business  model  Retail  e-commerce  Amazon  Prime  convenience  pure  play  brick  and  mortar  business  Jet.com  Amazon  publishing  2.0  journalismus  paywall  pageviews  BuzzFeed  Insider  New  York  Times  NYT  NYTimes  Der  Spiegel  The  Guardian  ARPU  advertisement  advertisement  targeting  advertisement  re-targeting  CPM  Facebook  Big  Data  ad  targeting  Programmatic  Content  Programmatic  Advertising  PandoDaily  Pando.com  The  Information  24-hour  news  cycle  The  Content  Wars  discovery  distribution  noise  noise  pollution  curation  curation  curator  creator  digital  contextual  Niche  Content  marketing  advertorial  paid  user  generated  branded  Newsfeed  Upworthy  Google  Search  ad  blocking  Google  Inc.  Apple  iOS  Android  AdBlock  blocking  Platform  Silo  TOS 
october 2015 by asterisk2a
Episode 30: Felix Salmon by Product Hunt
Everyone should be doing something lefty. The internet was abt that. Now its everyone wants 2 be big. Optimised. Cool things come out of waste, wasting times, free time, ... eureka effect. Lefty things are not optimised. // "We build a fucking great bridge." Nobody did back then seismic modeling. They just build a fucking great bridge that actually can carry twice the lanes/traffic, you can just put a 2nd deck on it with another 6 lanes. << build 4 prosperity. not optimised. THUS lesson, build ur business that way, 4 prosperity, pay money if u want 2 used it. Dont optimise 4 anything specifically. // Oldest Companies are still family owned. Not pressures by Wall Street 4 growth & profit. "No one is happy being profitable." "You wind up taking risks, eventually falling on your face." #growth-fetish // Venture Capital wants an exit. U put urself in that corner & have fiduciary responsibility. // If u own category/vertical u can sort of set price! & 46 oh hi there world, own platform!!!
Silicon  Valley  closetphile  social  entrepreneurship  Internet  Start-Up  advice  Start-Up  lesson  of  You  life  hacker  life  lesson  philosophy  Felix  Salmon  Wall  Street  crony  capitalism  post-capitalism  capitalism  shareholder  value  profit  maximisation  David  Heinemeier  Hansson  bootstraped  bootstrapping  bootstrapped  native  advertising  friction  frictionless  value  creation  Core  Product  Proposition  values  corporate  values  corporate  culture  Proposition  intangible  value  added  value  personal  values  counter  culture  advertisement  advertising  pre-roll  ad  micropayment  micropayments  Bitcoin  Dogecoin  brand  awareness  branded  content  e-mail  marketing  referral  marketing  attention  span  attention  graph  Twitter  oh  hi  there  world  Facebook  Instant  Articles  Apple  Newsstand  Apple  News  Google  Search  Newsfeed  Facebook  RSS  Platform  TOS  EULA  24-hour  cycle  business  model  pageviews  BuzzFeed 
september 2015 by asterisk2a
Everything You Need To Know About iOS 9’s New Content Blockers | TechCrunch
Ben Thompson: Apple Enables Ad-Blockers - http://exponent.fm/episode-048-an-exhausting-week/ --- is apple nudging content providers to point people to the native app?! as mobile web gets better!? and bandwidth and coverage better!? --- under the cover of Privacy and user experience! --- with the exception of its own ad-network iAD, sure. // what a move. // &! The adblocking revolution is months away (with iOS 9) – with trouble for advertisers, publishers and Google - bit.ly/1UfXjsT &! bit.ly/1MxoHge // &! Apple, has made Content Blocking “official”, ad-supported publishing business models are in trouble. [...] [PAGEVIEWS as business model] Too many sites are just echo chambers, they rewrite news releases, add strong adjectives and adverbs, and a bit of spin. [news is free, analysis and perspective not] - bit.ly/1Fe6u0D //&! tcrn.ch/1UCagrA - Begun, The Mobile Ad-Blocking Wars Have [...] increasing bloatware of online advertising. &! tcrn.ch/1O0VcoI << ad business model not working!!!
AdBlock  iOS  Safari  Apple  iAd  Platform  user  experience  Internet  Privacy  Privacy  perma-cookie  cookies  tracking  advertisement  re-targeting  advertisement  targeting  Apple  App  Store  mobile  web  HTML5  corporate  strategy  corporate  media  PR  public  relations  spin  doctor  Silo  TOS  EULA  corporate  culture  corporate  values  Wall  Street  profit  maximisation  shareholder  value  ecosystem  Facebook  content  blocker  business  model  pageviews  journalismus  investigative  journalism  journalism  BuzzFeed  Huffington  Post  AOL  Yahoo!  Page  Rank  Google  News  Google  Search  publishing  2.0  newspaper  newspapers  paywalls  paywall  subscription  model  freemium  Print  is  Dead  jeffjarvis  Vox  Washington  Post  Insider  Linkbait  linkbaiting  click  bait  Clickbait  NYT  NYTimes  New  York  Times  Pando.com  PandoDaily  Facebook  Instant  Articles  The  Economist  Financial  Times  The  Guardian  Android  Google  Chrome  Google  Inc.  AdSense  AdWords  pre-roll  Programmatic  Programmatic  Advertising  Outbrain  mobile  ads  native  content  marketing  MoPub  Flurry  Zero  Rating  Wireless  Carrier  ISP  Net  Neutrality  Adobe  Flash  customer  experience  friction  frictionless  commodity  business 
august 2015 by asterisk2a
BuzzFeed announces $200 million investment from NBCUniversal | Poynter.
