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Spotify Can Justify Valuation By Becoming Netflix of Music
Spotify needs to do something similar: Rather than pay royalties to record labels, start one of its own, along with perhaps a music publishing company, and deal with the songwriters and artists directly, including producing live performances. Not only would that improve their cost structure, but it would also create an added revenue source since radio stations and other streaming services would be forced to pay for the right to play Spotify-licensed and owned music.
dd  spotify 
yesterday by motiveunknown
How to Switch from Spotify to Apple Music • Gear Patrol
Apple's HomePod will never support third-party voice commands, so if you're a Spotify subscriber you'll never be able to ask your HomePod to play certain songs or ask questions about the artist or album. Fortunately, there's an easy way to switch over from Spotify to Apple Music.
apple  music  howto  gearpatrol  spotify 
yesterday by geglover
The great big Spotify scam: did a Bulgarian playlister swindle their way to a fortune on streaming service? • Music Business Worldwide
Tim Ingham:
<p>Our sources tell us that this data, within Spotify’s analytics, was pretty consistent: around 1,200 monthly listeners, with some variation, were hitting play on each ‘Soulful Music’ song.

So let’s bring all of this information together:

• A Bulgarian individual or collective managed to run at least one third-party playlist – ‘Soulful Music’ – which generated so much revenue in September 2017, it landed at No.35 on Spotify’s global 100 chart. (We actually have a testimonial from a further trusted source that ‘Soulful Music’ went on to break the US Top 10 in late September, but we haven’t seen the evidence.)<br />• However, ‘Soulful Music’ had less than 1,800 followers at the time.<br />• What’s more, each of its 467 tracks were only attracting around 1,200 monthly listeners apiece.

Considering these numbers, how on earth could ‘Soulful Music’ beat down branded efforts from Sony, Universal and Warner to become one of the biggest playlists in the world?

There are only two possible answers to that question.

Soulful Music could – cough, splutter, sneeze – have been a completely legitimate niche playlist which was simply so addictive, 1,800 people just kept playing their way through it over and over and over.

Or – and this rather strikes us as the more likely scenario – an individual in Bulgaria set up circa 1,200 Spotify accounts, which continually played these 467 tracks on a loop, on random (thus why some songs had slightly different play counts to others).

In order to generate enough revenue to hit Spotify’s US Top 15 playlist rankings, all of these accounts must have been paid-for, premium subscriptions.

And it’s here that the genius of the (potential) ‘scam’ starts to become clear.

Let’s say that our friend the Bulgarian had laid out the money to purchase 1,200 premium accounts.

That would take a lot of work; they’d have to create individual email addresses and identities for each one.

It would also be expensive. A nice easy calculation shows why: 1,200 X $9.99-per-month would mean an outlay of $12,000 per month (although this could be reduced by family plans and other discounts).

That’s the monthly outgoings.

Now let’s work out the potential monthly revenue generation.</p>

Spoiler: it's a lot bigger. (It's a LOT bigger.) And I bet family plans would be the way to go in setting up the paid accounts, cutting outgoings by 80%.
Spotify  scam 
yesterday by charlesarthur
“The Great Big Spotify Scam” exposed in Music Business Worldwide this week highlights one of the…
The Music Managers Forum has long debated this issue (I remember trying to get my head around it at my first Board meeting, over two years ago). Our members increasingly believe that, despite the complexities of introducing a user-centric model, it is inherently fairer to reconnect the fan to the artist along with the additional benefits of greater transparency and accountability throughout the streaming value chain. This seems like the perfect moment to open the debate.
dd  spotify  mmf 
2 days ago by motiveunknown
Spotify 'Bulgarian' scam fuels call from MMF for user-centric licensing debate
MMF boss Annabella Coldrick has suggested in a blog post that user-centric licensing would “prevent scams such as ‘the great Spotify swindle’, as you could never get back more than you put in”. She’s right: because no matter how many streams you can generate a month from a warehouse full of devices playing your own music, under a user-centric model, because nobody else is streaming them, you’d only get a share of your own subscription payments back. This isn’t the only argument in favour of user-centric licensing. The theory behind it has always been that it might redirect some revenue from the biggest artists to emerging and niche acts, although data proving that (and how big the shift would be) has been thin on the ground. More on that a bit later.
dd  spotify  mmf 
2 days ago by motiveunknown
Spotify's Daniel Ek Is Special But Not Mark Zuckerberg Special
Asking Apple's voice-activated assistant Siri to play a song with Spotify will get you nowhere. For now, Google Assistant and Amazon's Alexa support Spotify on smartphones and smart speakers. But both companies have the power to turn off the faucet should they feel the competitive urge. They have a track record of weaponizing their products. Google pulled YouTube from Amazon's video-streaming hardware after the e-commerce giant blocked Amazon Prime Video access on Google hardware. Spotify wants to counter those risks with its own smart speaker, but it can't offer the vast range of other services that you get with Amazon and Google.
dd  spotify 
2 days ago by motiveunknown
Spotify is taking a big risk using a direct public offering
The risk "lies in the unknown," according to Rohit Kulkarni, head of private investment research at Sharespost, a platform that connects buyers and sellers of privately traded shares. Kulkarni said that the uncertainty about how Spotify should be valued and how the shares will trade may very well "translate into a greater discount to the shares." But there are ways to reduce that risk, according to Kulkarni.  "If the company is able to approach existing investors and negotiate share lock-ups, that would be one way for the company to mitigate volatility in the first few months," Kulkarni said.
dd  spotify 
2 days ago by motiveunknown
Spotify is ‘on its way’ to creating its first hardware according to job ad • Musically
:
<p>The role? “You will define and manage Distribution, Supply, Logistics, fulfillment and Customer Service for Hardware Products and work with partners to deliver the optimal Spotify experience to millions of users.”

