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How to use SPSS | Graduate School
This is a set of resources introducing SPSS, and how to use it. They were created by Mimmi Barmark at the Department of Sociology, and are narrated in Swedish but subtitled in English.
SPSS  quantitative  research 
25 days ago by jonathanmorgan
He, she, or ... ? Gender-neutral pronouns reduce biases – study | Science | The Guardian
Researchers find usage boosts positive feelings towards women and LGBT people
quantitative  bias  language 
6 weeks ago by jbkcc
The Mystery of the Miserable Employees: How to Win in the Winner-Take-All Economy -
June 15, 2019 | The New York Times | By Neil Irwin.
Neil Irwin is a senior economics correspondent for The Upshot. He is the author of “How to Win in a Winner-Take-All-World,” a guide to navigating a career in the modern economy.......
What Mr. Ostrum and the analytics team did wasn’t a one-time dive into the numbers. It was part of a continuing process, a way of thinking that enabled them to change and adapt along with the business environment. The key is to listen to what data has to say — and develop the openness and interpretive skills to understand what it is telling us.......Neil Irwin was at Microsoft’s headquarters researching a book that aims to answer one simple question: How can a person design a thriving career today? The old advice (show up early, work hard) is no longer enough....In nearly every sector of the economy, people who seek well-paying, professional-track success face the same set of challenges: the rise of a handful of dominant “superstar” firms; a digital reinvention of business models; and a rapidly changing understanding about loyalty in the employer-employee relationship. It’s true in manufacturing and retail, in banking and law, in health care and education — and certainly in tech......superstar companies — and the smaller firms seeking to upend them — are where pragmatic capitalists can best develop their abilities and be well compensated for them over a long and durable career.....the obvious disadvantages of bureaucracy have been outweighed by some not-so-obvious advantages of scale......the ability to collect and analyze vast amounts of data about how people work, and what makes a manager effective (jk: organizing data) .... is essential for even those who aren’t managers of huge organizations, but are just trying to make themselves more valuable players on their own corporate team.......inside Microsoft’s human resources division, a former actuary named Dawn Klinghoffer ....was trying to figure out if the company could use data about its employees — which ones thrived, which ones quit, and the differences between those groups — to operate better......Klinghoffer was frustrated that ....insights came mostly from looking through survey results. She was convinced she could take the analytical approach further. After all, Microsoft was one of the biggest makers of email and calendar software — programs that produce a “digital exhaust” of metadata about how employees use their time. In September 2015, she advised Microsoft on the acquisition of a Seattle start-up, VoloMetrix, that could help it identify and act on the patterns in that vapor......One of VoloMetrix's foundational data sets, for example, was private emails sent by top Enron executives before the company’s 2001 collapse — a rich look at how an organization’s elite behave when they don’t think anyone is watching.
analytics  books  data  datasets  data_driven  exhaust_data  Fitbit  gut_feelings  human_resources  interpretative  Managing_Your_Career  massive_data_sets  meetings  metadata  Microsoft  Moneyball  organizational_analytics  organizing_data  people_analytics  quantitative  quantified_self  superstars  unhappiness  VoloMetrix  winner-take-all  work_life_balance 
june 2019 by jerryking
Opinion | The Surprising Benefits of Relentlessly Auditing Your Life
May 25, 2019 | The New York Times | By Amy Westervelt, a journalist and podcaster.

"The unexamined life is not worth living" is a famous dictum apparently uttered by Socrates at his trial for impiety and corrupting youth, for which he was subsequently sentenced to death, as described in Plato's Apology (38a5–6).
analytics  data  evidence_based  happiness  housework  marriage  note_taking  patterns  quality_of_life  quantitative  quantified_self  record-keeping  relationships  relentlessness  self-assessment  self-examination  self-improvement  spreadsheets 
may 2019 by jerryking
Data Science and Ethnography: What’s Our Common Ground, and Why Does It Matter? - EPIC
Fascinating and useful: Explicitly juxtaposes #ethnography and #data #science and asks, "What can each discipline learn from the other?" #quantitative #qualitative #CX #research
ethnography  data  science  discussion  method  bias  analysis  discipline  comparison  q1  2018  customer  experience  research  quantitative  qualitative 
may 2019 by csrollyson
Why Research Could Make or Break Your Journey Mapping Effort
Brilliant: Contrasts hypothesis v. #journey #maps, shows why many maps fail to deliver; they use internal data, NOT customer-centric unstructured data that's focused on JTBD. BTW, #Agile #Digital #Ethnography changes the game in journey research.
journey  map  research  pointofview  qualitative  quantitative  howto  value  proposition  2017  Q3  customer  experience  outcome  jtbd  touchpoint  comparison  bullsi  bullsi2  pitfall  hypothesis 
may 2019 by csrollyson
How to Use Quantitative and Qualitative Analytics Together
Basic argument and examples for using #quantitative and #qualitative #research together to improve #user #experience #ux
quantitative  qualitative  research  user  experience  example  website  csr19  method  howto 
may 2019 by csrollyson
MeasuringU: 3 Ways to Combine Quantitative and Qualitative Research
3 simple #research project designs that use #qualitative and #quantitative methods together. #Agile #Digital #Ethnography uses 2 of them!
qualitative  quantitative  research  example  integration  synthesis  topology  howto  project  csr19 
may 2019 by csrollyson
Quantitative Economics
This website presents a series of lectures on quantitative economic modeling, designed and written by Thomas J. Sargent and John Stachurski.
economics  quantitative  finance  julia  python 
april 2019 by mac
Market Research Methods
Briefly mentions social within context of secondary market research, then discusses surveys, focus groups, interviews, observation, and field trials in the UX sense
marketing  research  quantitative  qualitative  primary  secondary  comparison  howto  csr19  reference  twitter  user  experience  customer 
march 2019 by csrollyson
Research Solutions | Market Street Research
Marketing research firm discusses brand awareness and how it's measured with qual and quant methods + links to multiple other research methods; they do longitudinal studies for customer experience and employee engagement and general benchmarking
marketing  brand  awareness  image  research  quantitative  qualitative  comparison  vendor  firm  csr19  benchmarking  reference 
march 2019 by csrollyson
Quantitative Market Research VS Qualitative Market Research
Offers common examples of quant and qual primary marketing research + brief discussion of how each is used
marketing  research  quantitative  qualitative  description  comparison  vendor  firm  howto  csr19  primary 
march 2019 by csrollyson
Quantitative vs Qualitative Market Research: Which Method Is Best for You?
Briefly describes quant and qual marketing research, then offers rough guidance for selecting which to conduct, or both
marketing  research  quantitative  qualitative  comparison  vendor  firm  howto  csr19 
march 2019 by csrollyson

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