The investment is the latest vote of confidence in Web-only news organizations from major media companies, which in recent months have poured millions into digital startups. Last year, A&E Networks purchased a 10 percent stake in Vice Media for $250 million, which valued the company at $2.5 billion. NBCUniversal has also bought a stake in Vox Media, a $200 million deal that valued the company at more than $1 billion, per Re/code. The announcement comes just a few days after Gawker published internal financial documents from BuzzFeed that show the company has become profitable in recent years. In the first half of 2014, BuzzFeed posted a profit of $2.74 million, according to Gawker.
Vox  Media  BuzzFeed  Vice  Refinery29  The  Content  Wars  Millennials 
august 2015 by asterisk2a
NBCUniversal Buys Big Chunks of Vox Media and BuzzFeed | Re/code
[ independent outlets vanish from media landscape as the big ones invest or buy outright strategic (in their view) assets as they ponder the way forward into a future where they seem irrelevant (attributed at al by Facebook, Google, Twitter, dying newspaper, Appstore - the (smart)mobile phone, ... ] // Vox Media CEO Jim Bankoff — again, my boss — says that in addition to the NBCUniversal investment, the two companies now have a commercial partnership. That means, among other things, that they will collaborate on digital advertising, will work together on video advertising and video programming, and that you will likely see Vox Media employees more frequently on NBCU-owned networks like CNBC. (Re/code already had and continues to have a news partnership with CNBC). [...] Buzzfeed [apparently has] a revenue goal of $250 million in 2015. [...] NBCU more or less ignored digital for quiet some time. Still TV dwarfs digital publishing in real-terms $ ads spend, but TV is declining steadily.
Re/Code  Vox  Media  BuzzFeed  nbcuniversal  CNBC  NBC  Comcast  Verizon  TechCrunch  AOL  Wireless  Carrier  ISP  Big  Data  Programmatic  Content  Programmatic  Advertising  metadata  Meta  Data  user  Internet  Privacy  Privacy  perma-cookie  cookies  advertisement  targeting  advertisement  re-targeting  ad  targeting  The  Content  Wars  attention  span  user  behaviour  mobile  phone  mobile  homescreen  mobile  first  discovery  distribution  native  marketing  advertorial  TV  Television  cable  provider  USA  corporate  conglomerate  Social  Media  digital  economy  digital  Multimedia  digital  publishing 
august 2015 by asterisk2a
Spam might not clog your inbox any longer. But what about your life? | Oliver Burkeman | Comment is free | The Guardian
But this raises a question. If spamming is about abusing the resource of other people’s attention, the ethos of spam is everywhere: in clickbait headlines that promise far more than they deliver; in tweets that exploit the “curiosity gap” by tantalizingly omitting key information; in the daily email I now receive – it isn’t spam, technically, because I agreed to it – from a clothing store where I once bought one shirt. Scroll to the fetid lower reaches of many a reputable site and you’ll find links (provided, most often, by Outbrain or Taboola) to the products of content farms, or, as Brunton describes them: “vast algal blooms of linked content with catchy titles, top-10 lists about trending topics, wild claims and needlessly contrarian stances.” None of these were written because a journalist thought the topic mattered; they’re created in response to what’s trending, to exploit the attention already gathered. // Your attention/focus is a limited resource. see book Information Diet
Spam  attention  span  Linkbait  linkbaiting  Clickbait  click  bait  copywriting  phishing  book  Listicle  BuzzFeed  productivity  user  behaviour  finite  resources  life  hacker  life  lesson  focus  e-mail 
july 2015 by asterisk2a
Once the web's fastest growing aggregator, Upworthy pivots | Capital New York
hit a ceiling, diminishing returns // Upworthy turns to original content Upworthy plans to pivot from aggregating stories it hopes will get thousands — or millions — of shares on social networks to producing those stories itself. The company has laid off six staffers and hired five writers to facilitate that shift. // https://www.crunchbase.com/organization/upworthy
Upworthy  BuzzFeed  content  curation  content  creator  creative  destruction  The  Wars  noise  pollution  noise  Newsfeed  filter  bubble  algorithm  algorithms  differentiate  differentiation  snacking  user  behaviour  aggregation  aggregator  Digg  Reddit  user  generated  content  business  model  content  marketing  native  advertising  mobile  homescreen  mobile  first  attention  span  Millennials  generationy  distraction  journalismus  investigative  journalism  journalism  Huffington  Post  AOL  Yahoo!  Yahoo  Y!  Flipboard  Facebook  Twitter  e-mail  Platform  TOS 
june 2015 by asterisk2a
Kara Swisher has lost. | PandoDaily
As Fortune’s Dan Primack points out, as part of Vox, Re/Code now has investors in common with “Square, Uber, Dropbox, Spotify, Instacart, Jawbone, Lookout, Flipkart, etc.” We can argue — and I do, obviously — that having investors in common with companies you cover, or even having investors you cover, is a conflict that can be managed with fierce reporting and clear disclosures. The best example I can offer is that Pando has investors in common with both Uber and Secret. Swisher and Mossberg have made clear they see things differently: Journalism will always suffer when there are investors in common. // &! recode.net/2015/05/26/a-note-to-our-readers/ &! qz.com/412195/comcast-investor-in-vox-media-and-recode-could-end-up-buying-them-both/ &! pando.com/2015/05/27/with-buzzfeed-announcing-ipo-plans-and-comcast-interested-in-vox-let-the-dystopian-future-of-media-begin/
PandoDaily  Pando.com  Re/Code  TechCrunch  AOL  journalismus  investigative  journalism  journalism  conflict  of  interest  Business  Insider  BuzzFeed  Vox  Media  Vice  Mike  Arrington  Michael  Arrington  Kara  Swisher  The  Content  Wars  attention  span  Clickbait  click  bait  Linkbait  linkbaiting  Newsfeed  Google  Search  Twitter  Facebook  The  Verge  Engadget  Comcast  HuffPo  Huffington  Post  Verizon  editorial  independence 
may 2015 by asterisk2a
Google and blogs: “Shit.” – Marco.org
