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Baidu Doubles Reach of Map Service
Baidu expands to tap into China’s growing travel boom. Baidu’s map service is China’s most popular mobile navigation app, with 348 million active users. Now, the company is significantly  expanding the reach of its maps to 106 new countries. The expansion is part of an attempt to cater to China’s recent travel boom. Until now,...

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The post Baidu Doubles Reach of Map Service appeared first on VR-Zone.
Baidu  Doubles  Reach  of  Map  Service 
november 2016 by vrzone
What I learned from seven years as the Guardian’s audience editor – Medium
8. When is the best time to publish something?
When the audience is awake and you have the room to promote it.
audience  reach  data  metrics  honesty 
november 2016 by starrjulie
Condé's Wolfgang Blau: 'The war for reach is over'
“You can’t win a race for reach,” Blau said at the Digiday Publishing Summit in Nice, France, today. “Yes, you have to build an audience. We have an audience across the portfolio of roughly 200 million uniques. We want to grow the audience, but we don’t have to be the largest audience in our segment. We need to be big enough to deliver value to our clients and to be in the conversation, but I’m much more interested in a narrative in which Vogue, in every market we’re in, has the most passionate community of fashion lovers and fashion professionals.”
wolgang.blau  vogue  media  reach 
october 2016 by stoweboyd

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