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Chinese vertical dramas made for phone viewing show the future of mobile video
Vertical dramas are what Chinese producers call their scripted content made especially for vertical mobile play. Chinese internet giant Tencent first dipped its toes into the vertical drama category in 2018, releasing short romcom series like My Boyfriend-ish Sister (我的男友力姐姐;Wǒ de nányǒulì jiějiě) and My Idiot Boyfriend (我的二货男友; Wǒ de èr huò nányǒu).
apac  mobile  tv  content  vertical  trends  future 
4 weeks ago by dancall
What's next for IGTV? | Mobile Marketer
In May 2019, IGTV announced its second game-changing update, making the decision to support horizontal video. Many brands were slow to embrace IGTV's arrival due to its focus on vertical videos, debating whether it was worthwhile to create original video content for a single platform.

This introduction has been received positively by brands and influencers alike, providing more flexibility in terms of content creation and repurposing, with greater scope for creativity throughout campaigns. Content creators will be able to take advantage of this offering, working in collaboration with brands to produce more engaging videos, which could ultimately lead to a larger viewership.
igtv  vertical  video  content  tv 
6 weeks ago by dancall
Single-direction margin declarations – CSS Wizardry – CSS Architecture, Web Performance Optimisation, and more, by Harry Roberts
The basic premise is that you should try and define all your margins in one direction. This means always use margin-bottom to push items down the page, and margin-left to push them across the page. I’m going to focus mainly on margin-bottom throughout this article as it’s the most obvious to explain, but this can be applied to both directions (top/bottom, right/left).
css  rhythm  margin  vertical  webdesign  tip 
8 weeks ago by schmlblk
fullPage.js | One Page Scroll sections Site Plugin
vanilla js for creating pages with snapping vertical scroll, and also allows horizontal scrolling slideshow type. Lots of extensions, including with continuous and with bullet position markers. Responsive.
webdesign  web  design  js  javascript  script  vanilla  css  fullpage  single  page  scroll  vertical  horizontal 
12 weeks ago by piperh
Instagram’s vertical IGTV surrenders to landscape status quo | TechCrunch
Now a dedicated hub for multi-minute portrait-mode video won’t exist anywhere at all. Following lackluster buy-in from creators loathe to shoot in a proprietary format that’s tough to reuse, IGTV is retreating from its vertical-only policy. Starting today, users can upload traditional horizontal landscape videos too, and they’ll be shown full-screen when users turn their phones sideways while watching IGTV’s standalone app or its hub within the main Instagram app. That should hopefully put an end to crude ports of landscape videos shown tiny with giant letterboxes slapped on to soak up the vertical screen.
instagram  video  content  vertical  fail 
may 2019 by dancall

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