Landscaped changed dramatically ~2009/10 forward for blogs/content creators. >> blogs have to be now niche, focused, regular content w engagement (due to algos/ranking), ... // "If you want traffic, Google’s arc makes clear to publishers, you’re going to have to pay for it." Include Facebook. Include Twitter (Promoted Tweets). Include Snapchat (Discover, Linkedin (Pulse). >> All gained sized, thus noise, people gaming the system, ... thus owner changes rules and system for his/her advantage and gain (profit maximization). // // even content curators (by hand) can be 1/2 noise. And the summaries are just shorter bouts of noise to scan through (medium.com, Mahalo) - its like joining the dark force. // Things come and go in waves/trends; thus the next wave/trend could be self-published long-form niche content partially free (The Information, ebooks, Pando) which are remarkable (Seth Godin) // snacking is SO western lifestyle, even for information/news - is lowering productivity/focus
Google  Search  Newsfeed  Twitter  content  discovery  content  distribution  Blogging  blogosphere  blog  blogs  techmeme  HuffPo  Huffington  Post  Social  Media  Tumblr  filter  bubble  email  BuzzFeed  SEO  SEM  Google  News  YouTube  Signal  vs.  Noise  pollution  Linkbait  linkbaiting  Clickbait  click  bait  distraction  mobile  homescreen  mobile  first  mobile  phone  user  behaviour  friction  frictionless  tl;dr  Blogger  Platform  TOS  Wordpress  long-tail  1000  True  Fans  AdSense  DoubleClick  Snapchat  linkedin  engine  content  curation  differentiate  differentiation  Seth  Godin  24-hour  cycle  addiction  Listicle  Appification  snacking  western  lifestyle  book  Information  Diet  productivity  publishing  2.0  publishing  RSS  bookmark  Silicon  Valley  exploitation  sociology  psychology  FOMO  YOLO  life  lesson  life  hacker 
may 2015 by asterisk2a
In Big Content Push, Verizon Buys AOL For $4.4B [Internal Memo From AOL CEO Tim Armstrong] | TechCrunch
[T]he one [Verizon] investing the most in high quality mobile content – is acquiring AOL with the strategy of building the biggest media platform in the world. [T]he deal will game-change the size & scale of AOLs opportunity. [...] Verizon will propel AOL & comes to the table with over 100 million mobile consumers, content deals with the likes of the NFL & a meaningful strategy in mobile video. [...] going to pursue the joint vision of building the most significant media platform in the world. // &! bbc.in/1bMMwBo "Verizon said the acquisition would give impetus to its 4G wireless video and internet video ambitions, and also feed into its plans for capitalising on the so-called "internet of things"." << WTF, AOL + Verizon = IoT push!? IoT Start-ups doesnt mean broad consumer adoption any time soon. &! HuffPo spin-off on.recode.net/1KZZHLL [ indicates focus on 'Media & Content' to sell ads on, not journalism @AOL as subsidiary of Verizon. TechCrunch to be sold next? ]
AOL  Tim  Armstrong  TechCrunch  Verizon  New  Media  Media  mobile  first  mobile  homescreen  mobile  phone  IoT  Programmatic  Advertising  Programmatic  Content  Huffington  Post  HuffPo  The  Content  Wars  BuzzFeed  Yahoo!  Y!  Yahoo  Upworthy  pageviews  attention  span  Wall  Street 
may 2015 by asterisk2a
NYT - EU and Google
“With more than a decade of hindsight, the theories supporting the case against Microsoft have all but fallen apart, and the pursuit of the company that makes Windows may suggest a reason for skepticism about this fight against Google: The tech marketplace is fluid and unpredictable. The giants that look most unbeatable today could falter in ways that may once have seemed unthinkable — and without a lot of help from the government.” [...] Google makes most of its money from search ads, but the market for such direct advertising may be tapped out. The next great wave of digital advertising — a market far bigger than search spots — will come from ad budgets now reserved for TV commercials, and many observers bet that Facebook, not Google, is in the best position to get that business. &! bit.ly/1aCgTK7 &! Growth stalls eventually 4all companies >> bit.ly/1DpxFXl &! youtu.be/SdJz93aIvA0?t=20m talk abt Google Search business practices and their way to "add value." And Lobbying activities.
Microsoft  IBM  Google  Apple  HP  Facebook  creative  destruction  Silicon  Valley  Skype  IRC  ICQ  AOL  Yahoo!  Y!  Fortune  500  Wall  Street  oligopoly  oligopol  monopoly  antitrust  FTC  EU  Nokia  Snapchat  Tumblr  Twitter  craigslist  Google  Search  AdSense  Programmatic  Advertising  native  advertisement  targeting  advertisement  re-targeting  advertisement  content  marketing  Huffington  Post  BuzzFeed  YouTube  economic  history  business  cycle  commodity  business  commoditization  Amazon  PayPal  eBay  growth  economic  growth  microeconomics  saturation  market  size  multi-product  company  shareholder  value  profit  maximisation  crony  capitalism  exploitation  short-term  thinking  short-term  view  revolving  door  Washington  presidency  barackobama  lobbyist  Lobbying  lobby 
april 2015 by asterisk2a
Why digital media conferences are a waste of time for everybody involved | PandoDaily
This gets to the heart of why so many media conferences are a waste of time: Nobody knows anything, and the people who do know something probably won’t deliver a speech about it at a conference. That’s not necessarily because they don’t want to reveal their secrets. After all, execution — particularly in Buzzfeed’s case — is everything. They’re simply too busy building the future of journalism to sit around talking about it. [ #execution ] [...] So next time you feel compelled to go to some “Future of Media” conference, just watch this three minute video instead. It’s no less profound, and it will save you both hundreds of dollars and the wasted hours of networking with people who can’t really help you. After all, if they were truly shaping the future of media why would they be there instead of working? [ # make so much noise (so good) they can't ignore you ]
Social  Media  journalism  journalismus  BuzzFeed  Start-Up  lesson  Start-Up  advice  Networking  Silicon  Valley  wantrepreneurs 
april 2015 by asterisk2a
What's wrong with the media - YouTube
sexy vs starchy / we need better varieties of celebrities. >> new kind of public thinkers.
