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Killi - Freckle IoT
Killi is a mobile application developed by Freckle that allows consumers to take back control of their personal data. Consumers can now opt in and select specific pieces of personal information that they would like to share with brands in exchange for money.

Freckle’s multi-channel offline attribution platform is now Powered by the People of Killi, making it the most compliant, highest fidelity data source in the industry.
new-companies  points  trends 
3 hours ago by dancall
It's time to take back your data - Killi: Your Data Revolution
Your personal data is accessed and sold thousands of times per day – making billions of dollars for giant corporations and zero for you.

This means YOU are their product.
It’s time to take back control of your identity and redistribute its value back to its rightful owner – YOU.
new-companies  future  trends  points 
3 hours ago by dancall
One in three UK millennials will never own a home – report | Money | The Guardian
One in three of Britain’s millennial generation will never own their own home, with many forced to live and raise families in insecure privately rented accommodation throughout their lives, according to a report by the Resolution Foundation.

In a gloomy assessment of the housing outlook for approximately 14 million 20- to 35-year-olds, the thinktank’s intergenerational commission said half would be renting in their 40s and that a third could still be doing so by the time they claimed their pensions.
property  teens  trends  demographics  millennials 
4 hours ago by dancall
A Tale of Two Wannabe Commerce Platforms | The Daily | Gartner L2
Other differences between the platforms include ease of implementation and visibility. Facebook’s shoppable pages are nearly invisible to users, while its user interface development focus makes it hard for brands to connect their existing e-commerce partners. The Shop Now button may be featured prominently in both desktop and mobile versions of Facebook, but the Shop link is relegated to the barely-used left-side menu. Once a user does click through, very few brands are actually able to facilitate end-to-end purchases on the site.

In one example of a workaround, Guess embeds its own shoppable site within Facebook, complete with geolocation and information on the available selection at the nearest store. Trollbeads uses the Facebook interface to feature a best-sellers list from its catalog, but users still need to click through to the brand site to complete a purchase.

In contrast, Instagram makes shopping easy for users by including a Shop button on the brand’s bio or via shoppable posts in the brand’s feed. Once a user clicks through to a shoppable post, there are prominent handbag icons to indicate which items are shoppable. Clicking on the photo reveals relevant information, including the product name and price. This ease of use makes clear why consumers are flocking to buy everything from clothes to beauty items on the platform. 
ecommerce  facebook  instagram  trends  future  buttons 
5 hours ago by dancall
Facebook buys Vidpresso’s team and tech to make video interactive | TechCrunch
That’s why Facebook today told TechCrunch that it’s acqui-hired Vidpresso, buying its seven-person team and its technology but not the company itself. The six-year-old Utah startup works with TV broadcasters and content publishers to make their online videos more interactive with on-screen social media polling and comments, graphics and live broadcasting integrated with Facebook, YouTube, Periscope and more. The goal appears to be to equip independent social media creators with the same tools these traditional outlets use so they can make authentic but polished video for the Facebook platform.
facebook  deals  trends  video  future 
9 hours ago by dancall
The 21 Uncomfortable Truths That I Have Learned About the Travel Industry – Skift
1. That “travel is the world’s largest sector, let’s start acting like it” would be a rallying cry that the travel industry has never really thought of, and needed to hear.
2. That the rise of travel has happened despite whatever the industry does or will do.
3. That the industry will resist change as its default reaction and when it is forced to change — Airbnb, Uber — it will claim that somehow the travel industry enabled the rise of this change.
4. That travel startups are not an indicator of innovation in travel and, in fact, may be some of the worst examples of it. That small businesses that are either in travel or at the fringes of travel are the real innovators in many cases.
ti  trends  fail 
10 hours ago by dancall
$100 Million Was Once Big Money for a Start-Up. Now, It’s Common. - The New York Times
Start-ups raising $100 million or more from investors — known as a mega-round in Silicon Valley — used to be a rarity. But now, they are practically routine, producing a frenzy around tech companies with enough scale and momentum to absorb a large check.
new-companies  trends  future 
10 hours ago by dancall
Above Avalon: Apple's Growth Story
There are three drivers behind Apple's return to revenue growth:

