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Social Analytics: Breaking Down Facebook Insights | social CSU
the “number of people who saw your Page posts through a story shared by a friend (unique users).” I like to see this number because it sheds light on how we arrived at the total Page Posts Reach. For example, our August 2017 Page Posts Reach amount is 983,547 unique users. The Viral Reach of Page Posts for the same month is 878,356, which is an indication that our total reach is largely comprised of users who saw our Page posts because one of their friends interacted with our content.

How: Insights Page Data Export > Key Metrics Tab > Column AU > Bottom Cell
Facebook  FacebookInsights  analytics  guide  ColoradoStateUniversity  2017 
march 2018 by inspiral
All of The Social Media Metrics that Matter | Sprout Social
Did you know that when it comes to social media metrics, there are hundreds that you could be analyzing? But the real question is, do you know where to find them, and are they all necessary for your business. In this post, we’re going to look at the metrics you can gather from the top social networks and which ones matter most for your business.
socialmedia  analytics  metrics  Facebook  FacebookInsights  Twitter  LinkedIn  Pinterest  Google+  review  guide  SproutSocial  2015 
november 2015 by inspiral
News for Page Owners: The New Version of Page Insights is Here | Facebook for Business
News for Page Owners: The New Version of Page Insights is Here | Facebook for Business
facebook  facebookinsights 
october 2013 by simoncollister

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