Linkbait  linkbaiting  mainstream  media  Clickbait  BuzzFeed  Upworthy  Digg  Reddit  exploitation  pageviews  democracy  business  model  Signal  vs.  Noise  filter  bubble  Newsfeed  journalism  journalismus  The  Content  Wars 
march 2015 by asterisk2a
Where Does BuzzFeed Source Its Content From?
BuzzFeed brought the niche to a wider audience. Bc funny is still funny.
BuzzFeed  Tumblr  Reddit  Linkbait  linkbaiting  Clickbait  Listicle 
march 2015 by asterisk2a
Facebook Chief Product Officer: The Full Code/Media Interview | Video | Re/code
Facebook Is Talking to Publishers About Hosting Their Content "Cox says one of the challenges for publishers — including Facebook — is that reading on mobile is still a crummy experience. He believes Facebook can make it better. [...] min7-8ish >> people become singular individuals living in their own bubble ... because of Newsfeed ... it doesn't challenge people on their worldview nor world nor thinking." - on.recode.net/1LaHMlT // &! Big Players (FB, Twitter, Google - and their sister companies) are swallowing the attention on the home screen of the phone of the world, now they push for even more control and data over content; to host their works. There is no free lunch. Although FB says it is. In the end, the user pays for it through intrusive targeted advertising. &! on.recode.net/1BL6GI5 Nick Denton 'FB swallows the web and the homescreen.'
Facebook  Newsfeed  Platform  TOS  mobile  first  mobile  homescreen  mobile  phone  user  experience  user  behaviour  Phablet  filter  bubble  algorithm  Signal  vs.  Noise  democracy  journalism  journalismus  Google  News  Google  Search  publishing  2.0  BuzzFeed  Presentism  WWW  Android  Apple  iOS  Google  Play  Apple  App  Store  AppStarr  Philosophy  ethical  machine  moral  beliefs  ethical  beliefs  PR  YouTube 
february 2015 by asterisk2a
How a fake Star Wars trailer reveals everything wrong with “content journalism” | PandoDaily
But one outlet, eager to compete in what the Awl’s John Herrman calls “The Content Wars,” ( http://www.theawl.com/slug/the-content-wars ie http://www.theawl.com/2014/11/the-john-oliver-video-sweepstakes-finale ) made a huge error in its play for Star Wars trailer traffic: It posted a fake trailer. [...] How many hours a year do bloggers, interns, and homepage editors of news sites spend writing the same article and embedding the same video as their competitors? Couldn’t this time be better devoted to finding new stories or new avenues for analysis? [...] It’s hard to blame publishers. They need clicks to placate advertisers who, after all, are the ones paying most of our salaries. But if this Rolling Stone mess-up teaches us anything it’s that, while competitive click-chasing can be a dangerous game, it’s always easy to cover up your mistakes.
The  Content  Wars  throwaway  short-form  digital  creator  Signal  vs.  Noise  pollution  contextual  curation  paid  distribution  branded  BuzzFeed  NYTimes  discovery  Niche  Content  micro  algorithm  Newsfeed  Facebook  Twitter  YouTube  Platform  Upworthy  Huffington  Post  business  model  pageviews 
november 2014 by asterisk2a
A mixed bag on apps: What The New York Times learned with NYT Opinion and NYT Now » Nieman Journalism Lab
The two apps were part of the paper’s plan to increase digital subscribers through smaller, targeted offerings. Now, with staff cutbacks on the way, one app is being shuttered and the other is being adjusted.
NYTimes  NYT  investigative  journalism  journalism  journalismus  pageviews  added  value  business  model  content  mobile  first  mobile  homescreen  user  experience  virality  Viral  BuzzFeed  Upworthy  copywriting  Clickbait  attention  span  attention  generationy  Millennials  freemium 
october 2014 by asterisk2a
Forget AOL — Activist Attack on Yahoo Is All About Forking Over Alibaba Cash | Re/code
many think such a merger [w AOL] could save costs by bringing together two companies that are in the same two key businesses, advertising and content. Others consider it a potential disaster, knitting together two companies saddled with backward-looking assets and a questionable recipe for future growth. That is, outside of acquisitions, which Mayer has employed heavily in the past two years of her leadership, frantically buying up a range of small mobile-focused startups to try to inject more innovation, talent and product savvy into the long-moribund Yahoo. While the effort is laudable in principle, investors seem unimpressed with her purchases, and, at this point at least, they have yielded no concrete bottom-line improvements to Yahoo’s much-flagging core business.
