attention   14412

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Grabbing Visual Attention With The Visual Cortex — Smashing Magazine
Given the way our brains work, there are things you can do that will grab your user’s visual attention. In this article, Susan Weinschenk explains how the visual cortex of our brains plays a vital role in controlling our behavior.
Design  Attention  Brain  Interesting  LandingPages 
yesterday by gregg
How To Pay Attention – re:form – Medium
In fact, as a result of the class, I started to make an informal list of “how to pay attention” strategies — my own, those that students suggested, and others that I’ve read about or otherwise encountered here and there. To my delight, this list grew into something more than I’d anticipated, and started to take on the feel of something between a set of New Year’s resolutions, and a manifesto. Finally I decided that it seemed worth, as they say, sharing.
8 days ago by unclespeedo
Yes, Big Platforms Could Change Their Business Models | WIRED
In 2006, Jeffrey Hammerbacher, then a recent Harvard graduate in math, became an early employee at a budding company founded by another Harvard student named Mark Zuckerberg. After building Facebook’s data team, Hammerbacher left the company in 2008. via Pocket
IFTTT  Pocket  attention  economy  networks  privacy  social 
10 days ago by ChristopherA
Frank Chimero, "Plainness and Sweetness"
"Here is a reminder: the surest way forward is usually a plain approach done with close attention to detail. You can refine the normal into the sophisticated by pursuing clarity and consistency. Attentiveness turns the normal artful."
FrankChimero  design  writing  GraphicDesign  attention  details  KlimTypeFoundry  typography 
11 days ago by briansholis
Skim reading is the new normal. The effect on society is profound | Maryanne Wolf | Opinion | The Guardian
Look around on your next plane trip. The iPad is the new pacifier for babies and toddlers. Younger school-aged children read stories on smartphones; older boys don’t read at all, but hunch over video games. Parents and other passengers read on Kindles or skim a flotilla of email and news feeds.
attention  deep-reading  pocket-recommendation  reading  science 
15 days ago by kogakure
How I got my attention back
“In “Gravity and Grace,” Simone Weil writes, “Attention, taken to its highest degree, is the same thing as prayer. It presupposes faith and love.” Then is the lack of attention the opposite? Does it presuppose fear and hate? […] Regardless, down in Virginia, on a repurposed plantation: I want my attention back. The thought wouldn’t let go.”
attention  internet 
15 days ago by bartjanverhoef
The year of the loyal reader

At the end of the day, bigger may not actually be better when it comes to an engaged audience. Instead of chasing pageview goals this year, I’d love to see more teams focusing on how to increase time on site or pages per visit. I’d love to see more newsrooms talking about how they deliberately plan to move a user from a mobile app to a podcast to a newsletter and back to the mobile site all in the same day or week.

Declining social traffic for everyone, plus the shift to more organic/direct traffic, means loyalty and retention are increasing in priority for publishers. This could mean embracing a paid audience through subscription or membership programs. But it could also mean focusing on habit-forming products like podcasts and newsletters.
news  publishing  attention  metrics  analytics  behaviour  audience  loyalty 
17 days ago by coldbrain

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