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Rihanna wipes $1bn off Snapchat after criticising app for making a 'joke' of domestic violence
Shares in the company dropped almost 5% overnight, Reuters reports. After Rihanna’s statement, a Snap spokesperson said in an email: “This advertisement is disgusting and never should have appeared on our service. We are so sorry we made the terrible mistake of allowing it through our review process. We are investigating how that happened so that we can make sure it never happens again.” The game behind the ad was also blocked from the platform.
dd  snapchat 
2 days ago by motiveunknown
Social Media Use Declining In U.S.
The annual report is a collaboration between Edison Research and Triton Digital and takes a look at the digital and analog consumption habits of people in the U.S. This year’s version showed that social media usage actually dropped so far this year after a peak in 2017. Last year 80% of Americans age 12+ used social media on a regular basis, but this year that figure is down to 77%. What’s more, Facebook usage has also dropped a full 5% down to 62%. Not surprisingly, most of the defections come from the 12 to 34 age group, which is down in usage by 12%. Age 35 to 54 is down 3%, which ages 54+ is holding steady from last year.
dd  facebook  twitter  snapchat 
2 days ago by motiveunknown
Rihanna calls out Snapchat for tone-deaf ad that made light of domestic violence | TechCrunch
Rihanna is not happy with Snap for the tone-deaf ad the company let run on Snapchat. A couple of days ago, an advertisement on Snap appeared that alluded to Chris Brown’s violent assault on Rihanna back in 2009.
The advertisement, which was for a game called “Would You Rather,” asked if people would “rather slap Rihanna or punch Chris Brown.” Snap has since removed the advertisement, but Rihanna today said she’s concerned about the message it sends to other survivors of domestic violence.
snapchat  advertising  fail 
2 days ago by dancall
The 18-Through-24 Age Group Continues to Be Drawn to Snapchat and Instagram – Adweek
U.S. internet users between the ages of 18 and 24 are flocking to Snapchat and Instagram, usually on a daily basis, according to the new Social Media Use in 2018 report from Pew Research Center, released Thursday.

Pew surveyed 2,002 U.S. adults about their use of eight online platforms—Facebook, Instagram, YouTube, Pinterest, Snapchat, LinkedIn, Twitter and WhatsApp—and it found that 78 percent of respondents aged 18 through 24 use Snapchat and 71 percent use Instagram, with 82 percent and 81 percent of those users, respectively, doing so on a daily basis.
social-networks  stats  facebook  twitter  inspiration  pinterest  snapchat 
2 days ago by dancall
Snapchat and Instagram remove Giphy feature due to racial slur GIF | TechCrunch
“A user discovered an offensive GIF sticker in our library, and we immediately removed it per our content guidelines.
After investigation of the incident, this sticker was available due to a bug in our content moderation filters specifically affecting GIF stickers.  We have fixed the bug and have re-moderated all of the GIF stickers in our library.
The GIPHY staff is also further reviewing every GIF sticker by hand and should be finished shortly.
We take full responsibility for these recent events and sincerely apologize to anyone who was offended.”
pics  fail  instagram  snapchat 
2 days ago by dancall
About Snapcash
You can send cash to your friends over Snapchat — all you need to do is link a debit card to your account!
To link your debit card, we’ll need your card number, its expiration date, your 5-digit billing zip code, and the 3-digit CVV number on the back of your card.
snapchat  pagamenti  spunti 
5 days ago by nicoladagostino
Snapchat and Instagram remove Giphy feature due to racial slur GIF
Snapchat and Instagram have temporarily removed their Giphy GIF sticker features after users saw an extremely racist GIF as an option to add to their images. Snapchat confirms to TechCrunch “As soon as we were made aware, we removed the GIF and have disabled Giphy until we can be sure that this won’t happen again . . . while we wait for Giphy’s team to take a look at it.”
dd  giphy  snapchat 
8 days ago by motiveunknown
Young Millennials Leave Facebook For Snapchat And Instagram
Young Millennials, those born between 1991 and 2001, are moving away from Facebook, en masse.
Their primary motivation, according to survey data?
It’s filled with too much text and trite baby and cat photos posted by their parents, grandparents, and their friends.
Ugh! It’s an old, oh so retro brand, like something out of the early Internet. So 1990s.
It’s decidedly uncool from their point of view. They’d rather share snaps of themselves and emojis with their friends on Instagram and Snapchat – totally at one with their tribe of teenagers and early twenty-somethings. And unsupervised by mom and dad.
This is not just an anecdotal byte of demographic data about Generation Z. There is empirical evidence showing the trend lines.
snapchat  instagram  gen_z  facebook  privacy  social_media 
8 days ago by rgl7194
Snap plans to lay off 100 engineers in company's biggest job cut yet | Mobile Marketer
Snapchat parent company Snap Inc. is reportedly planning to lay off about 10% of its engineering staff in the company's biggest round of job cuts. About 100 jobs will be eliminated in the next week, Cheddar reported, citing anonymous sources.
The cuts follow two prior reductions in headcount, including 18 employees in its recruiting division last year and two dozen more in January. Snap slowed its hiring rate by roughly 60% in Q4 2017 and reported having 3,069 employees at the end of the year.
snapchat  fail 
9 days ago by dancall
Did Kylie Jenner impact Snapchat? - We Are Social
Brands seem just as conflicted in their decision on whether or not to completely disengage with the Snap sphere. Take this (since deleted) tweet from Maybelline, which spells out their uncertainty and puts it to their audience to decide.
snapchat  fail 
9 days ago by dancall
Snap Layoffs: Snapchat Parent Said to Be Axing 100 Engineering Employees
Snapchat’s parent company, Snap, is gearing up for another round of layoffs — which could be the biggest to date for the social-messaging and media app maker. Around 100 engineers are set to be pink-slipped as part of Snap’s cutbacks, which represent close to 10% of the company’s engineering team. The expected layoffs were first reported by Cheddar. Snap declined to comment. Snap had 3,069 employees as of Dec. 31, 2017, according to its 10-K filing with the SEC.
dd  snapchat 
9 days ago by motiveunknown

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