AOL  content  commoditization  commodity  business  Yahoo!  differentiation  differentiate  Tumblr  youthification  M&A  BuzzFeed  Upworthy  Maker  Studios  Marissa  Mayer  shareholder  shareholder  value  short-term  thinking  short-term  view 
september 2014 by asterisk2a
Advice for newspaper editors: Pay attention to BuzzFeed | Poynter.
succeeding across platforms by shifting from the product business to the platform business. [...] “You do not have a ‘mobile audience’ or a ‘print audience.’” They aren’t distinct audiences, he said, because most Americans are cross-platform news consumers. A majority of them use four devices or technologies to access news per week. “Technology is a user behavior, not an audience,” he said. The web rewards specialization, Rosenstiel said, so the old “general store” model is outmoded for newspapers. He said editors should ask themselves what it is that makes them indispensable.
BuzzFeed  mobile  first  mobile  homescreen  Vox  VICE  Platform  Open  Platform  content  journalism  journalismus  business  model  differentiation  differentiate  Pando.com  PandoDaily  TechCrunch  audience  user  experience  shared  experience  delightful  product  experience  customer  experience  NYTimes  Der  Spiegel  Stern  G+J  Gruner  +  Jahr  Washington  Post 
september 2014 by asterisk2a
The slimy rise of the “brand journalist” | PandoDaily
Today on Twitter, Fusion’s Felix Salmon stumbled upon a curious job listing at Storyful, a site that vets and verifies newsworthy social media content for accuracy. The job title is “Journalist (Brands),” which for anyone who cares about integrity in reporting and newsgathering should sound like a ridiculous oxymoron. The job description is even more head-scratching: “The candidate will specialize in Brands but should be open to working in Trends.” Setting aside for a moment the absurdity of capitalizing “Brands” and “Trends,” how can Storyful justify calling this a “journalism” job? +++ http://pando.com/2014/09/12/the-economist-figured-out-an-appropriate-name-for-slimy-brand-journalists-thought-leaders/
advertorial  business  model  journalism  journalismus  BuzzFeed  Content  investigative  journalism  native  advertising  branded 
september 2014 by asterisk2a
Reddit Raising Big Funding Round With Help From Y Combinator Contacts | Re/code
Sources said the almost-anything-goes site has reached a preliminary agreement to sell less than 10 percent of the company for more than $50 million. That could give the company a valuation of upward of $500 million. Given investors’ new-found appetite for content companies — see: BuzzFeed, Twitch — Reddit’s valuation may swell significantly by the time the deal is done, well above the $400 million it was looking for in 2013. [...] 133 million visitors a month +++ http://pando.com/2014/09/08/can-investors-throw-money-at-reddit-without-losing-their-souls/
Reddit  content  BuzzFeed  community  Twitch  YouTube  curation  content  curation  Niche  mainstream  Newsfeed  Twitter  content  network  content  distribution  content  discovery  publishing  2.0  Upworthy  Digg  stumbleupon 
september 2014 by asterisk2a
Want to understand the secret of Vice’s success? Wait and watch | PandoDaily
Most content startups have two things in common with my three year old: - They have an incredibly hard time apologizing when they’ve done something bad. (Ok, that’s all startups.) - They totally underestimate the value of patience. Crazy patience. Watching grass grow kind of patience. Mr. Miyagi killing flies with chopsticks kind of patience. To a three year old– or most startups– patience is like purgatory. Waiting five seconds for Animal Mechanicals to load on Netflix is the worst punishment Eli can imagine. Ditto, a content company forced to actually organically growing an audience through years of day-after-day production of differentiated work. Why do that when you can raise millions of dollars and employ every link-bait, social, listicle, SEO trick in the book to grow now?
content  journalism  journalismus  business  model  Start-Up  advice  Start-Up  lesson  VICE  BuzzFeed  Huffington  Post  AOL  Yahoo!  brand  branding  SEO  SEM  Insider  Listicle  Newsfeed  Clickbait  click  bait  TechCrunch  Upworthy  Social  Media  conglomerate  Media  Company 
september 2014 by asterisk2a
News Feed FYI: Click-baiting | Hacker News
... fallacy on building your business on somebody else's proprietary, closed platform .... "Entrepreneurs" still doing it: http://launch.co/story/pinterest-launches-analytics-for-businesses-to-optimize-content-the-tool-provides "@jason: i've been pitched on 10+ @pinterest analytics tools; pass on investing for this reason." // http://www.bbc.co.uk/newsbeat/28934479
Facebook  Newsfeed  algorithm  algos  algo  algorithms  TOS  Platform  Google  Search  Twitter  Zynga  BuzzFeed  Social  Media  Clickbait  SEO  SEM  Start-Up  advice  Start-Up  lesson  Gmail  Signal  vs.  Noise  filter  bubble  filters  filter  click-baiting  copywriting  Listicle 
august 2014 by asterisk2a
The most ridiculous quotes from NYMag’s feature on the future of Time Inc. | PandoDaily
That said, it hasn’t stopped Time from at least talking like a startup. The company’s CTO Colin Bodell, a former Amazon executive, sounds almost like a parody of a fail-fast entrepreneur, spouting off Silicon Valley koans to Sherman like, “I don’t care if it’s the janitor who comes up with the next big idea,” and “We know we have to iterate very, very fast.” [...] Time seems as confused on the editorial side of the company as it is on the business side. Ripp tells Sherman he brought in Pearlstine, a longtime staff reporter for the Wall Street Journal, because he understands the magazine’s “traditions.” And yet Ripp supports both native advertising (hell, who doesn’t these days) and, perhaps more troublingly, Forbes’ contributor model, which basically lets any hack publish under a Forbes byline no matter how compromised by special interests the writer is. [...] Time is talking the entrepreneurial talk, but not walking the walk.
