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From podcasts to chat bots: Engagement experiments at Harvard Business Review | Media news
"Defining engagement is really difficult – there's not one definition for any publisher or company, you have to do some work to figure it out for your publisher," said Maureen Hoch, editor, Harvard Business Review, speaking at the Digital Innovators' Summit in Berlin today (19 March). via Pocket
IFTTT  Pocket  fahrradio  journalismus  podcasting  social  media 
6 hours ago by hansdorsch
‘I made Steve Bannon’s psychological warfare tool’: meet the data war whistleblower | News | The Guardian
Its expertise was in “psychological operations” – or psyops – changing people’s minds not through persuasion but through “informational dominance”, a set of techniques that includes rumour, disinformation and fake news.

He believes in the whole Andrew Breitbart doctrine that politics is downstream from culture, so to change politics you need to change culture. And fashion trends are a useful proxy for that. Trump is like a pair of Uggs, or Crocs, basically. So how do you get from people thinking ‘Ugh. Totally ugly’ to the moment when everyone is wearing them? That was the inflection point he was looking for.”

a new kind of political message-targeting based on an influential and groundbreaking 2014 paper researched at Cambridge’s Psychometrics Centre, called: “Computer-based personality judgments are more accurate than those made by humans”.
politics  algorithm  media 
16 hours ago by robertocarroll
Bad News Or No News | Simple Justice
Newspapers aren’t great sources of facts anymore. And they’re also bad business, no longer our necessary go-to source if we want to stay abreast of the important happenings of our world. But without them, no one will gather facts, cover the mundane things that provide the foundation of knowledge for our ability to make critical assessments about our world.
news  media  internet 
20 hours ago by atbradley

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