iPhone. The average selling price (ASP) of iPhone is up $100 year-over-year.
Services. Apple is seeing strong revenue growth from the App Store, licensing, and AppleCare. 
Wearables. Apple's wearables platform is gaining sales momentum as Apple Watch and AirPods go mainstream. 
apple  stats  future  trends 
yesterday by dancall
Blockchain-based data-sharing app signs up McDonald's, Staples | Mobile Marketer
Freckle IoT, a multi-channel offline attribution company, released a blockchain-based app called Killi that pays consumers cash for sharing their data and location, or for providing insight about what ads they'd like to see, per Ad Age.
McDonald's, GM, Danone and Staples are among the brands that have signed up to participate in the Killi app, which currently has about 70,000 users since its launch on May 25. Freckle recently started a $5 million campaign to boost discovery of the app through Apple Search, Facebook and Twitter, among other promotional venues.
blockchain  points  measurement  future  trends 
yesterday by dancall
How the Toy Industry Is Growing Globally |
In the United States, sales in the U.S. toy industry rose by 7 percent to $7.9 billion in the first half of 2018. The increase occurred during the liquidation of Toys R Us, which, in fact, might have contributed to the growth of the industry. In an analysis published earlier in August, Juli Lennett, senior vice president and toys industry advisor for NPD, said that “it is likely that the Toys R Us news has kept toys top-of-mind for parents and grandparents when shopping for kids in general, benefiting both consumers and the industry.”

Toys that were moderately priced led growth in the market, and when it came to categories, youth electronics increased by 43 percent and dolls rose by 17 percent. In addition, box office action figures and accessories grew sales by 16 percent, helped by the release of several movies such as “Avengers: Infinity War” and “Jurassic World: Fallen Kingdom.” In all, Lennett believes that the toy market has “has been bustling with activity” – and growth will continue through year’s end.
toys  trends  stats 
yesterday by dancall
Neutrogena, Sonos beta test use of video in Amazon search campaigns | Mobile Marketer
Amazon is beta testing mobile video ad placements in product search results, according to a blog post from the e-commerce giant. Procter & Gamble, Gillette and Lamps Plus are among the brands that are piloting the video ad format, per Digiday, while Amazon's blog also shows ad examples from Neutrogena, littleBits and Sonos.
Amazon said its "video in search" format is a premium ad product that requires a marketing budget of $35,000 or more to get started. The ads are shown below the fold in the search results for keywords selected by the advertiser. Customers can then click on the ad to see the product's details page or to see another landing page such as a merchant's storefront on Amazon.
amazon  video  advertising  trends  future 
yesterday by dancall
Delta Think – Knowledge Unlatched
The Open Access Data & Analytics Tool (OA DAT) allows the entire research community to make informed choices about Open Access. This unique resource combines anonymized surveys of publishers’ actual open access activities with disparate public data sets that have historically been difficult to use together. This online tool is presented by Delta Think, an independent publishing and digital media consultancy, with a reputation for delivering unbiased and practical information to the scholarly com...
trends  KU  analytics  tool 
yesterday by marlened
IBM’s 2018 Data Breach Study Shows Why We’re In A Zero Trust World Now
"The report is a quick read and the data provided is fascinating. One can’t help but reflect on how legacy security technologies designed to protect digital businesses decades ago isn’t keeping up with the scale, speed and sophistication of today’s breach attempts. The most common threat surface attacked is compromised privileged credential access. 81% of all breaches exploit identity according to an excellent study from Centrify and Dow Jones Customer Intelligence, CEO Disconnect is Weakening Cybersecurity (31 pp, PDF, opt-in)."
business  featured  posts  technology  software  trends  &  concepts  centrify  cybersecurity  enterprise  security  ibm  2018  cost  of  a  data  breach  study  louis  columbus  next-gen  access 
2 days ago by jonerp
How Millennials Killed Mayonnaise – Philadelphia Magazine
The inexorable rise of identity condiments has led to hard times for the most American of foodstuffs. And that’s a shame.
mayonnaise  food  trends  Hellmanns  history  PhiladelphiaMagazine  2018 
2 days ago by inspiral

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