Forbes  Time  Inc.  Time  Magazine  journalism  journalismus  business  model  native  advertising  advertorial  G+J  Gruner  +  Jahr  Der  Spiegel  Stern  entrepreneurial  entrepreneurship  Social  Media  creative  destruction  Mobile  Mobile  Creatives  creativity  creative  added  value  Core  Product  Proposition  value  creation  Proposition  shareholder  value  Leadership  Vision  BuzzFeed  VICE  VOX  Start-up  Huffington  Post  publishing  2.0  interactive  content  content  discovery  digital  content  content  distribution  throwaway  content  engagement  attention  attention  span 
august 2014 by asterisk2a
How a Norwegian public radio station is using Snapchat to connect young listeners with news » Nieman Journalism Lab
be where, they, are ... + hack platforms for your use. not make it like "Print" make it like "Snapchat" intents you to use its platform. Just hack it specifically for journalism/storytelling.
user  hack  Snapchat  Social  Media  Millennials  mobile  first  mobile  homescreen  mobile  phone  creativity  storytelling  visual  journalismus  Journalism  Twitter  Facebook  Instagram  Platform  Newsroom  Creative  Creatives  Future  of  Work  added  value  value  creation  incrementalism  incremental  VICE  BuzzFeed 
august 2014 by asterisk2a
BuzzFeed’s Ben Smith: ‘We didn’t fully think through’ the removal of old posts | Poynter.
starting out, experimenting, what sticks on the wall, sucking at least half the time. ... lesson, don't be afraid to suck early on. you still can turn 'it' into something great by learning along the way.
BuzzFeed  Start-Up  lesson  Start-Up  advice  Lean  Start-Up 
august 2014 by asterisk2a
Alexis de Tocqueville's Anti-Buzzfeed Rant of 1835
Only rarely, the Frenchman laments, could one find “a corner devoted to passionate discussion, like those which the journalists of France every day give to their readers.”
BuzzFeed  journalismus  Journalism 
august 2014 by asterisk2a
How Jonah Peretti and BuzzFeed Got to $850 Million | Re/code
BuzzFeed +500 people. Even if you want to slight the company as nothing more than a Reddit repackager, someone has to do that repackaging. But if you’re only looking at BuzzFeed as a media company, then that $850 million might seem optimistic. Last year, people around the company pegged BuzzFeed’s 2013 revenue at $60 million, and now they’re supposedly on track for $120 million. Which means Dixon and his co-workers at Andreessen Horowitz are likely valuing Jonah Perreti’s company at something like 10x trailing 12-month sales. Investors value the New York Times at 1.2x sales. Time Inc. is at 0.77x. Time Warner, which mints money, is at 2x. + Are There Internet Dialects? http://youtu.be/SDPasRas5u0 Transporting Internet language, dialects, memes etc and ideas how to present stuff in an enlightening manner to mainstream. Still, thank god, there is a gap and lets hope there will always be a gap. ++ !! "most revenues come from creating ads for other brands" !! ++ http://bit.ly/1r64hlX
disrupting  markets  disruption  Social  Media  BuzzFeed  Venture  Capital  Reddit  viral  virality  Listicle  Signal  vs.  Noise  content  Entertainment  Industry  Entertainment  youthification  youth  culture  internet  culture  gifs  gif  mobile  homescreen  mobile  first  creativity  creative  creative  destruction  Huffington  Post  Disney  Maker  Studios  content  creator  content  curation  content  distribution  content  discovery  curation  curator  Twitter  Facebook  instant  gratification  short-form  content  interactive  content  micro  content  native  content  Niche  native  advertising  marketing  journalismus  Journalism  VICE  barriers  to  entry  SEM  SEO  mainstream  mainstream  meme  4chan  communication  language  Tumblr  values  identity  participation  speech  communities  speech  community  Pinterest  Newsfeed  Digg  domain  expertise  domain  knowledge  Creatives  Millennials  generationy  multi-product  company  Remix  value  creation  job  creation  Yahoo!  AOL 
august 2014 by asterisk2a
Investors have to stop trying to justify the lies and libel of Secret | PandoDaily
Secret  Whisper  ask.fm  anonym  anonymity  anonymous  Venture  Capital  Consumer  Protection  Consumerism  consumerist  product  zombie  content  creator  content  distribution  content  discovery  copywriting  viral  virality  Social  Media  clicks  clickbait  journalismus  Journalism  investigative  storytelling  Listicle  content  BuzzFeed  Newsfeed  Twitter  Facebook  Daily  Mail  society  gossip  culture  gossip  celebrity  culture  celebrity  celeb  Public  Life  Libel  defamation  Formspring  Troll  Trolls  Hater  Haters  Tabloid  personal  values  corporate  values  corporate  governance  corporate  culture  cyber  bullying  cyber  mobbing  Silicon  Valley  western  society  civic  society  civil  society  Zivilcourage  Zivilgesellschaft  science  instant  gratification  moral  beliefs  ethical  beliefs  ethical  machine  values  PR  relations 
august 2014 by asterisk2a
Native advertising remains an awkward — but very necessary — mess | PandoDaily
