MatteoM + optimization   11

A/B test case study: how two magical words increased conversion rate by 28%
If we say the phrase was one of these: “Sign up for Free”, “It’s Free” or “Free Signup”, can you guess which one did the trick? That is precisely the beauty of A/B testing, you can never guess what works.
marketing  optimization  testing  webdesign  a/b  abtesting 
may 2010 by MatteoM

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