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The future of news is humans talking to machines » Nieman Journalism Lab
My original goal for this piece was to share what I’d learned — examples of what different newsrooms are trying with smart speakers and where the challenges and opportunities lie. There’s more on all that below. But I first want to emphasize the critical and urgent nature of what the news industry is about to be confronted with, and how — if it’s not careful — it’ll miss the boat just as it did when the Internet first spread from its academic cocoon to the rest of the world. Later, I’ll share how I think the news industry can respond
voice  ai  t  notifications  ONLINEAUDIO  podcasts  consumption 
3 days ago by paulbradshaw
Global experts share major trends shaping search and the web - Smart Insights Digital Marketing Advice
AMP: For 'mobile first', see Cindy Krum (slides), Emily Grossman (slides) and Aleyda Solis (slides) - think better UX and mobile load time. Or just create sites that are served up fast (Jon Henshaw).
Voice search: Saeley Junior Johnson on the near-future, Speak Easy – Rise of voice search.
Keyword research: Stacey MacNaught... tactical, practical keyword research (and voice search again).
Future of Marketing? Implement agile marketing with the right staff by Olga Andrienko
New to SEO? Check out, Ammon Johns.
search  voice  trends  future 
4 days ago by dancall
How AI Bots, Voice Assistants Are Changing Shopper Behaviors | Street Fight
While email is still top dog in Narvar’s survey, with 80% of consumers selecting email as their preferred communication channel, 38% now say they want to hear from retailers on multiple channels, with post-purchase communications being among the most-likely to be appreciated via text or push notification.

“It’s important that retailers understand customers’ communications preferences so they can invest in the right channels, personalize outreach, and ultimately, create effortless yet emotional customer experiences,” says Harsh Jawharkar, vice president, head of marketing and partnerships at Narvar. “Each product release, sale, order confirmation, shipping update, return, customer question or issue resolution is a new opportunity for retailers to build relationships and nurture loyalty.”

Digging into the data by age group, Narvar found that millennials are more likely to prefer text and push notifications than baby boomers, with 43% of consumers between the ages of 18 and 29 preferring to receive order updates as text messages, versus 28% of consumers ages 60 and older.
voice  bots  ecommerce  trends  future  stats 
4 days ago by dancall
The future of news is humans talking to machines » Nieman Journalism Lab
That’s the argument of the BBC’s Trushar Barot, who believes voice AI is the biggest technology revolution that the news industry is missing — and that it’s not too late to do something about it.
journalism  voice  artificialintelligence 
4 days ago by jorgebarba

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