http://bit.ly/1rRdtax "“We can buy page views… but we can’t buy time spent,” Segrist said, euphorically. The New York Times jumped “full force” into native 12 months ago, according to Tomich. “It’s been incredibly successful,” he said. “Success is limitless with this type of advertising.”" | http://bit.ly/1nZKdcB + http://bit.ly/1rzyfxM + http://bit.ly/1umjzEp + http://bit.ly/1zbHXYd + http://bit.ly/1rzJEMB "Facebook is no longer a social network. It’s the world’s most powerful news reader [...] I no longer go to the New York Times front page to start my day. I get there through the ‘side door.’ Facebook. [...] Facebook drives massively more referral traffic than Twitter, and publishers I’ve surveyed confide that the ratio can be as high as ten or twenty to one. [Even Pinterest comes before Twitter]" + http://bit.ly/1A0SAhX + http://bit.ly/1xbawCh
advertorial  native  advertising  native  content  native  contextual  content  advertisement  targeting  advertisement  advertising  sponsored  content  promoted  content  NYT  NYTimes  attention  span  frictionless  friction  Social  Media  page  views  clicks  engagement  mobile  homescreen  Facebook  Twitter  Pinterest  Platform  Open  Platform  e-mail  Google  Yahoo!  Portals  Portal  search  engine  Internet  Forbes  publishing  2.0  self-publishing  BuzzFeed  UpWorthy  publishing  Wordpress  Tumblr  Signal  vs.  Noise  content  creator  content  curation  digital  content  content  distribution  micro  content  short-form  content  Niche  Huffington  Post  RSS  Newsfeed  algorithm  content  discovery  content  network  content  Age  digital  economy  digital  natives  value  creation  Proposition  Core  Product  Proposition  added  value  YouTube  Google+  Google  Google  News  user  hack  user  experience  customer  experience  experience  shared  experience  differentiation  differentiate 
july 2014 by asterisk2a
You gotta read this! — Maker’s Perspective — Medium
org - http://www.borthwick.com/weblog/2014/07/11/you-gotta-read-this-thoughts-about-reading-and-internet-media-use/ "And since publishers — news organizations — are thinking that we aren’t reading, many of them focus on simple topline metrics like uv’s, page views, shares and likes and don’t track or use engagement metrics to manage their business. Another bad loop. [....] [... the user divide ...] It seems like we have two opposing trends going on simultaneously. On one end of the curve rabid sharing is driving an attention cycle of seconds but on the other end people are reading and watching more. The social web has flattened web sites and made the home page irrelevant to many sites — simultaneously the shift to the phone/tablet and the mobile app internet is unbundling the web that we knew. The combination of these two trends is changing media and how we use and experience it."
Social  Media  attention  attention  span  instant  gratification  frictionless  friction  Product  Design  Start-Up  advice  Start-Up  lesson  novelty  Consumerism  consumer  consumerist  engagement  user  experience  feedback  loop  feedback  intent  intention  advertising  advertorial  advertisement  impressions  metrics  long-form  short-form  content  throwaway  content  paid  content  digital  content  content  creator  content  curation  content  distribution  Niche  Signal  vs.  Noise  journalismus  investigative  journalism  BuzzFeed  shared  experience  experience  emotion 
july 2014 by asterisk2a
Why AOL Should Not Have Bought Huffington Post And Patch - Forbes
AOL's media business not profitable ie Huffpost and Patch not profitable. ... Q can large scale internet only media units not be profitable? - Is that a law? like gravity? Why is gawker profitable, because it doesn't have the excess, overhead and perks AOL's media unit got. << lots of execs, vp's, directors, lots of reporting that isn't really work, vertical structure - hierarchy. || Gawker Media is a Cayman Islands-incorporated online media company and blog - http://en.wikipedia.org/wiki/Gawker_Media "In 2009, the corporation was estimated to be worth $300 million, with $60 million in advertising revenues and more than $30 million in operating profit.[3]" || >> Lesson - don't build overhead, stuff that is not doing actual work for the business to turn a operational profit. || http://bit.ly/1q1BQ4G + http://bit.ly/1i29pU0 + http://read.bi/1lqvmg9 + http://bit.ly/1pyGZ6j + http://bit.ly/1kWGL6i ||
AOL  Tim  Armstrong  HuffingtonPost  Patch  Huffington  Post  journalismus  Journalism  content  network  short-form  content  throwaway  content  paid  content  content  creator  digital  content  content  curation  content  content  distribution  micro  content  Niche  microcontent  paidcontent  TechCrunch  Crunchbase  BuzzFeed  UpWorthy  Gawker  BusinessInsider  Washington  Post  Jeff  Bezos  business  model  business  plan  overhead  Lean  Start-Up  Start-Up  lesson  Start-Up  advice  engagement  marketing  advertisement  advertising  direct  response  marketing  Yahoo!  web  publishing  publishing  2.0  blog  blogosphere 
june 2014 by asterisk2a
On Google's new Search Algo Push/Update - Called Panda.
