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BuzzFeed bets big on original shows for platforms - Digiday
As Facebook, Snapchat and OTT services seek TV-like programming, BuzzFeed — like other content partners — is in conversations with those companies to produce exclusive shows for their platforms, Henick said. “The platforms — both in terms of the companies that own those platforms and the audience on those platforms — want the content,” he said. “It allows us to lead the market in establishing what a big hit digital series can be.”
platforms  Commissioning  buzzfeed  snapchat  fb 
2 days ago by paulbradshaw
The Best Snapchat Hacks, Tips, Tricks, and Secret Functions
Snapchat can be pretty intimidating if you’re a beginner. Especially if your friend’s snaps include hilarious face-swaps, dalmatian-ears, and the kind of Snapchat art you didn’t know was possible. via Pocket
IFTTT  Pocket  snapchat 
3 days ago by eemorningwood
How Snapchat's pitching original shows to advertisers - Digiday
Snap has been talking up its “Snapchat Shows Initiative” to ad agencies as the company looks to bring more exclusive programming to its Snapchat Discover media section, according to multiple ad sources. Since last summer, Snap has been recruiting media companies — publishers ranging from NBC to Vice — to make shows spanning a wide variety of genres including reality, sketch comedy and food. Here, Snap is largely functioning like a TV network in the sense that it’s fronting the cash to produce these shows for Snapchat Discover, which it will then sell ads against and keep the revenue.
snapchat  tv  content 
6 days ago by dancall
Snapchat's Android beta users can turn friends' Bitmoji into home screen widgets - The Verge
Snapchat’s Android app typically lags behind iOS in terms of update rollouts, but today it seems the OS’s users might end up getting an exclusive feature. Twitter user @montrellothingpen tweeted screenshots of his beta Snapchat app, which now allows him to turn his friends’ Bitmoji into widgets on his home screen to open a chat.
snapchat  emoji  im 
6 days ago by dancall
Snapchat beyond Stories: Be the HBO of mobile | TechCrunch
Snap is three things, and everyone else is two of them. There are plenty of chat apps, and Stories is being copied successfully by Instagram, with more..
snapchat  snap  advertising 
7 days ago by hamhoagie
Facebook Stories : le dernier clone de Snapchat entre en scène.
Il s’agit de l’ultime point de contact que le groupe Facebook met à jour dans sa lutte à mort avec Snapchat. Le réseau social de Mark Zuckerberg vient de déployer les Facebook Stories.

D’abord Instagram, puis Messenger … il ne manquait plus que Facebook. Les vidéos verticales éphémères vont bientôt envahir l’univers social du groupe tout entier. En test depuis la fin du mois de janvier, les Facebook Stories on d’abord été détectées en Irlande. Utilisateurs iOS et Android ont alors découvert cette nouvelle fonctionnalité se rapprochant du concept originel de Snapchat.
facebook  snapchat  stories 
7 days ago by sentinelle

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