monetisation   502

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pay as you go : payger
I upvoted Payger on Product Hunt: A monetisation platform that allow users to pay as you go! https://ift.tt/2M30R06
ProductHunt  Payment  Developer  Tools  Tech  A  monetisation  platform  that  allow  users  to  pay  as  you  go! 
june 2018 by glitchwitch
Something is wrong on the internet – James Bridle – Medium
What concerns me is that this is just one aspect of a kind of infrastructural violence being done to all of us, all of the time, and we’re still struggling to find a way to even talk about it, to describe its mechanisms and its actions and its effects.
internet  culture  weird  monetisation  dark  youtube  google  video 
january 2018 by markhgn
No alternative: how brands bought out underground music | Music | The Guardian
Timberland hosts rap gigs. Princess Nokia makes films for Maybelline. And Red Bull is the new school of rock. Have brand partnerships destroyed counterculture? Or are they all that’s keeping it alive?
music  monetisation  sellout  contentmarketing  RedBull  Versace  Adidas  Budweiser  Guardian  2017 
november 2017 by inspiral
Why Trello Failed to Build a $1 Billion+ Business – Noteworthy — The Journal Blog
Let’s say Trello found out that of its freemium user base, lawyers, real estate agents, and designers had the highest revenue potential. They might have learned that while designers want access to a calendar in their Trello boards, lawyers want read-only boards that they can share with clients.

These were features that Trello already included in its business plan, but didn’t emphasize in its marketing because they wanted to keep a wide focus. Instead, Trello could have created a separate landing page to re-target free customers and upsell them to a paid plan according to their specific use cases.

When you have a wide product, it’s especially important to dig into the individual use cases for your product, because it allows you to build specialized features according to those verticals. If you don’t want to build your business off of a freemium consumer product, you have options — you can move up the ladder and build around SMBs.
trello  scale  fremium  monetisation 
october 2017 by johndodds
Ev Williams Wants To Save Media — Again. But Some Writers And Publishers Are Skeptical.
Five years and as many pivots after founding Medium, Ev Williams has a new scheme to revitalize the site and reinvent online journalism. Will anyone trust him?
medium  publishing  monetisation  web  blogging 
october 2017 by markhgn
Pivoting-to-video publishers face a big monetization gap - Digiday
Publishers are pivoting to video, hoping it’ll pay off in ad dollars. But despite the big view numbers they’re generating, the revenue is often a mirage.
video  publishers  monetisation 
september 2017 by ronnussey
10 marketplace monetisation strategies – Point Nine Land – Medium
This post is meant to list and briefly explain the successful marketplace monetisation strategies we have seen across our portfolio and beyond. Hopefully, it will inspire a few marketplace…
marketplace  monetization  monetisation  finance  cash 
september 2017 by goace.vc

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