Based in Stockholm, this isn’t a job about managing integrations with third-party devices: among the job’s duties is to “manage the supply chain, demand and forecast & inventory”.

Separate ads for a Senior Project Manager: Hardware Production and Project Manager: Hardware Production & Engineering are also indications that Spotify’s hardware plans are ramping up.

Many people will leap to ‘smart speaker’ as the assumption about what the first Spotify-branded hardware product will be. Which begs the question: if so, where will its voice assistant – its equivalent of Alexa, Google Assistant and Siri – come from?</p>

We <a href="https://zatznotfunny.com/2017-04/spotify-wearable/">last heard about this in April 2017</a> and still there's no word of what this might be. Wearable? Smart speaker? Dumb speaker? Wait for production to start in the Far East, then I give it a couple of weeks to a leak.
Spotify  hardware 
2 days ago by charlesarthur
Spotify ranks 9th on Fast Company's innovation list
Among droves of Silicon Valley giants, Spotify been named among on Fast Company's annual '50 Most Innovative Companies' list for 2018.  The Stockholm and New York-based streaming giant claimed a 9th spot ahead of SpaceX and Instagram. Fast Company said the company's big achievement is how it nudges music fans “towards new artists.”
spotify 
3 days ago by motiveunknown
The 2018 World's Most Innovative Companies | Fast Company
The 2018 edition of the World's Most Innovative Companies spans more than 350 enterprises across 36 categories, from the world's most valuable firm and its continuing transformation of consumer electronics to a small outfit selling natural gum to preserve rainforests. We hope you're as inspired learning from these businesses as we were in selecting them.
apple  technology  pinterest  instagram  crowdfunding  clothing  slack  luxury  waze  new-companies  spotify  films 
3 days ago by dancall
The great big Spotify scam: Did a Bulgarian playlister swindle their way to a fortune on streaming service?
The evidence we’ve gathered strongly suggests that one party sucked a vast amount of money – as much as $1 million-plus – out of the Spotify royalty pool, and away from legitimate artists and labels. And the best/worst part of all? They probably didn’t break any laws in the process. How did they do it? Read on…
dd  spotify 
3 days ago by motiveunknown
Spotify's Founders Aren't Giving Up Control Any Time Soon
Chief Executive Officer Daniel Ek and Vice Chairman Martin Lorentzon own a class of stock that assures their hold on the company after the shares begin trading, said the people, who asked not to be identified because the terms aren’t public. Another class will be tradable by investors. That means public investors will be able to own part of the world’s largest paid music service in the next couple of months, but won’t have much say about its future. Years after going public, some of the biggest technology companies, including Google parent Alphabet Inc. and Facebook Inc., remain under the control of founders who hold shares with super-voting rights.
spotify 
3 days ago by motiveunknown
Spotify ramps up focus on live music events in the US
Spotify is increasing its focus on live music in the US with the hiring of two producers who will launch urban and latin music themed concerts, performances, events and installations. Based in New York, two job roles currently being advertised for a Producer, Live Events: Urban and a Latin version will directly lead the planning, production, and promotion of tours alongside external co-promotion partners like Live Nation.
dd  spotify  live 
3 days ago by motiveunknown

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