Lesson Learned. Don't build your business on other peoples platform. Even if it is search. Meaning if your business is primarily impressions/unique visitors coming in via search, or even Social Media (FB - newsfeed algo, Twitter - noise + search algo, Pinterest - search algo, Amazon - product search) ... then you have one more thing to worry about every day - because you can't fix it if they break it for you. +++ http://recode.net/2014/05/23/yes-google-punished-ebay-for-bad-seo-practices-but-it-wasnt-part-of-panda-update/
Google  search  engine  Platform  Open  Platform  Facebook  Twitter  Tumblr  Pinterest  YouTube  business  model  algorithm  algos  algorithms  algo  SEO  SEM  Social  Media  Newsfeed  Bing  Yahoo!  eBay  ecommerce  e-commerce  commodity  business  commoditization  Amazon  Don't  be  evil  communication  transparency  competitiveness  comparative  advantage  competitive  advantage  content  economy  marketing  Gary  Vaynerchuk  HuffingtonPost  Yelp!  Mahalo  Jason  Calacanis  jasoncalacanis  AltaVista  Vertical  Vertical  foursquare  interest  graph  graph  Google+  Listicle  Trending  Topics  Journalism  journalismus  BuzzFeed  Upworthy  Viral  Mashable  consumerist  zombie  consumer  Consumerism  consumer  user  user  experience  Start-Up  advice  Start-Up  lesson  TOS  Wordpress 
may 2014 by asterisk2a
Binge Media Culture Finds a Receptive Audience in Americans - NYTimes.com
“With the things that get us to really crave the news, the tenor of the story tends to have a negative impact on the way we see the world more generally,” he said, referring to the controversial and scandalous subjects that draw in chronic readers and viewers. “We become more cynical.” Does he regard his own bingeing on these topics as escapist? + https://www.youtube.com/watch?v=A4aAJrJB6h0 + http://alaindebotton.com/news-users-manual/ “Absolutely,” he said. “You forget about your life for 30 minutes while you read about Chris Christie’s implosion.” Joshua Ferris’s forthcoming novel, “To Rise Again at a Decent Hour,” is about “the obsessive-compulsive nature of your own personality emerging through these platforms, and disliking the person who is taking advantage of them,” he said. Mr. Ferris, 39, confessed to bingeing on news, TV and YouTube videos, though he recently took a six-month purgative sabbatical.
binge  drinking  binge  consumption  binge  watching  binge  reading  gossip  celebrity  culture  Popular  Pop  BuzzFeed  Listicle  digital  natives  digital  content  short-form  content  throwaway  content  content  distribution  micro  content  attention  span  attention  technological  history  Technology  consumer  turned  creator  self-publishing  publishing  2.0  Twitter  microblogging  blogosphere  Blogging  Instagram  Vine  Facebook  Social  Media  sharing  is  caring  sharing  economy  mainstream  conglomerate  corporate  binge  consumption  barrier  of  consumption  mobilephone  Smartphone  Snapchat  communication  cynicism  Book  Alain  de  Botton  productivity  Millennials  living  environment  western  lifestyle  western  society  quality  of  life  life  lesson  life  hacker 
may 2014 by asterisk2a
WordPress.com Parent Automattic Has Raised $160 Million, Now Valued at $1.16 Billion Post-Money | Re/code
Wordpress - democratising publishing. Wordpress VIP plus its new corporate communication platform geto2.com - will compete with the likes of Yammer (MSFT owned) and Slack, atlassian's platforms as well as Salesforce's platform. smart raising a round when money is flushing around - hunt for yield. taking the money for the long-term. likely giving them +5 years runway and solidifying their publishing platform might. there will be acqui-hires along the way I guess. + Automattic’s competitors have certainly been investing, noted Mullenweg. In their last rounds, Weebly raised $35 million, Squarespace $40 million and Medium $25 million. In addition, Wix is currently valued at around $730 million, raising $127 million, in an IPO. ... Automattic's aim is, to become cash-flow positive - I guess. Not in a hurry but naturally with pushing mobile, e-commerce and the Freemium model (driving up conversion) on Wordpress.com.
Automattic  Matt  Mullenweg  Wordpress  Tumblr  Blogger  publishing  2.0  self-publishing  publishing  Blogging  bloggers  microblogging  MovableType  Twitter  LiveJournal  hunt  for  yield  growth  round  ZIRP  QE  monetary  policy  asset  bubble  WallStreet  acqui-hire  acquihire  Squarespace  Weebly  Wix  medium.com  Platform  Open  Platform  GNU  General  Public  License  GNU  GPL  short-form  content  digital  content  paid  content  content  creator  content  distribution  micro  content  Niche  throwaway  content  BuzzFeed  digital  economy  digital  natives  digital  artist  VIP  mobile  first  freemium  conversion  Start-Up  Start-Ups  entrepreneurship  entrepreneurial 
may 2014 by asterisk2a
Why I’m Bullish on the News - POLITICO Magazine
Go maximum mass or maximum specific. [...] News organizations are also going to have to mix and match revenue models. I see eight obvious ones: advertising, subscriptions, premium content, events, cross-media promotion, crowdfunding, micropayments and philanthropy. [...] Today, this same science culture, this civilization of engineers and math, is again on the rise. And to many, it feels like it’s running away with the future. [...] The point is that, for people who aren’t deep into math and science and technology, it is going to get far harder to understand the world going forward. || + http://www.politico.com/magazine/story/2014/05/1-destroy-the-village-2-save-it-105923.html + http://www.politico.com/magazine/story/2014/05/lords-of-the-viral-internet-105905.html + http://www.politico.com/magazine/story/2014/04/brauchli-keller-interview-the-new-york-times-is-not-going-to-turn-into-buzzfeed-105900.html
investigative  journalism  journalism  journalismus  citizenjournalism  Marc  Andreessen  news  industry  news  paper  nytimes  Silicon  Valley  Niche  Content  Technology  advertising  advertisement  craigslist  job  board  revenue  model  business  plan  business  model  freemium  marketplace  technological  history  internet  culture  culture  shock  mass  culture  subculture  Pop  Popular  BuzzFeed  Twitter  Social  Media  Facebook  Reddit  history  science  culture  science  Moore's  Law  unintended  consequences  unknown  unknowns  complexity  disrupting  markets  disruption  publishing  publishing2.0  self-publishing  publishing  2.0  singularity  BitCoin  communication  public  relations  PR  Nate  Silver  monopoly  oligopol  oligopoly  barriers  to  entry  print  magazine  print-is-dead  Jeff  Jarvis  marketplace  of  ideas  Viral  Viral  Video  entrepreneurial  entrepreneurship  Gary  Vaynerchuk  Huffington  Post  Gawker  Washington  Post  NPR 
may 2014 by asterisk2a

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