SocialMediaFail   22

Gillette Shows Why a Legacy Brand Should Probably Never Troll an Underdog | Adweek
Dollar Shave Club is known for its ads poking fun at competitors like Schick and Gillette, claiming last month to have become the No. 2 best-selling razor in the U.S. Now, Gillette is fighting back with a rather unorthodox approach: turning negative tweets about the startup into ads.
And with Dollar Shave Club still perceived as "the little guy," it's not going very well. 
DollarShaveClub  Gillette  socialmedia  Twitter  critique  socialmediafail  creativeshowcase  AdWeek  2015 
october 2015 by inspiral
Tips To Use Google Plus Post Ads [Infographic]
Google + does ads now. It's kind of a legacy from when they pretended they had hope for it
socialmediafail  from twitter
may 2014 by kexrex
Ralf Bohle/Schwalbe mahnt Toms Bike Corner ab
"Es ist dramatisch, wie sehr vor allem der Mittelstand einem Haufen digitaler Analphabeten gleicht."
PR  SocialMediaFail  Schwalbe 
may 2010 by Herbelizer

related tags

2015  adweek  brands  case  chapstick  chickfila  creativeshowcase  crisis  critique  dkpol  dollarshaveclub  examples  facebook  fail  financialservices  gillette  imported  influencer  instagram  job  jpmorgan  learning  marketing  media  nestle  onlinereputationmanagement  pr  publicrelations  reeses  sandy  schwalbe  shitstorm  slideshare  smartbrief  social  socialblunder  socialmeda  socialmedia  socialmediafail  socialmediawin  twitter  unitedairlines  wnpnyu 

Copy this bookmark:



description:


tags: